Summary: 

Communications professional with 2 decades’ experience in creating, building and managing perceptions of brands across agency and client environments.

Experience spanning corporate communications, public relations, marketing communications, investor relations, digital/social media marketing and employee communication for B2B (technology) and B2C brands.

Winner of gold at Socialathon India 2015, gold at Emvie 2015 (Best media innovation - social media) and bronze at DMA Asia Echo Award 2015 (Interactive - Creative use of data).

Guest lecturer at Tata Management Training Centre's Leadership Development Program for IAS Officers and Indian Institute of Management, Bengaluru – Advanced Digital Marketing and Digital Marketing for CMOs

Award-winning blogger, across 2 areas of interest - professional blog, since 2008 (communications/marketing - http://www.beastoftraal.com) and music blog, since 2005 (http://www.milliblog.com). 

Frequent columnist in leading publications, on the intersection of corporate communications, social media and advertising/marketing. Samples:
- How to build a socially relevant brand | ET BrandEquity http://bit.ly/2NuutnP 
- From 'Log kya kahenge?' to 'Log kya keh rahe hain' | ET BrandEquity 
- http://bit.ly/2u0jydn 
- Amazon-Swara Bhaskar Issue: An Analysis | afaqs! http://bit.ly/2qTF9ll 
- How to avoid social media self-destruction | The Economic Times http://bit.ly/2MuxvrD

Frequent speaker and panelist in leading events to talk on and discuss perspectives on communications, branding and social media.


Karthik Srinivasan

Communications strategy consultant. Connect with me for corporate workshops on personal branding. Ex-Ogilvy, ex-Flipkart, ex-Edelman. No paid posts - my words are not for sale.

Are the Mother-Sister-Mother-in-Law promises valid after the CEO 'giving' those promise quits? It's a pity that Cars24 won't be able to run these ads just after 3 odd weeks of launching them considering this is the first time they featured the CEO himself!

#advertising

Accomplished marketing leader at GRUNDFOS, driving strategic initiatives and thought leadership in INDO, Middle East & Africa region while enhancing digital touchpoints, content management, and brand strategy to foster valuable stakeholder relationships within the Commercial Building Services Segment

Srinivasa Rajkumar

It is a dream come to life moment for all of us here in GRUNDFOS India, one which started as product demo center truly became a digitally immersive customer experience center with a clear narrative of "Journey of Water". 

For us GIEC is more than a showcase—it’s a story of what’s possible when a clear purpose meets passion, bringing to life "Power of 4” across all Grundfos business divisions:  
Commercial Building Services (CBS) – Demonstrating intelligent HVAC and water boosting solutions that redefine energy efficiency in buildings.
Industry – Showcasing efficient pumping systems that power productivity and sustainability in manufacturing covering Industry 4.0
Domestic Building Services (DBS) – Highlighting smart home water solutions that bring comfort and conservation together.
Water Utility – Featuring advanced technologies for water treatment, distribution, and reuse—supporting resilient cities and communities.
GIEC is a testament to what we can achieve when we dream boldly and execute collaboratively. 
Grateful to Giridhar Gorur Ravi Shankar P Gopinath sabapathy Sathish Kumar N M Raja who have been in this journey together shoulder to shoulder to realize this dream. 

This again reiterates that the ideas start small and but grow into something extraordinary. 

Now we are ready to host our esteemed stakeholders to take them through our Grundfos Intelligent Experience Centre (GIEC). 

#Grundfos #CustomerExperience #Innovation

Marketing Director | Commercial Building Services | India, Middle East & Africa (IMEA) GRUNDFOS

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We are ready from GRUNDFOS to take you through our experience in bringing most efficient way to cool our future cities of India. 

Listen in to Ronak Monga and visit our booth no.I26 in hall 6 at Acrex India 2026, 12-14 March 2026 at BEC, Mumbai. 

Let us take steps together to make a difference. #DistrictCooling #ACREX2026 #ISHRAE

Are Indian cities ready for District Cooling?

Join Mr. Ronak Monga
Global Sales Development Director – District Energy, Grundfos
🗓 12th March 2026 | Day 1
⏰ 02:00 PM
📍 Hall 6, BEC Mumbai
Session: District Cooling Systems (DCS): The Intelligent Thermal & Hydronic Choice for Indian Cities

As urban infrastructure expands and energy efficiency becomes critical, DCS is emerging as a smart, scalable solution. This session dives into how hydronic systems and district energy can reshape sustainable city development.
If you’re into large-scale developments, infrastructure, or smart city planning — don’t miss this.

🎟️ Register for FREE:
https://lnkd.in/giX-YSu5

📲 Join the Official WhatsApp Channel:
https://lnkd.in/dv3pBEx7

#ACREXIndia2026 #25thEdition #DistrictCooling #SmartCities #HVACR #EnergyEfficiency #ISHRAE #Grundfos

ISHRAE | ISHRAE Mumbai Chapter | Jayanta Kumar Das | Mihir Sanghavi |  | Vishal Kapur | Amod Dikshit | Ashu Gupta | Anoop Ballaney |  | Sachin Gupte | | Pankaj Dharkar | Ajaj Kazi, PMP| ISHRAE Headquarter | DIWAKAR SAWANT

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Karthik Srinivasan

Srinivasa Rajkumar

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Performance ScoreSrinivasa Rajkumar's LinkedIn Performance

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taplio

The Battle

Karthik Srinivasan

Srinivasa Rajkumar

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Karthik Srinivasan's LinkedIn Performance

Performance ScoreSrinivasa Rajkumar's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreKarthik Srinivasan's LinkedIn Performance