Smarter Capital

As Chairman of Smarter Capital, my role is to drive results and find solutions that enhance the Groups performance. I am responsible for overseeing the acquisition of digital marketing agencies for the Group, as well as supporting acquisitions in the e-commerce and Support Services verticals. 

Since June 2022, we have successfully integrated eight companies into the Group, expanding our reach and capabilities locally, nationally, and now globally.

My primary focus is on growing the Digital Agency vertical and supporting the growth of our e-commerce vertical, each with a target of achieving £3 million in EBIT. This growth objective demonstrates our dedication to maximising the profitability and success of these sectors within the Group.

In addition to my responsibilities within the Group, I also prioritise assisting founders in maximising their shareholder value. This indicates our commitment to fostering strong relationships with the entrepreneurs behind the acquired companies, providing guidance and support to help them achieve their goals.

Furthermore, I am leading the development of our "Smarter Fund," which aims to generate above-average returns for everyday capital. This fund offers a secured solution that provides attractive financial opportunities while mitigating risk.

As Chairman of Smarter Capital, I am a results-oriented leader, driving growth in the digital marketing and eCommerce sectors, maximising shareholder value, and providing secure investment opportunities through the Smarter Fund.

Chairman

Smarter Media Ltd

Setting the strategic vision and objectives, and striving for growth through acquisition.

Executive Chairman

Delivering growth and profit through fantastic working relationships, exceeding expectations for our clients and delivering over and above on their campaigns.

Managing Director

Svensoni Paraplanning Ltd

Assist and advise the Board on the growth, marketing and sales strategy.

Non-Exec Director

SOKP Media Ltd.

SOKP Media

Operations Manager - Partner

I am proud to be one of the founders at Smarter Capital and working with an amazing and growing group of people. We excel at maximising shareholder value through strategic acquisitions and driving growth in the dynamic realms of digital marketing, e-commerce, and Support Services verticals.

At Smarter Capital, we are dedicated to cultivating business growth and assisting founder-owners in realising their exit strategies. Our team of passionate professionals is driven by a founder-centric approach, ensuring that your vision remains at the forefront of our partnership.

Specialising in collaborating with owner-managed businesses within the digital marketing, website design and development, e-commerce, IT and support services sectors, we focus on companies with annual revenues ranging from £500,000 to £10,000,000. With our expertise and resources, we are committed to propelling these businesses to new heights.

To better understand who we are and what we do, I invite you to explore our website at www.smarter-capital.co.uk

Here, you will discover the breadth and depth of our capabilities, as well as our unwavering dedication to our people and everyone’s success.

Since June 2022, we have successfully acquired several businesses, including Smarter Media Ltd, ActivelyAds, Outsearch, Dexterous Designs, and Refresh Support. These strategic acquisitions have not only strengthened our portfolio but have also expanded our market reach, enabling us to deliver comprehensive solutions to our many hundreds of clients throughout the Group.

Furthermore, our entrepreneurial spirit extends beyond our core strategy. We embrace opportunities that may not align perfectly with our existing ventures. As a testament to this, we recently completed a corporate carve-out and introduced Smarter Export, demonstrating our ability to adapt and capitalise on diverse prospects.

If you have an opportunity that you believe warrants discussion, I encourage you to reach out to me directly. We welcome conversations about majority, and full acquisition opportunities, as we are constantly seeking new avenues for growth.

Join us on our journey of cultivating success and making a lasting impact in the business landscape. Together, we can unlock untapped potential and achieve remarkable results.

Message me today to explore how we can collaborate and drive growth for you and your business.

#SmarterCapital #BusinessGrowth #Acquisitions #DigitalMarketing #Ecommerce #SupportServices #IT #Distribution

Karl Paul

Graham Edden

Fishwings Investments LLC

Managing Shareholder

T.M. West Plumbing & Heating Service LTD

118 year old Yorkshire plumbing business acquisition, gearing up for growth along the M62 corridor

Owner / Director

Brewis Engineering Ltd

A 40 year old business which revolutionionized the HDD and Trenchless construction world with its products. A Global distribution. The Rolls Royce of HDD swivels and towing heads

Owner / Managing Director

AA Waste Solutions

24 year old Hazardous Waste business acquisition. Servicing UK blue chip organisations, SME's the NHS and more with safe , environmentally friendly waste disposals with recycling at its heart.

JCT4 AUTOMOTIVE LIMITED

JCT4 Automotive - a forward thinking start up business, providing consumers with a variety of affordable finance options to mobility, in an industry (vehicle sales) which is often marred by a lack of transparency.  From concept to reality in year 1 delivered c.£1.25M in sales to clients with growing reciprocal and repeat business. Customer focus is paramount

Responsible:
Branding & Marketing strategy
Commercial agreements 
Site selection & development
Social media strategy
Process, policy & procedure (Heavily FCA regulated) 
Procurement and Supply Chain
Asset Finance 
Procurement of assets/vehicles

Managing Partner

Globaleye

Strategic & Holistic approach to offshore Financial planning including Growth, Investment and Protection of client assets

Private Wealth Manager

Enterprise Holdings

Commercial Manager

Northgate Plc

Strategic Leader & part of UK Leadership team responsible for delivering sustained profitable growth. Excellent customer service, delivered with an engaged and motivated team of 250+ internal colleagues, plus outsource support.  Responsible for c.£50M of revenue across 16 sites, via multiple chanels, with a fleet of 8000 assets operating at 90%+ utilisation. Strong emphasis on personal development in region with multiple internal promotions YTD and clear succession planned

Regional Director

Avis Budget Group EMEA

Key member in European PEx team tasked with delivering strategic process improvement and Lean Principles in the EMEA region. Progressive role from the previous UK role.  Successfully completed projects being rolled out across the EU countries sharing best practice. Truly cross functional role in different countries, cultures and team dynamics

Performance Excellence Manager - EMEA

A prominent member of a UK project team tasked with coaching Lean principles to operations teams. Facilitating business change via lean methodology improving service delivery, reducing down time with associated costs, whilst driving revenue through sales. Coach and mentor across management teams in Lean service

Regional Change Manager- UK

Operational leadership of strategic location with double digit revenues (£M) being delivered by a management team of 4, plus front line colleagues. Represented the UK business on EMEA project  - Differentiation through Customer Service. Airport team recognised and awarded for customer service excellence, plus individual recognition as an ambassador for project. Regional support location for the Northwest Region. Strong succession and development plans resulted with multiple internal promotions

Senior Operations Manager - Manchester Airport

Helphire

Senior Branch Manager - Haydock NW Area

Fleet Operations Analyst

Experienced business leader across multiple business sectors, skilled in growing businesses via acquisition, organic growth and turnaround situations.  Strong in financial analysis and commercially numerate. 

A massive fan of Continuous Improvement and a Lean Practitioner. You can never unsee these things.

Key business sectors actively acquiring are Waste Management, Renewables heat and plumbing, Engineering/Construction. Turnaround opportunities considered

A confident leader who is passionate about acheiving results through collaboration and teamwork.

20 years business and leadership experience in domestic and international markets with PLC's and SME's, both corporate and entrepreneurial organisations

Enthusiastic about helping others on their journey and coaching SME’s.

Looking to build collaborative relationships with Business owners and leaders, Investors, Financial experts and fellow go getters globally 

If any of this is you – lets connect and hit the tab.

taplio

The Battle

Karl Paul

Graham Edden

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