Kay Ridge

Helping businesses reach their full potential on the world's most trusted business-commerce platform.
Whether you're a seasoned professional looking to boost your online presence or a business seeking to establish thought leaders within your ranks, We are here to guide you every step of the way.

https://www.kayridge.co.nz/services/

Fractional CMO specialising in LinkedIn Marketing

As a specialist on the LinkedIn platform, Kay Ridge offers expert guidance and strategies to help individuals and businesses optimise their profiles, create engaging content, leverage networking opportunities, and drive business growth. 

Optimising Your LinkedIn Profile:
Your LinkedIn profile is your digital identity and your first impression of potential connections and clients. Kay Ridge specialises in optimising LinkedIn profiles to ensure they stand out and effectively showcase your skills, experiences, and expertise. From crafting attention-grabbing headlines and summaries to optimising key sections like experience and skills, Kay helps clients create profiles that make a lasting impact.

Leveraging LinkedIn for Networking and Business Growth:
Networking is essential for building relationships and unlocking new opportunities on LinkedIn. Kay provides strategies to help clients expand their networks, connect with industry peers and influencers, and forge meaningful connections that can lead to business growth and partnerships. 

Measuring Success and Continuous Improvement:
Tracking key metrics and analysing performance is essential for optimising LinkedIn marketing efforts and driving continuous improvement. Kay provides clients with actionable insights and analytics to measure their LinkedIn campaigns' success, identify improvement areas, and refine their strategies for maximum impact.

Conclusion:
Kay Ridge is a specialist on the LinkedIn platform dedicated to helping individuals and businesses elevate their presence and achieve their goals on the world's largest professional network. Whether you're looking to optimise your profile, create engaging content, leverage networking opportunities, or drive business growth through LinkedIn advertising, Kay offers expert guidance and strategies to help you succeed. Contact Kay Ridge today to take your LinkedIn presence to the next level and unlock new opportunities for growth and success.

www.kayridge.com.au

Dash Social

With more than 25 years of knowledge building, I have been involved in sales & marketing, logistics, corporate, government and insurance.  As a small business owner including furniture removals, virtual office, wedding logistics, there has been a lot of learning about business in general and marketing. And now Dash Social is my foray as a Solution Provider for social media marketing. 
Having built an understanding of social media for personal and professional branding, I realised that this was a new form of connection - yes, even human connection in a digital space.  Is that really possible? I hear you say. Absolutely it is!
If you are looking for a simple yet effective social media strategy for your business, needing support and assistance with your content, or looking to develop your personal brand, then come talk with me. 
Social Media Management encaptures developing a strategy that is tailored to your business, creating and distributing content to your social channels and analysing the data.  Social Media needs to be monitored for engagement, including addressing online conversations, and identifying opportunities to increase your audience and industry share of voice. Dash Social creates unique content for your business as well as providing day-to-day community management of your social posts.

Senior Marketing Strategist

Business Station Inc.

Australian Small Business Advisory Service (ASBAS)  -Delivering Federally-funded business advice in the areas of digital solutions from 1 July 2018 to 30 June 2021.

I deliver workshops, webinars and 1 on 1 session in four main areas: 
- social media and marketing
-online selling and websites
- digital solutions strategies
- business software integration
- data protection and security

If you are a small business seeking advice and assistance why don't you check out these sites and register your business Today!

 ASBAS Digital Services Advisor

Department of Employment, Small Business and Training

Business Mentor

A Fractional CMO is a part-time, high-level marketing executive who brings strategic expertise to companies without the commitment of a full-time position. This arrangement is particularly beneficial for small to mid-sized businesses that need expert guidance but cannot afford or do not require a full-time CMO. Here, we delve into what a Fractional CMO does, the value they bring, and provide real-world examples to illustrate their impact.

What Does a Fractional CMO Do?
1. Strategic Marketing Leadership
At the core of a Fractional CMO's responsibilities is providing strategic marketing leadership. They develop and implement comprehensive marketing strategies aligned with the company's business goals. This includes market research, competitive analysis, positioning, branding, and go-to-market strategies. Their strategic oversight ensures that all marketing efforts are cohesive and directed towards achieving measurable business outcomes.

2. Team Management and Development
A Fractional CMO often leads and mentors the internal marketing team. They bring best practices, processes, and a wealth of experience to help develop the skills and capabilities of existing staff. This role involves setting performance metrics, establishing accountability, and fostering a culture of continuous improvement within the marketing department.

3. Campaign Planning and Execution
Fractional CMOs oversee the planning and execution of marketing campaigns across various channels. This includes digital marketing, content marketing, social media, email marketing, and more. They ensure that each campaign is well-coordinated, on-brand, and optimized for maximum impact and return on investment (ROI).

4. Brand Development and Management
Building and maintaining a strong brand is critical for any business. Fractional CMOs work on developing brand identity, voice, and messaging that resonates with target audiences. They ensure brand consistency across all marketing materials and touchpoints, enhancing brand recognition and loyalty.

5. Performance Measurement and Analytics
Data-driven decision-making is a hallmark of a successful marketing strategy. Fractional CMOs implement analytics tools and processes to track the performance of marketing initiatives. They analyze data to gain insights into what’s working and what’s not, making adjustments as needed to improve results and ensure that marketing efforts are driving business growth.

________________________________________
💻 Book a meeting to chat

WEBSITES

www.dashsocial.com.au
www.kayridge.com.au
www.kayridge.co.nz

Social Media Content Creator

As Passionate Marketers, we are the GLUE between your business goals and what marketing can achieve.  

We bring your BRAND to life, develop your Market of Own Uniqueness, Build Credibility, Respectability and Trust.

With four cornerstones to underpin the way we work: Keep it Real Unique Solutions Light Bulb Moments, and Find ways to Remain PASSIONATE!

Your expertise to strategise, align business goals, implement, monitor and maintain ALL of your marketing needs...Under one roof!

Harris Insurance

Commercial & Personal lines Insurance Admin

Atlantic

Ensure that standards and safety regulations are observed
Address and discuss issues and proposed solutions with superiors
Document quality assurance activities and create audit reports
Make recommendations for improvement
Create training materials and operating manuals

Quality Assurance Team Lead

Gaya

-Responsible for monitoring, inspecting, and proposing measures to correct or improve an organization’s final products to meet established quality standards.
Reviewing and analyzing software requirements
Creating and executing test plans and test cases
Identifying, documenting, and reporting software defects
Collaborating with developers to resolve issues
Ensuring that the final product meets the established quality standards

Software Quality Assurance Tester

G&G Independent Insurance

- Understanding of continuous improvement project pipeline and the priorities agreed with the business.
- QA checks in line with appropriate audit standards.
- Active contribution ensuring quality audit processes are leading to the implementation of best practices
in the process area.
- End-to-end process review or process automation projects are documented and managed as per
company guidelines and policies (including governance and sign-off processes)

Quality Assurance Specialist

Insurance Administrative Assistant

Outsourced Staff

Data Annotator

Appen

- Improve the relevancy of the news feed for the leading
global Social Media platform.
- Work independently with effective time management
skills

Social Media Evaluator

Legalist Inc.

Virtual Office Assistant

Business Switch

ATO Liaison Officer includes daily liaison with the Australian Tax Office to ensure securing, reactivating and updating ABN applications, TFN applications and customer enquiries. Securing Australian Company Number’s (ACN). General data entry, managing customer files and resolving application discrepancies.

Senior Customer Experience Officer

Achieve assigned sales targets through outbound calls in order to contribute to the sales volumes / revenues. Develop new markets and customers within the assigned territory to enhance sales volumes/ revenues to increase sales acquisition in retail banking by offering Personal loans.

Interview applicants to determine financial eligibility and feasibility of granting loans. Go the “extra mile” to build trust relationships, customer loyalty and satisfaction throughout the underwriting process. Οperate in compliance with laws and regulations and adhere to lending compliance guidelines.

Personal Banking Officer

Sales Consultant

Convergys Intelligent Contact

Makes telephone calls and promotes, sells, and secures orders from existing and prospective "Virgin Mobile Australia" customers through a relationship-based approach. Demonstrates products and services to existing/potential customers and assists them in selecting those best suited to their needs. Creates and manages a customer value plan for existing customers highlighting profile, share and value opportunities.

Sales & Service Associate - Level 2

At Atlantic, our team is dedicated to upholding the highest standards of quality assurance and safety. We've successfully implemented measures that ensure compliance while fostering an environment of continuous improvement. Our efforts have resulted in streamlined processes, and robust training materials that support our mission of excellence.

In my role, we've honed our analytical skills to meticulously review and assess software requirements, ensuring that every product aligns with stringent quality standards. The collaboration with developers has been instrumental in identifying and resolving defects, leading to a marked enhancement in product reliability. Through these strategic partnerships, we've elevated the quality of our final products, solidifying our commitment to excellence.

taplio

The Battle

Kay Ridge

Joanna C.

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?