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Develop and execute data-driven growth strategies to achieve business goals

Analyze user behavior and identify trends and patterns to optimize user experience and increase retention

Collaborate with cross-functional teams to develop and execute marketing campaigns, product features, and user engagement initiatives

Conduct A/B testing and optimization to improve conversion rates and user engagement

Monitor and report on key performance indicators (KPIs) to track progress and adjust strategies as needed

Sales Development Representative

Tech Startup

As a Sales Development Representative, my motivation stems from my genuine interest in connecting with individuals and assisting them in finding the solutions necessary for their success. I bring a distinctive combination of enthusiasm, strategic thinking, and technical proficiency to the table, accompanied by a proven history of generating high-quality leads that ultimately convert into devoted customers.

Having acquired extensive experience in constructing and implementing effective sales development strategies across various industries, I have refined my ability to establish connections with people and comprehend their requirements. By utilizing state-of-the-art tools and technologies, I optimize my sales strategies and rely on data-driven insights to consistently deliver optimal outcomes.

Above all else, I am devoted to providing exceptional customer service and establishing long-term relationships founded on trust and transparency. Whether you represent a startup aiming to establish your presence in the market or an established company looking to rejuvenate your sales development endeavors, I possess the skills and expertise necessary to help you attain your objectives.

If you seek a Sales Development Representative who is passionate about assisting individuals in achieving their goals and is committed to surpassing expectations with outstanding results, I invite you to connect with me. Together, let's explore how we can collaborate to drive your business forward.

Layla Howell

Viacom18 Media Private Limited

Senior Manager, Digital & TV @JioCinema | Sports18

Enterr10 Television Pvt. Ltd.

Group Head - West

Sri Adhikari Brothers Group

•	Responsible for revenue on Mastiii, Dabangg & Maiboli including innovations for West & East (Mumbai, Pune and Kolkata.)
•	Developing Business from new clients in the market to grow our channel share of business.
•	Establishing and building strong, profitable, long-term relationships with strategic advertisers who are key contributors as well as non-endemic advertisers, which contribute to the overall growth and profit of SAB network business.
•	Managing and strengthening client and agency relationships for Key accounts and interact with brand and media managers.
•	Synchronising agency and clients plans with our creative teams to further grow business with Non – Fct and integration concepts.
•	Drive revenue: scale up existing clients and Business Development including Media Partnerships.

Group Head Sales - West & South

Sony Pictures Entertainment

Met Syndication targets for the financial year by syndicating/licensing content owned by the network to broadcasters, channels, operators and other entities
Promoting content through the Syndication website, emailers, Audio-Visuals, Fliers, Merchandise, etc.
Operations and Client Servicing: Monitoring operations activity of getting the content transferred for client delivery, Maintaining the screeners for clients, AVs, Showreels for International exhibitions
Internal coordination: Coordination with the Legal team for rights management and agreements, legal issues. Liaison with the programming teams for information on programmes and content. Coordination with library and post-production department for on-time content delivery
Business Development for Syndication: Look for new avenues in syndication like Home Entertainment business and Format Licensing.
Closed Major deals With MAA TV and ZEE TAMIL for Show Format Licensing.

AM Syndication

Drive relationships with clients, agencies and partners.
Monetize through FCT and Concept Sales
Sponsorship on key properties like Golden Era with Anu Kapoor, Just Arrived, etc
Customized Innovation & NON FCT deals basis the client’s need, brand proposition & Marketing objective
Drive revenue: scale up existing clients and Business Development including Media Partnerships
Liaise with cross-functional teams to conceptualize and execute branded content for clients
Drive relationships with clients, agencies and partners.

Media Sales Manager

The Indian Express

Generating advertising revenue from multiple categories, viz. Insurance, White Goods, & Pharma.
Aggressively seek out new business opportunities while maintaining growth in existing accounts.
Ensure optimal market share
Key Clients: ICICI Prudential, Life Insurance, Star Union Dia Chi, Life Insurance, Birla Sun Life Insurance, Tata AIG, Videocon group, Next Retail, Godrej, Onida, Eureka Forbes, Bajaj Electricals, Philips, Electrolux, etc

Asst Manager

BSH Home Appliances - SIEMENS

Handled marketing and branding across all branches in India.
Undertaking Promotions with print media & on- line media Partners.
Executing Marketing concepts and designing.
Organising & attending brand co-ordination meetings Analyzing trends in Marketing and brand building.
Coordinating with all the departments inside RBS & BSH Germany.
Handling the Branding for in house, making of product brochures, product leaflets.
Coordinating with the creative agencies related to the artwork & creative.
Undertaken the branding and Promotion during the participation in Exhibitions.

Assistant to MD (Marketing)

Info Edge India Ltd

Going through the clients profile and understanding the needs and requirements and accordingly suggesting them about the Resume services products, which would best suit their profile and their job hunting search.
Achieved and over achieved Annual/ Quarterly / Monthly targets and won Super Achiever recognition during the tenure.
Attending walk in clients/ as well as on tele conversations.
Coordinating with the back end team regarding the activation of the services. And doing the client servicing as well for the same.

Executive Telesales - Resume Services

A goal-oriented professional with nearly 13+ years of experience in Business Development, Key Account Management and Brand Management.

taplio

The Battle

Layla Howell

Dimple Duggal Rawat

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