Justin Ratcliff

I have wide-ranging experience but specialize in outbound marketing, go-to-market strategy, and the craft of cold outreach. 

I have hands-on involvement in scaling a startup, working my way through the SDR, Team Leader, Team Manager, and Director roles in a remotely working team that grew from 10 to 150 over the course of 2 years. I have authored extensive scalable standard operating procedures, ran ample sales development training, conducted 100+ SDR/TL/TM interviews, and am a constant student of the craft. I am confident in leadership roles and strive to be an example for others in everything that I do. My goal is to make the day better for those around me. I enjoy the act of public speaking and consider myself an excellent communicator. I have deep experience collaborating in a workspace at global scale and welcome learning from others in all forms. 

While earning my degree, I became adept in behavioral learning and have an understanding of the processes that play a part in individual decision making. Comprehending the patterns that make up human behavior is ever-growing in importance, and when paired with the technologies at our disposal today, can be the difference in a successful vs. failed experience for a client or employee. I use the lessons that I learned through my time working in the mental health field on a daily basis, and it has made me a better business professional as a result.

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INTOO

Sales Development Representative

CIENCE

Generate new business leads by making outbound calls to potential clients by promoting our products and services.  Accurately maintain CRM tools, including weekly entry of leads, email/call notes, and movement of prospects through the pipeline stages for deals worked on.             
•	Created compelling scripts to increase prospect engagement and response rates to book demonstration meetings.
•	Successfully hit cold calling target of 150 calls per day.

B2B Sales

Better Business Bureau

Responsible for building relationships and developing rapport with business owners in different industries to promote the benefits of our accreditation by discovering and pursuing new sales prospects, negotiating deals and maintaining customer satisfaction. 
•	Developed a new lead generating process by searching and prospecting on city registrations, records, and licenses websites when all internal leads were exhausted. 
•	Succeeded on cold-calling metric by achieving 300% of daily cold-calling target.

Generated sales in a fast-paced call center environment by working with clients to build ideal solution packages for their security system through discovery questions. Proactively conducted outbound calls to undecided leads to maximize on opportunities from our existing customer base.
• Received Top New Representative recognition for working pre-qualified prospects, by consistently using our critical selling path method of gathering information, determining needs and scheduling installation appointments.
• Awarded multiple “Perfect Call” by consistently following the company’s Sales Call Guide, adhering to policies and promotions, terms and conditions, while building the rapport with the customers and earning the right to close the sale.

Inbound Sales Representative

Verizon

Utilized Salesforce for forecasting and managing a funnel for pending deals for the store team with maximum efficiency and accuracy. Overachieved business quota by organizing training and coaching sessions for Sales Representatives, improving skills and product knowledge. Reached out to business decision-makers to close deals and capitalize on profitable opportunities via outbound calling. 
•	Established a revenue-generating base of new business accounts by using effective B2B techniques, prospecting, leads, and referrals. 
•	Increased revenue and propelled business growth through the account management, sales support, and problem resolution for new and existing business customers while ensuring top-notch customer service.

B2B Sales Team Lead 

Leveraged Salesforce and other marketing campaigns through social media pages to increase walk-in traffic. Developed and designed store contests, flyers, and recognition boards by using Photoshop to attract new customers and gain a competitive advantage. Served as the store's SMB point of contact to administer business accounts as well produce leads and training for new products, plans, and services. 
•	Achieved and exceeded store quota and generated sales in a fast-paced environment by demonstrating exceptional relationship-building skills to develop solutions.

Retail Sales Representative

Customer-facing and resourceful professional with a progressive career in delivering exceptional customer service to key clients in fast-paced environments. Recognized as the Employee of the Month, Top Sales Representative in Small-Medium Business Account Sales, Top Sales Representative in Accessories Revenue, and Top 25 Customer Service Representative in the call center recognition. 

Proven trajectory of business wins, landslide sales, and revenue generation while cutting costs on the back end. Adept at assessing customer needs, de-escalating critical situations, building loyal relationships, solving complex problems, and ensuring maximum client satisfaction. 

People-oriented individual with skills in delivering top-notch support to senior management while expertly managing administrative matters. Turned around cross-functional teams by introducing accountability and performance metrics while translating strategy and initiating culture shift within an organization.

taplio

The Battle

Justin Ratcliff

Noel Paz

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