Justin McKelvey

PlayYourCourt

Everything you need to play more tennis and improve your game.
🤝 Fastest growing tennis community membership
🎾 Nation's largest tennis lesson marketplace

Head of Product

SuperDupr

We want to help you build a business that lasts. One where the message is clear, and your sales are on fire. We do this by building custom software for businesses so they can automate tedious tasks like email marketing, social media management, CRM, web design and more. With years of experience in the industry we know what works best for your company - because it's not just about one thing anymore. It's all about how it fits together to form the perfect puzzle.

Founder

Qualifyed

The first media buying platform built for sales.

Chief Technology Officer

Crossover Collectibles

Crossover Collectibles is connecting amateur athletes to their fans in a new way! 

We are stepping into new opportunities that exist for amateur athletes through the new NIL (Name, Image & Likeness) rules as well as the exploding NFT (Non-Fungible Tokens) market with blockchain technology to help connect athletes to their fans in a meaningful way. We create, market, and distribute custom collectibles including both digital and physical items in direct partnership with the athletes themselves.

Co-Founder, Chief Technology Officer

ScaleThat

Scale this or scale that in your advertising. Let us help you decide. 
Battle tested through over $350M in Ad Spend.

BOXT

Director of Product & Technology

DigitalMarketer

Product Manager

On a mission to double the size of 10,000 small businesses.

Senior Software Engineer

DrillingExchange.com

Currently moving a legacy database and site from SQL and PHP over to Postgresql and Ruby on Rails. 
Responsible for all customer service inquiries, marketing, and social media content management.

Ruby on Rails, Full Stack, PHP, SQL, Vagrant, Virtual Machine, Postgresql, Pg_search, Sidekiq background tasks, Devise, RSpec, REST, Bourbon, Neat, Haml, Html, JS, CSS, Google analytics 



"Justin is a maker in the truest since of the word. He attacks every project with the mind of a craftsmen. This means he can think outside the box while staying grounded enough to finish the job.

He has a hunger to learn new ways of approaching problems. That hunger coupled with a passion for building things shows how truly skilled he his. His passion for making things has been evident with atoms and is now even more obvious with bits.

He is just as comfortable leading a team as he is working on a project alone. He's proof that one needs to know how to follow in order to lead. He does both with his signature laid back style, making him a pleasure to work with.

Justin has proven that he can find the best in himself and bring out the best in his team. Justin has excelled in the real world as a entrepreneur, as a manager, and as a maker of things. Any organization would benefit having Justin on board."

Web Developer

The Iron Yard

Building real world applications while learning new technologies daily, related to full stack development. Everything from server-side to html/css. 
General - CLI, Git/GitHub, Pair programming, Scrum/Estimation, Agile development 
Front End - HTML, CSS, Sass, JS/jQuery/CoffeeScript/Ajax, Middleman, Bower 
Ruby - Arrays/Hashes, Control flow, Object-oriented programming, Testing, Gems, Bundler, irb/Pry
Rails - MVC Architecture, CRUD, Migrations, Validation, ERB, Layouts/Partials, Forms, Routing, REST, Building APIs/Generating JSON, Rake, Testing, Faker, Asset pipeline, Heroku, AWS, CarrierWave/Fog, SimpleForm, Pg_search



"Justin as a team member and fellow cohort member at The Iron Yard was a diligent study, offered useful approaches to solve programming challenges and welcomed collaboration throughout our coursework. I'd keep him on my team any day." -LeRoy Gardner

Ruby on Rails Developer

Bike Barn

• Effectively managing a staff to meet a 13% growth sales plan.
• Responsible for all inventory control using Retail Pro inventory / POS system
• Analyzing sales reports and effectively communicating them to company owners
• Maintaining and teaching the highest level of customer service
• Hiring, managing and developing all staff, including assistant managers, service
department, cashiers and sales staff
• Oversee all daily operations, expense reporting, and shipping - receiving from
warehouse, including drop-ships directly from vendors
• Creating new floor plans and merchandising all areas of the sales floor

General Manager

Building technology that shapes the future | SaaS | eComm | B2B | B2C

Helping to level-up your team & get more work done... faster!

I’m a creator, speaker, engineer, & consultant. I have a passion to partner with leaders and organizations to help them boost their growth through clear messaging and simplified technologies in accomplishing their goals. I love coming alongside from strategy to development to create KPI measurements and implementing the correct analytics to track success. 

I have partnered with a few of my closest friends, who are incredibly talented in their fields to start SuperDupr. SuperDupr helps businesses clarify their messaging to boost revenue, by offering custom software, web design, social media advertising, video production, digital marketing, graphic design, branding, SaaS & eCommerce consulting. 

I most recently architected a multi-level marketing ecommerce platform for a direct to consumer (B2C) subscription service, and B2B component to scale. (It's a mouthful ... I know)

When I'm not helping businesses reach their max potential, you can find me hunting down a good coffee shop or planning my next trip to the mountains.

You can see more of my work on my website: https://JustinMcKelvey.com or https://SuperDupr.com

I would love to connect with you on Twitter or Instagram: @JustinMcKelvey

Kris Hughes 🪓

Social Media Content Creator

Zanate Marketing

* Fractional marketing for growth-stage companies that drives revenue.
* B2B focus, but we're chameleons -- we meet you where you are.
* Focus areas: cold and warm outreach, organic traffic engines, thought leadership, social media management and company story development.

Founder | Fractional Marketer

Gallium Solutions

* Fractional marketing director for a rapidly-growing government grants consulting company.
* Building out a warm and cold outreach engine to consistently drive leads.
* Executing a content strategy to consistently increase organic traffic and niche authority.
* Developing the company's social media presence to amplify thought leadership.

Fractional Marketing Director

Prospology

Working with Prospology.com as a fractional brand strategy coach to help the medical writing community's students develop a strong presence on LinkedIn and a storytelling strategy that supports the growth of their freelance medical writing businesses.

Brand Strategy Coach

Several Clients

* I'm a LinkedIn ghostwriter for 3 founders: The owner of a CRO consultancy, the owner/CEO of a SaaS company, and my friend who runs an eCommerce growth consulting company.
* As a ghostwriter, I publish a total of 36 posts per month on these accounts and do 30 hours a month of community cultivation work to help drive more interest for my clients with their ideal clients.
* The goals are to increase profile views, attention on content, and cultivate leads for my client's business.
* LinkedIn Ghostwriting has been a core service offering of Zanate Ventures since I founded the company in March 2020.

LinkedIn Ghostwriter 👻

Point One Navigation

Helping to develop and manage the content pipeline operations for a major precision navigation company with clients across industries like agriculture, drones, and self-driving cars.

Content Operations Consultant

Optimist

Fractional managing editor for Optimist's link building project, Juice.

Responsible for progression of articles through developmental funnel from topic generation to writer assignment, to the final product that's ready to be pitched to guest post websites to land links for our clients.

To date:
* Overseen hundreds of articles through the editorial and publishing process, all of which required my topic generation and editorial touch
* Managed a team of writers across timezones and around the world which has helped Juice become profitable in less than a year and maintain that level of profitability to date

Managing Editor

Mayple

* Working as a freelance email marketing consultant for Mayple via their contract with MailChimp/Intuit. 
* Audit MailChimp client email accounts to find areas for improvement through health checks. 
* Present on findings and implementations to solve gaps in use.
* Conduct implementations based on these identified gaps and report to clients.
* Occassionally continue with Mailchimp clients following process as an email consultant.

Email Marketing Consultant

CB Company

Social media ghostwriting and niche community building for the CEO of a series of cannabis industry events held each year in Switzerland.

Audience & Income

Member

DataHawk

Content Creator

Coaching ambitious freelancers to build better businesses.

Developing a strong marketing program isn't easy.
A couple of roadblocks stand in the way.
Some have to do with time, and others, resourcing.

Here's the typical scenario for many companies:
* They're doing some marketing content and storytelling now and then.
* They may occasionally fire off a cold campaign, or run some ads.
* Their marketing is 'good enough,' but they know it could be better.
* Marketing responsibilities are split between several different people.
* Who check the 'task boxes' begrudgingly.
* And the resulting work is disjointed at best, or confusing at worst.

For these companies, marketing is anything but strategic. Or the strategy is made of sticks and string when it should be concrete.

Things can be different, though.

Our work as Fractional Marketers helps these companies:
* Tell a more cohesive and powerful story
* Identify their core audience and create a marketing narrative that resonates
* Find the right channels to develop so effort isn't wasted
* Execute quickly on short-term opportunities and lay the foundation for long-term growth and sustainability 
* Install and execute on repeatable, predictable processes & strategies that continue to move the needle

We offer three options for engagement:

* It all begins with our Marketing Tune-Up. Over 30 days we'll take a 'look under the hood' of your current marketing and find 2-3 opportunities for quick wins that we can work on together. 
* Your investment for the Marketing Tune-Up is directly applied, to one of two monthly retainer options if you choose to keep working with us, the Scale plan and the Soar plan.
* Under the Scale plan we're developing warm and cold email outreach, an organic traffic engine, social media marketing, and thought leadership content to have things firing on all cylinders.
* Under the Soar plan, we become your marketing team, hiring freelancers from our network and going full-speed ahead to help you pour fuel on the fire of your marketing momentum.

You get two of us at Zanate—me and my wife Julie—who bring a combined 30+ years of experience in content, marketing, and storytelling to the table to help your portfolio companies custom-craft and execute a content strategy that's right for their unique situation and niche.

The cost?
Less than half the annualized cost of a typical full time Chief Marketing Officer, on the high end.

Interested to learn more?
It all starts with a free Marketing Strategy Call to set the table.

DM me or book 30 minutes here:
https://savvycal.com/krishughes/marketing-strategy-call

taplio

The Battle

Justin McKelvey

Kris Hughes 🪓

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