Justin Norris

360Learning

360Learning is the learning platform that combines collaborative tools with the power of an LMS. We empower L&D teams to drive culture and growth through Collaborative Learning.

Sr. Director, Marketing and BDR Operations

Director of Marketing and BDR Operations

RevOps FM

I'm the creator and host of RevOps FM - a weekly Masterclass on revenue operations and go-to-market strategy. 

It's my way of thinking out loud about my work and sharing knowledge at scale.

Podcast Creator and Host

Perkuto

As Sr. Director of Solutions Architecture, I lead the architect team within our marketing operations practice at Perkuto and manage a team of seven. My role is to provide leadership and develop innovative solutions and marketing operations best practices.

Clients look to our team to solve their toughest marketing and sales operations challenges. We deliver results using rigorous business and process analysis, a relentless focus on the underlying business goals, and a rare depth of expertise configuring marketing systems.

Sr. Director, Solutions Architecture

Director of Solutions Architecture

As a Solutions Architect, I lead delivery teams in creating end-to-end marketing operations solutions for clients using Marketo and Salesforce and other best-in-class marketing tools.

Marketo Solutions Architect

As a Senior Consultant, I advise on and create end-to-end solutions for clients using Marketo and Salesforce and other best-in-class marketing tools.

Senior Marketo Consultant

ClearFit

I joined ClearFit as the third employee and the first marketing hire, tasked with growing the marketing function, generating demand, and building out the funnel. Our efforts generated thousands of new customers for ClearFit's hiring solution. I wore many hats during this time, and also helped overhaul the product UI, and hire the initial sales/customer success team, implement Marketo and Salesforce, and much more. 

I quickly discovered my love and talent for creating automated marketing, sales, and service systems and began to focus my energies exclusively on marketing automation and CRM. Using these tools we were able to more effectively nurture our prospects, identify our best leads, and effectively scale to thousands of customers - AND increase customer satisfaction - without massive increases in customer service headcount. This contributed to ClearFit experiencing triple digit % increase in customers and revenue during my tenure.

Director of CRM

CGA-Canada (Certified General Accountants Association of Canada)

I worked within the Professional Services team, which is responsible for providing online training and development opportunities to CGAs and other business professionals. 

My responsibilities included:

MARKETING STRATEGY: I managed the marketing function -- from developing the overall marketing strategy in line with organizational objectives down to the hands-on tactical implementation of campaigns.  
- Conduct market research, surveys, and gather customer insights
- Contribute to product strategy and optimize the product mix 
- Build integrated marketing communications programs across online and offline channels
- Manage, monitor, and grow CGA-Canada's professional development brand

PRODUCT DEVELOPMENT: I led the webcast and video course product lines, developing the overall product strategy and providing guidance on topics, presenters, and curriculum.

Marketing Strategist & Product Developer

Director, Marketing Ops @ 360Learning | Host @ RevOps FM Podcast | Thinking out loud about GTM + operations

I'm a seasoned marketing operations leader with 15+ years experience building high-performing teams.
Through this experience, I've learned what it takes to build marketing ops strategies, systems, and processes that will scale.

MY EXPERTISE:
• GTM operations strategy and roadmaps
• Designing, building, and optimizing Martech stacks
• Designing structure and processes for global remote teams 
• Data strategy and governance
• Analytics, reporting, KPIs
• Lead routing, management, SLAs, and follow-up
• Multi-channel lead nurturing and ABM
• Lead lifecycle and scoring
• Campaign operations
• Communication and change management

LEADERSHIP EXPERIENCE:
• Establish and lead a global ops function supporting marketing / BDR teams across 4 markets (Germany, France, UK, US).
• Provide coaching, training, and leadership to an expert consulting team (~40 people) on marketing operations best practices, with direct responsibility for a team of seven.
• Develop the solutions architecture function and lead the SA team at a marketing technology consulting firm. 

TECHNOLOGY EXPERTISE:
• Marketo: 4x Marketo Champion and Marketo Certified Solutions Architect (MCSA)
• Salesforce: seasoned Salesforce administrator, architect-level skillset
• Hubspot Certified
• iPaaS / Enterprise Automation: Workato Gold Partner and 2x conference speaker
• Attribution and Analytics: Bizible (Bizible All Star '17, Pipeline Marketing Award '17), Marketo, Looker, PowerBI • Data management: Ringlead, Clearbit, Cognism, etc.
• Lead routing: Lean Data, Distribution Engine

Director of Marketing Operations

Knak

Director of Growth

Head Of Marketing Operations

Adobe Marketo

Adobe Marketo User Group Leader

MarketingOps.com

Ambassador

Highway Education

Mentor to an Aspiring Marketing Operations Professional

Responsible for advising on and creating end-to-end solutions for clients using Marketo, Salesforce and other best-in-class tools.

- marketing strategy
- marketing automation
- analytics and reporting

Senior Consultant

Consultant

Solace

Manage the full marketing technology stack across implementation, integration, administration and metrics.

Marketo governance, administration & architecture

Working directly with the sales operations teams to manage and update lead processes and optimize the entire sales funnel

Marketing Operations Manager

Stantec

Marketing Specialist

Timbercreek Asset Management

• Responsible for managing and maintaining occupancies in the Ottawa & Western Canada portfolios-- including the acquisition of new Residents to fill vacancies in the portfolio.
• Identifying local strategic marketing and advertising programs as well assisting in the execution of both local and national marketing communications plans.
• Developing fully integrated marketing strategies that consist of planning, executing, measuring and reporting.

Marketing Coordinator

gordongroup marketing + communications

• Responsible for planning and managing several of gordongroup’s key accounts.
• Established positioning and marketplace differentiation for clients by developing unique
marketing and communications plans and products.
• Developed fully integrated marketing and communications plans. Campaigns included (but weren’t limited to) content marketing, video marketing, media buys (both digital and print), and social media.  
• Worked closely with senior management in winning new clients and expanding activity
in existing accounts.

Account Manager

Nick Donaldson

🚨 We’ve got 3 brand new roles open on the Marketing team at Knak 🚨

• Brand & Content: Brand today = pipeline tomorrow. We believe it. We invest in it.

• Email Marketing: Lead email at the company reimagining how the world’s best brands create campaigns.

• Digital Marketing: Take the stories we’re telling and make sure the right people see them, in the right places, with real impact.

A few reasons to love Knak👇:

• The world’s best brands already trust us. 

• Our AI roadmap is wild: enterprise-grade features that truly change how marketers work.

• The team is world-class: CMO, CRO, CEO, CCO, and the rest of the leadership are top-notch. High trust, low ego, high-performing.

If you want to market to marketers - and actually get noticed while doing it - this is the place!! 😄 

Comments section for JDs!

Three things that'll stick with me after an unreal few days at #Mopza25: the people, Knak's buzz, and Star Wars.

This MOps community is the best. Every convo reminded me how great it is to catch up in person. Dave Schools, Emily Poulton ☀, Darrell Alfonso Sara McNamara Jordan Resnick Jonathan Kent Megan Crone Megan Crone Britney Young Heloise A. Briere Nadia Davis, MBA+ Sushrut Sadana Dan Mott so many more - great seeing you and catching up!!

On the Knak front: we were mentioned organically in multiple sessions, and I was amazed by how many people already knew who we are and the problem we solve. Customers were selling for us. Heck, prospects were even selling prospects. Chills.

Mike Rizzo and Audrey Harze ✨ you already know this, but what you’re building is 10/10 special...

And for those who haven't gone, the Star Wars ride at Disneyland is out of this 'galaxy' fun.

What a week. What a community 🚀

Best ops event of the year in t-minus 3 days. If you're going #Mopza I'll see you there!!

We also have a booth again - so pop on by to learn why so many leaders in MOPs trust Knak!

#mopsapalooza Mike Rizzo

Holy throwback. Look at what I dug up as I pack for #MOpza25

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The Battle

Justin Norris

Nick Donaldson

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taplio

The Battle

Justin Norris

Nick Donaldson

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nick Donaldson's LinkedIn Performance

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