Keith Allen Johns

I help ambitious people go next-level in business and life | Deep mindset coaching that creates massive change | DM me to get started | TEDx Speaker | Former C-suite | International Transformation Coach

The technology industry has changed.

AI, market pressure, flatter orgs, and tighter promotion cycles have made advancement more competitive (and less obvious) than it used to be. Strong performance still matters, but it’s no longer enough on its own.

I work with technology leaders who are doing objectively good work but feel that something isn’t translating. They’re respected, capable, and trusted to deliver. Yet recognition, influence, or promotion feels harder to access than it should at this level.

One reason is simple and rarely said out loud:

👉 Many of the most important decisions about your career are made when you’re not in the room.

Those conversations about readiness, trust, and “who’s next”? 

They happen quietly.

What gets discussed isn’t just your output, but how you’re perceived: Your presence, judgment, clarity, and the confidence leaders have in you under pressure.

This is where most of my clients get stuck. They come to me wanting to:

* Turn their manager relationship into real leverage: not just alignment, but advocacy when decisions are made upstream

* Become someone senior leaders actively speak up for, not just someone they respect when they see the work

* Project calm, decisive executive presence in ambiguous rooms without politics, performance, or over-explaining

* Walk into high-stakes meetings already clear on how they want to be remembered afterward, not replaying the conversation on the way home

My work focuses on Moment Prep: helping technology leaders prepare before critical conversations, meetings, and decisions so they show up grounded, clear, and intentional about the impression that carries forward into rooms they’ll never sit in.

I learned this the hard way.

I rose to COO in the tech industry without an MBA, without formal business or leadership training, and without a playbook. I had to figure out how influence, trust, and executive presence actually work inside modern organizations and I had to do it alone.

After doing it myself, I spent the past year in deep conversations with technology leaders who were navigating the same invisible challenges. The patterns are consistent. And they’re teachable.

You don't have to figure it out alone as I did.

I work with strong performers who are close to the next level and want to advance without becoming political, performative, or inauthentic.

If you care about how decisions are made when you’re not in the room, we’ll have a productive conversation. DM me today.

CEO and Founder

I help corporate leaders who are feeling stuck in their 9-5 break free from corporate by building & scaling a purpose-driven business.

Most people come to me because 

❌ They’re feeling burnt-out, struggling to find work-life balance and looking for more meaning in their work
❌ They’ve focused on climbing the corporate ladder or changing jobs, but something still feels missing
❌ They wonder if there’s more to life. More freedom, income, time & purpose. But then wonder if they’re crazy for wanting more
❌ They’ve thought about the possibility of starting their own business but felt overwhelmed with where to even start

Does this sound familiar?

I’ve been there too. I progressed to being a COO of a tech company before I finally realized…

WORK SHOULDN’T SUCK

You’re not crazy for wanting more and it is possible to have more purpose, freedom, income & free time in your work.

Here’s how I help you find that for yourself:

1️⃣ Find your Purpose
2️⃣ Turn it into a business idea 
3️⃣ Start your business on the side
4️⃣ Exit corporate 

 The program is a 1-1 intensive coaching program where you receive:
👌 Tactical business coaching
👌 Mindset & habit coaching
👌 Accountability & an extensive network
👌 On-demand coaching access

What does that mean for you?
✅ Your first high-ticket client within 6 months
✅ A clear & tangible plan & momentum for your corporate exit
✅ Set off a chain reaction to thrive in all areas of your life

"Before I met Keith, exiting corporate was just a dream” - S.A. from Phoenix, database administrator turned international consultant

“I booked my first client for $3,000 in 2 weeks. Now I have the confidence to quit my 9-5.” - M.D. from Washington DC, business consulting leader turned performance coach

“Keith completely changed my life. I’m going to keep working with him.” - B.B. in Atlanta, technology leader

💡 Is this right for you? Let’s start with talking through your options. DM me to book a call.

The Legal Profession’s Top Ghostwriter | 25M + views on LinkedIn | Creative Director at CONTENDER | Co-Founder of UNrationed | Author of In the Creative Arena

If you're an attorney, the people you want to talk to—potential clients, referral sources, and talent—are all on this platform. 

And while your traditional marketing channels are intensely competitive, the feeds of the people you want to reach on LinkedIn are ripe for the picking. 

We're still early in the content creation game on this platform, which has more than a billion users worldwide and ~200 million in the United States. 

Very few attorneys or law firms have even made an effort to stand out.

CONTENDER helps attorneys produce LinkedIn content that resonates with the people you want to reach, so they can Know, Like, and Trust you.


ARE YOU READY TO...

- Become a trusted AUTHORITY in your market?
- Grow your audience and dramatically increase your reach on LinkedIn? 
- Build a recognized PERSONAL BRAND?

🟦 GHOSTWRITING SERVICES 
- Our done-for-you LinkedIn content produces results for growing your presence and your firm. 

🟦 LINKED LAWYER BOOTCAMP
- I’ve developed the premier training program for lawyers looking to level up on LinkedIn. 

About Me 

I’m a former lawyer and current serial entrepreneur based in a forest north of Toronto, where I live with my wife and 2 little monsters. 

I’m the author of In The Creative Arena: Why Creativity Is Key To Building Your Future.

I’m also a co-founder of: 
CONTENDER (www.contenderllc.com)
Unrationed (www.unrationed.com)

Anthony Albrecht

I know it's a goofy thing to say...
But LinkedIn changed my life. 

I ignored the platform through my 12 years as a practicing attorney. 

It was only after I left the practice in late 2021 that I started paying more attention to the platform. 

Watching what folks like Darren McKee and Robb Gilbear were doing, I realized LinkedIn wasn't what I thought it was...

The most boring social media network on the planet. 
The world's biggest online bulletin board. 
The place to stash my digital resume. 

I started to see LinkedIn as a place to: 
• express myself genuinely 
• meet interesting people 
• create opportunities. 

I didn't have my own business then. That came later. 

What set me on that trajectory was recognizing that I'd learned LinkedIn the wrong way. 

And if I approached this platform differently, I could get different results. 

LinkedIn empowered me to build CONTENDER, a business that employs 6 full-time people. 
We're going to break 7 figures in revenue this year. 
And we're just getting warmed up. 

I told the fuller story of how LinkedIn changed my life (and it's potential to change yours) in the first video on my new YouTube channel. 
https://lnkd.in/gFyRQ6a3

If you'd be willing to subscribe to my channel on how to magnetize your LinkedIn presence, I'm in your debt. 
Bonus points for leaving a comment. ;-) 

Has LinkedIn changed your life (yet)?

Tony Albrecht

“The Yoda of LinkedIn” for Lawyers | Helping you go from invisible to unforgettable out here.

There has never been a better time to start posting on LinkedIn than right now. 

If that strikes you as the self-serving talk of a guy who sells LinkedIn stuff, fair enough. 

But I truly believe that. 
Here’s why. 

People love lamenting:
• How reach has dropped. 
• How terrible the algorithm is.
• How hard it is to get engagement. 

They’re almost always saying some version of—

My posts are not getting enough attention. 

That’s understandable. Indeed, organic reach appears down in a ton of circumstances. 

But organic reach is not actually the point. 

Nobody pays the rent with organic reach. 
Nobody buys a truck with likes and comments. 
Nobody covers their kids’ tuition with impressions. 

We all want Linky to shower us with organic reach. 
But reach is not the real goal. 

What we’re really after out here…

Is opportunities. 

New clients. 
The next hire. 
More customers. 
The next job offer.
More awareness that you’re the go-to expert in your domain and market. 

If I offered you 1 million impressions or 1 new client, which are you taking? 

I’m taking the client every time. 

And I don’t actually NEED more impressions to land more clients. 

What I can use is MORE people starting to pay attention to LinkedIn for the fist time. 

The more people who do that, the harder it might be to get organic reach. 

But that’s fine. Because it also means there are more people plugged into the network. 

Each of those people is another source of potential opportunities. 

This is why I’m not worried about the drop in reach. 
It’s corresponding with the LinkedIn network getting stronger. 

And if you’re consistently depositing your energy into this network, you’re building up your social capital here. 

That social capital has never been more valuable than it is today. 
And I’ll bet it all that social capital here will be more valuable a year from now than it is today.

That’s why I’ve never been as bullish on LinkedIn as I am right now. 

How about you? 



------
I've got 12 spots left for my LinkedIn Foundations Workshop next Friday, Feb 27th. 

You can find the info here: 
https://lnkd.in/eKD9dcyn

A new client has seen 128,485 impressions from her first 4 posts. My favorite part about this—

I’ve had very little to do with her fast start. 

Over the last 6 months, I've spent a lot more of my time coaching people on LinkedIn. Both clients and my team. 

And nobody has gotten more of that coaching attention than Jess Sargus. 

When Jess joined us in September, she had never written a post for somebody else. 

Our corest of core values at CONTENDER is—

We are all players. 

Everybody here wants the ball.
Everybody wants to make good things happen when we get the ball. 

And we understand that the key to delivering when we get the ball is to prepare. 

Jess is a consummate player. 

Humble. Capable. Driven. 

In less than 6 months, she has gone from 
• Beginner to 
• Very good at what she does. 

It's been awesome to see. 

And for this client specifically, Jess squared these posts up well by: 
• listening to our client sharing stories and opinions she really cares about; 
• shaping them into aerodynamic posts; and 
• crafting detailed, evocative hooks. 

If you're working on developing your skills out here as a writer, creator, and digital networker—

Focus on getting reps.
The results will take care of themselves. 


---------
10 of the 25 spots still available for my LinkedIn Foundations Workshop this Friday. 

If you're interested in leveling up out here:
https://lnkd.in/eKD9dcyn

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The Battle

Keith Allen Johns

Anthony Albrecht

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taplio

The Battle

Keith Allen Johns

Anthony Albrecht

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Anthony Albrecht's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAnthony Albrecht's LinkedIn Performance