Kathleen Booth

As a CMO, founder, and brand evangelist, I’ve built my career at the intersection of storytelling, community, and go-to-market strategy—driving growth for B2B tech companies in cybersecurity, e-commerce, adtech, and SaaS. Whether leading marketing, sales, or customer success, I bring a whole-business mindset and a modern, AI-informed approach to growth that’s as human as it is data-driven.

Today, I lead marketing at Sequel.io, the webinar solution for data-driven marketers. Sequel lets marketers host webinars and virtual experiences directly on their own domain, giving them full control of their brand and customer experience — and complete ownership of their data. That’s more than a technical detail. It’s a paradigm shift. Because when marketers own their event data — every question answered, poll response submitted, moment of engagement captured — they can orchestrate richer, more contextual journeys. That means stronger pipelines, shorter sales cycles, and better retention. In other words, better unit economics.

I’m known for building high-performing teams, fostering thriving communities (like Pavilion’s 10,000+ GTM leaders and IMPACT’s 5,000+ marketers), and launching content engines that turn brands into media powerhouses. My leadership style? Radical candor, relentless curiosity, and servant leadership—paired with a healthy dose of competitive fire. I don't just want to win; I want my team to win with me.

Recognition includes LinkedIn's inaugural Marketing Influencer cohort, USA Today's "6 Global Marketing Advisors Who Are Rising Stars," and GTM Partners' "Go-to-Market Guru" award. I've hosted top-performing podcasts, led multiple rebrands, and scaled companies to acquisition or high-growth exits—all while working remotely since 2015 and building fun, productive remote cultures.

Let’s connect if you believe great marketing is part art, part science—and always rooted in community.

Senior Vice President, Marketing & Growth

Following a year in which I served the Marketing and Member Success teams at Pavilion, I'm fortunate to now serve the Marketing and Growth teams, whose focus is on growing topline revenue. The departments within this team include marketing (brand, content, product marketing, demand gen, partnerships, events, and community) and sales (both B2B and B2C).

Anywhere Real Estate Inc.

Senior Director of Marketing, Anywhere Leads

Enji

Professional gut checker at Enji, the first-ever marketing strategy and implementation platform for small businesses and creative entrepreneurs.

Advisor

Realtor.com

Led the digital marketing for Realtor.com’s B2B brand. Responsible for creating a scalable infrastructure for brand strategy and growth to improve perception and drive marketplace revenue across existing clients and prospects through content, email, PPC and social media.
			
- Created content-driven demand generation and partner marketing campaigns to increase engaged contacts, increasing brand perception by 9% in 6 months (180% of annual goal).
- Developed cross-functional content strategy including focus themes, blogs, and social media to create scalable content, growing blog traffic by 105% and organic traffic by 97% YoY.
- Built foundational brand processes for events, content production, organic lead sourcing, email marketing, social media, go-to-market strategies and website redesign.
- Demonstrated ability to motivate and lead cross-functional teams for timely delivery of integrated marketing campaigns to harness the full franchise value of the brand.

Director of Content & Community

The Knot Worldwide

Oversaw the content marketing & brand strategy team for WeddingPro, the B2B brand of The Knot & WeddingWire. Responsible for driving relevance, awareness and loyalty through community, content, brand campaigns and influencers to increase revenue and retention.

- Established high-impact content-led demand generation campaigns through newsletters, in-person/virtual events, social media, webinars, blog articles and educational ambassadors, growing traffic by 300%.
- Served as face of WeddingPro brand; noted industry leader frequently sought as an expert public speaker for media and industry events; hosted 20+ webinars with over 30,000 attendees, including moderating discussions on Diversity, Equity & Inclusion.
- Led a 5 person cross-functional team across the US; recruited and developed high-performing key contributors and managers.

Senior Director/Director, B2B Brand & Content

Responsible for brand and business management of Two Bright Lights (SaaS) & How They Asked (a lifestyle content brand with over 900k social followers), overseeing P&L, operations, product, editorial, business development and brand, email and performance marketing.

- Set marketing strategy to deliver a consistent brand voice across content and social marketing, reaching over 7 million viewers each month.
- Launched full web redesign to prioritize user experience and monetization. This included the introduction of a searchable image database product utilizing artificial intelligence, revolutionizing the standard photography submission process.

Director/General Manager, Two Bright Lights & How They Asked

Roubini Global Economics

Managed and developed lead generation and loyalty marketing campaigns, product enhancements, and digital marketing, including copy, email campaigns and training materials for a leading economics research firm.

Manager, Product & Field Marketing

Sales & Events Coordinator

Antony Todd Inc.

Provided support to the event and interior design staff, coordinating client events including high-profile weddings, parties and charitable functions.

Executive Assistant/Office Manager

AOL Music Intern

B2B Marketing Leader | Brand, Marketplace & Content Marketer | Public Speaker | Community Builder | Ex-TKWW | 15+ Years Experience Helping SMBs Grow | Content & Community @ Realtor.com

Hey, I’m Meghan! A marketing leader and business development pro with 15+ years experience in digital marketing, content creation, demand generation, social media, advertising, communications, marketing analytics, and team development. I have a serious passion for helping entrepreneurs scale their businesses. I have a proven track record in building and nurturing high-performing businesses, cross-functional teams and love bringing together strong performers to create something great.

Brand marketing is my jam, especially when it comes to B2B brands with a whole lot of personality. I firmly believe that a brand with character can stand out in a crowded marketplace, creating connections and community. My goal is to connect with customers on a human level, and continually provide value in a way that helps them succeed. I strive to build creative campaigns that resonate with target customers and increase brand trust.

I specialize in creating killer content strategies that cover every angle, from demand gen to product, events, and influencers. I'm committed to delivering comprehensive solutions that drive remarkable results.

Connect with me - Let's do something fun together!

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The Battle

Kathleen Booth

Meghan Stolar Brown

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