The Hip Hop Museum

Advising the Hip Hop Museum (THHM) on all things digital.

Advisor 

Growth Skills

Growth Skills is a Growth Marketing consultancy. Our learning platform teaches members sales and digital marketing skills to help them grow their careers and businesses. We allow members to earn coins, badges, certificates, and paid projects as they learn. If they take learning seriously and become an Apprentice we help them find a job.

Founder, CEO

Seamless.AI

Head of SEO & Content

MoneyLion

VP, SEO & Editorial Content

Head Of Content

JumpCrew

Chief Marketing Officer

MullenLowe Profero

Grow the search and content marketing group.

Global SVP, Search and Content Marketing

Responsible for growing and managing the search and content team. Developing the Search and Content Marketing Product.

Head of Search and Content Marketing

Director of Search and Content Marketing

• Develop SEO audits, technical recommendations and optimization for global brands (Western Union, Smirnoff, TRESemme, and others)
* Create and manage the delivery of SEO Products (Local SEO, PR SEO, Youtube SEO and more)
*Manage and train a team of 3 SEO Analysts

Senior SEO Manager

MullenLowe Mediahub Global

Build, develop and grow the search and content marketing group.

Run the Mediahub Search and content marketing team.

LocalVox

• Create and manage overall SEO and Local SEO strategies for the company and clients. Redesign & optimize blog for both SEO and Social Media in order to increase rankings and social sharing. Use video as part of the main SEO strategy by Skype interviewing top SEO experts like Rand Fishkin CEO of SEOMOZ to associate LocalVox with industry leaders to increase brand awareness and authority in the SEO field.The Rand Fishkin video got 86 Facebook likes, 76 Tweets including Tweets from him and other SEO experts and drove 1,000+ people to the blog in 1 day. Increased website traffic by 15% in 4 months and is still the most popular post on the website with 3,000+ views to date
• Hire, manage and train a staff of 6 SEO analysts who did local SEO for 200+ local businesses nationally like Chelsea Piers, New York Burger Co, Sushi Samba, Dramatics Hair Salon, and more. Covering verticals like real estate, law firms, restaurants, gyms, retail outlets and more. Rank clients Google+ Local page garnering #1 for “burger nyc” for New York Burger Co, driving 642 clicks to Dramatics 34th st location in 30days and creating 46,000+ impressions for Calle Ocho in 30 days
• Develop the companies core Local SEO product. Create call scripts, local SEO best practices,reporting templates, client website optimization and ensured that the Local SEO product increased local SEO rankings for our 200+ national clients 
• Managed company Meetup.com group and filmed, organized and helped run monthly online marketing events for local businesses.Helped grow the Meet Up group to 500+ members and drove 50 - 75 leads in the door, which averaged 1-5 new clients an event (approx. $1,000-$5,000) a month. Assist sales teams on sales calls and meetings to close deal increasing sales of Local SEO product
• Execute company wide SEO education creating documentation and teaching SEO best practices to clients, writers, sales team, and executives.

SEO Manager | Local SEO Product Developer

Tulip Pack Plastic LLC

• Create and execute SEO, SEM, Social Media , Blogging and Community building strategies
• Responsible for acquisition and maintenances of position 1-3 rankings on Google for numerous keywords in the highly competitive restaurant supply industry like cupcake containers, baking containers, muffin containers, disposable plastic containers, plastic cupcake boxes and more
• Boosted organic keyword rankings from 467 to 1060 (in 3 months) via keyword research to find long tail search terms, low competition keywords and high search volume keywords that are not being targeted. Monitored keyword rankings using various third party programs like SEMRush.com, Google Webmasters Tools, and SEO Quake Tool bar 
• Managed website Magento rebuild to maintain SEO rankings using 301 redirects, onsite page optimization, creating Google site maps, robot.txt file, H tag optimization, and Google Webmaster tools setup to insure quick indexing
• Create ads, landing page optimization, and manage $2,000 daily Google PPC campaign spend to increase conversions 
• Built and optimized the blog and using it to garner high quality back links from baking related websites which increased rankings

SEO Manager | Online Marketing Director

Philo Media Corporation

• Create and execute all aspects of online marketing strategies including Social Media Marketing, SEO, Email Marketing, Pay Per Click Management, Blogging and Community Development; to create brand awareness, drive website traffic and increase website membership. Resulted in 25% website increase in 4 months
• Create strategic partnership with popular TV show fansites and blogs to drive traffic and increase website membership and traffic. Resulted in about 75,000 unique visitors in a 4 months through this method alone
• Manage a team of three interns to fix the previously chaotic prize fulfillment process. Streamlined the process in two weeks and shipped hundreds of prizes from our network partners to sweepstake winners in various parts of the US
• Design, develop and manage social media footprint including the Blog, Twitter, Facebook Fan Page, You Tube, Digg, Quora, and StumbleUpon. Create digital content including blog posts and videos to promote PHILO. Resulted in 856% Facebook Like increase in 4 months (Facebook insight stats available upon request)
• Create and manage company mascot called PHILO Man, whom members fell in love with. He was a major part of community building and chatted with members on Twitter, Facebook and on the PHILO website. 
• Acted as Account Executive to brands, celebrities and networks, like Nickelodeon, BBC, and Shaq who wanted to utilize PHILO to create unique marketing initiatives for their fans.

SEO Manager | Social Media Marketing Director

AdAge 40 Under 40 - CEO at Growth Skills - Fractional CMO - Search Engine Land SEO Innovation Landy Award Winner - 2022 U.S Search Best Campaign Winner - 2nd Degree Black Belt - Bare Knuckle Karate Champion

I’m a performance driven Growth Marketing expert. I help brands acquire customers and increase their value over time. I have a deep speciality in SEO & Content Marketing. I made AdAge's 40 under 40 for innovating in these areas. I'm a self taught marketer so I can talk theory but also do hands on execution. 

Philosophy: There are only two relationships in Nature. Symbiotic and parasitic. Humans and corporations can chose to be either. I’ve chosen to grow and nurture symbiotic relationships with friends, family, coworkers and clients. I also help connect people who I know would thrive together. 

Kyokushin Karate: I’m a bare knuckle Kyokushin Karate champion. I equate bare knuckle Karate to growing a start up. You have to embrace the suck, be fearless and stare the problem in front of you right in the eyes and solve it. I’ve learned that martial arts has very little to do with kicking and punching but everything to do with life.

Specialties: Business and Team Growth, SEO Management, SEO, Search Engine Optimization, Search Engine Marketing, SEO Product Development, Social Media Marketing, PPC, Website Development, Video Editing, Video Production, Project Management, Partnerships, Negotiation, Sales, Content Marketing, Email Marketing, PR, Brand Building, Brand Positioning

Lavall Chichester

Jellyfish

EVP, Paid Social

VP, Paid Social

• US Paid Search and Social Lead
• Responsible for creating strategic vision for clients across respective disciplines
• Oversee 40+ team members across both disciplines with 5 Direct reports across 5 offices
• Work on new business

VP, Paid Search & Social

Resolution Media

• Search and Social lead for SAP, Delta, and Luxottica
• Responsible for overall client relationship and revenue growth
• Oversaw team of 18, ranging from Associate Directors, Supervisors, Strategists and Coordinators
• Worked on new business pitches

Previous clients include: PepsiCo, WB, Monster, Turner, Toys "R" Us, Discovery Channel, and Tobacco Free Florida

Director, Search & Social

MediaCom

• Led Search and Social strategy for Audi, Bayer, Canon, Sargento, AEO, and Hurtigruten
• Oversaw Associate Directors, Managers and Specialists handling day-to-day management
• Met with new vendors to help clients expand their reach in the PPC arena
• Owned all billing and operations tasks
• Worked on new business pitches

Search & Social Director

Steak

• Strategic Lead for Canon USA's Paid Search, Display and Social Media efforts
• Managed Paid Search for Peninsula Hotel in NY
• Managed Paid Search and Display for The Maids for all US and Canada locations
• Oversaw 2 Pharma clients, providing strategic insights for both Paid Search and Display
• Developed streamlined processes for Operations and Reporting
• Provided thought-leadership for agency's over-arching Social Media positioning

Paid Media Manager

Starcom MediaVest Group

• Managed several Global and North American divisions of Samsung including TVs, Mobile Devices, and Cameras
• Presented Paid Search strategies to inform the client on ways to increase overall online presence through SEM
• Created strategy for emerging Digital Media, such as Social Search (i.e.; Facebook and Twitter) to both the Global and North American clients
• Developed ways to streamline processes such as reporting and operational duties like billing
• Oversaw a team of 5 Analysts who manage day-to-day operations and ensure accounts are performing optimally

Global Search Account Manager

AKQA

• Managed all of Coca-Cola's Still Brands in North America and both Still and Sparkling in Latin America
• Presented Quarterly Business Reviews and post buys to clients in Coca-Cola Headquarters
• Developed strategies to incorporate Mobile and Social Media with over-arching Paid Search strategy
• Oversaw a team of 6 to operate the day-to-day account performance
• Created and reviewed reports with clients on a bi-weekly basis

• Helped launch and monitor Walmart’s search initiatives
• Helped create a budget calendar to ensure that accounts spent efficiently
• Researched competitors’ bidding and copy strategies to better understand competitive landscape
• Built keyword lists using Google Keyword Tool and Trellian
• Created keyword specific copy for a richer user experience
• Structured accounts so that relative keywords were in appropriate ad groups
• Prepared weekly and monthly client reports using DART and DFA
• Optimized accounts based on client’s goals, whether the goal was ROI or CPC based

Search Analyst

Sportsvite.com

• Worked with Director of Business Development on special projects
• Searched and identified potential users on other social networks
• Assisted current member base with any questions regarding the service
• Analyzed customer feedback to better serve the members
• Helped set up location directory which consists of recreational sites

Market Research Intern

Specialties: Google Adwords Professional Certified

taplio

The Battle

Lavall Chichester

Shamsul Chowdhury

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