Kenny Lange Coaching

Aligning Mission with Operations
Enhance your nonprofit's impact with a holistic approach that aligns your operational efficiency with your core mission. Overcome common challenges like resource constraints and strategic misalignments, ensuring that every action contributes meaningfully to your cause. Ready to align your mission with effective practices? Schedule a call to discover how you can achieve both operational excellence and mission fidelity.

Empowering Teams for Greater Impact
Revolutionize your team's effectiveness by embracing diversity in strengths and fostering a collaborative environment. Tackle the hurdles of team miscommunication and underperformance by leveraging each member's unique abilities towards your common goals. Interested in transforming your team into a powerhouse for social change? Schedule a call to explore strategies that build stronger, more cohesive teams.

Cultivating Individual Growth and Contribution
Empower your staff to reach their full potential in contributing to your cause. Address the challenges of employee disengagement and stagnation through a culture that values open communication, continuous learning, and psychological safety. Eager to see your team members flourish and drive your mission forward? Schedule a call to learn about nurturing an environment where each individual thrives.

Coach

Leaders can transform their teams and organizations into sanctuaries of inclusion and incubators or innovation if individuals feel:
1. Included
2. Safe to learn
3. Safe to contribute​
4. Safe to challenge the status quo

What is Psychological Safety?
It’s a culture of rewarded vulnerability. When vulnerability is rewarded we spend our time creating value instead of avoiding punishment. Implementing psychological safety in our workplaces produces high performing and inclusive cultures where team members feel safe to learn, contribute, and challenge the status quo.  Without Psychological Safety you'll bleed out your best talent and fail to innovate.

I facilitate workshops and coach individuals so that they learn, apply, measure, and improve psychological safety in their organizations and lives.

The 4 Stages of Psychological Safety Certified Coach

I know the chaos and complexity of running a business.

No matter how successful it is, one of two things will happen to your organization.

You're either going to experience growth so great it will outstrip your control or you will hit a ceiling you can't breakthrough.

Both of these create frustration, but the solution is the same.

That's why The System & Soulᵀᴹ Framework was created to help create breakthrough in your business.

System & Soulᵀᴹ gives you the structure, language, and processes you need to manage your business while not forgetting the soul, why you created it in the first place, the culture that you want to have for your employees, and what makes you attractive to your customers.

You've got to have both system and soul. It's the ultimate competitive advantage.

System & Soul Certified Coach

C-Suite For Christ

A “wall” between religious faith and the workplace? Give me a break!

Conventional wisdom says you shouldn’t mix the two. Haven’t you heard this forever?

Well, I like to break down barriers. Defy accepted norms. Challenge conventional wisdom.

Accordingly, it's an honor to serve as a Member of the C-Suite for Christ Speakers Bureau.

I use my God-given talents to inspire, motivate, and empower Christian business executives from all over the world to live boldly and unapologetically for Him.

Want to book me for your next event?  Prayerfully consider reaching out to me at kenny@kennylange.com.

To learn more about the C-Suite for Christ ministry, please visit: https://csuiteforchrist.com/

Member, Speakers Bureau

Vistage Worldwide, Inc.

I create and provide workshop experiences for Vistage groups on the topics of:
- Mission, Vision, Purpose
- Strategic Planning
- Communication & Alignment
- Organizational Values & Culture
- Innovation & Inclusion

Vistage Certified Speaker on Leadership, Strategy, and Culture

New Covenant Church

Director Of Operations

I'm responsible for the development and implementation of strategies that grow the church's attendance, overseeing the selection and maintenance of our tech stack, and equipping our ministry area leaders for success.

Director of Innovation + Growth

Kenny Lange

I write articles about leadership, communication and personal development.

Blogger

Web Canopy Studio

I oversee the day-to-day operations of the agency and lead the Service departments - Creative and Strategy. I also support the CEO and help bring the vision into reality.

Operator/Director Of Operations

Account Manager + Caffeine Enthusiast

The PHNX21creative Agency

I help small businesses win through inbound marketing, digital office solutions, and results-oriented web design.

My responsibilities include complete oversight and understanding of budgets, project management, effective communication and time management. The specialties of the company lie in quickly gaining clarity around the best course of success and executing those plans with excellence.

Founder + Caffeine Enthusiast

cue:creative

As an account manager, I assist in the flow of communications between the client/prospect and the creative team. I also participate in the brainstorming of creative ideas to present to our clients.

In addition, I cultivate leads and assist the director of sales with initial qualifying conversations as well as presentations on recommended branding and marketing strategies.

I am also responsible for management the company's social media accounts. I use research-based strategy for posts and engagement to increase the company's social profile and influence with clients, prospects and followers.

Creativity Evangelist

Capps Insurance Agency

My responsibilities include finding and developing sales leads, understanding client needs and tailoring coverages accordingly, and communicating those needs to the various departments in order to obtain quotes and bind coverage.

Insurance Agent

University of Texas at Tyler

Creating, implementing, and maintaining a tracking system for 15 athletic teams typically running 150-250 athletes was uniquely my responsibility for the department. Also, I initiated and created the first ever UT Tyler Admissions newsletter for mass distribution, both digitally and in print, on a bi-annual basis. This was done by collaborating with departments across multiple colleges at the university. Additionally, I participated in the creation and implementation of new recruitment strategies and SWOT analyses.

Admissions Representative

Hey, I’m Kenny Lange.
I help faith-forward founders scale their organizations without losing their soul, their people, or their mission. After selling my first company and helping an agency nearly double revenue in two years, I discovered that the pain of success can be just as disorienting as the pain of failure—if you haven’t grown your identity as much as your business .

What I Do
Lead to Scale™ architect: I coach leaders through our dual-flywheel model—Lead → Grow → Scale + Aware → Align → Accountable—so they hit Predictable Success without burnout.

Host of How Leaders Think: A globally top-10% podcast that cuts through the noise and makes strategy feel like a conversation over coffee .

Soul-First, System-Savvy guide: I challenge you with equal parts pastor and pirate—radical candor that both grounds and propels you forward .

Why It Matters
I believe identity precedes behavior and clarity outperforms complexity. If you’re tired of spinning your wheels, craving rhythm over reaction, and ready to build something that lasts—let’s talk.

P.S. Beyond business, my wife Rebekah and I have fostered 18 kids (and adopted 2) in addition to our 3 biological kids—on a mission to positively impact 10,000 kids by 2033.

🔶🔸Mason Cosby🔸🔶

Scrappy ABM

If you've tried it all, and you STILL don't have the results to show for it, Scrappy ABM can help. Scrappy ABM is a boutique consulting firm that specializes in strategic execution with limited resources. We firmly believe that before you can scale, you have to be scrappy. So here's how we can help.

1) Podcast- Every week, we release new episodes with Scrappy Marketing Experts sharing their expertise on how they achieved high-impact programs with limit resources

2) Activation Plays- Most ABM Programs fail because the teams aren't on the same page. With an activation play, we can create a quick win between your Marketing & Sales team that also works through the hand of process.

3) ABM Pilot Programs - For organizations that have established cross-functional alignment, a Pilot ABM Program is the best next step.

Scrappy ABM functions as an extension of your team augmenting the specific areas where you need support, from Holistic Strategy, Operations, Content, Customer Marketing, and Partnerships.

This creates a smooth ABM implementation process where we function as a true extension of your team, helping you each step of the way.

4) Account-Based Podcasts- Podcasts are the best way to build relationships at scale. By inviting your target accounts on your show, you develop a 1:1 relationship, raise awareness within their company, and create binge-worthy content for other accounts.

The challenge is, it takes time. Which is why most organizations give up on their podcasts too soon.

With Scrappy ABM, we launch your show, then help you land a sponsor within the first 6 months. From there, your podcast production costs are covered, and you have the runway to see the industry-defining impact come to fruition.

Regardless of your current resources and marketing maturity, Scrappy ABM has something that can help you take your next step toward sustainable growth. Check out scrappyabm.com today to find the support you need!

Founder

GURU Media Hub

Head of Partnerships

Podcast Host of Scrappy ABM

Podcast Producer

GTM Partners

GTM Ambassador & Certified Agency Partner

FYI GTM

Strategic Advisor

ForgeX

Executive Council & Advisor

SalesIntel.io

Verbatim

Limelight

Advisor

Sales Assembly

Head of Demand Generation

The Marketing Ladder

Podcast Host

ABM For Revenue Teams Without A $200K Tech Stack l Founder of Scrappy ABM l ABM Speaker l TCK Husband l 1X Girl Dad l Christian

Most marketers are struggling to keep up. Between a new term daily, new tools, new strategies, and the ever-looming sense of imposter syndrome, marketers are struggling to keep their heads above water.

That's why I create content daily to help you see you aren't alone.
I am very publicly building a podcast focused on Marketing Careers.
I am very publicly trying to learn how to balance work and life.
I very publicly share how to build Scrappy ABM programs.
And I am working through how to live out my faith as a Christian in the B2B Tech world.

None of this is easy.

But it's essential to work through to find personal, spiritual, financial, and professional success.

So if you're looking for your new marketing friend to stumble forward with, welcome.

Please send me a connection request or give me a follow.

Now for a lil bit more about me.

Personal:
Born and raised in the same house my entire life in the poor part of a mid-class part of town
Dad was a small business owner doing landscape architecture
Mom was a top sales rep for companies like Johnson & Johnson
Came to faith in Christ as a freshman in High School
Married a missionary kid that was raised in Turkey
And everything you see is to ensure that wonderful woman is provided for

Professional:
Started working in Sales for flexibility so I could go to seminary
Got laid off 20 days after buying a house and getting engaged
Stumbled into Marketing trying to make ends meet 
And fell in love with building B2B programs (Not a joke. I am a nerd)
Spent 80-100 hours a week for 3.5 years trying to hone this craft
Learned almost everything I know about marketing from my time in an agency
Now I just share very publicly everything I'm learning
Trying to find a better life balance after a season of intense growth
And I'm building the demand & content program at Sales Assembly (having the time of my life)

Financial:
Dave Ramsey ALLLL the way
Love budgeting way too much
And happy to help anyone with financial literacy so you can transition from working to live to working for fun.

Spiritual:
Born-again believer in Christ
Reformed but going to an evangelical free church
Learning to live my faith as a B2B Marketer
Learning how to lead a family and continue to grow in my faith
And the story of David & Goliath is one of the most foundational stories in my faith

Overall, I'm an open book.

If you have a question, let me know.

And thanks for reading all this.

If you send me the message "Kings Kaleidoscope" I'll send you a saxophone solo.

FED Talks: the virtual summit for demand marketers who are FED UP with the fluff on LinkedIn. 


Eric Linssen reached out to me about an *awesome* virtual summit Demand Collective is putting on TODAY. 

I’m so excited to be doing a session distilling how to actually drive results with ABM. 

I’ll be diving into the details of how we helped a Series A startup break into 28 enterprise accounts and drive 89% incremental ARR (with the super secret guest of the client we did it with. He's a Demand Collective member 👀)

The rest of the lineup is pretty sweet too: 
Tyler Calder, CMO @ PartnerStack is sharing how he used modern targeting (AI) to drop cost/$ pipe 35% and increase ACV 58%+

How Mary Keough‘s DG machine is delivering 10:1 pipe:spend using LinkedIn, YouTube, newsletters and 💫 math 💫

How Isaac Ware 💎 is consistently converting 15% of target accounts into opportunities with his *simple* ABM playbook (no $300k+ tools, or complicated graphs)

The ‘Gobbledy Trap’ that Jared Blank (3x CMO & messaging genius) sees way too many startups fall into... and 4 examples of b2b messaging done right

Modern Demand Gen Excellence. How Timo Yi improved Cyberhaven’s pipe:spend 300% while 4.7x’ing DG-sourced pipe

A simple guide to attribution, reporting on marketing’s impact & managing up to marketing skeptics (that’s not buying a shiny tool) from Eric MacColl, ex-Head of DG, Enterprise @ Atlassian

How Liam Dunne helped an anonymous SaaS brand that you’ve definitely heard of drive 3,200+ trials/mo from AI search (+6.4x YoY)

Hope I’ll see you there! You can register for free here:  https://lnkd.in/gf7CX73j

Oh, and it’s 2025. This will be recorded. You just have to register to get it :) 

See you there!

Mason Cosby

Every marketer deals with data blind spots. 

And if you’re trying to build a case for your next idea, campaign, or even your 2026 budget, you need attribution clarity.

This problem ^ is exactly why my friends at Dreamdata worked to integrate LinkedIn company-level intelligence into all their dashboards.

In short, it adds a new layer to their analytics. So you have a more accurate picture of how LinkedIn actually drives revenue. 

Because in budgeting season, we’re all striving to prove the full impact of our spend. 

Things like:
Seeing the full journey by mapping every LinkedIn touchpoint (paid and organic) to show how LinkedIn influenced a deal.
 
Determining if your ICP accounts are interacting with you on LinkedIn 
Building even more precise audiences using all your GTM data and syncing them directly to LinkedIn Ads.

Notifying your SDR and sales teams when a target account shows buying intent on LinkedIn.

We’re all out here trying to optimize and prove the impact of our work. 

Big shoutout to Laura Erdem and the Dreamdata team for shining a light on our data blind spots during a crucial time of year for every marketing and sales leader. 

Full report here → https://lnkd.in/ggbStT9G

Brand partnership • Founder & CEO @ Scrappy ABM

I get asked a lot "Can you show a real customer example?"
So tomorrow at 4:00 ET, for the Demand Collective FEDTalks, I'm lucky enough to have a client walk through exactly what we did together, by literally sharing their screen and walking through it all.

Every. 
Detail.

So if you want to see everything from:
- Targeting
- Channels
- Content ideas
- Measurement
- Strategy
- The pivots
- The buy-in process
- The results

Even better than me showing you.

The client is.

So if you want to steal everything that Scrappy ABM does, here's your chance.

For free btw :)

See you there? https://lnkd.in/gnAskXqc

P.S. We are a fun last-minute addition.

I also know we're supposed to have 20 minutes.

But we're the last ones of the day.

So come with questions.

We're going long!

(Sorry Eric Linssen 😅)

Introducing FEDTalks, the free virtual summit for demand marketers who are FED UP with the fluff on LinkedIn. Nov 20. 7, 20-min talks from real practitioners. 100% free. 

No vague frameworks on the future of marketing, no proofless AI hype, no vendor pitches disguised as education.

Just 7 remarkable operators who are too busy doing real work to be posting on here all the time, sharing their earned secrets in no-fluff 20m talks.

Yurii Shumak, Mason Cosby and 8 other connections attending

View event: FED Talks: the virtual summit for marketers FED UP with fluff on LinkedIn

FED Talks: the virtual summit for marketers FED UP with fluff on LinkedIn

8.

That's how many signups until we hit our stretch goal of 450 people registered for tomorrow's ABM in a Day Workshop. 

That's bananas.

If you're not registered, you should totally come. 

It's a full day of me giving away everything I know about ABM so you can get your game plan in order and crush your goals.

It's the last time I'll ever do this workshop for free. 
Will I see you there?

Open article: ABM in a Day Workshop | Scrappy ABM by scrappyabm.com

You can build all the beautiful dashboards in the world
But if Sales can’t do anything with them, they’re just pretty charts.

You can build all the beautiful dashboards in the world, but if Sales can’t do anything with them, they’re just pretty charts. The point of measuremen

Open article: If Sales Can’t Use Your Data, It’s Just Decoration by Mason Cosby • 2 min read

If Sales Can’t Use Your Data, It’s Just Decoration

taplio

The Battle

Kenny Lange

🔶🔸Mason Cosby🔸🔶

Followers

Posts

Engagements

Likes

Performance Score🔶🔸Mason Cosby🔸🔶's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Kenny Lange

🔶🔸Mason Cosby🔸🔶

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}🔶🔸Mason Cosby🔸🔶's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance Score🔶🔸Mason Cosby🔸🔶's LinkedIn Performance