Kay Ridge

Helping businesses reach their full potential on the world's most trusted business-commerce platform.
Whether you're a seasoned professional looking to boost your online presence or a business seeking to establish thought leaders within your ranks, We are here to guide you every step of the way.

https://www.kayridge.co.nz/services/

Fractional CMO specialising in LinkedIn Marketing

As a specialist on the LinkedIn platform, Kay Ridge offers expert guidance and strategies to help individuals and businesses optimise their profiles, create engaging content, leverage networking opportunities, and drive business growth. 

Optimising Your LinkedIn Profile:
Your LinkedIn profile is your digital identity and your first impression of potential connections and clients. Kay Ridge specialises in optimising LinkedIn profiles to ensure they stand out and effectively showcase your skills, experiences, and expertise. From crafting attention-grabbing headlines and summaries to optimising key sections like experience and skills, Kay helps clients create profiles that make a lasting impact.

Leveraging LinkedIn for Networking and Business Growth:
Networking is essential for building relationships and unlocking new opportunities on LinkedIn. Kay provides strategies to help clients expand their networks, connect with industry peers and influencers, and forge meaningful connections that can lead to business growth and partnerships. 

Measuring Success and Continuous Improvement:
Tracking key metrics and analysing performance is essential for optimising LinkedIn marketing efforts and driving continuous improvement. Kay provides clients with actionable insights and analytics to measure their LinkedIn campaigns' success, identify improvement areas, and refine their strategies for maximum impact.

Conclusion:
Kay Ridge is a specialist on the LinkedIn platform dedicated to helping individuals and businesses elevate their presence and achieve their goals on the world's largest professional network. Whether you're looking to optimise your profile, create engaging content, leverage networking opportunities, or drive business growth through LinkedIn advertising, Kay offers expert guidance and strategies to help you succeed. Contact Kay Ridge today to take your LinkedIn presence to the next level and unlock new opportunities for growth and success.

www.kayridge.com.au

Dash Social

With more than 25 years of knowledge building, I have been involved in sales & marketing, logistics, corporate, government and insurance.  As a small business owner including furniture removals, virtual office, wedding logistics, there has been a lot of learning about business in general and marketing. And now Dash Social is my foray as a Solution Provider for social media marketing. 
Having built an understanding of social media for personal and professional branding, I realised that this was a new form of connection - yes, even human connection in a digital space.  Is that really possible? I hear you say. Absolutely it is!
If you are looking for a simple yet effective social media strategy for your business, needing support and assistance with your content, or looking to develop your personal brand, then come talk with me. 
Social Media Management encaptures developing a strategy that is tailored to your business, creating and distributing content to your social channels and analysing the data.  Social Media needs to be monitored for engagement, including addressing online conversations, and identifying opportunities to increase your audience and industry share of voice. Dash Social creates unique content for your business as well as providing day-to-day community management of your social posts.

Senior Marketing Strategist

Business Station Inc.

Australian Small Business Advisory Service (ASBAS)  -Delivering Federally-funded business advice in the areas of digital solutions from 1 July 2018 to 30 June 2021.

I deliver workshops, webinars and 1 on 1 session in four main areas: 
- social media and marketing
-online selling and websites
- digital solutions strategies
- business software integration
- data protection and security

If you are a small business seeking advice and assistance why don't you check out these sites and register your business Today!

 ASBAS Digital Services Advisor

Department of Employment, Small Business and Training

Business Mentor

A Fractional CMO is a part-time, high-level marketing executive who brings strategic expertise to companies without the commitment of a full-time position. This arrangement is particularly beneficial for small to mid-sized businesses that need expert guidance but cannot afford or do not require a full-time CMO. Here, we delve into what a Fractional CMO does, the value they bring, and provide real-world examples to illustrate their impact.

What Does a Fractional CMO Do?
1. Strategic Marketing Leadership
At the core of a Fractional CMO's responsibilities is providing strategic marketing leadership. They develop and implement comprehensive marketing strategies aligned with the company's business goals. This includes market research, competitive analysis, positioning, branding, and go-to-market strategies. Their strategic oversight ensures that all marketing efforts are cohesive and directed towards achieving measurable business outcomes.

2. Team Management and Development
A Fractional CMO often leads and mentors the internal marketing team. They bring best practices, processes, and a wealth of experience to help develop the skills and capabilities of existing staff. This role involves setting performance metrics, establishing accountability, and fostering a culture of continuous improvement within the marketing department.

3. Campaign Planning and Execution
Fractional CMOs oversee the planning and execution of marketing campaigns across various channels. This includes digital marketing, content marketing, social media, email marketing, and more. They ensure that each campaign is well-coordinated, on-brand, and optimized for maximum impact and return on investment (ROI).

4. Brand Development and Management
Building and maintaining a strong brand is critical for any business. Fractional CMOs work on developing brand identity, voice, and messaging that resonates with target audiences. They ensure brand consistency across all marketing materials and touchpoints, enhancing brand recognition and loyalty.

5. Performance Measurement and Analytics
Data-driven decision-making is a hallmark of a successful marketing strategy. Fractional CMOs implement analytics tools and processes to track the performance of marketing initiatives. They analyze data to gain insights into what’s working and what’s not, making adjustments as needed to improve results and ensure that marketing efforts are driving business growth.

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💻 Book a meeting to chat

WEBSITES

www.dashsocial.com.au
www.kayridge.com.au
www.kayridge.co.nz

Social Media Content Creator

As Passionate Marketers, we are the GLUE between your business goals and what marketing can achieve.  

We bring your BRAND to life, develop your Market of Own Uniqueness, Build Credibility, Respectability and Trust.

With four cornerstones to underpin the way we work: Keep it Real Unique Solutions Light Bulb Moments, and Find ways to Remain PASSIONATE!

Your expertise to strategise, align business goals, implement, monitor and maintain ALL of your marketing needs...Under one roof!

DLTG fund

- Forming & Creating a new concept of Venture Capital 2.0 -> structured, automated & reliable on large scale
- Negotiating with partner Ecosystem of Accelerators, Venture Capital Funds and LP's
- Creating an Investment Thesis, financial models & process blueprints
- Negotiating government support

General Partner

IndigiLabs

- Helped over 50 startups with fundraising, MVP builds and Product Strategy
- Served various interim roles as CEO, CTO, CSO and COO
- Build global remote teams in all corners of the world, with over 300 world-class players found and trained.

Created a fully automated opportunities generation engine processing 960+ million monthly web crawls and follow up RPA automation in search of opportunities.

Created a 95% automated RPA sales lead engine that processes over 360 daily conversations about startup fundraising, growth, or investment.

Managing Partner & Founder

Dirk Struan Ltd

Partner | Wealth Manager at Multi Family Office

Managing Partner

Heaven Protocol

- Helped to form an overall strategy for full Metaverse project.
- Lead strategic investors negotiations.
- Left the project thanks to difference of opinion on its required leadership

Executive Producer

RUR University

Head Of Research And Development

Doublon.IO

Completed the product roadmap and continued with an ongoing engagement on strategic management.

Helped to build a solid business case, product roadmap, and 12-month plan which led to a seed investment of €1.8 million.

Collaborated with the entire C-board team on the definition of digital marketing strategy aligned to the team's go-to-market plan.

Fintech and Regtech platform for worldwide payments using blockchain technology.

Chief Technology Officer

Simplifate

Performed several niche sector researches and business models simulations to understand hidden inefficiencies in the Europe Europe B2B Enterprise Software market.

Built from scratch an interesting go-to-market plan and full company projection. The company was bootstrapped with minimum seed investment to $3 million in total revenue in 21 months.

Created new business models for our products and joint venture products with partners extensively as well.

Created a brand new team of 26 developers and provided leadership to that team.

Oversaw complete financial, operations, technology, and personnel planning.

Successfully launched several high tech products in SaaS vertical and cooperated on more significant deals with major regional players.

CEO & Founder

Angel Ventures Group

Led a small team for product growth with a focus on user acquisition.

Managed two outsourced DevOps teams. They were introduced and trained in Agile.

Performed market analysis using primary and secondary research methodologies to build an evolving product roadmap. Managed funding and government negotiations.

Created full company business plans, negotiated with investors and secured 2M $ funding.

CTO & Co Founder

Hewlett-Packard

-	Main responsibility for full Business Portfolio of HPE in CEE region
-	Build and lead of extended teams with focus on new service offerings creation, market direction vision and acting as company growth enabler.
-	Introducing DevOps, Cloud Microservices, Green House, Smart Grid & Knowledge Economy visions to major clients, forming their 3 to 10 year strategy  
-	Taking projects through full lifecycle, Idea Development, Selection Process, Sales, Approval, Execution and hand over to operations
-	Vision Leader: Propagating new style of IT vision within the region, presenting & forming strategies with Alliance partners (Gartner, IDC, Sitecore, Mobile Iron, Microsoft, i.e.)

CEE Enterprise Services Business Development Manager

-	Delivery manager for multinational clients within EMEA region.
-	Responsible for all phases of deal, pre-sales, bid process, delivery, operations. 
-	Leader of organization consisting 150 employees, responsible for several operational & project teams within 20 countries.
-	Ownership for capacity and capability management on accounts, creation and promotion of improvement programs.

Account Delivery Manager EMEA

-	Main responsibility for EUC, Cloud Strategy, Green House & Cross Functional Towers 
-	Taking projects through full lifecycle, Bid Mgmt., Sales, Global SOAR, Execution and hand over to operations 
-	More than 60 projects in 20 countries, competing with all major outsourcing players, multi vendor space integration initiatives,  
-	Outlining solution architecture descriptions to customer executives, business sponsor’s, internal sales representatives and Service delivery managers in EMEA.
-	Performing functional analysis of customer requirements.
-	Developing transition documents.
-	Representing company on solution workshops with worldwide architects and sign off meetings with executive staff.

EMEA Enterprise Solution Architect

CEE GFS Operational Lead

Managing team for due diligence and technical vision scenario in four CEE countries for major clients.

CEE Technical Discovery Team Leader

Managing Partner VC Fund 2.0 | Family Office | CxO | Technology Polymath | Entrepreneur twitter.com/Skzites

I am a seasoned C-level executive, entrepreneur, and technology enthusiast with over 20 years of experience in delivering value and impact across various domains and industries. I have worked with both Fortune 500 and startup companies worldwide, applying my expertise in RegTech, FinTech, MadTech, DLT, and Blockchain to solve complex business challenges and create innovative solutions.

As a General Partner at DLTG fund, I am forming and creating a new concept of Venture Capital 2.0, which is structured, automated, and reliable on a large scale. I am also a Partner and Wealth Manager at a Multi Family Office, where I provide strategic and financial advice to high-net-worth individuals and families. My mission is to help entrepreneurs and investors achieve their goals and visions, by offering them insights, opportunities, and support. I am always curiously learning anything new and looking around the corner to apply it.

taplio

The Battle

Kay Ridge

Jiri Fiala

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