Krishna Anubhav

Hey there! 👋🏻 I’m Krishna Anubhav, but you can call me Kavy.

For a long time, I thought my life was mapped out…designing next-gen vehicles in Japan, working on IC engines, building the engineer’s dream life. Then the world paused. Borders closed. Plans collapsed. And the path I had spent years preparing for disappeared almost overnight.

For a moment, I had nowhere to go…

That moment forced a choice.

Wait for things to return to normal.
Or build something new from scratch.

I chose to build.

I moved online and built an organic Instagram presence that reached 10K followers without ads. Algorithm changes later showed me how fragile surface-level growth can be.

While most people were polishing resumes, I was building businesses. I launched a digital marketing firm during the pandemic, then moved deeper into SaaS… eventually joining a global SaaS marketplace where I worked closely with founders, product teams, and go-to-market efforts. That phase showed me how startups really operate behind the pitch decks and hype.

From there, I built my own SaaS products… RankAtom, TryHumanize, and later Cirl, a cybersecurity platform, launched in 2024. What looked like momentum on the surface became a lesson in platform dependency, misaligned incentives, and how quickly external decisions can override years of execution.

One particular episode involving distribution control and shifting narratives made things clear. Not because it was dramatic… but because it was revealing. It showed how little control founders sometimes have, even when they do everything right.

That’s when I chose to step away from the startup world.
Not out of bitterness.
Not burnout.
But clarity.

I stopped romanticizing startups and became deeply interested in capital allocation, valuation, downside protection, and decision-making when incentives are explicit and risk is priced. That shift pulled me firmly into investment banking and corporate finance.

Today, I operate with a finance-first mindset, grounded in financial analysis, valuation, and capital markets… supported by a builder’s background and strong technical fluency across Python, AWS, and PowerPoint. I like understanding businesses deeply…not how they sound in pitch decks, but how they actually work under pressure.

If any part of this resonates… Feel free to connect or send a DM. I’m always open to conversations around finance, markets, and how real businesses actually work.

Founder

Helping SaaS Founders achieve personal & business growth on LinkedIn, Marketing Automation & SaaS Partnerships

I used to be shy about telling people what I’m up to. It’s been a challenge to put myself out on a limb like this, but there’s a good reason I am doing it.

Over the last 6 months, I have helped 100+ SaaS founders get traction for their projects. The single most important thing I learned during this time is, that I love helping people. More specifically, I love helping people grow and flourish using unique out-of-the-box strategies.

Deciphering algorithms, networking with entrepreneurs, researching best practices, and learning No-Code tools are all in a day’s work for me.

If you’re into LinkedIn Growth Hacking, Entrepreneurship, and SaaS Start-ups… then let’s get to know each other!

Growth Marketer | Lead Generation Specialist for B2B | Cold emails

I help B2B companies get more leads and book more meetings with smart cold emails & simple GTM engines 🚀

Build a proven GTM method that:

Gets you meetings with the right people→ Grows your sales pipeline→ Brings more revenue to your business

I’ve spent over 4 years learning and working in lead generation. 

Now, I run two things:
GrowthKinetics - an agency that helps B2B companies find and book more clients using smart GTM engines

GrowthInsight - Decode the "why" behind every reply.I know how powerful a good cold email campaign can be - it can bring big results. But bad outreach just wastes time and money.

I want to help you fix your outreach, work smarter & get real results.

If you’re a B2B founder or agency owner ready to grow your business, let’s talk 👋

📧 Email me: viraj@thegrowthkinetics.com

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The Battle

Krishna Anubhav

Viraj Parmar

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