Kris Hughes 🪓

Social Media Content Creator

Zanate Marketing

* Fractional marketing for growth-stage companies that drives revenue.
* B2B focus, but we're chameleons -- we meet you where you are.
* Focus areas: cold and warm outreach, organic traffic engines, thought leadership, social media management and company story development.

Founder | Fractional Marketer

Gallium Solutions

* Fractional marketing director for a rapidly-growing government grants consulting company.
* Building out a warm and cold outreach engine to consistently drive leads.
* Executing a content strategy to consistently increase organic traffic and niche authority.
* Developing the company's social media presence to amplify thought leadership.

Fractional Marketing Director

Prospology

Working with Prospology.com as a fractional brand strategy coach to help the medical writing community's students develop a strong presence on LinkedIn and a storytelling strategy that supports the growth of their freelance medical writing businesses.

Brand Strategy Coach

Several Clients

* I'm a LinkedIn ghostwriter for 3 founders: The owner of a CRO consultancy, the owner/CEO of a SaaS company, and my friend who runs an eCommerce growth consulting company.
* As a ghostwriter, I publish a total of 36 posts per month on these accounts and do 30 hours a month of community cultivation work to help drive more interest for my clients with their ideal clients.
* The goals are to increase profile views, attention on content, and cultivate leads for my client's business.
* LinkedIn Ghostwriting has been a core service offering of Zanate Ventures since I founded the company in March 2020.

LinkedIn Ghostwriter 👻

Point One Navigation

Helping to develop and manage the content pipeline operations for a major precision navigation company with clients across industries like agriculture, drones, and self-driving cars.

Content Operations Consultant

Optimist

Fractional managing editor for Optimist's link building project, Juice.

Responsible for progression of articles through developmental funnel from topic generation to writer assignment, to the final product that's ready to be pitched to guest post websites to land links for our clients.

To date:
* Overseen hundreds of articles through the editorial and publishing process, all of which required my topic generation and editorial touch
* Managed a team of writers across timezones and around the world which has helped Juice become profitable in less than a year and maintain that level of profitability to date

Managing Editor

Mayple

* Working as a freelance email marketing consultant for Mayple via their contract with MailChimp/Intuit. 
* Audit MailChimp client email accounts to find areas for improvement through health checks. 
* Present on findings and implementations to solve gaps in use.
* Conduct implementations based on these identified gaps and report to clients.
* Occassionally continue with Mailchimp clients following process as an email consultant.

Email Marketing Consultant

CB Company

Social media ghostwriting and niche community building for the CEO of a series of cannabis industry events held each year in Switzerland.

Audience & Income

Member

DataHawk

Content Creator

Coaching ambitious freelancers to build better businesses.

Developing a strong marketing program isn't easy.
A couple of roadblocks stand in the way.
Some have to do with time, and others, resourcing.

Here's the typical scenario for many companies:
* They're doing some marketing content and storytelling now and then.
* They may occasionally fire off a cold campaign, or run some ads.
* Their marketing is 'good enough,' but they know it could be better.
* Marketing responsibilities are split between several different people.
* Who check the 'task boxes' begrudgingly.
* And the resulting work is disjointed at best, or confusing at worst.

For these companies, marketing is anything but strategic. Or the strategy is made of sticks and string when it should be concrete.

Things can be different, though.

Our work as Fractional Marketers helps these companies:
* Tell a more cohesive and powerful story
* Identify their core audience and create a marketing narrative that resonates
* Find the right channels to develop so effort isn't wasted
* Execute quickly on short-term opportunities and lay the foundation for long-term growth and sustainability 
* Install and execute on repeatable, predictable processes & strategies that continue to move the needle

We offer three options for engagement:

* It all begins with our Marketing Tune-Up. Over 30 days we'll take a 'look under the hood' of your current marketing and find 2-3 opportunities for quick wins that we can work on together. 
* Your investment for the Marketing Tune-Up is directly applied, to one of two monthly retainer options if you choose to keep working with us, the Scale plan and the Soar plan.
* Under the Scale plan we're developing warm and cold email outreach, an organic traffic engine, social media marketing, and thought leadership content to have things firing on all cylinders.
* Under the Soar plan, we become your marketing team, hiring freelancers from our network and going full-speed ahead to help you pour fuel on the fire of your marketing momentum.

You get two of us at Zanate—me and my wife Julie—who bring a combined 30+ years of experience in content, marketing, and storytelling to the table to help your portfolio companies custom-craft and execute a content strategy that's right for their unique situation and niche.

The cost?
Less than half the annualized cost of a typical full time Chief Marketing Officer, on the high end.

Interested to learn more?
It all starts with a free Marketing Strategy Call to set the table.

DM me or book 30 minutes here:
https://savvycal.com/krishughes/marketing-strategy-call

Founder --> Ghostwriter & Content Creator for Growing Coaches & Solopreneurs

MAXINE TOLBERT

Expectations Reset LLC

I am a Best Life Advocate.  I help others to reconnect to who they really are by stripping out the noise and expectations to shift to an improved mindset and re-aligned self-perceptions.  With a new compass, they become confident decision makers and action takers.

CEO, Solopreneur and Coach/Best Life Advocate

Host of Seminole Self-Understanding and Empowerment Grouyp

Expectations Reset

Coaching Niche:  EXPECTATIONS RESET:    I help working professionals who are in transition but feel lost and disappointed with “life”.  By reconnecting with their core values, they gain a fresh perspective, and restore harmony, resulting in an ability to be more confident and assertive, living only to the expectations that align with who they truly are or wish to become.  

As your mindset and success coach I act as your thinking partner.  I use curious reflective enquiry to guide your re-discovery of core values and belief systems,  Creatively, we audit your life and seek out the misalignments so they can first be understood and then addressed.

Using curious, compassionate, no-nonsense coaching, laced with soft challenges, I reflect your stories and explanations back so you can study them objectively.  My coaching will help stretch your comfort zones and gain new insight on yourself and the gaps in your stories, logic, and contradictions.  You will question your language and examine your attached emotions.  

Together we seek the source of your belief systems and disrupt the unconscious negative behaviors, thoughts, and actions.  You will feel empowered to replace what no longer serves you, living only to the expectations that align with who you truly are or wish to become.

AC Accredited foundation Coach and Certified Life and Success Coach

Association For Coaching

AC Connect Community USA Representative

Sypris Electronics, LLC

Senior Contracts Manager

Eckerd Kids (Eckerd Youth Alternatives, Inc)

Contracts Manager

Advanced Systems Design,Inc.

Certified Service Disabled Veteran Owned Small Business (SDVOSB), providing IT Services and Staff for Government (Federal & State and Local) and Commercial Industry, with an emphasis on Health IT solutions. 

• Company SME and primary POC for contract and regulation compliance providing oversight, direction, and training to all levels of management and staff
• Created/implemented Personal & Organizational Conflicts of Interest and Ethics training program
• Designed, drafted and customized contractual agreements to meet business objectives
• Designed and drafted ISO 9001 compliant document templates, policies & procedures
• Key member of, Federal business proposal team; author and key contributor to all proposals
• Contracts Manager for 17 contracts:5 prime, multiple and various IDIQ’s, BPA’s and MSA’s, and 4 subcontracts
• Responsible for Federal contract and subcontract generation, management, and admin functions
• Participated and contributed to internal monthly Program Management Reviews (PMRs)
• Oversaw/directed Work Breakdown Structures and CAS compliant project set-up for cost tracking
• Performed and assisted contract/account reconciliations and negotiated billing resolutions

Director, Contracts & Compliance

SB Contracting Solutions LLC

Provided discrete, confidential, managerial support and  guidance on contracting on an “as-needed’ basis, for small and medium sized businesses that chose not to have a senior level Contracts professional on-staff.  MISSION:  To augment the company skill set in a cost effective manner to attain sustained growth while mitigating risks associated with industry regulations and contract compliance.
Services Include:
• Identify areas of potential risk, improvement and growth,
• Company compliance with Federal Acquisition Regulations and Defense Acquisition Regulations (FAR and DFAR), and other agency supplement regulations
• Contract /agreement reviews:  advise on potential risk areas and offer mitigation advice on terms 
• Contract compliance/program performance reviews
• Contract changes and negotiation strategy
• Best practice guidance/solutions for Contract and Subcontract Management and Admin
• Contract notifications (E.G: Funding Notices, Change Notices, and Equitable Adjustments)
• Contracting/Subcontracting policy and procedures 
• Identify staff knowledge and training needs and identify improvement path
• Company tailored T&Cs
• Company registrations and record maintenance 
• Full Proposal support: Proposal team member or provide Proposal oversight on solicitation compliance
• Organizational Conflict of Interest (OCI) reviews
• Government entity pre-audit “check-ups”
• Pre and Post Award Protests 
• Establishing and maintaining GSA Schedules

Owner/Consultant

R4 INTEGRATION, INC

A Service Disabled, Veteran Owned, Small Business, established late 2009 as a provider of Quick Reaction Capabilities for the Government/DoD and Commercial Aerospace industry.
• First level legal adviser for business owners and partners
• Served as primary liaison for all contractual matters
• Managed and administered all company contracts, subcontracts and purchase orders
• Ensured documents and program performance comply with federal laws and regulations including ITAR and EAR
• Key proposal team member winning work in support of commercial and DoD aerospace customers
• Instrumental in sustained protests with GSA (pre and post award)
• Created and designed customized contractual agreements to achieve tactical and strategic goals

Director, Contracts

BAE Systems

Business Group: Technology Solutions and Services (TSS) 
• TSS subject matter expert and trainer for contract proposal flow within company operational framework, life cycle management, and phase review requirements
• Ensured compliance with all company policies and procedures regarding generation and submission of proposals
• Established local (Aerospace Services) proposal compliance regarding RFP regulations, including cost and pricing data certification, CAS compliancy, and Truth In Negotiations Act.
• Held $50M Warrant. Contract review/approval signatory for all strategic proposals.
• Deputy to TSS/AS Director for a staff of over 25 personnel responsible for Contract functions at multiple locations

Business Group: Modernization and Sustainment Solutions (Formerly MTC Technologies) acquired by BAE Systems June 2008)
• Managed and directed a team of 12 staff for Mission Support Services (MSS) contract functions for Florida and Alabama operational locations
• Responsibilities included contract management, administration, and government and industry compliance for approximately 260+ active contracts / revenue of approx. $73M+ Ensured proper subcontract and vendor management with regards to RFP negotiations and performance oversight
• Served as first point of contact with regards to all government agencies on MSS contract matters
• Proactively consulted with senior leaders as counsel and advisor for all contractual matters

Director of Contracts

Best Life Advocate, Life & Success Coach, and NLP practitioner at Expectations Reset LLC

Are you a professional woman in your 40s caught in the whirlwind of the generational sandwich, juggling the demands of raising older children and caring for aging parents, all while managing critical projects and nurturing everyone around you?

You're at the pinnacle of your career, skillfully handling responsibilities ranging from bosses, teams and co-workers, to partners, children, friends, and family. But amidst this admirable dedication, you have lost sight of yourself. Your self-sacrifices are taking a toll on your well-being and fulfillment.

Deep down, you sense the need for urgent change. You are reevaluating life and drawn to rediscovering yourself. Perhaps traces of resentment are creeping in too, but you're determined not to let that happen.

If you're yearning to make this next phase of life count, I'm here to help you achieve just that!

Imagine reconnecting with your true self, tapping into your innate gifts, and embracing the invaluable life lessons you've gathered so far. You have the power to reset your life's course with confidence in your decision-making. It's not selfish; your needs matter too.

As your coach, I'm dedicated to motivating and guiding you toward a clear vision of self. I'll instill the confidence you need to self-trust and navigate your life differently. By treating yourself differently, you will invite a new, more balanced treatment from the world around you.

With over 35 years of experience as a former business professional and entrepreneur, I've been in your shoes. I was the go-to-person at work and in life, managing and nurturing everyone and everything. But I also endured the strains of this dynamic.

My life transformed when I decided to step away from the corporate world as a matter of survival. I was spent. I once believed I had to choose between my relationships and my career; I had no idea I could successfully have both and still like myself.

During my own come-back I discovered the world of life coaching. Today, I am a coach committed to helping others avoid the drastic life rebuilding I embarked on to rediscover and embrace my true self.

I cannot stand Idly by watching great women suffer through these challenges without the support and guidance they deserve.

If you're ready to embark on this transformative journey toward self-discovery and fulfillment, let's work together to make the next phase of your life truly count. Your well-being is important, and I'm here to support your personal and professional growth.

#LifeCoach #Empowerment #ProfessionalWomen #SelfCare #Transformation #GenerationalSandwich

taplio

The Battle

Kris Hughes 🪓

MAXINE TOLBERT

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?