Trenderz

Trenderz is more than a platform connecting brands with influencers —
it’s the first creator-powered booking platform helping hospitality and lifestyle businesses grow through authentic content 🌍
We believe every African hotel, restaurant, spa, or experience has something unique to share.
That’s why Trenderz allows creators to live your experiences, create real stories, and drive tracked bookings, with no fixed fees.
✅ Collaborate easily with selected creators who match your brand identity.
✅ Keep full control over who represents your business — approve or decline applications in one click.
✅ Boost visibility and reservations through authentic UGC across TikTok, Instagram, ...
Today, more than 500 venues and 4,500 creators use Trenderz to showcase Africa’s best experiences to the world.
✨ Join the movement and let creators turn visibility into real bookings.
👉 www.trenderz.io
  
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Trenderz n’est pas qu’une application de mise en relation entre entreprises et influenceurs :
c’est la première plateforme qui transforme les créateurs de contenu en véritables moteurs de réservations pour les établissements africains 🌍

Chez Trenderz, nous croyons que chaque hôtel, restaurant, spa , ... a une histoire unique à raconter.
Notre mission : permettre à des milliers de créateurs locaux et internationaux de vivre vos expériences, créer du contenu authentique et générer de nouvelles réservations tracées, sans frais fixes.

✅ Collaborez facilement avec des créateurs sélectionnés.
✅ Gardez le contrôle total : acceptez ou refusez les candidatures depuis votre espace pro.
✅ Générez plus de visibilité, de clients et de ventes, grâce à la puissance des contenus partagés sur TikTok, Instagram et YouTube.

Aujourd’hui, plus de 500 établissements et 4 500 créateurs utilisent Trenderz pour faire découvrir les plus belles expériences du continent.

✨ Rejoignez le mouvement et laissez les créateurs faire rayonner votre établissement à travers l’Afrique et le monde.
👉 www.trenderz.io

Founder & CEO

Oshun Beauty

1ère marque  e-commerce spécialiste du Raw Hair en France.
Des extensions de cheveux naturels vietnamiens, sélectionnés et prélevés à la source.


Rendez-vous sur:
www.oshun-beauty.com

Co-founder

La petite marchande de biens

Blog conseil et accompagnement en projet immobilier et rénovation.
www.lapetitemarchandedebiens.fr

Founder

Castorama France

Responsable Ressources Humaines

The Estée Lauder Companies Inc.

Human Resources Manager - MAC Cosmetics

I’m the co-founder of Trenderz, the first platform turning creators into real booking engines for hospitality, restaurants, and experiences across Africa & Middle East 🌍

We help hotels, restaurants, spas, and activity venues fill their tables, rooms, and events through measurable collaborations with local and international creators.
Every piece of content shared by a creator drives tracked, commission-based bookings through our AI-powered link and code system.

- For creators: Trenderz unlocks new income opportunities — they experience amazing places and earn commissions on every booking they generate.
- For venues: it’s a simple, mobile-first, pay-per-performance solution — they only pay on confirmed bookings.

I’m passionate about innovation, digital transformation, and the rise of the creator economy, where creators are shaping the future of commerce, storytelling, and travel. 🚀

#CreatorEconomy #InfluenceMarketing #Hospitality #Innovation #Africa
www.trenderz.io

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J'ai co-fondé Trenderz, la première plateforme qui transforme les créateurs de contenu en véritables moteurs de réservation pour l’hôtellerie, la restauration et le tourisme en Afrique 🌍

Nous aidons les établissements — hôtels, restaurants, spas, activités — à remplir leurs tables, chambres et événements grâce à des collaborations mesurables avec des créateurs et influenceurs locaux.
Chaque contenu partagé devient une source de réservations tracées, grâce à notre technologie de lien et de code unique.

🎯 Pour les créateurs : Trenderz offre une nouvelle façon de monétiser leur influence en vivant des expériences authentiques et en gagnant des commissions sur chaque réservation générée.
🏨 Pour les établissements : c’est une solution simple, mobile et à la performance — ils ne paient que sur les réservations confirmées.

Passionnée par l’innovation, la tech et la creator economy africaine, je crois au pouvoir des créateurs pour redéfinir la communication, le tourisme et l’expérience client sur le continent. 🚀

#CreatorEconomy #Hospitality #InfluenceMarketing #Africa #Innovation
www.trenderz.io

KIM TRAN

African Development Bank Group

Change Management Program Consultant

Paylia

●  Co-launched a new start-up. Paylia, a modern, secure cloud based 
cross-border Unified Payment Solution (Wallet) for Africans, which allow merchants to accept multiple forms of payments, regardless of their mobile network. 
●  Built a scalable team to ensure continued business growth, while cultivating partnerships with investors and other key stakeholders. 
●  Engaged other c-suite leaders to develop the company’s short- and long-term strategy, vision, mission, and identity.
● Maintained accountability for the company’s day-to-day business & financial operations; and developed the digital roadmap for the product: Paylia UPI (Paylia Wallet).
●  Formulated strategies for the firm's expansion and product offerings, while remaining steadfastly abreast of the competitive landscape, industry developments, and expansion opportunities.

Co-Founder

Cisco

● Facilitated successful change readiness and implementations of the $14 million Virtual Engineers program by proffering advice and coaching on key risks and opportunities to executive sponsors.
● Streamlined the development and continuous review of Cisco Systems’ $2M Managed Insight’s change management, communication, training, and risk remediation plans.
● Led the design and execution of the overall change management initiatives and strategy for Cisco Systems Managed Services’ $14 million Virtual Engineers program; and developed it long-term organizational change roadmap and project plan.
● Championed the Cisco CX Center’s change management strategy while aligning it with programmatic timelines and objectives resulting in 90% adoption.
● Developed and executed the change management strategies, communication, and training plans to support 10 Cisco CX Center’s Strategic Transformation Programs.
● Headed the Change Advisory Board (CAB) to ensure that change management best practices are followed and defined and approved changes are implemented with the least amount of disruption and conflict as possible and the proper communication has been done.
● Proactively engaged internal stakeholders and change agents across functions and organizational layers within Cisco CX Center to sufficiently involve them as sponsors for the initial roll out and implementation of the Strategic Transformation Programs.

Change Program Manager

Ministère de la Fonction publique et de la Réforme administrative

● Managed a $3.5M human capital management project and the development and implementation of the government’s strategic HR roadmap.
● Steered the execution of change management and adoption plan of a new contract management system and first ever biometrics software - increasing employee attendance, reducing fraudulent employees, and saving 20% in government expenditures.
● Onboarded, coached, trained, and empowered 22 staff and contractors; managed an operating budget of $1M USD while driving all major change management programs from initiation to fulfilment and handover.
● Spearheaded the development and continuous reviews of the government HCMS change management, communication, training, and risk remediation plans leading to an 80% adoption (Phase 1).
● Organized, coached, and led government project advisory committee and partnered with key government Ministers, cross-functional teams, senior managers, board members, community representatives, and consultants in the implementation of key government strategic initiatives and projects.
● Led the transition reforms to a paperless practice by implementing an electronic HR onboarding process; reduced cost of labor by 30% and office overhead by 10%.

Deputy Director, Innovation & Public Services Reform & Modernization

Présidence de la République de Guinée

● Managed major government transformational programs with operating budget of $2M+ USD with 58 direct employees which involved extensive process mapping, change impact analysis, and change readiness assessments.
● Achieved long-term government objectives, while providing strong and sustainable ICT organizational leadership by developing and implementing the country's ICT and e-Government Strategy and Policies.
● Directed government technological improvements while serving on Government Strategic Planning and Development Committees, which entailed providing recommendations on the development of e-Services for the citizens.
● Elaborated upon the e-Government Strategy (i.e., the e-Administration Strategy Guinea of Guinea in 2013).
● Participated in the drafting and finalization of the African Union ICT Strategy Document (Agenda 2063: The Africa We Want); and elaborated upon the African ICT WEEK Report which commemorated the 50th anniversary of OAU/AU in Addis Ababa (2013).
● Participated in the establishment of the "Once Only Principle" initiative of the EU in collaboration with the Estonian e-Government Academy (2017).
● Co-facilitated and co-coordinated the implementation of the country’s e-Governance infrastructure which provided a national backbone of 4,500 KM of fiber optics that covered 76 rural cities and 9 provinces.

Director, Technologies & e-Government Strategy (e-Gov. Agency)

Rogers Communications

● Defined, implemented, and enforced the corporate PMO project governance and project management processes for enterprise-wide projects in concert with portfolio, program, and project managers. 
● Informed the decisional process by preparing briefings for monthly engagement portfolio reviews.
● Monitored the progress of the portfolio while focusing on project plans, budgets, capital and resource management, costs, and timesheets.
● Developed project goals for security and regulatory projects in coordination with multiple departments; and monitored the effectiveness of those implementations.
● Trained 150 project, program and portfolio managers on security onboarding processes, procedures, and risks via the company’s first security education program, which was rolled out company-wide.
● Ensured internal systems were compliant with corporate security standards by adeptly managing compliance issues, as they arose.
● Participated in a successful design and management of Rogers Corporate security compliance programs.
● Facilitated Change Management Process from Request for Change (RFC) to implementation and review.
● Guided the development of security and privacy awareness training programs in conjunction with other members of the Security Compliance group.

Security Compliance & PM Analyst (ISO/PMO)

With a solid foundation in project and change management, I am a dynamic and results-driven professional committed to driving organizational excellence. Fluent in French and English, I possess a Master's degree in Business Administration with a focus on Project Management, coupled with a Master's in Organizational Leadership specializing in Organizational Change Management.

Throughout my career, I have successfully navigated complex transformations, serving as a catalyst for strategic initiatives across diverse industries. At the African Development Bank, I played a pivotal role in supporting transformation programs and implementing strategic reforms, ensuring seamless transitions and alignment with organizational objectives.

During my tenure at Cisco Systems, I led multimillion-dollar projects as a Senior Change Program Manager, developing comprehensive change management strategies and achieving remarkable adoption rates. My ability to streamline processes and engage stakeholders at all levels has consistently driven project success and organizational growth.

As Deputy Director at the Ministry of Reforms & Public Services and Director at the e-Government Agency in Guinea, I spearheaded major government programs, driving innovation and implementing transformative solutions. My hands-on experience in leading cross-functional teams, developing change management plans, and fostering stakeholder buy-in has been instrumental in driving organizational change and achieving tangible results.

Certified in PMI-PMP, PROSCI, LSSBB, Agile Scrum Master, Leading SAFe, and ISACA - CISM, among many, I am equipped with a diverse skill set to navigate the complexities of digital transformation and change management. Eager to leverage my expertise as a Digital Transformation and Change Management Consultant, I am committed to aligning efforts with organizational goals and driving sustainable change.

taplio

The Battle

KIM TRAN

Ibrahima Kourouma - MBA, PMP, PROSCI.

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