You champion everyone but yourself. Not because you can't. Because no one ever taught you to translate your own impact into words that get heard.

I know because I lived it.

I walked into my first corporate role after 15 years in oncology.

I'd done this before.

Deep expertise in leading teams through impossible situations.
A track record of holding people together when it mattered most.
Genuine care that got results.

For years, I delivered.
Quietly. Consistently. The way I always had.

But the people work was invisible.

The trust that made results happen.
The care that kept people delivering.

None of it fit their "definition".
So none of it existed.

The environment made it clear: the problem was me.

That I needed to toughen up.
Perform.
Become someone else to be recognized.

And it finally broke me.

At that point I held on to what I knew.
My oncology roots.

I had already been taught not just to see, but deliver this work as impact.

Corporate had not trained it out of me.
It just had no mechanism to see it.

So I built one.

I've helped over 100 human-first leaders in traditional corporate do what I learned to do - build an executive-ready Impact Portfolio.

So you can advocate for scope, promotion, or compensation:

→ Translate - Name and own your impact in language that lands
→ Advocate - Know exactly what to ask for, with the words to get it
→ Decide - Have a plan: what, by when, and what you'll do if it doesn't happen

Without becoming someone you're not.

Oncology-trained. Corporate-tested.

DM me "CLARITY" to start.

Laurie Banfi

Championing others has a cost.

Never championing yourself.

This was my story:

I did everything they said I had to.
Still passed over.

Working harder didn't change it.

Waiting to be noticed didn't either.


Here's what changed everything:

I already knew how to advocate.

I did it constantly. For my team. My peers. My direct reports. 

Translated their impact into language that got heard and moved the needle forward.

The skill wasn't missing.
It was pointed in every direction but my own.

This isn't a deficit. It's a redirect.

Here are the 5 steps I take:

1. Name one win you'd champion if it were theirs
2. Write the case you'd make for them
3. Read it back as if it's yours
4. Notice your own resistance
5. Acknowledge it all.

Because if you can't see what you've done,
why should anyone else?


I learnt from experience:

Keep pointing it outward and nothing changes. 

Another year of being valued in words and invisible in decisions (including your own).


Redirect it at yourself and watch what shifts:

Your impact gets heard by who matters - yourself first.
You advocate from that acknowledgment
You choose what's next from clarity, not exhaustion.

Same skill. Finally pointed at you.


What win did you downplay this week?


♻️ Repost to help someone acknowledge their own impact

➕ Follow Laurie Banfi for more on closing the recognition gap as a human-first leader.

Exhausted from effort that no one sees? DM me CLARITY - harder isn't the answer.

Valued in words but invisible in decisions? | For human-first leaders in traditional corporate | Oncology-trained. Corporate-tested | DM me “CLARITY”

Top 1% Sales Creator | Director of Sales – Hospitality | Newsletter Author: The Sales Leadership Brief 📬 | Global Top 100 Hotelier | Thought Leader | Featured as Case Study | Favikon Ambassador – Pakistan 🇵🇰

I’m a Director of Sales and Hospitality Commercial Leader with 20+ years driving revenue growth, market-share expansion, and sales team performance for luxury and upscale hotels across Pakistan, the Middle East, and international markets. I specialize in commercial strategy, hotel sales, revenue optimization, B2B travel partnerships, MICE sales, OTA distribution, and multi-property/cluster sales leadership.

Recognized as a Global Top 100 Hospitality Leader (IHI, USA) and Top 1% Global Sales Creator, I focus on solving complex commercial challenges—clarifying strategy, strengthening segmentation, improving channel mix, and aligning sales, marketing, and revenue teams to deliver consistent, predictable results.

Core Strengths:

Hotel Sales Leadership • Director of Sales • Cluster/Regional Sales • Commercial Strategy • Revenue Growth • Market-Share Expansion • Corporate Sales • MICE/Group Sales • TMC/Consortia Partnerships • OTA Management • Distribution Strategy • eCommerce • Sales Systems • Pipeline Management • Forecasting & Budgeting • Luxury Hotels • B2B Travel Segments • RevPAR, ADR & Occupancy Optimization

What I Deliver:

🔁Commercial strategies that lift RevPAR, ADR, and occupancy in competitive markets
🔁Strong performance across corporate, MICE, OTA, TMC, and consortia channels
🔁Brand positioning that strengthens value perception for premium and luxury hotels
🔁Sales teams that execute with clarity, consistency, and confidence

Recognitions:

➡️Global Top 100 Hospitality Leader – IHI (USA)
➡️Top 1% Global Sales Creator – Favikon
➡️Sales Person of the Year – Hashoo Hotels (Marriott & Pearl-Continental)
➡️Favikon Ambassador – Pakistan
➡️Finalist – Hotelier Express Awards (Dubai)

Commercial Philosophy:

Revenue grows when strategy is clear, segmentation is defined, value is articulated, and teams execute with discipline every day.

Thought Leadership:

I write The Sales Leadership Brief, a newsletter read by 6,000+ hospitality professionals. I contribute to Hospitality Net, speak at industry events, and mentor emerging sales leaders. With 21+ certifications from Cornell, EHL, ESSEC, Michigan, and other global institutions, I stay current on evolving hospitality, commercial systems, and leadership trends.

How I Can Help:

Hotel Sales Consulting • Commercial Optimization • Revenue Strategy • Leadership Training • Team Coaching • Keynote Speaking

📩 Email: tanoo67@gmail.com
📬 Newsletter: linkedin.com/newsletters/the-sales-leadership-brief-7346501655661572097

Muhammad Tanveer

Rules vs. Standards: The Difference Between Good and Great

I walked into a hotel lobby last month. Spotless. Staff following every protocol.
But something felt... off.
Then it hit me.
They were following rules. Not living standards.

Here's what I've learned leading sales teams across three continents:

Good teams show up on time because the rule says 9 AM.
Great teams show up early because excellence is their standard.
Good teams hit quota because they have to.
Great teams exceed it because mediocrity makes them uncomfortable.
Good teams need permission to solve problems.
Great teams solve problems because that's who they are.

Rules tell you what you can't do.
Standards define what you won't accept.
Rules create compliance.
Standards create culture.
Rules need enforcement.
Standards need embodiment.

The best Director I ever worked with never talked about "rules."
She talked about "how we do things here."
Her team didn't follow a manual. They lived a philosophy.

When a VIP guest arrived unannounced, nobody checked the SOP. They just handled it—because their standard was "we anticipate, we don't react."
That property? Highest RevPAR in the region. Not because they had better rules.

Because they had higher standards.

So here's my question for you:

Are you building a team that follows rules?
Or are you building a team that lives standards?
One gets you compliance.
The other gets you greatness.

What standard (not rule) has transformed your team's performance?

Drop it in the comments. Let's learn from each other.

♻️ Repost this if someone on your team needs to see it today.
➕ Follow me for more insights on building high-performance hospitality teams.

📩 Subscribe to my newsletter "The Sales Leadership Brief" https://lnkd.in/dwkgWBzd for weekly frameworks on sales & revenue leadership. 

#Leadership #HospitalityLeadership #SalesLeadership #TeamBuilding #Excellence #HotelSales #Standards #Culture #Performance

Global Top 100 Hospitality Leader | Top 1% Sales Worldwide | Senior Commercial Leader | Driving Hotel Revenue Growth & Commercial Transformation | Author “The Sales Leadership Brief” (6000+ Subscribers)

I'm thrilled to share that I've been invited to join the Editorial Board of HotelExecutive.com, the hotel industry's leading online business resource for the last 30 years. This respected platform serves as a premier hub for hotel owners, operators, senior executives, directors, managers, investors, and developers, delivering timely & authoritative insights on critical topics like revenue optimisation, sales strategy, AI integration in guest services, talent retention amid ongoing shortages, digital transformation, and sustainable operational excellence.

With its Hotel Newswire providing daily industry updates, an extensive Library Archives of best-practice articles, and contributions from over 500 recognised industry leaders. 

Being part of this selective Editorial Board reflects the value placed on data-driven commercial leadership and thought leadership in driving long-term asset performance and industry innovation.

Grateful for this opportunity to contribute to meaningful discussions that elevate hospitality standards worldwide. I will also be contributing by writing articles for this prestigious & very important platform. 

HotelExecutive

#HospitalityLeadership #HotelIndustry #RevenueStrategy #CommercialExcellence LinkedIn #Editorialboard #Contribution

Most hotels think the 2026 FIFA World Cup only matters if they’re in a host city.

That assumption will cost them.

Global events don’t concentrate demand; they redistribute it.

Across regions. Across timelines. Across buyer behaviour.

I’ve shared a strategic insight on how hotels beyond host cities can reposition sales, group strategy, and commercial thinking to capture event-driven revenue long before kickoff.

Read the full article below👇

♻️ Repost if this reframes how you think about demand.
➕ Follow me for insights on sales leadership, hospitality strategy, and future-ready commercial execution.

View newsletter: The Sales Leadership Brief

Most hotel leaders hear FIFA World Cup 2026 and instinctively think, “That’s for host cities.” Los Angeles. New York. Toronto. Mexico City. If your ho

Open article: The 2026 FIFA World Cup : Strategic Sales Positioning for Hotels Beyond Host Cities by Muhammad Tanveer • 4 min read

The 2026 FIFA World Cup : Strategic Sales Positioning for Hotels Beyond Host Cities

1% Better. Every Day.

Most people overestimate what they can change in a month and dramatically underestimate what they can build in a year.

I’ve seen this play out repeatedly in leadership, careers and business.

Not through dramatic pivots.
Not through overnight success.
But through quiet, consistent improvement.

One better conversation.
One clearer decision.
One habit tightened by just a notch.

That’s it.

James Clear captures this perfectly in Atomic Habits:

Small improvements, repeated daily, compound into extraordinary results over time.

In high-performing teams and successful professionals, progress rarely arrives as a breakthrough moment. It shows up as momentum compounding, almost invisible at first, then undeniable.

Here’s the framework that actually works:

• Daily focus beats occasional intensity
• Systems outperform motivation
• Consistency creates confidence

Improving by 1% doesn’t feel heroic.
It feels almost too small to matter.

Until it does.

I’ve watched professionals elevate their influence, credibility, and results simply by asking one question each day:

“What does 1% better look like today?”

Sometimes it’s preparation.
Sometimes it’s restraint.
Sometimes it’s learning instead of reacting.

Over time, those micro-decisions stack.
Careers accelerate.
Leadership sharpens.
Outcomes change.

Progress doesn’t demand perfection.
It demands participation.

Start small. Stay consistent. Let compounding do the heavy lifting.

👉 What’s one area where you’re committing to 1% better this week?

♻️ Repost this to motivate your network and spread positivity
➕ Follow me for practical insights on leadership, growth, and sustainable success

#AtomicHabits #LeadershipDevelopment #Sales #Leadership #Hospitality #ContinuousImprovement #Linkedin

Top Performers Are Becoming a Risk Sales Leaders Can No Longer Ignore

For decades, sales organizations celebrated the star seller—the top performer who carried the quota, the deals, and the glory.

In 2026, that strategy may be the biggest hidden risk to your revenue growth.
Modern sales success no longer depends on individual heroics. Buyers are more complex, cycles are longer, and AI is reshaping how deals are won.
The leaders who thrive are the ones building systems where excellence is repeatable, scalable, and resilient not dependent on a single superstar.

Read my latest article below to explore why relying on top performers can undermine growth, and what modern sales leaders are doing differently

Are top performers still your organization’s backbone or a vulnerability you can’t afford? Share your thoughts below.

#SalesLeadership #TopPerformers #RevenueGrowth #SalesStrategy #FutureOfSales

Modern sales leadership must rethink talent, incentives, and team design to scale revenue in 2026 For decades, sales leadership has been anchored to a

Open article: From Sales Heroes to Scalable Systems: The Leadership Shift Defining 2026 by Muhammad Tanveer • 4 min read

From Sales Heroes to Scalable Systems: The Leadership Shift Defining 2026

What if it all works out?

Not perfectly.
Not instantly.
But better than you imagined.

Most people don’t quit because they fail.
They quit because they predict failure too early.

I’ve watched capable professionals hesitate at the exact moment momentum was possible:

A leader delaying a decision until “things are clearer”
A sales professional sitting on an idea that could open doors
A creator waiting for confidence instead of building it

Here’s the uncomfortable truth:

 We ask “What if it doesn’t work?” so often that it starts to sound like wisdom.
 It’s not.
 It’s fear wearing a suit.

Try asking a different question.

What if it works out?

What if the conversation changes something?
What if the article resonates with one right person?
What if the risk doesn’t explode… but compounds?

A simple rule I live by:

Progress rarely feels safe.
It feels unfinished.

You don’t need certainty.
You need a next step.

- Show up before you feel ready
- Share before it’s perfect
- Decide before confidence arrives

Because clarity is not the starting point.
Movement is.

I’ve seen careers shift, teams transform, and confidence grow—not because everything went right, but because someone moved anyway.

So here’s the quiet nudge:

👉 Take the step you keep postponing
 👉 Speak up where you usually stay silent
 👉 Back yourself—just enough—to begin

And one day, you’ll realize:

It didn’t magically work out.
You made it work.

♻️ Repost to remind someone who needs this today
➕ Follow me for grounded insights on leadership, growth, and performance

#Leadership #CareerGrowth #MindsetShift #ProfessionalGrowth
 #SalesLeadership #PersonalDevelopment #HighPerformance #ThoughtLeadership

Being ranked #2 among the Top Sales Creators in Pakistan wasn’t something I planned for. It’s something that emerged from staying focused on the work.

This recognition comes from Favikon, a platform I genuinely respect for one reason: It measures authority, not noise.

In an ecosystem where reach often overshadows relevance, Favikon’s data-driven approach highlights what actually matters — consistency, subject-matter depth, and sustained contribution. That’s a standard worth acknowledging.

Sales leadership today isn’t about louder opinions.
It’s about clearer thinking.

Breaking down complex commercial realities.
Sharing what’s happening behind the scenes.
Writing for professionals who value substance over shortcuts.

I’m also proud to serve as a Favikon Ambassador for Pakistan 🇵🇰, representing a growing group of creators who believe influence should be earned through insight, not manufactured through trends.

For those interested in how modern sales leadership is evolving — especially in real operating environments — I share long-form, practical thinking in my 

LinkedIn newsletter: 🔗 The Sales Leadership Brief
https://lnkd.in/dwkgWBzd

Grateful to Favikon for the recognition and to readers who engage thoughtfully, challenge ideas, and value depth.

♻️ Repost if you believe consistency still matters
➕ Follow for grounded perspectives on sales leadership, growth, and the future of work

#Favikon #FavikonAmbassador #SalesLeadership #ThoughtLeadership #LinkedInCreators #Pakistan #ProfessionalGrowth #FutureOfSales #AuthorityOverHype

Full speed doesn’t equal smart movement.

In today’s volatile markets, the organizations that survive—and thrive—aren’t the ones chasing every trend or filling every gap. They’re the ones built to adapt, to respond deliberately, and to make choices that protect long-term value.

That’s why commercial agility isn’t just a strategy.
It’s the only sustainable advantage.

In my latest newsletter article below, I break down:

Why traditional planning fails in unpredictable markets
The framework top leaders use to sense, decide, and act fast
Real-world examples of organisations that adjusted early—and those that waited too long

If you lead commercial strategy, this isn’t just theory—it’s a roadmap for decision-making under pressure.

♻ Repost to share with your network and spark conversation.
➕ Follow me for more insights on leadership, strategy, and thriving in uncertain markets.

#CommercialAgility #LeadershipStrategy #VolatileMarkets #ExecutiveInsights #Linkedin

For a long time, stability was the goal. Five-year plans. Fixed budgets. Predictable demand curves. Linear growth assumptions. Leaders were rewarded f

Open article: Commercial Agility: The Only Sustainable Advantage in Volatile Markets by Muhammad Tanveer • 4 min read

Commercial Agility: The Only Sustainable Advantage in Volatile Markets

Are your corporate retreats actually driving results or just making memories?

Most organisations spend thousands on off-sites, yet few can answer this question confidently. 

Engagement improved? 
Projects completed faster? 
Retention increased?

I’ve developed the Corporate Retreat ROI Model (CRRM). A framework that turns retreats into measurable business outcomes, not just fun days away.

✅ Track engagement and collaboration
✅ Measure productivity and post-retreat impact
✅ Link retreats to retention and loyalty

If you lead teams or plan corporate offsites, this is your guide to making every retreat count.

🔗 Read the article below 👇 

♻️ Repost to help your network rethink retreats.
➕ Follow me for frameworks, leadership insights, and actionable strategies.

Every year, companies spend thousands even millions on off-sites, retreats, and team-building experiences. Yet, most leaders quietly wonder: Did it ac

Open article: Corporate Retreats That Actually Deliver: Introducing the CRRM Framework by Muhammad Tanveer • 3 min read

Corporate Retreats That Actually Deliver: Introducing the CRRM Framework

Micromanagement doesn’t raise standards.
It lowers confidence.

I’ve seen incredibly capable people slowly stop thinking for themselves.

Not because they lacked skill.
But because every move was checked.
Every idea was revised.
Every decision needed approval.

At some point, people don’t fail, they freeze.

And that’s when leaders confuse control with leadership.

The best teams I’ve worked with weren’t watched closely.
They were trusted deeply.

They knew the goal.
They owned the path.
They were accountable for the outcome.

That’s the difference.

When you micromanage, you send a message often unintentionally: “I don’t fully trust you.”

When you lead with trust, you send a stronger one: “I believe in your judgment.”

High performers don’t need constant oversight.
They need clarity, space, and responsibility.

Strong teams aren’t built on control.
They’re built on trust and the courage to let go.

👉 What’s one thing you stopped micromanaging and saw positive change?

♻️ Repost this to motivate your network and spread positivity

➕ Follow me for practical leadership insights and grounded perspective

#LeadershipMindset #TrustBasedLeadership
#PeopleFirstLeadership
#ModernLeadership
#HighPerformanceTeams

taplio

The Battle

Laurie Banfi

Muhammad Tanveer

Followers

Posts

Engagements

Likes

Performance ScoreLaurie Banfi's LinkedIn Performance

Performance ScoreMuhammad Tanveer's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Laurie Banfi

Muhammad Tanveer

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Laurie Banfi's LinkedIn Performance

Performance ScoreMuhammad Tanveer's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreLaurie Banfi's LinkedIn Performance