Kathleen Booth

Pavilion

Following a year in which I served the Marketing and Member Success teams at Pavilion, I'm fortunate to now serve the Marketing and Growth teams, whose focus is on growing topline revenue. The departments within this team include marketing (brand, content, product marketing, demand gen, partnerships, events, and community) and sales (both B2B and B2C).

Senior Vice President, Marketing & Growth

Advocating for Pavilion's vision of a new way to succeed in business, built on long-term relationships that are rooted in mutual support and reciprocity. Join us at joinpavilion.com

Ambassador

Pavilion's mission is to help CEOs, go-to-market executives and their teams unlock and achieve their professional potential through community-powered learning. We do this by providing more than 10,000 members in 100+ countries with education, events and community all designed to help them level up their careers.

After 3 years as a Pavilion Member, Chapter Head and Ambassador, I joined Pavilion to serve the Marketing and Member Success teams.

Senior Vice President Marketing & Member Success

Pavilion is a global community for high-growth leaders in every function. The community is designed to support professional development, facilitate the sharing of best practices, and serve as a trusted private community where Members can openly discuss business critical issues with the comfort of privacy and confidentiality. 

I served as the founding Chapter Head for the Washington, DC region, which encompasses the DC metro area, and extends south to Richmond, VA and north to Baltimore, MD.

Chapter Head - Washington, DC

Primary Venture Partners

As an Expert, I provide strategic advice and guidance to the investment team and founders within the Primary portfolio and broader network. Experts enjoy access to early-stage businesses, emerging trends and technology, and an expanded network of exceptional leaders and resources through a top-tier seed-stage firm.

Primary is New York City’s premier early-stage venture firm working alongside founders to build unicorns like Alloy, Alma, Chief, Dandy Electric, Latch, K Health, Stellar Health, Slice, and many more.

Expert

GTMfund

GTMfund Member

SkillCat

Advisor

SmallWorld 

Advisor to the CEO and company leadership on marketing strategy, branding, messaging, and demand generationl

Proto AI

Fractional CMO for SaaS provider of cloud-based advanced intelligence solutions. Advising on go-to-market strategy, positioning, budgeting, marketing team structure and hiring, etc.

gmgn supply co.

gmgn is charting a new course for the way consumer packaged goods come to market through its vision to launch 100 community-built brands through the gmgn supply DAO, a Web3 organization that allows anyone to purchase an NFT and effectively own a share of the profits from the sale of the company's products.

Founding Advisor

Tradeswell

Tradeswell (since rebranded as Incremental) is the real time operating system for ecommerce, offering brands a system of intelligence that breaks down the silos between marketing, sales, operations, logistics, and finance. Think of it as "mission control" for growing ecommerce businesses looking to thrive in the real time commerce economy.

Senior Vice President Marketing

clean.io

(Acquired by HUMAN in 2022) I had the honor of leading the team responsible for sharing the clean.io story with the world and supporting the amazing team of product, engineering, CS and sales folks who are creating the new category of digital engagement security.

Chief Marketing Officer

VP of Marketing

CannabizMD

The CannabizMD mission is to educate, build and engage a network of medical cannabis industry stakeholders, clinicians, industry influencers and patients to create an ecosystem advancing the needs of Maryland’s medical cannabis industry. I served as a Board-level advisor to the organization's founder.

Advisory Board Member

I spent the first part of my career working to make the world a better place by improving access to clean water and wastewater disposal in 50+ developing countries around the world. I loved my work as an international development consultant, but when it came time to start my family, I chose to settle in Annapolis Maryland and co-found a marketing agency with my husband.

We launched Quintain Marketing in 2006 and through our early partnership with HubSpot, grew it into a nationally-known digital marketing agency. We sold the business in 2017 to HubSpot's largest global partner and I began a new chapter in my career as a head of marketing (SVP, CMO) for high growth B2B tech companies looking to transition from start up to scale up.

Today, I serve the Marketing & Growth teams at Pavilion as part of our mission to help go-to-market leaders and their teams achieve and unlock their full professional potential. My scope includes the entire revenue organization, including marketing, media, events, partnerships, and both B2C and B2B sales. 

Outside of work, I am a Board-level advisor to several tech startups and have been named by USA Today as one of 6 Global Marketing Advisors Who Are Rising Stars, a frequent public speaker on topics relating to digital marketing, and a passionate advocate for entrepreneurs.

I've been named by TopRank as one of the 50 Top B2B Marketing Influencers, by Insightly and TrustRadius and GTM Partners as one of 30 GTM Gurus, and by Influence Digest as a Top 15 Marketing Expert in Washington, DC.

The B2B playbook is being rewritten, and I am SO here for it.

Budgets are tighter. Buyer journeys are longer. And AI is speeding everything up. We've all felt it.

The best marketers I know aren’t trying to shout louder - they’re building trust, credibility, and creativity into how they grow. Because in B2B, buyers don’t just choose the best product, they choose the brand they believe.

The proof point: 86% of buyers start with a “Day One” list of trusted brands and 92% purchase from that list.

That means that the job of marketing can't just be to generate leads (and let's be honest, it never should have been) - but rather to earn a place in the buying conversation before it begins.

What’s emerging from this isn’t just a new set of tactics, it’s an entirely new way of thinking about growth:

✅ Brand to build trust
✅ Credibility to drive influence
✅ Creativity to fuel impact

I’ll be joining Gina Kleiner of LinkedIn, Annie Dunleavy of Edelman, and Brendan Gahan of Creator Authority this Thursday at Advertising Week New York to explore how modern B2B marketers are adapting.

If you’re attending Advertising Week, come by the B2BMX Stage on Thursday, October 9th at 9:50 a.m. for "The New Blueprint for B2B Marketing Success" (link to the panel in the comments below).



#AWNEWYORK2025 #kathleenhq

Kathryn Rose ⭐

channelwise

channelwise (a division of wiseHer) provides on-demand expert advice for MSPs, VARs and SP partners in the IT channel to accelerate business growth.

Founder

Channel Marketing Association

Founded by channel marketers, for channel marketers, the CMA aims to bring together all those in the IT/Telecom channel ecosystem for education, networking and access to resources focused on the channel marketing motion.  Want to know more? http://channelmarketingassociation.com

Co-Founder

Dell Technologies

Host global influencers and experts for the Dell Technologies LinkedIn Live Tech Talks show. Host and moderator for the Dell Women's Entrepreneur Network and Dell for Startups Empower Hours.

Host Dell Technologies Tech Talk Host (DWEN, Dell for Startups)

getWise

On-demand expert advice for women in business, career and life

Founder, getWise

CompTIA

Faculty member and training and content development writer for the premiere IT industry trade association.

Faculty Member, CompTia 

Access Earth

Executive Board Member

wiseHer

The wiseHer Foundation, a Project of the Giving Back Fund is a non-profit organization designed to support women and small businesses around the globe with advisory services, education and resources on-demand.

CEO wiseHer Foundation, a Project of the Giving Back Fund

ERG Leadership Alliance

The Employee Resource Group (ERG) Leadership Alliance is dedicated to help ERGs launch, grow, and thrive by creating and sharing best practices, benchmarks, and connections between leaders in other organizations.

Our goals are to help ERG volunteer leaders to:

* Easily access helpful resources to set up and enrich ERGs
* More effectively obtain internal sponsorship & funding
* Increase group membership & member engagement
* Utilize comparative performance metrics and ROI measurements
* Transfer momentum and knowledge between leaders within and across companies

ELA is hosting its first Symposium on July 25, 2019 in Boston, MA.

Learn more by contacting me or visiting the Alliance website: www.ERGLeadershipAlliance.com.

Member, Board of Advisors

Channel Partners Online

We cannot let our drive toward #diversity and #inclusion in the #channel lose momentum. The Allies of the Channel Council has made huge strides in 2020 to advance racial equity in the channel, and we've got more efforts toward shining a spotlight on our outstanding peers of color in the last quarter of the year. To learn more, visit ​the Channel Partners Allyship Program page here: https://bit.ly/2SvTFxT. Want to join the #ACCouncil it its fight for equity? DM me and let's talk.

Council Member -- Allies of the Channel 

Harvard Business School

Coach MBA Candidates from HBS on sales skills.

MBA Candidate Sales Coach

I’m an innovator, entrepreneur, and relentless advocate for growth and diversity in business. As the founding CEO of award-winning expert marketplaces getWise and channelWise, I’m dedicated to empowering business owners and professionals in targeted markets by providing access to thousands of vetted executives, coaches, mentors, education, and resources that accelerate business or career success.

Before launching my ventures, I served as a Wall Street executive sales leader, driving over $200 million in annual sales. I also worked as an executive marketing consultant, developing targeted campaigns for global and local clients that generated millions of engaged fans, followers, and connections. My career has spanned startups to multi billion-dollar companies, blending strategy, grit, and creative problem-solving to achieve transformative results.

I’m honored to be recognized as one of Worth Magazine’s Top 100 Entrepreneurs, Forbes Top 1000 Innovators, and a participant in the Nasdaq Milestone Makers program. Other accolades include the Women in Tech Global Ally Award, Alliance of Channel Women Leadership Award, CompTIA Advancing Women in Technology Mentor of the Year Spotlight Award, and being named a Channel Futures DE&I Champion in Technology for advancing diversity, equity, and inclusion in the tech channel.

As a frequent global speaker, I’ve had the privilege of being invited to present at industry-leading events hosted by technology giants like Google, Microsoft, IBM, and Dell Technologies. I’ve also spoken at renowned gatherings such as the Women in Tech Summit and the Grace Hopper Celebration, covering topics including sales, marketing, channel marketing, leadership, and more. My expertise has been featured in Forbes, Inc. Magazine, CBS Marketwatch, Fox News, The New York Times, and other prominent outlets.

I’m also the author of nine books on social media and relationship marketing, including the bestsellers Solving the Social Media Puzzle and Return on Relationship. Beyond my professional endeavors, I’m known for my tenacity, optimism, and ability to find humor in every situation.

If you’re looking for ways to grow, collaborate, or connect, let’s talk—I’d love to share insights and learn about your journey.

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Kathleen Booth

Kathryn Rose ⭐

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The Battle

Kathleen Booth

Kathryn Rose ⭐

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Kathleen Booth's LinkedIn Performance

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