Kris Hughes 🪓

Social Media Content Creator

Zanate Marketing

* Fractional marketing for growth-stage companies that drives revenue.
* B2B focus, but we're chameleons -- we meet you where you are.
* Focus areas: cold and warm outreach, organic traffic engines, thought leadership, social media management and company story development.

Founder | Fractional Marketer

Gallium Solutions

* Fractional marketing director for a rapidly-growing government grants consulting company.
* Building out a warm and cold outreach engine to consistently drive leads.
* Executing a content strategy to consistently increase organic traffic and niche authority.
* Developing the company's social media presence to amplify thought leadership.

Fractional Marketing Director

Prospology

Working with Prospology.com as a fractional brand strategy coach to help the medical writing community's students develop a strong presence on LinkedIn and a storytelling strategy that supports the growth of their freelance medical writing businesses.

Brand Strategy Coach

Several Clients

* I'm a LinkedIn ghostwriter for 3 founders: The owner of a CRO consultancy, the owner/CEO of a SaaS company, and my friend who runs an eCommerce growth consulting company.
* As a ghostwriter, I publish a total of 36 posts per month on these accounts and do 30 hours a month of community cultivation work to help drive more interest for my clients with their ideal clients.
* The goals are to increase profile views, attention on content, and cultivate leads for my client's business.
* LinkedIn Ghostwriting has been a core service offering of Zanate Ventures since I founded the company in March 2020.

LinkedIn Ghostwriter 👻

Point One Navigation

Helping to develop and manage the content pipeline operations for a major precision navigation company with clients across industries like agriculture, drones, and self-driving cars.

Content Operations Consultant

Optimist

Fractional managing editor for Optimist's link building project, Juice.

Responsible for progression of articles through developmental funnel from topic generation to writer assignment, to the final product that's ready to be pitched to guest post websites to land links for our clients.

To date:
* Overseen hundreds of articles through the editorial and publishing process, all of which required my topic generation and editorial touch
* Managed a team of writers across timezones and around the world which has helped Juice become profitable in less than a year and maintain that level of profitability to date

Managing Editor

Mayple

* Working as a freelance email marketing consultant for Mayple via their contract with MailChimp/Intuit. 
* Audit MailChimp client email accounts to find areas for improvement through health checks. 
* Present on findings and implementations to solve gaps in use.
* Conduct implementations based on these identified gaps and report to clients.
* Occassionally continue with Mailchimp clients following process as an email consultant.

Email Marketing Consultant

CB Company

Social media ghostwriting and niche community building for the CEO of a series of cannabis industry events held each year in Switzerland.

Audience & Income

Member

DataHawk

Content Creator

Coaching ambitious freelancers to build better businesses.

Developing a strong marketing program isn't easy.
A couple of roadblocks stand in the way.
Some have to do with time, and others, resourcing.

Here's the typical scenario for many companies:
* They're doing some marketing content and storytelling now and then.
* They may occasionally fire off a cold campaign, or run some ads.
* Their marketing is 'good enough,' but they know it could be better.
* Marketing responsibilities are split between several different people.
* Who check the 'task boxes' begrudgingly.
* And the resulting work is disjointed at best, or confusing at worst.

For these companies, marketing is anything but strategic. Or the strategy is made of sticks and string when it should be concrete.

Things can be different, though.

Our work as Fractional Marketers helps these companies:
* Tell a more cohesive and powerful story
* Identify their core audience and create a marketing narrative that resonates
* Find the right channels to develop so effort isn't wasted
* Execute quickly on short-term opportunities and lay the foundation for long-term growth and sustainability 
* Install and execute on repeatable, predictable processes & strategies that continue to move the needle

We offer three options for engagement:

* It all begins with our Marketing Tune-Up. Over 30 days we'll take a 'look under the hood' of your current marketing and find 2-3 opportunities for quick wins that we can work on together. 
* Your investment for the Marketing Tune-Up is directly applied, to one of two monthly retainer options if you choose to keep working with us, the Scale plan and the Soar plan.
* Under the Scale plan we're developing warm and cold email outreach, an organic traffic engine, social media marketing, and thought leadership content to have things firing on all cylinders.
* Under the Soar plan, we become your marketing team, hiring freelancers from our network and going full-speed ahead to help you pour fuel on the fire of your marketing momentum.

You get two of us at Zanate—me and my wife Julie—who bring a combined 30+ years of experience in content, marketing, and storytelling to the table to help your portfolio companies custom-craft and execute a content strategy that's right for their unique situation and niche.

The cost?
Less than half the annualized cost of a typical full time Chief Marketing Officer, on the high end.

Interested to learn more?
It all starts with a free Marketing Strategy Call to set the table.

DM me or book 30 minutes here:
https://savvycal.com/krishughes/marketing-strategy-call

Founder --> Ghostwriter & Content Creator for Growing Coaches & Solopreneurs

Labour Law Advisor

Writing social media captions to promote Youtube Shorts uploaded on the YouTube channel.

- LinkedIn Posts
- Twitter Threads
- Instagram Captions

Using trends, memes, and humorous tone to enhance visibility and reach.

Content Writer

Self Employed

Your content deserves to go viral.

If you're a:

📹 Finance YouTuber
📱 Finance Brand targeting Gen-Z or millennials 

...but you're tired of dry, jargon-filled scripts that flop — I’ll help you fix that.

I write snackable, high-retention video scripts for:

→ YouTube explainers
→ Instagram Reels
→ 60-second financial explainers
→ Product-led storytelling

Recent win:

🔥 A script I wrote hit 4M+ views on Reels
🔥 Another win hit 900K views
🔥 A third one got 800K views

Finance is boring. Let’s make it addictive.

📩 DM me “VIDEO” or email hardik@hardiklashkari.com

Video Scripts for Finance Brands & Creators

Your brand is not boring — your content is. Let’s fix that.

Whether you're an early-stage fintech or an enterprise BFSI brand targeting younger audiences, I help you craft:

→ Twitter threads that spark conversations
→ Instagram captions that educate + convert
→ LinkedIn company content that people actually read

No SEO-stuffed blogs. No filler content.

Just punchy, insight-packed copy written for humans with shrinking attention spans.

Want content that makes people pause, nod, and share?

📩 DM me “SOCIAL” or reach out at hardik@hardiklashkari.com

Social Media Copywriting for Fintech & BFSI Brands

I help finance founders go from 'meh content' to ‘everyone’s talking about it.’

If you're a:

✔️ Certified Financial Planner
✔️ Founder
✔️ Already an Existing Creator in the finance space

...but you're struggling to show up consistently, in your tone, and with posts that actually lead to DMs, demos, or trust—then this is for you.

I ghostwrite powerful, personality-driven LinkedIn content that:

→ Builds authority
→ Builds community
→ Builds pipeline

Recent wins:

📈 Helped a CFP grow from 600 → 6K followers in 6 months
📈 Helped a female finance founder scale from 0 → 12K followers in under a year
📈 Grew client profile engagement by 1,000% in 3 months

🚨 Only working with 1–2 new clients this month.

📩 DM me “GHOST” or drop a message here → hardik@hardiklashkari.com

Ghostwriting for Finance Founders, CFPs & Creators

LinkedIn Local Jaipur

Successfully organized 3 editions of LinkedIn Local Jaipur

Co Host

Jaipur Toastmasters Club

Vice President Education

President

Rajshamani.com

I create content for Raj Shamani's LinkedIn and Twitter account on personal finance, wealth creation, and money management.

Besides, I also create Twitter threads and LinkedIn posts to help him get more listeners for his podcast.

Copywriter

Verbys

During the role, I was responsible for curating the content and ensuring its optimum quality. I also used Linkedin to promote Verbys and drive traffic to the website.

Editor In Chief

Finance brands and busy founders kidnap (often hire) me to create long-form content and social media copy that build trust, outbeat competitors, and improve customer loyalty | Financial Content Writer | Ghostwriter

Most finance brands still think content = credibility.

So they post boring LinkedIn updates.
Hire generic writers who don’t understand finance.
Or worse — hand over their content to interns.

Then they wonder why their videos don’t get views.
Their founders get ignored.
And their audience doesn’t trust them.

Here’s the brutal truth:

In finance, attention is earned. But trust is engineered.

You don’t build that with fluff.
You build it with clarity, consistency, and content that actually sounds like you.

That’s where I come in.

💼 What I Do (aka Why Finance Brands Hire Me):

1. LinkedIn Ghostwriting
→ For finance founders, CFPs, coaches & creators
→ I turn your brain into consistent, trust-building content
→ Thought leadership without sounding like a thought follower

2. Video Scripts for Reels & YouTube
→ For finance brands & creators
→ Hook-first. Scroll-stopping. Credible.
→ Whether it’s SIPs, taxes, trading, or insurance — I make it make sense

3. Social Media Copywriting
→ Twitter threads, Instagram captions, LinkedIn company page content
→ Designed for fintech brands who want visibility and authority
→ Built on data, pain points, and platform-native language

“But Hardik… there are 1000s of writers online. Why you?”

Because I don’t write like a generalist.
I write like someone who’s been in the trenches.

👨‍💼 I’m a Chartered Accountant
🧠 I’ve spent 6+ years writing for top fintech brands
🕵️‍♂️ I study forums, Reddit threads, and user comments daily — to make your content hit harder

No AI regurgitation. No surface-level fluff.
Just deep, research-backed, money-smart content.

💬 What clients say:

“Hardik is a natural at finance content.”
“He nails tone like it’s his superpower.”
“Feels like I’m reading my own words — just better.”

If you're a finance founder, fintech brand, or creator who’s serious about trust-building content in 2024, DM me or reach out at hardik@hardiklashkari.com

Let’s turn your content into conversion fuel.

taplio

The Battle

Kris Hughes 🪓

Hardik Lashkari

Followers

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Engagements

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