Smarter Capital

As Chairman of Smarter Capital, my role is to drive results and find solutions that enhance the Groups performance. I am responsible for overseeing the acquisition of digital marketing agencies for the Group, as well as supporting acquisitions in the e-commerce and Support Services verticals. 

Since June 2022, we have successfully integrated eight companies into the Group, expanding our reach and capabilities locally, nationally, and now globally.

My primary focus is on growing the Digital Agency vertical and supporting the growth of our e-commerce vertical, each with a target of achieving £3 million in EBIT. This growth objective demonstrates our dedication to maximising the profitability and success of these sectors within the Group.

In addition to my responsibilities within the Group, I also prioritise assisting founders in maximising their shareholder value. This indicates our commitment to fostering strong relationships with the entrepreneurs behind the acquired companies, providing guidance and support to help them achieve their goals.

Furthermore, I am leading the development of our "Smarter Fund," which aims to generate above-average returns for everyday capital. This fund offers a secured solution that provides attractive financial opportunities while mitigating risk.

As Chairman of Smarter Capital, I am a results-oriented leader, driving growth in the digital marketing and eCommerce sectors, maximising shareholder value, and providing secure investment opportunities through the Smarter Fund.

Chairman

Smarter Media Ltd

Setting the strategic vision and objectives, and striving for growth through acquisition.

Executive Chairman

Delivering growth and profit through fantastic working relationships, exceeding expectations for our clients and delivering over and above on their campaigns.

Managing Director

Svensoni Paraplanning Ltd

Assist and advise the Board on the growth, marketing and sales strategy.

Non-Exec Director

SOKP Media Ltd.

SOKP Media

Operations Manager - Partner

I am proud to be one of the founders at Smarter Capital and working with an amazing and growing group of people. We excel at maximising shareholder value through strategic acquisitions and driving growth in the dynamic realms of digital marketing, e-commerce, and Support Services verticals.

At Smarter Capital, we are dedicated to cultivating business growth and assisting founder-owners in realising their exit strategies. Our team of passionate professionals is driven by a founder-centric approach, ensuring that your vision remains at the forefront of our partnership.

Specialising in collaborating with owner-managed businesses within the digital marketing, website design and development, e-commerce, IT and support services sectors, we focus on companies with annual revenues ranging from £500,000 to £10,000,000. With our expertise and resources, we are committed to propelling these businesses to new heights.

To better understand who we are and what we do, I invite you to explore our website at www.smarter-capital.co.uk

Here, you will discover the breadth and depth of our capabilities, as well as our unwavering dedication to our people and everyone’s success.

Since June 2022, we have successfully acquired several businesses, including Smarter Media Ltd, ActivelyAds, Outsearch, Dexterous Designs, and Refresh Support. These strategic acquisitions have not only strengthened our portfolio but have also expanded our market reach, enabling us to deliver comprehensive solutions to our many hundreds of clients throughout the Group.

Furthermore, our entrepreneurial spirit extends beyond our core strategy. We embrace opportunities that may not align perfectly with our existing ventures. As a testament to this, we recently completed a corporate carve-out and introduced Smarter Export, demonstrating our ability to adapt and capitalise on diverse prospects.

If you have an opportunity that you believe warrants discussion, I encourage you to reach out to me directly. We welcome conversations about majority, and full acquisition opportunities, as we are constantly seeking new avenues for growth.

Join us on our journey of cultivating success and making a lasting impact in the business landscape. Together, we can unlock untapped potential and achieve remarkable results.

Message me today to explore how we can collaborate and drive growth for you and your business.

#SmarterCapital #BusinessGrowth #Acquisitions #DigitalMarketing #Ecommerce #SupportServices #IT #Distribution

Karl Paul

Total Business Network

Regional face to face and online Business Networking currently in Dorset, Hampshire, Wiltshire and Bath 🤝

Director

Total Guide to Dorset

Total Guide to's 7th location attracting 45k unique monthly visitors, ranking top 3 on Google for 50+ key local search terms, 5k+ Instagram followers, 10k+Facebook Fans, 12k+ Email Subscribers in just 2 years.

Helping local businesses of all sizes grow with hard hitting high ROI campaigns from just £50 per month.

Dorset Chamber

Promoting Chamber activity, supporting and connecting Dorset Chamber members and guests; attending bi-monthly chamber meetings and the Chamber AGM.

Dorset Chamber Ambassador

Total Guide to Ltd.

Towns and Cities across the UK have been lacking all-encompassing, user friendly and informative online resource...

Well not anymore...

Enter Total Guide to: a modern, interactive and user-friendly content hub, where everyone from high-flying business people to the ‘man in the street’ can enjoy and contribute towards the best their town or city has to offer.

Whether it’s exclusive offers, competitions, sport, what's on information, job adverts, leisure guides, big-name interviews or the latest business news, we have it all and much, much more.

Here at TGt we have a dynamic young team of media professionals with expertise in social media, training and management, email marketing, display advertising, feature writing and event organising – to name just a few.

Combine this with your knowledge of what’s going on in your town, and it’s safe to say Total Guide to is just that.

Lizard Media

After over 9 years in the online media industry in Swindon, I have the knowledge and contacts to spread your business message to the right people quickly and effectively.

If you have the message, I have the contacts and the know-how to spread your word to a large audience.

Businesses - I can help you with your entire sales & marketing strategy be it social media, video, advertising, events, PR I can help you.

Suppliers - If you have a business/product which you feel would benefit my clients then do get in touch to see how we can work together.

Feel free to drop me a line on here, email or give me a call so we can chat through your requirements and see how I can help.

Owner/Sales & Marketing Consultant

SwindonWeb

Partner of  www.swindonweb.com and www.swindonwebdesign.com for 9 years.

Responsible for all sales and marketing; sold online advertising, email marketing, website design and video production to over 350 local clients.

Account manager for all SwindonWeb clients.

Partner/Sales & Marketing

PHH Arval

Sales Co-ordinator

Smythson

Assissted the sales team with processing orders, quotations for bespoke stationery. Liaised with the client and team in HO. General office duties assiting the sales team.

Bringing Local Communities together; helping businesses succeed, people thrive and places come alive with our Total Guide to sites (currently in: Dorset, Swindon, Bath, Bristol, Cardiff, Poole, Manchester)

Specialties: 
- Geo-Marketing
- Micro - Influencer Marketing
- Email Marketing (72k South West subscribers - local email newsletters + dedicated emails for clients)
- Social Media Training (121 and Team Sessions + Networking Workshops)
- Social Media Marketing 
- Display advertising
- Content Marketing
- Online/Digital advertising solutions
- Email marketing
- Lead Generation

taplio

The Battle

Karl Paul

Liz Hutchings

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