Laura Nguyen Co

I am dedicated to guiding high-achieving professionals through the challenges of burnout, career transformation, and life fulfillment. As a certified executive coach, my services are designed to empower mid-career individuals who find themselves at a crossroads, helping them navigate the path to a more rewarding and balanced life.

My coaching is focused on maximizing career breaks (extended time off, layoffs, etc.) from how to reset during your time off to ensuring a successful re-entry with a solid 100 day plan.

Certified Executive Coach

Career Break Compass is for mid- to high-level executives who are high achievers and goal-oriented decision makers finding themselves losing momentum and drive from overwork, lack of work-life balance, emotional exhaustion, and more. The book provides a roadmap to plan, take and re-enter the workforce after a career break.

Distributed by Simon and Schuster; Published by The Collective Book Studio.

Author - Career Break Compass

Solle Solutions

As a data-driven consultancy, Solle Solutions delivers growth and performance-focused marketing strategies to help companies achieve measurable and meaningful results. Solle offers fractional marketing leadership, consulting, and executive coaching services. Accelerate your team and company's growth.

Founder, Marketing Consulting & Leadership Coaching

Intro

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Search Engine Land

Author

Bath Fitter

Marketing Consultant

CMO Alliance

Member

Mindr

Team & Leadership: Led consumer brands to deliver a strong digital growth strategy and execution

Analytics: Grew data-driven acquisition strategy to build rapid analytics loops to drive constant insights, iteration & optimization. 

CRO and Audience Segmentation: Leveraged both 1st party & 3rd party audience data to optimize audience targeting and identifying new audience expansion opportunities. Led conversion rate optimization strategy and executive optimizing development & testing loops to enable penetration into new audiences. 

New Product: Drove launch of industry's first mobile app, eCommerce platform, and new products to drive incremental growth. 

Channel Ownership: Responsible for paid media, SEO, and all digital assets; owned significant media budgets to drive continual optimization of current media mix & constantly testing new marketing channel expansion. 

Modeling & Forecasting: Developed growth modeling across digital channels.

Leadership Communications: Serve as senior internal leader over consumer customer acquisition. Responsible for communicating performance against expectations, driving successful product launches and growth, and key learnings.

Vice President Marketing

Mercer

- Lead digital marketing team of designers, developers, email marketing, content marketing, advertising specialists and analytics to execute client and direct-to-consumer marketing initiatives
- Execute digital advertising campaigns to drive insurance eCommerce by increasing leads and
policies for clients and DTC efforts 
- Manage more than 500 websites across all clients, including design, development and analytics
across all sites

Principal, Digital Marketing - Consumer

Perrigo Company plc

- Collaborate across the organization, with business and functional area leaders and third-party partners to develop, execute and optimize  overarching digital strategy and performance to maximize overall ROI.
- Provide oversight to social media initiatives throughout the company, establishing governance standards, procedures and training processes 
- Lead and partner with organization's digital communications governance committees to evaluate digital effectiveness, defining best practices across the organization. 
- Monitor trends in regulatory guidelines and practices that impact social media, and define standards to minimize business risks
- Serve as strategy consultant to teams engaging in digital communications

Digital Communications Manager

Corteva Agriscience

- Architect and define organization's digital strategy and initiatives, as well as social media programs
- Develop company-wide road map for implementing digital and social media, including platforms, tool sets, processes, presences and capabilities
- Serve as internal service for company departments, providing project plans and management of cross-department budget for digital media activities
- Collaborate and lead 100 social media global publishers to execute global social media strategy
- Facilitate global education on digital communication strategies and best practices
- Analyze online reputation risks and opportunities across business’s digital brand, and develop infrastructure for risk management

Digital Strategy Manager

Executive Coach ᐧ Follow me for leadership and career advice | Marketing Exec and Consultant ᐧ Founder @ Solle Solutions

1) Executive Coach + Career Break Coach 
- Author of Career Break Compass; available on Nov 12. Presale today.
- Burnout + Career Break Coach: I help clients plan, take, and re-enter the workforce after a career break. 
- Certified Executive Coach with international clients 

2) Fractional Marketing Leader | Consulting+ Advising | Founder @ Solle Solutions
- I work with mid-sized consumer focused businesses as a fractional digital marketing leader. Leading product/solution go-to-market, optimizing lead generation and coaching emerging leaders.

- With a 20-year track record of leading high-performing teams, I bring a wealth of experience in strategic marketing, growth marketing, and digital marketing to elevate brands and achieve remarkable market share growth. 

- My collaborative and creative approach, coupled with a deep understanding of data-driven strategies, positions organizations for success in the competitive world of digital marketing. 

- Successfully served DTC, B2B, Fortune 500, and private equity portfolio companies.

Laura Nguyen

The Outlier Project

Covestro

*Created and executed Construction, Architectural and Printing & Packaging Strategies along with Business Development/Marketing Managers to deliver high growth and innovation for the markets.
*Lead the Technical Development Application of Construction, Architectural, Printing & Packaging Department.  Managed a team of 7-10 Application Chemists. 
*Learning about regulation and test method for recyclability, compostability, sustainable packaging and implementing the testing in-house
*Developing sustainable coating resins for Printing & Packaging application -Recyclable, Compostable and Biobased.
*Developing safe and sustainable coating resins for Construction and Architectural market
*Ensure new products are manufactured within specifications and application performance
*Identifying new applications/new markets for growth and flesh out development needs using market research and insights (Google Analytics, Trades, Magazines, Consumer Reports and visiting stores)
*Provide guidance for technical approaches during development process
*Collaborating across function and regions to bring safe and quality products to the market -R&D, Manufacturing, Supply Chain, Purchasing, Product Stewardship & Regulatory Affairs and sales team

Technical Application Mgr -Client Facing Mgr -Construction, Architecture, Printing & Packaging

*Created and executed Architectural and Printing & Packaging Strategy to deliver high growth and innovation for the market.
*Managed and coached a team of 7-10 Application Chemists.
*Developed long term trusted relationship with major customers
*Project Manager and Technical Lead for new Product Development (Stage gate process: concept, feasibility, development, scale-up/qualification and launch).
*Collaborating across function and regions to bring safe and quality product to market -R&D, Manufacture, Supply chain, Purchasing, PS&RA and sales team.
*Excellent team leadership, initiative, creative and problem-solving skills
*Keep up-to-date with standard test methods -ASTM, MPI and others
*Adhere to safety, quality and housekeeping policies/guidelines

Technical Application Manager -responsible for Architectural and Printing & Packaging

*Responsible for developing new formulations of acrylic, water-based alkyd and polyurethanes, with incorporation of Zero and Low VOC systems for Architectural Coatings (interior, exterior, primer, clear coats, direct to metal and deck stains).
*Staying up-to-date in consumer products.  Conduct commercial benchmarking, generate and communicate reports of results and conclusions to recommend additional actions or research to Senior Management.
*Collaborating with Global and Corporate R&D, multiple business units, and Application Team on Decovery project -building the new standard in paint with high performance, plant-based resins for decorative paint market.  Third prize in 2014 DSM Bright Science Award

Application Chemist

Z Corporation

*Provide robust and timely assistance to prospects, customers and channel partners on 3D Printers, Materials, Knowledge Base, 3D Printing Software and Technical Support.
*Develop and deliver Webinar Series, Technical Notes and Workshops on 3D Printer Best Practices & User Tips at User Group and Channel Partners Meeting
Support Service Call Center and R&D efforts to maintain quality of materials (binders and high performance composite powders).

Application Engineer

Coldwell Banker Residential Brokerage

*Guide homebuyers and sellers through the purchase and sale of their properties
*Provide expert guidance through a complex process, insight about homes and community, vigilance for market dynamics, advice on critical issues, support through emotional decisions and be my client’s project manager to meet all the contingencies and deadline to keep the transaction together and have it close on time.
*Commitment to customer satisfaction.  Reputation for honesty, integrity and fairness
*Strong customer service skills.  Strong communication and interpersonal skills with the ability to interact with all types of clients.
*Strong documented successful sale track record
*Actively seek new business by cold callings and mailings to specific neighborhood, sphere influence, business influence and past clients

Real Estate Sale Associate

Stahl USA

*Work closely with Automotive Industry Clients to develop custom made special top coatings and finishes for flexible substrate (good cold flex performance, good adhesion and film toughness)
*Responsible for the formulation of water-based polyurethane with incorporation of low VOC systems, preparation, purification, analysis and performance testing based on each automobile manufacturer individual standards

Application Chemist- Permuthane Division

Cabot Corporation

*Execution of experimental program including communication and documentation of results (laboratory notebooks as well as databases).  The experimental work involves the development of starting point ink formulations, testing in response to customer inquiries, and the benchmarking of competitive materials
*Worked as part of the team to effectively prioritize and complete work while meeting customer deadlines
*Trained/coached new and existing employees on testing methods and laboratory equipment

Technical Service Specialist- Inkjet Colorants Division

*Initial work on surface modification of colored pigments helped lead to the development of commercial products (Cab-O-Jetâ250, 260 and 270)
*Developed general evaluating techniques for the analysis of inkjet inks containing surface modified organic pigments, including print durability (water-fastness, hi-liter smear) for both print samples and draw down prints, particle size distribution (DLS), freeze/thaw and accelerated aging test, stratification testing, tristimulus color values determinations (L*, a* and b*), optical density, and light-fastness
*Synthesized and purified several polymeric materials at various molecular weights for the preparation of modified colored pigments

Senior Research Associate- Inkjet ColorantsDivision

Mom. Creative thinking and Solution Provider. New Product Development for Industrial, Architectural, Printing & Packaging Coatings. Project Management 👩🏻‍🔬

Hi there.  My name is Ngoc Tran.  Greater Boston has been my home for 30+ years after my parents and I immigrated from VietNam.  Being in a new country came with lots of challenges.  

I’ve learned to speak English, adapted to new cultures, new environment, making new friends and support group etc.  Being resourceful, think outside the box, willingness to do whatever it takes and never give up are my trademark both personally and professionally.
 
I have 25+ years of experience in Coatings (Interior, Exteriors, Walls, Flooring, Decks and much more) and Printing & Packaging (Inkjet, Paper, Films, Flexible Packaging and much more.) 
 
 
Skills:
•	Excellent in technical product development and project management
•	Ability to manage multiple competing priorities without impacting timeline
•	Strong communication, organization and collaboration skills
•	Strong collaboration skills, ability to bring together people across function and regions to bring safe and quality product to market in timely manner and within budget
•	Strong skills in customer collaborations, providing rapid feedback in time-critical situations
•	Market research -visit home improvement stores to learn about new products and grocery stores to learn about new packaging products. 
  
People who know me would say I am a person who can do whatever I put my mind to.
 
More about me:
🧘🏻‍♀️  I love Pilates! Practice makes Progress!
 👩🏼‍🦳 Currently embracing my grey hair

taplio

The Battle

Laura Nguyen

NGOC TRAN

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