Kamran Sadri

Head Of Marketing

CEO and Founder @SEM Society | Paid Media Marketing Management

I'm Kamran, the CEO and Founder of SEM Society, a Paid Media marketing Agency that provides strategic insights, creative planning, and solutions across diverse industries. With over 10 years of experience in marketing management, I have a proven track record of delivering high Return on Ad Spend (ROAS) for my clients through effective online campaigns.

As a certified Google Ads specialist and an AI enthusiast, I leverage data and technology to create innovative and targeted marketing strategies that drive results. I also have a passion for leading and empowering a society of talented marketing professionals who share my vision of changing the digital marketing landscape. Whether you're looking for collaboration, consultation, or just a friendly chat, feel free to reach out to me. I'd love to hear from you!

CEO and Founder

We are a Society of accomplished marketing professionals with a wealth of expertise and a proven track record. We provide strategic insights, creative planning, and solutions across diverse industries. We boast over 8 years of in-depth involvement in Marketing Management and have confident industry knowledge of marketing strategies and principles. Naturally, we have a quick grasp of new technologies and market trends, with the ability to formulate strategies, make decisions, and plan with confidence.

Today I’m proud to share that SEM SOCIETY is officially a 2026 Google Premier Partner.

This isn’t just a badge.

It’s the result of years of building systems, rebuilding after setbacks, optimizing campaigns across industries, and obsessing over ROI when others focus on vanity metrics.

Google awards Premier status to the top tier of agencies based on performance, growth, and product expertise.
But what matters more to me is what it represents:

• Discipline over hype
• Data over opinion
• Long-term partnerships over short-term wins

We’ve grown from freelance beginnings into a high-end performance marketing boutique managing multi-market campaigns — and this milestone validates the direction.

To our clients who trusted us with serious budgets and serious ambitions: thank you.
To my team who execute daily with precision: this is yours.

And we’re just getting started.

Start Local.
Build the Infrastructure.
Scale Globally.

— Kamran Sadri
CEO, SEM SOCIETY

#GooglePremierPartner #FounderJourney #PerformanceMarketing #DigitalGrowth #Entrepreneurship

SEM SOCIETY SRLS × Google

We’re proud to announce that SEM SOCIETY is officially a 2026 Google Premier Partner.

This recognition places us among the top-performing Google Ads agencies based on:
• Client growth & retention
• Ad spend management performance
• Advanced product expertise
• Consistent campaign optimization

For our clients, this means:
✔ Direct access to Google insights & beta features
✔ Higher strategic standards
✔ Scalable, data-driven growth

Performance is not luck. It’s structure, testing, and execution.

If you’re scaling and want an elite-level PPC partner — let’s talk.

#GooglePremierPartner #GoogleAds #PerformanceMarketing #DigitalGrowth #SEMSociety

Helene LAFFITTE

I’m the founder and CEO of Consulting Quest, a global leader in consulting sourcing and performance improvement, and I’m on a mission to make intellectual services procurement smarter, leaner, and future-ready. 

An engineer by training, I found my calling in management consulting. I’ve recently expanded into the SaaS world to help digitalize and elevate consulting procurement to the next level. 

Over the past decade, I’ve helped organizations navigate complex sourcing decisions, optimize spend, and elevate the way they engage with consulting across multiple sectors—chemicals, manufacturing, the public sector, and more. 

Along the way, I’ve helped clients save millions, upskill their procurement teams, and implement digital solutions to make their sourcing more efficient, faster, and more predictable. On average, I’ve enabled organizations to cut 30–50% of their consulting spend without compromising on quality. 

My work spans the full spectrum of the consulting procurement lifecycle: 

- Crafting RFPs and project scoping 
- Make-or-buy analysis 
- Implementing demand management practices 
- Market landscaping and benchmarking 
- Tailoring sourcing strategies to business needs 
- Evaluating and selecting the right providers 
- Leading contracting and negotiation processes 
- Project management and value tracking 
- Assessing consulting performance 
- Conducting procurement maturity assessments 

I'm not one of those "advise and vanish" consultants. I roll up my sleeves and work alongside my clients, making sure the expertise they invest in is embedded—creating lasting impact and long-term value for their organizations. 

Curious how this could apply to your team? Always open to exploring what’s possible.

Consulting Procurement Expert | Author | Founder | CEO

Consulting Quest helps companies to better use, buy and manage consulting services.
Leveraging proprietary methodologies, digital tools and databanks, we help companies generate more value through consulting. Spend on the right projects, work with the right consultants and get the best possible outcomes for their projects at the right cost. 
On average our customers save 30-50% of their consulting costs while working with high-quality consulting firms.

Key Activities: Consulting Sourcing

Learn more at https://consultingquest.com or feel free to say hello at Helene.laffitte@consultingquest.com

We are #hiring! Know anyone who might be interested?

Consulting Procurement Expert @ Consulting Quest | Author, MBA

🎨 𝗣𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 & 𝗩𝗶𝘀𝘂𝗮𝗹 𝗦𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗗𝗲𝘀𝗶𝗴𝗻𝗲𝗿
🚀 We are looking for a long-term design partner, not just execution support.
🌍 𝗟𝗼𝗰𝗮𝘁𝗶𝗼𝗻: 𝗥𝗲𝗺𝗼𝘁𝗲 (𝗜𝗻𝗱𝗶𝗮)

We are #hiring a 𝗣𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 & 𝗩𝗶𝘀𝘂𝗮𝗹 𝗦𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗗𝗲𝘀𝗶𝗴𝗻𝗲𝗿 to lead the creation of high-impact slide decks and visual assets that support our content, brand positioning, and thought leadership.
This is not a basic PowerPoint operator role. We are looking for someone who can translate complex ideas into clear, visually compelling narratives.

📌 𝗥𝗼𝗹𝗲 𝗢𝘃𝗲𝗿𝘃𝗶𝗲𝘄
You will work closely with the founder and content team to design world-class presentations, pitch decks, keynote decks, and strategic visuals aligned with our YouTube and LinkedIn presence. Your work will directly influence how our ideas are perceived.

🎯 𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀
• Design high-quality presentation decks (keynotes, workshops, investor decks, strategy decks)
• Transform raw ideas, outlines, or transcripts into structured visual stories
• Create clean, modern slide layouts with strong typography and hierarchy
• Develop visual systems, templates, and brand-consistent frameworks
• Design infographics, charts, and data visualizations
• Collaborate with video/content team for visual consistency across slides, thumbnails, and social assets
• Improve narrative flow and slide logic — not just aesthetics
• Maintain and evolve brand design standards

✅ 𝗥𝗲𝗾𝘂𝗶𝗿𝗲𝗱 𝗦𝗸𝗶𝗹𝗹𝘀
• 3+ years of experience in presentation / visual design
• Strong portfolio of high-end business decks (consulting, startup, executive, keynote)
• Expert-level PowerPoint / Keynote skills
• Proficiency in Adobe Creative Suite or Figma
• Strong typography, layout, and visual hierarchy skills
• Ability to simplify complex concepts visually
• Experience designing for founders, executives, or consulting environments
• Strong attention to detail and consistency

⭐ 𝗡𝗶𝗰𝗲 𝘁𝗼 𝗛𝗮𝘃𝗲
• Experience working with consulting firms, VCs, or startup founders
• Understanding of storytelling frameworks
• Data visualization expertise
• Motion design skills for animated slides
• Ability to build design systems/templates

💰 Compensation ₹8L – ₹10 L per year (depending on experience and portfolio strength)
Healthcare Insurance

👤 𝗪𝗵𝗼 𝗧𝗵𝗶𝘀 𝗥𝗼𝗹𝗲 𝗜𝘀 𝗙𝗼𝗿
Someone who sees slides as a strategic communication tool — not decoration.
Someone who wants to build long-term brand equity and elevate how ideas are presented.

📩 𝗛𝗼𝘄 𝘁𝗼 𝗔𝗽𝗽𝗹𝘆
Please forward your CV and cover letter to
hr@consultingquest.com
Along with covering letter please share:
• Portfolio (minimum 3 full decks)
• Before/after examples
• Current CTC and expected CTC
• Tools you are most comfortable with

𝗣𝗹𝗲𝗮𝘀𝗲 𝗻𝗼𝘁𝗲: Applications submitted without this link will be rejected.
🚀 We are looking for a long-term design partner, not just execution support.

Governance doesn’t start at kick-off. It starts earlier. Much earlier. In the proposal.

Every consulting proposal already contains a governance model, whether anyone admits it or not. Cadence, staffing assumptions, decision points, escalation paths — they’re all there, quietly embedded between timelines and daily rates.

When governance is vague in a proposal, it’s rarely flexibility. It’s deferral. And deferred governance never stays neutral for long. It gets invented later, usually by the party most practiced at inventing structures under pressure.

That’s why so many governance “debates” show up mid-project, once money is spent, positions are taken, and changing course suddenly feels political. If governance matters enough to argue about halfway through execution, it mattered enough to define before anyone started billing.

Serious governance belongs in the SOW. Not as a decorative paragraph, but as operational reality: who decides what, how often decisions are made, what happens when priorities shift, and how change is handled before it becomes conflict.

Hope is not a governance model. Clarity is.

𝗠𝗼𝘀𝘁 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗶𝗻𝗴 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀 𝗱𝗼𝗻’𝘁 𝗳𝗮𝗶𝗹 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝗽𝗲𝗼𝗽𝗹𝗲 𝗮𝗿𝗲 𝗶𝗻𝗰𝗼𝗺𝗽𝗲𝘁𝗲𝗻𝘁. 𝗧𝗵𝗲𝘆 𝗳𝗮𝗶𝗹 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝗮𝘂𝘁𝗵𝗼𝗿𝗶𝘁𝘆 𝗶𝘀 𝗶𝗺𝗽𝗹𝗶𝗲𝗱 𝗶𝗻𝘀𝘁𝗲𝗮𝗱 𝗼𝗳 𝗲𝘅𝗲𝗿𝗰𝗶𝘀𝗲𝗱.

When things start drifting, everyone assumes someone else is steering. Often, they’re wrong. Good governance doesn’t require sophistication or heroics. It answers three brutally practical questions: who owns direction, who owns delivery, and who decides when the two no longer align.

On the client side, the sponsor owns the why — and must show up when trade-offs hurt. The budget owner owns relevance and value — and must arbitrate when direction and economics diverge. The project manager owns flow — without confusing coordination with micromanagement.

On the consulting side, the partner owns escalation and commitment, not just the relationship. The project lead owns delivery mechanics. The team owns execution — not mind-reading, not guesswork, not decoding unspoken priorities after the fact.

When these roles blur, two things reliably happen. Either no one decides and momentum replaces direction, or decisions get made by the people closest to the work rather than the people accountable for the outcome.

Governance doesn’t add complexity. It prevents confusion from masquerading as progress. And that alone saves more consulting projects than any framework ever invented.

Over the past few weeks, my partner and I have found ourselves spending an unreasonable amount of time explaining to consulting firms how a normal commercial relationship is supposed to work, including things that should not be controversial, like respecting what was agreed on.

Because apparently somewhere between the procurement meetings and the SOW, there seems to be a consulting Bermuda Triangle where facts and basic arithmetic simply disappear.

As a warm-up, one would normally assume that, when a firm proposes to support a finance workstream, basic arithmetic is an implicit prerequisite rather than an option. And yet, we found ourselves double-checking calculations on million-dollar proposals on two separate occasions, simply because the numbers did not add up.

The mildly reassuring part is that had those proposals been written by AI, this probably wouldn’t have happened. Which suggests, at least, that we are still dealing with real humans.

We also discover, sometimes a bit late, that a consultant can apparently be staffed at 110% of their time without anyone seeing an issue. Weeks of work can be neutralised because “nothing happened on the client side”, while still being charged, because the invoices have feelings too.

This is not even the stupidest explanation we heard this week.
My favourite highlight of the week was when a consultant patiently explained that having the ability to apply discounts directly at project level, while competitors must accrue everything and settle at year-end, does not create an unfair advantage.

At that point, you can only admire the world-class confidence on an argument that is clearly indefensible. And this behaviour almost exclusively comes from large, famous, highly ranked consulting firms. And yes, let me be very clear before someone gets offended in the comments: there are excellent, honest, transparent partners in all firms, including MBB and Big 4. This is not about brands. This is about individuals who seem to believe that a big logo works like diplomatic immunity.

Because that’s what’s really happening. These intellectually dishonest individuals feel protected. They know their big clients won’t fully walk away. They know they can push, blur, reinterpret, and occasionally gaslight their way through negotiations.

From a purely selfish point of view, this is great news for Consulting Quest. It means years of work ahead. But I’m not particularly excited about making a living off explaining, again and again, that words have meaning, and that competition is supposed to be fair for every one. Consulting deserves better than being associated with this kind of behaviour.

So if you’re a consultant reading this, especially from a large firm, here’s a radical idea. When you agree to something in negotiations, apply it. And when you talk about partnership, try not to combine it with selective memory, creative maths, and a flexible relationship to contracts.

It shouldn’t be revolutionary. Yet here we are.

AI replacing procurement when buying consulting? 
The short answer is no.

The slightly uncomfortable answer is that it will make certain things much harder to hide.

Because when you look closely, AI isn’t really changing the purpose of procurement. It’s changing the tolerance for vagueness.

For years, vague briefs, safe RFPs, and surface-level proposal reviews survived because the process moved forward anyway. AI changes that. It structures thinking, exposes gaps, and asks questions many teams quietly avoided.

What it doesn’t do is replace judgment. Or accountability.
The real shift is simpler: average buyers will struggle. Strong buyers will get sharper.

In this episode of Smart Consulting Sourcing, I unpack what AI actually changes in consulting procurement — and why the future still belongs to people who can think, not just follow process.

Watch the episode here: https://lnkd.in/earcu9Ap

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The Battle

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