Smarter Capital

As Chairman of Smarter Capital, my role is to drive results and find solutions that enhance the Groups performance. I am responsible for overseeing the acquisition of digital marketing agencies for the Group, as well as supporting acquisitions in the e-commerce and Support Services verticals. 

Since June 2022, we have successfully integrated eight companies into the Group, expanding our reach and capabilities locally, nationally, and now globally.

My primary focus is on growing the Digital Agency vertical and supporting the growth of our e-commerce vertical, each with a target of achieving £3 million in EBIT. This growth objective demonstrates our dedication to maximising the profitability and success of these sectors within the Group.

In addition to my responsibilities within the Group, I also prioritise assisting founders in maximising their shareholder value. This indicates our commitment to fostering strong relationships with the entrepreneurs behind the acquired companies, providing guidance and support to help them achieve their goals.

Furthermore, I am leading the development of our "Smarter Fund," which aims to generate above-average returns for everyday capital. This fund offers a secured solution that provides attractive financial opportunities while mitigating risk.

As Chairman of Smarter Capital, I am a results-oriented leader, driving growth in the digital marketing and eCommerce sectors, maximising shareholder value, and providing secure investment opportunities through the Smarter Fund.

Chairman

Smarter Media Ltd

Setting the strategic vision and objectives, and striving for growth through acquisition.

Executive Chairman

Delivering growth and profit through fantastic working relationships, exceeding expectations for our clients and delivering over and above on their campaigns.

Managing Director

Svensoni Paraplanning Ltd

Assist and advise the Board on the growth, marketing and sales strategy.

Non-Exec Director

SOKP Media Ltd.

SOKP Media

Operations Manager - Partner

I am proud to be one of the founders at Smarter Capital and working with an amazing and growing group of people. We excel at maximising shareholder value through strategic acquisitions and driving growth in the dynamic realms of digital marketing, e-commerce, and Support Services verticals.

At Smarter Capital, we are dedicated to cultivating business growth and assisting founder-owners in realising their exit strategies. Our team of passionate professionals is driven by a founder-centric approach, ensuring that your vision remains at the forefront of our partnership.

Specialising in collaborating with owner-managed businesses within the digital marketing, website design and development, e-commerce, IT and support services sectors, we focus on companies with annual revenues ranging from £500,000 to £10,000,000. With our expertise and resources, we are committed to propelling these businesses to new heights.

To better understand who we are and what we do, I invite you to explore our website at www.smarter-capital.co.uk

Here, you will discover the breadth and depth of our capabilities, as well as our unwavering dedication to our people and everyone’s success.

Since June 2022, we have successfully acquired several businesses, including Smarter Media Ltd, ActivelyAds, Outsearch, Dexterous Designs, and Refresh Support. These strategic acquisitions have not only strengthened our portfolio but have also expanded our market reach, enabling us to deliver comprehensive solutions to our many hundreds of clients throughout the Group.

Furthermore, our entrepreneurial spirit extends beyond our core strategy. We embrace opportunities that may not align perfectly with our existing ventures. As a testament to this, we recently completed a corporate carve-out and introduced Smarter Export, demonstrating our ability to adapt and capitalise on diverse prospects.

If you have an opportunity that you believe warrants discussion, I encourage you to reach out to me directly. We welcome conversations about majority, and full acquisition opportunities, as we are constantly seeking new avenues for growth.

Join us on our journey of cultivating success and making a lasting impact in the business landscape. Together, we can unlock untapped potential and achieve remarkable results.

Message me today to explore how we can collaborate and drive growth for you and your business.

#SmarterCapital #BusinessGrowth #Acquisitions #DigitalMarketing #Ecommerce #SupportServices #IT #Distribution

Karl Paul

Swindon Hub CIO

In the face of social inequality, economic decline, and environmental crisis, we need to work together to make Swindon a thriving, sustainable town. Swindon Hub will empower, promote cooperation and build connections within the local community to help make Swindon a better place for us all.

Charity Trustee

CHEF

We support entrepreneurs and their catering related start-ups with essential finances by offering funding to unemployed people in Lesotho we hope to give them a helping hand to achieve their dreams.

We also provide food safety and hygiene training for local chefs, school cooks, nannies, new mothers, orphanages, and street stall food workers in Lesotho. ​

Along with the business start-ups and the free food hygiene training, we are raising money to build a safe happy pre-school for these children in Lesotho.

The Swindonian

As the Owner and Business Development Manager of a local media outlet, I am passionate about providing high-quality, community-focused news and information to our readers. With a focus on digital-first content and innovative advertising solutions, I have successfully grown our brand and expanded our reach throughout the town.

My experience in business development has enabled me to build strong relationships with local businesses and organisations and to create effective marketing campaigns that deliver measurable results. Whether it's through targeted digital advertising or custom content partnerships, I am committed to helping businesses connect with our engaged and loyal audience.

As a local business owner myself, I understand the unique challenges and opportunities that come with operating in a competitive market. That's why I am dedicated to supporting other local businesses and fostering a thriving community that benefits everyone.

If you are looking for a trusted partner for your marketing and advertising needs, or if you are interested in learning more about our dynamic and growing media outlet, please don't hesitate to reach out. I look forward to connecting with you.

Owner/Business Development

Cruise.co.uk

As a cruise sales professional, I am dedicated to helping travellers create unforgettable experiences at sea. 

With a deep understanding of the cruising industry and a passion for customer service, I have honed my skills in connecting clients with their perfect cruise holidays.  I pride myself on my ability to listen to my client's needs and preferences and to tailor my recommendations accordingly. From family-friendly cruises to luxury escapes, I have a proven track record of matching clients with the perfect cruise experience.

In addition to my sales expertise, I am committed to staying on top of the latest trends and developments in the cruising industry. Whether it's new ships, innovative itineraries, or emerging destinations, I am always eager to learn and share my knowledge with clients.

Cruise Sales Consultant

In my brief time at ROL I exceeded my targets however the selling style was not suited to my personality.

The staff and management were supportive and very knowledgeable however the model at ROL is as an order-taker rather than a dynamic cruise sales agent who is able to build his own product.

I highly recommend this company to anyone wanting to start out in the travel industry as they are very good at what they do however it was just not suited to me.

Cruise Consultant

IGLU

As a highly motivated cruise sales agent who consistently exceeds targets, I am dedicated to creating exceptional travel experiences for my clients. 

I have consistently exceeded sales targets and contributed to the success of my team and IGLU as a whole. From identifying new up-sales opportunities to nurturing existing client relationships to increase the number of rebookings I receive, I am committed to delivering results and driving growth.

If you are looking for a top-performing cruise sales agent who can deliver results and exceed your expectations, please don't hesitate to get in touch.

Virgin Holidays

Starting out as a successful sales consultant who exceeded targets each month I went on to take over as store manager of my local Virgin Holidays concession. 

Committed to delivering exceptional service and creating memorable travel experiences for our clients I built a highly motivated and customer-focused team that consistently exceeded targets through effective leadership and team development, 

As a manager, I am dedicated to supporting my team members and helping them achieve their professional goals. Through ongoing training, coaching, and mentoring.

Retail Store Manager

Aligra Recruitment Agency

As branch manager for the recruitment agency, a position I carried out alongside my role at Prospero I was managing a high-performing team that exceeded revenue targets.

Through effective leadership and team development, I fostered a culture of excellence and collaboration to inspire the team members to achieve their full potential. 

From talent acquisition and staffing solutions, we offered a comprehensive range of recruitment services to meet the diverse needs of our clients.

Branch Manager

Prospero Umbrella

As an umbrella payroll operations manager, I was responsible for overseeing the day-to-day operations of the payroll service provider that specialised in managing payroll for contractors and temporary workers with a focus on efficiency, accuracy, and compliance.

Through effective management of payroll processing, billing, and customer service, I successfully improved processes and implemented best practices that resulted in increased client satisfaction and revenue growth. 

I was also responsible for ensuring compliance and keeping up-to-date with changes to legislation and regulations to ensure that our payroll services remain compliant.

Operations Manager

Kick4Life

Voluntary role including the organisation of fundraisers and promoting Kick4Life with the aim of increasing the number of volunteers involved in raising money and ideally taking part in tour to Lesotho to involve themselves in the projects being undertaken by the charity

Regional Development Coordinator

As a travel enthusiast and experienced professional in the travel industry, I have spent my career connecting people with their dream destinations. With a background in travel sales, recruitment, finance, and news, I am passionate about staying on top of the latest trends and developments in the industry.

Throughout my career, I have built a reputation for my exceptional communication and interpersonal skills, which have allowed me to effectively collaborate with colleagues, clients, and partners at all levels. 

Whether it's helping travelers plan their next adventure, building high-performing sales teams, or staying up-to-date on the latest industry news, I am dedicated to making a positive impact in the world of travel.

taplio

The Battle

Karl Paul

Shaun Jones

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