TECHVED Consulting

• Led marketing department and managed Growth and monetization efforts.
• Managing a team of paid marketers, designers, and content writers to deliver business targets. 
  Working closely with stakeholders across Brand Marketing, Retention & and CRM, Activation, Product, Tech, Content, and partnerships professionals.
• Identifying target audiences and creatively devising and leading across channels of marketing 
  campaigns.
• latest trends and emergent issues in our industry (business model changes, new tools, products, and features)
• Collaborated with designers on landing page optimization for greater conversion rates (increased signups by 30%.)
• Spearheaded email campaigns resulting in an average open rate of 35% and click-through rate of 10%
• Customized page experience through deep linking efforts increased the activation across content,
commerce, and creation verticals respectively.
• Launch and onboard educational creators for TECHVEDTV and increased website traffic by over 30% in 1 month.

Marketing Manager

Arihant Water Park Equipment

• Developing brand and marketing strategy, including the setting of style guides, brand guidelines, 
   brand vision, and value proposition for short as well as long term.
• Analysing Competitor and customer insights analysis to improve the company's presence. 
• Planning and execution of all communications and media actions on all channels, including online and 
   social media.
• Creating content and managing promotional collateral to establish and maintain product branding.
• Created a sales funnel that increased website traffic by over 70% in under 6 months with an average 
  conversion rate of 5%.
• Developed and executed growth strategies including lead generation, email marketing, content 
  marketing, SEO/SEM, paid acquisition of Facebook Ads & and Google AdWords, and Content sharing 
  through social media channels).

theksdigital

• Delivering talks, workshops & seminars in colleges, universities, online & and offline summits, and other events on growth hacking, marketing strategies, and entrepreneurship,
• Acted as a marketing consultant to startups like Sugarbox Network, Dolphy.io, Tengi, Manageplus.io, etc.
• Used growth marketing strategy to make 16 posts viral (5000+ shares per post on all social media platforms) within 4 months of execution,
• Assisted start-ups to fetch maximum ROI out of influencer marketing using tools like skreem.io and influencer. in etc.
• Helped Agency owner sites to drive sales of INR 2M+ by selling beauty products, gadgets, etc using viral video ads, and remarketing.

Growth Marketer

• Managed and handled social media marketing and led the launch of an interactive social media campaign for the company, which gained 1 million impressions and increased followers by 50% in two months. 
• Media Buying and planning across all channels (NDTV, Time Now, Economic Times, etc.)
• Working with senior management about marketing initiatives and project metrics, as well as brainstorming fresh strategies.
• Handled influencer marketing campaign (OYO Sanitised Before Your Eyes, etc.)
• Identifying target audiences and creatively devising and leading across channels marketing campaigns.
• Coordination with vendors for a successful marketing campaign.

Marketing Executive

Weddingz.in ( OYO Rooms )

• Managed and handled social media marketing and led the launch of an interactive social media campaign for the company, which gained 1 million impressions and increased followers by 50% in two months. 
•  Media Buying and planning across all channels (NDTV, Time Now, Economic Times, etc.)
• Working with senior management about marketing initiatives and project metrics, as well as brainstorming fresh strategies.
• Spearheaded the launch of in-house national magazines, including organizing editorial photoshoots, conducting interviews, and creating content.
• Handled influencer marketing campaign (Venue Sahi toh Stress Nahi, etc.)
• Identifying target audiences and creatively devising and leading across channels marketing campaigns.
• Coordination with vendors for a successful marketing campaign.

 Marketing Executive

Enkaptivate Promotion Private Limited

• Assisting in day-to-day work from managing details of clients to participating in strategic discussion.
• Developing client proposals and presentations while executing projects involving quantitative & industry research.
• Coordination with the creative and operations teams to promote the brand with all different marketing strategies.
• Collaborate and partner with top companies and influencers.
• Content writing for the website blog, social media, and sales and marketing collateral.
• Create and execute marketing and advertising campaigns for the brand.  
• Created Business opportunities & meet new clients and increased business by 10x revenue.
• Generated 1000+ leads through Digital Marketing, BTL activations, and Events.
• Conduct research to upgrade strategic branding initiatives while developing marketing for social media.
• Managing all Social media Platform to promote the brand and maintaining social media calendar, keyword research, competitor analysis, regular reporting, insights, etc

Clients  –
Toppr (Learning Education App), Byjus ( Education App ), Udio (Corporate Wallet), IDFC Bank,
State Bank of India, Edelweiss Broking, Axis Bank, ICICI Bank, Deutsche Bank,
TVS, U Gionee S 6s, Fresh Menu, All Cargo Logistics, Envestnet Yodlee Tengi App, Citi Bank, Tata Motors & BMW, Sugarbox  Network, etc.

Client Servicing Executive - Marketing

Ideal Group & Ideal Homes

•   Provide a list of auction property to the company
•   Provide a list of banks and their head office to the company
•   Provide the company with a list of real estate agents in Mumbai.
•   Approach the real estate agents with the EMI-free homes concept.
•   To explain the benefits provided to the real estate agents by Ideal Homes and Ideal Holidays.
•   Have an agreement with the real estate agent to sell the concept of EMI-free homes.
•   Make a presentation on Green Way Wada and Ideal Holidays for approaching the real estate 
       Agents
•   Promoting the sites by Various Segments - Social Networking, Promotional Activates, Awareness, etc 
•   Understand the scope of the tourism industry in Maharashtra. 
•   Arrange a field trip for potential clients with real estate agents to Greenway project Wada properties

Summer Internship

Marketing Manager | Ex-OYO Rooms | Ex-Weddingz.in | Ex-Enkaptivate Events | Helping brands and startups with Growth Marketing strategy

My educational background has prepared me for a role in  Marketing. 

I can perform better service to help Brands & and start-ups with Brand Marketing,  Digital Marketing, influencer Marketing, etc.

My Passion for  Marketing working with brands on digital platforms, helping them to achieve 10x of the growth and creating awareness.  

Also, I love meeting new people and learning new things. In order to become a successful person says that I am a risk-taker and not afraid of challenges and obstacles.

I am always striving to bring 100% to the work that I do and my goal is to be happy with whatever I do.
 
If you want to talk more, regarding  marketing  just email me: at karan@theksdigital.in

Karan Saddar

Your competitors are closing deals you should be winning.

Not because their product is better.

Because they showed up on LinkedIn, and you didn’t.

Here’s what most founders miss.

Visibility isn’t about posting every day.
It’s about being impossible to ignore when your ideal client is ready to buy.

Hey, I’m Pradeep Aravind.

I turn invisible founders into category experts, their competitors can't out-shout — using LinkedIn as the engine.

My 90-Minute Strategy Intensive is for founders who are done being the best-kept secret in their space.

In one focused session, we:

→  Fix your profile so it attracts clients, not random followers.
→  Clarify your ICP and shape your offer so people see your value fast.
→  Build a simple system that turns attention into leads without feeling salesy.

Here’s where it came from.

In 2020, I was just another corporate guy posting into the void.
I started posting on LinkedIn with no strategy, no audience, and no clue.

Then I figured it out.

🔥 4M+ organic post views
🔥 100+ inbound leads — no ads
🔥 Clients from early-stage founders to 7-figure consultants

Now I help founders skip the three-year guessing game.

You don’t need to post more.

You need:
• A position that earns trust.
• Content that builds credibility before the first call.
• A system that turns lurkers into leads.

If you’re ready to stop being out-marketed by people who know less than you:

DM me “Strategy” to get started.
Or email digital.pradeeparavind@gmail.com to book your session.

Pradeep Aravind .

I wasted 6 months on LinkedIn doing everything right… and still got nothing.


Posting randomly. Hoping something would stick. Getting zero results.

Then I found a simple truth:

Systems beat goals every single time.
Stop chasing viral posts. Start building habits.

Most people think LinkedIn success comes from one big break.
It doesn’t.

It comes from showing up consistently with a clear plan.

A simple framework makes that easier:

SPEAR

▪️Simplify: One LinkedIn goal. That's it. Not ten things. One. 
▪️Plan: Decide what, when, and how you'll show up 
▪️Execute: Do it without overthinking 
▪️Adjust: Review what works, fix what doesn't 
▪️Repeat: Keep going until it becomes automatic

Another shift that changes everything:

The 1% Rule

You don't need to post perfectly.
Just aim to improve 1% every day.

Small improvements compound.
Big overhauls usually don’t last.

Also, identity matters more than strategy.

Ask this:
Whom do you want to be known as on LinkedIn?

Then show up as that person today.
Not “someday”.

Because content eventually becomes reputation.

And the real secret?

Consistency beats intensity.

You don’t need 4 hours a day.
You need one daily habit that actually happens.

One post.
One comment.
One connection.

Pick one and protect it like your career depends on it.

Motivation fades. Systems stay.

What’s one small LinkedIn habit you could start today?

#linkedintips #personalbranding

Pradeep Aravind

From Invisible To In-Demand On LinkedIn - In 90 Minutes A Month | Helping Founders & Coaches Build Magnetic LinkedIn Brands | B2B Personal Branding Strategist | LinkedIn Growth Marketer

A cheat sheet on How to Build Powerful LinkedIn Systems

I spent six months studying over 100 LinkedIn profiles that grew to 50,000+ followers.

Here's what nobody tells you about LinkedIn growth:

Most people treat LinkedIn like a resume. 

They post once, get 12 views, and wonder why nothing happens.

The truth? LinkedIn rewards clarity, not complexity.

I created a simple framework that helped my clients go from 200 to 20K followers in 8 months.

Here's what actually works:

1. Start with your audience, not yourself

Ask: Who needs to see this? What problem keeps them up at night? 
What decision are they trying to make?

If you can't answer these questions in 10 seconds, your post won't land.

2. Test what converts attention into trust

Profile views don't pay bills. Comments from the right people do.
Track which posts bring you real conversations. 

Do more of that. Kill everything else.

3. Know your positioning

How many people post similar content in your space? 
If it's 1,000, you need a sharper angle.
If it's 10, you found your spot.

4. Fix your weak points first

Generic content? Inconsistent posting? Unclear message?
Pick one and fix it this week.
You don't need a perfect strategy. You need to stop making obvious mistakes.

5. Repeat what works

Found a post format that drives DMs? Use it again. And again. 
Your audience wants to know what you stand for, not see you try 47 different styles.

The best LinkedIn accounts do one thing really well, not ten things poorly.

What's stopping your LinkedIn growth right now?

#linkedintips #personalbranding

95% of founders think posting = personal branding. 

They're missing 4 crucial tactics.

I tested this with a founder and helped him build a brand without posting for 60 days.

Profile views stayed at 500+/week. Connection requests jumped 40%.

Here's what actually worked:

1. Profile optimization that works 24/7

Your profile is your silent salesperson. Most founders waste it with vague headlines like "CEO at X Company."
Instead: Lead with transformation. "I help B2B founders land enterprise deals in 90 days."

2. Strategic commenting (not cheerleading)

Skip "Great insight!" comments.
Add value: Share a counter-perspective, relevant data, or a tactical question that deepens the conversation.

Result: Authors, check your profile. Quality connections follow.

3. DM conversations (zero pitch energy)

I messaged 50+ founders with one goal: to understand their biggest challenge.
No ask. No pitch. Just curiosity.
20% became relationships. 12% turned into partnerships.

4. Offline presence → online credibility

Events, masterminds, intro calls. Be in the rooms where your name gets mentioned.
Then document those moments (when you start posting again).

The truth:

Posting is the amplifier, not the foundation.

If your foundation is weak with unclear positioning, thin relationships, and no real offline presence, posting will not save you.

Build the foundation first. Then amplify it.

If you couldn't post for 30 days, what would you double down on?

#linkedintips #personalbranding

The biggest obstacle to your LinkedIn growth isn't the platform.

It's the story you tell yourself about why it's not working yet.

Hear me out…

You know that habit of waiting for:
➟ LinkedIn to push your post suddenly?
➟ A famous person to comment and make you viral?
➟ Clients to come because you posted 2 times?

Truth is…
Nobody is coming to save your LinkedIn.
You have to do it.

3 ways I fixed my LinkedIn (that you can steal):

1) I stopped posting like a diary. 

Earlier, I used to write whatever I felt like.
No clear topic and clear reader. So, there's no clear outcome.

So, I did 3 things:
→ I picked ONE topic I want to be known for
→ I wrote for one type of person (not everyone)
→ I added a simple point in every post (not just thoughts)

Clarity makes people follow.

2) I stopped waiting for “motivation.” I built a system.

I used to think:
“I will post when I feel confident.”

That never works.

So, I did 3 simple things:
→ I decided fixed posting days (example: Mon, Wed, Thu, Fri)
→ I wrote posts in batches on weekends 
→ I posted even if it was not perfect

Consistency beats talent on LinkedIn.

3) I stopped chasing followers and started building relationships.

Because followers don’t pay bills.
Conversations do.

So, I did 3 simple things:
→ I replied to comments fast
→ I commented on other people’s posts daily
→ I sent DMs only after real interaction

LinkedIn rewards people who engage.

The smartest people I know are building their name here, and there’s a clear reason why.

It’s still the best place to turn attention into money.
-------------------------------
If you’re serious about growing on LinkedIn in 2026,
Start with fixing the basics.
I can guide you step-by-step.

#linkedintips #personalbranding

Picture of a man thinking with folded hands

taplio

The Battle

Karan Saddar

Pradeep Aravind .

Followers

Posts

Engagements

Likes

Performance ScorePradeep Aravind .'s LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Karan Saddar

Pradeep Aravind .

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Pradeep Aravind .'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScorePradeep Aravind .'s LinkedIn Performance