Aircall

Senior Channel Partner Manager

At Aircall, I manage a portfolio of 150+ channel partners across our integrations ecosystem, with a primary focus on HubSpot agencies. 

I am responsible for managing existing partner relationships, generating revenue for Aircall via our channel partners & their customers, and working in tandem with Channel Partner Acquisition Specialists to manage a pipeline of net new channel partners.

FY 23 Achievements 🏆
⭐️ Q1: 100% quota attainment
⭐️ Q2: 214% quota attainment

FY 22 Achievements 🏆
⭐️ Q3: 188% quota attainment

Channel Partner Manager

RevGenius

RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Member

Bonne Media

•	Planning, scheduling, and creative directing photoshoots to shoot content for the month for social media and web updates
•	Initiating, sourcing, writing, and editing original content for various pieces of collateral such as email campaigns, blog posts, and social media posts (Instagram, FB, TikTok)
•	Working with platforms such as Later, Mailchimp, Canva, and Shopify to increase engagement and manage content

Account Manager

Vidyard

•	Recruiting, onboarding, and managing 40+ agency partners and creating a tiering system to prioritize top partnerships and manage time more effectively
•	Presenting the value of our solutions to the partners and how it benefits their customers by creating on-demand training modules
•	Forecasting partner sales activity and achieving revenue goals
•	Assisting agency partners in developing their go-to-market and co-marketing plans with Vidyard
•	Guest on podcasts and webinars to further brand awareness and train on video communication best practices

Strategic Partnerships Manager

I help to convert prospects into customers and generate revenue for the company. I develop relationships with qualified leads to educate, identify needs and propose how Vidyard can help. 

Sales Execution – Following up with warm leads, developing a strong pipeline, educating prospects, maintaining accurate and appropriate records within CRM system, and transitioning account ownership to account executives.

Strategic Sales Planning – Prioritizing prospects based on attractiveness criteria and company goals, developing value propositions to meet the unique needs of each prospect and overcoming objections.

2019 Q2 Awards 🏆
- Most Opportunities
- Most Pipeline
- Rookie Award

2019 Q3 Awards 🏆
- Most Pipeline
- Most Opportunities
- Most Closed ARR

Senior Sales Development Representative

Bossy Women

•	Pitched and secured all guests and brand partnerships
•	Hosted local networking events with over 100 attendees
•	Managed social media strategy and created all marketing content for Instagram (5,000 followers and 4.96% engagement rate) and Facebook
•	Interviewed 60+ amazing female entrepreneurs

Co-Founder | Podcast Host

As a Senior Channel Partner Manager with a passion for building strong, collaborative relationships, I thrive on helping businesses unlock new opportunities and achieve growth. My career has been shaped by a love for creativity, a deep commitment to my partners, and a relentless drive to deliver results.

In my current role at Aircall, I specialize in driving partner success by fostering strategic strategic partnerships, delivering impactful training sessions, and leading initiatives that position our partners for peak performance during critical sales periods like Black Friday and Cyber Monday. My ability to communicate effectively and energize teams has been key in co-hosting webinars, developing partner programs, and managing various projects.

Beyond the professional sphere, I’m an extrovert who finds joy in connecting with others—whether through travel, meeting new people, or engaging in my latest hobbies like scrapbooking, tennis, and hosting dinner parties. My entrepreneurial spirit was ignited during my university years when I launched "Bossy Women," a podcast celebrating the journeys of female entrepreneurs. As the social convener when I was in university, I discovered my love for event planning, a skill I continue to utilize in both my personal and professional life.

I believe that every partnership is an opportunity to create something exceptional, and I bring this mindset to every project I undertake. Let’s connect and explore how we can collaborate to create meaningful impact!

Katie Bentz

Madison Logic

I sit on the product marketing team, my three key initiatives are to help with building sales enablement materials, lead our competitive intelligence materials, and assist with various product project launches.

- Sales Enablement & Competitive Intelligence: Develop sales enablement materials and competitive insights to equip sales teams with key differentiators and market positioning strategies
- Product Positioning & Messaging: Lead the creation of security sales kits, industry guides, and competitive battlecards to enhance value-based storytelling and client engagement
- Go-to-Market Strategy & Execution: Manage communication strategies for quarterly and minor product launches, ensuring seamless internal alignment and external messaging
- Market & Industry Research: Conduct in-depth research to support sales strategies, creating data-driven reports and industry guides that improve client engagement
- Cross-Functional Collaboration: Partner with product, sales, and marketing teams to refine messaging, support product adoption initiatives, and optimize internal knowledge-sharing platforms

Portfolio Marketing Manager

-Drove channel partner engagement and collaboration with partner managers through strategic analysis of partners' business objectives, identifying lucrative co-marketing opportunities.
-Fostered strong relationships with key channel partners, leading to increased partner-led marketing activities & growth in co-marketing events.
-Supported a team of eight channel partnership managers, across the globe, by developing impactful marketing materials such as pitch decks, campaigns in a box, case studies, and co-branded assets, resulting in a measurable increase in the pipeline.
-Monitored and analyzed channel marketing metrics, such as MDF utilization, lead conversion rates, and ROI, to optimize marketing campaigns and allocate resources effectively.
-Efficiently managed the partner program through a partner relationship management platform, streamlining operations and enhancing collaboration. Additionally, created a comprehensive marketing resource library from scratch to provide partners with valuable tools and assets.

Channel Marketing (North America)

Lawyerist.com

-Developed and executed marketing campaigns in collaboration with sales teams, resulting in a 35% increase in clients (law firms & solo attorneys) progressing through the sales pipeline.
-Engaged and helped manage our Lab community (lawyers in our subscription mentor group), working with groups and also on a 1:1 basis on their marketing strategy.
-Wrote and managed multiple weekly email newsletters, reaching a diverse audience of 20,000 subscribers (law firms, solo and partner attorneys, etc.)
-Produced the Lawyerist Podcast on a weekly basis, achieving an impressive 50,000 monthly downloads. Additionally, oversaw the outreach strategy for the team, including speaking engagements, blog contributions, and podcast appearances.
-Created visually appealing graphics and compelling marketing collateral for social media, website, and paid ad campaigns.
-Conducted weekly analysis of results, metrics, and reports to evaluate the effectiveness of marketing campaigns, enabling data-driven decision-making to optimize performance.

Marketing Manager & Podcast Producer

Hire Dynamics

-Supported the executive management team by delivering direct marketing support for presentations, public appearances, and other critical deliverables.
-Led the campaign and creative execution for all internal content, including sales one pagers, videos, and email newsletters, reaching an extensive audience of over 20,000 subscribers, resulting in a 30% increase in open rates and click-through rates.
-Successfully developed and executed end-to-end campaigns, including collateral creation, landing pages, video and social assets, sales team briefs, and more.
-Effectively managed all marketing collateral for 48+ local branches, ensuring consistent brand messaging, and achieving 65% improvement in local branch visibility.

Marketing & Communications Specialist

Crossroads Appraisal Group

-Increased corporate revenue from $200,000 to over $600,000 through use of Google Adwords, Analytics and landing pages
-Cultivated strong client relationships, fostering engagement and loyalty, by overseeing the entire appraisal process.
-Spearheaded a comprehensive approach to branding by curating and managing all digital and print marketing content, bolstering the brand's market presence.
-Crafted and optimized a suite of captivating landing pages tailored to distinct niche markets, driving conversion rates and audience engagement.
-Orchestrated a cohesive social media strategy by effectively managing Facebook Business, LinkedIn, and Google Plus platforms.
-Pioneered a training curriculum to foster profound corporate partnerships, nurturing collaboration and alignment with partners.
-Directed backend management of the corporate website on the WordPress platform, ensuring seamless functionality and optimal user experience.
-Maintained financial records, encompassing client invoicing, payroll administration, and business banking services, utilizing QuickBooks.

Marketing Director

Bailey Circe Films

-Crafted compelling business proposals to secure clients during the bidding process.
-Fostered seamless collaboration with vendors and wedding professionals, aligning efforts towards shared event goals.
-Skillfully curated storyboards and executed clients' visions with meticulous attention to detail.
-Showcased film and photography work on various websites, gaining recognition for artistic contributions.

Founder

Grace Midtown Church

-Facilitated dynamic training sessions: Led and engaged weekly groups of 40-50+ individuals, delivering personally-created training content, and providing one-on-one mentorship to ensure optimal learning outcomes.
-Event Management and Branding: Played a pivotal role as a key team member directly under the College Director, successfully organizing events for 150+ students on a monthly basis. Responsibilities included meticulous planning, scheduling, social media brand management, and conducting program evaluations to ensure exceptional event experiences.
-Customized Content & Curriculum Development: Spearheaded content and curriculum creation for monthly events catering to students at esteemed institutions such as Georgia Tech University, Georgia State University, Kennesaw State University, and Emory University. Ensured the materials were tailored to meet the unique needs and interests of diverse student populations.

College Ministry Intern

His Daily Dose, Inc

-Cultivated reader engagement: Proactively managed reader relationships and addressed their needs through personalized emails and regular interactions, resulting in increased reader engagement.
-Social media management: Oversaw all social media platforms, curating creative content and graphics on a weekly basis to enhance brand presence and engagement.
-Content creation and marketing materials: Developed media kits, monthly newsletters, email campaigns, and document templates for future use, ensuring consistent and impactful communication with the audience.
-Website administration and troubleshooting: Proficiently managed the company's WordPress website, adeptly resolving various issues using simple web coding techniques.
-Represented the brand at public engagements: Successfully delivered speeches at various events, effectively promoting the company's brand and message to diverse audiences.

Administrative Assistant

Marketing Intern

Rising Church

-Planned, executed, and led multiple outreach events monthly, engaging students in community service initiatives.
-Established strategic partnerships with local businesses/nonprofits, fostering opportunities for students to serve and make a meaningful impact.
-Mentored and guided individual students, facilitating personal growth and development through one-on-one mentorship.
-Coordinated and organized vendors for specific events, ensuring seamless execution and success.
-Led and supervised groups of 15+ students on both domestic and overseas mission experiences.
-Developed comprehensive training curriculum for service trips, small groups, and social events, aligning with our objectives and desired goals.

Youth Ministry Intern

iDisciple

-Conducted extensive database research, meticulously cataloging diverse media assets, consistently achieving and surpassing weekly targets.
-Collaborated seamlessly within cross-functional teams, applying precise photo and graphic edits to enhance distinct app features.

Content Graphics Intern

Hi, I'm Bailey! Your Marketing Swiss Army Knife 🛠️

With over 9 years of experience spanning partner, product, and portfolio marketing, I've worn many hats across various industries. From crafting sales enablement materials and co-branded campaigns to leading go-to-market strategies and competitive intelligence, I've done it all. Whether it's developing marketing kits, landing pages, or email campaigns, I thrive on versatility and adaptability.

But beyond the technical skills, what truly drives me is building authentic relationships. I'm a natural collaborator who believes that trust and genuine connections are the foundation of successful partnerships. True alignment fosters collaboration, turning collective efforts into exceptional results!

If you're looking for a marketer who can bring creativity, strategy, and a collaborative spirit to the table, let's connect!

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Ennegram: One
Myers Briggs: ENFJ 
CliftonStrengths: Individualization, Responsibility, Relator, Learner, and Developer
DISC: Influence

taplio

The Battle

Katie Bentz

Bailey Tiller

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