Smarter Capital

As Chairman of Smarter Capital, my role is to drive results and find solutions that enhance the Groups performance. I am responsible for overseeing the acquisition of digital marketing agencies for the Group, as well as supporting acquisitions in the e-commerce and Support Services verticals. 

Since June 2022, we have successfully integrated eight companies into the Group, expanding our reach and capabilities locally, nationally, and now globally.

My primary focus is on growing the Digital Agency vertical and supporting the growth of our e-commerce vertical, each with a target of achieving £3 million in EBIT. This growth objective demonstrates our dedication to maximising the profitability and success of these sectors within the Group.

In addition to my responsibilities within the Group, I also prioritise assisting founders in maximising their shareholder value. This indicates our commitment to fostering strong relationships with the entrepreneurs behind the acquired companies, providing guidance and support to help them achieve their goals.

Furthermore, I am leading the development of our "Smarter Fund," which aims to generate above-average returns for everyday capital. This fund offers a secured solution that provides attractive financial opportunities while mitigating risk.

As Chairman of Smarter Capital, I am a results-oriented leader, driving growth in the digital marketing and eCommerce sectors, maximising shareholder value, and providing secure investment opportunities through the Smarter Fund.

Chairman

Smarter Media Ltd

Setting the strategic vision and objectives, and striving for growth through acquisition.

Executive Chairman

Delivering growth and profit through fantastic working relationships, exceeding expectations for our clients and delivering over and above on their campaigns.

Managing Director

Svensoni Paraplanning Ltd

Assist and advise the Board on the growth, marketing and sales strategy.

Non-Exec Director

SOKP Media Ltd.

SOKP Media

Operations Manager - Partner

I am proud to be one of the founders at Smarter Capital and working with an amazing and growing group of people. We excel at maximising shareholder value through strategic acquisitions and driving growth in the dynamic realms of digital marketing, e-commerce, and Support Services verticals.

At Smarter Capital, we are dedicated to cultivating business growth and assisting founder-owners in realising their exit strategies. Our team of passionate professionals is driven by a founder-centric approach, ensuring that your vision remains at the forefront of our partnership.

Specialising in collaborating with owner-managed businesses within the digital marketing, website design and development, e-commerce, IT and support services sectors, we focus on companies with annual revenues ranging from £500,000 to £10,000,000. With our expertise and resources, we are committed to propelling these businesses to new heights.

To better understand who we are and what we do, I invite you to explore our website at www.smarter-capital.co.uk

Here, you will discover the breadth and depth of our capabilities, as well as our unwavering dedication to our people and everyone’s success.

Since June 2022, we have successfully acquired several businesses, including Smarter Media Ltd, ActivelyAds, Outsearch, Dexterous Designs, and Refresh Support. These strategic acquisitions have not only strengthened our portfolio but have also expanded our market reach, enabling us to deliver comprehensive solutions to our many hundreds of clients throughout the Group.

Furthermore, our entrepreneurial spirit extends beyond our core strategy. We embrace opportunities that may not align perfectly with our existing ventures. As a testament to this, we recently completed a corporate carve-out and introduced Smarter Export, demonstrating our ability to adapt and capitalise on diverse prospects.

If you have an opportunity that you believe warrants discussion, I encourage you to reach out to me directly. We welcome conversations about majority, and full acquisition opportunities, as we are constantly seeking new avenues for growth.

Join us on our journey of cultivating success and making a lasting impact in the business landscape. Together, we can unlock untapped potential and achieve remarkable results.

Message me today to explore how we can collaborate and drive growth for you and your business.

#SmarterCapital #BusinessGrowth #Acquisitions #DigitalMarketing #Ecommerce #SupportServices #IT #Distribution

Karl Paul

Thames Valley Chamber of Commerce

Membership Executive

Associate Director Business Development

NatWest

Business Banking Relationship Manager

I am a results-driven professional with extensive experience in business development, relationship management, and strategy development. Adept at delivering client presentations, public speaking and people development, I possess a strong ability to influence, negotiate and engage stakeholders to drive impactful profitable mutually beneficial relationships. I have a proven track record in problem solving, stewardship, and client support that has allowed me to build long lasting partnerships and foster business and financial sustainability. I am a skilled event organiser, excelling in delivering best in class experiences that enhance client engagement, support and drive new engagement.
Key Skills
 
•	Business Development
•	New Business Sales
•	Sales Lead Maximisation
•	Account Management
•	Strategy Development
•	Representation
•	Client Presentations
•	Event Management
•	Sales Proposals
•	Relationship Management
•	Sales Pipeline Growth/CRM
•	Stakeholder Management
•	Customer Service
•	Sales Colleague Coaching
•	Client Problem Solving
•	Data Management and Compliance

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The Battle

Karl Paul

Tim Major

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