SATTVA META

Founder

I Cost

Strategic and Innovative approach to working practice in the construction industry

Founder & CEO

Design Rationale Ltd

Commercial & Operations Director

Commercial Manager

Quantity Surveyor

REHM Grinaker Construction Co. Ltd

Assistant Quantity Surveyor

COLAS

🔴 WHO I AM

I am a highly driven professional with deep expertise in construction management and sustainability. My work focuses on integrating complex carbon reduction strategies and ESG principles into construction projects, ensuring that sustainability is embedded at every stage from planning to completion.

Throughout my career, I have recognized the critical importance of sustainability not only for environmental stewardship but also as a driver of business success. I am passionate about ensuring that future generations inherit a world with clean air, pure water, and a green environment. Now, leveraging my expertise in carbon reduction and ESG, I am in a position to turn this vision into reality.

As the CEO of SustainZone, I am deeply committed to tackling the complex challenges of climate change, particularly within the construction sector. Our innovative tools and solutions are designed to drive significant impact, helping businesses navigate the intricacies of sustainability while achieving their commercial objectives.

Beyond my professional life, I am a dedicated husband and father of two wonderful children. I find balance and relaxation through forest walks, meditation, yoga, and the occasional game of badminton.

🔴 WHAT I DO

At SustainZone, we provide awareness of the impact of carbon on business operations through our digital platform. In doing this, we assist you in capturing, tracking and managing your Greenhouse emissions. 

🔴 WHO I WORK WITH?

We work with people and businesses that are willing to go on the journey to net zero with sustainability at the forefront of their key values & principles. All of these businesses have an environmental and sustainability policy to provide guidance throughout their organisation.

🔴 Who want to;

👉Understand their carbon emissions.
👉Reduce their carbon footprint.
👉Become more sustainable & efficient.
👉Stay up to date with sustainability and emissions regulations.
👉Maintain their customer base by making changes to prevent climate change.

🔴 HOW I HELP

We provide a robust digital platform that measures, tracks and reports carbon emissions. Recommendations for renewable energy and a trackable option to offset the carbon are also provided as part of the platform.

Our solution is to boost and strengthen the commitment to:

👉Accountability
👉Traceability
👉Most cost-effective solution
👉Enhance tracking of reports

🔴 WHY IT WORKS!
Our innovative technology helps to maximize efficiency and provide carbon emissions management including reduction solutions.

🔴 CONTACT ME

Kevin Chinniah

Mark V. Smetanin

Unlock Success for Airbnb and Short-Term Rental Business. Recently by Improving the Product - Increased Engagement by 42% , conversion rate by 74%, and acquired 2.5M new users.

As a product management leader with over eight years of experience in payments, e-commerce, Airbnb business, property management, I am a fan of technology and its application to drive business growth.My expertise lies in product management, agile coaching, portfolio management, and strategic planning.I have experience in increasing user engagement, optimizing technical processes and leading high-performance teams.

Key Highlights:

Director of Product Management: Enhanced user engagement by 16% and improved product value description by 14% through strategic market research and collaboration.

Senior Product Portfolio Manager: Managed a $1.2M project, leading to an $8M revenue projection and a 17% increase in Net Promoter Score. 
Risk assessment methods were applied, which reduced project disruptions by 24%.

Head of Product Strategy: Increased customer engagement by 42%, improved conversion rates by 74%, and acquired 2.5M new users—reduced marketing expenses by 28% by addressing critical pain points.

Skills and Expertise:

Product Management/Product Owner: Agile Frameworks, Scrum, Kanban, SAFe
Technical Proficiency: Jira, Asana, Hubspot, Salesforce
Industry Expertise: Fintech, E-commerce, Property Management, Vacation Rentals
Certifications: PMI-ACP, PMI-PMP, CSM, CSPO

Professional Experience:

Nine years in product management, agile transformation, and strategic planning
I have experience in leading cross-functional teams to deliver high performance products.
Skilled in negotiating and managing key partnerships and stakeholders

Interests:

The God's Flow State, Coffee, Stand-up comedy, Kite surfing, Skiing, Music, martial arts (2 black belts), Reading, and Hiking.

Technology Stack:

Jira, Jira Service Desk, Hubspot, Asana, Zoho Projects, Microsoft Project, Basecamp, ClickUp, Todoist, PipelineCRM, Freedcamp, Hive, Monday, Trello, Time tracker, Pivotal Tracker, Slack,Excel, Powerpoint, MS Sharepoint, MS Visio, MS Project, MS Access, Prezzi, Numbers, Pages, Photoshop, Lightroom, Planview, Linux, FreeBSD, Quality Center, ZohoCRM, ZenDesk, Zoho Desk, Fresh Desk, Vivantio Help Desk, FreshService, Salesforce Service Cloud, Hootsuite, WordPress, HTML, CSS, OBS, Mindmaps, Focus Matrix, Dropbox Paper, Skitch, Insightly CRM, Payment Gates (Visa, Mastercard, AMEX, Square, Braintree, Stripe, Paypal, Authorize.net, 2checkout, Payoneer, Bitpay, Shopify Payments), Google Analytics, Google Search Tool, Google Ads, Microsoft Ads, MCP, Rentals United, Avirato, Expedia, Booking.com, Airbnb, VRBO, PMS, Glovebox, Coterie, Risk Advisor, AWS, Crowe CRM, Salesforc

Lead Product Manager / Product Owner / Consultant

•     Improved a Product using a customer journey map, understanding and prioritizing the most critical pain points in the most profitable segment. Provided clear concept and design strategy. Collaborated with Dev and UX teams. Increased customer engagement by 226%, Improved conversion rate by 74%, and acquired 2.5M, new users.

•     Planned and facilitated an extraordinary spike for (AI) Artificial Intelligence tools and prompts. Fixed and resolved seven major issues when team members just felt stuck. 

•     Raised team confidence after the last check-in. Positive emotions and gratitude are on our happiness radar. The current sprint is 100% happiness VS 78% at the previous sprint. 

•     Organized the most efficient communication with stakeholders and implemented advanced product backlog refinement, reducing the backlog by 16%.

•    Stepped forward with special coaching from our Unique Coach and very advanced Scum Master. Differentiated workflow steps, business rule variations, variations in data, and interface variations, polished and deepened INVEST criteria. Dramatically improved the slicing of our vertical stories. Delivered value ~20% faster with the smallest increments to our customers. 

•   Implemented automated test script, additional smoke test after the build is released to QA, and code review by peers. Armed new Definition of Done (DOD) for our dev team. Changed Sprint Planning Agenda. Raised team confidence level in delivering the sprint goals to 94%. 

•    Implemented automated test script and code review by peers. Armed new Definition of Done (DOD) for our dev team. 

•     Collected the data via Web-tracking and customer interviews,  tested and validated assumptions with the development team. Provided much precise anatomy of personas. Redesigned current marketing campaign reducing waist by 28%

Spikes:
Sustainable and environmentally conscious business practices
Enterprise Agile: Changing your culture

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Kevin Chinniah

Mark V. Smetanin

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