Justin Simon

Hey there! I’m Justin Simon.

👉 3x Head of Content
👉 Launched 3 podcasts with 50K+ downloads
👉 Helping marketing teams turn existing content into 100x ROI assets (without creating more)

Most marketing teams are stuck creating content that no one sees. They hit publish, cross their fingers, and hope it ranks. But hoping isn’t a strategy.

The truth? You don’t have a content creation problem. You have a distribution problem.

I help small marketing teams remix what they already have and build a system for consistent content distribution across multiple platforms. You get more reach, more leads, and less burnout.

📈 Does it work?

- One client tripled their content reach in 90 days without writing anything new
- My own content repurposing system has helped generate millions of views evert year
- The Distribution First Playbook has helped 1,000+ marketers rethink their content strategy

📩 Let’s connect

If you’re tired of watching your great content sit around, let’s fix that.

DM me here or grab my free playbook: https://course.justinsimon.co

Founder

I build distribution strategies for marketing teams who want to get the most out of their content.

I’ve been dragging my feet on announcing this.
Because if I’m honest, I've been procrastinating and dressing it up as “getting ready.”

Sooo, here it goes. 

I went back in-house at the end of 2024. And it's been amazing. The team we're building and the work we're doing has been incredible. 

But I've also missed coaching and consulting. 

Since 2022, I’ve coached dozens of marketers. Some 1:1. Some in small groups. 

And I realized pretty quickly that I love working closely with people. 

The marketers I work with are high performers. Their teams are producing good content. They’re not beginners at this stuff.

But after they hit publish, most of that work just sits there. And the only way they show their value or move the needle is to create something new. 

That cycle sucks. 

And what they're actually looking for is leverage.

- More value from what already exists.
- Clearer systems.
- Better decisions about where to focus.

And that’s the work I’ve been doing behind the scenes for years.

So instead of waiting until this thing is perfectly packaged, I’m just going to say it out loud:

I’m opening back up for coaching.

One client I worked with 3x'd brand account reach on LinkedIn in 3 months. All with existing content. 

And within 6 months they were driving the highest number of trials ever driven from social. 

Today their investment is still compounding. Her team continues to use the templates and strategies we built to drive results every month. 

She told me it was the first time she really started paying attention to distribution as part of her content strategy. And it made a massive difference.

If you're a marketing leader who knows you need more leverage:

→ You're creating good content but it's not working hard enough for you
→ You're on the verge of burning out (and it's not even Q2)
→ You know your team is capable of more, but something's holding you back

DM me. I'm happy to hop on a call and see if we're a fit. 

And if I've worked with you before (even informally), drop a comment and say hi!

Let's go!

You Don’t Need More Content. You Need More From It. I Help Marketing Leaders Build Distribution Flywheels to Scale Content Without Doing More Work.

I almost didn't send this email. I had been putting it off for 6+ months. 

After years of sending a weekly email newsletter I stopped cold in August. 

I was exhausted and uninspired. 

And then the hardest thing became starting again. Because every week I didn't send something the doubts grew louder and it became easier to just do nothing.

Well, last Friday I finally sent an email letting folks know I was switching up my platform. I made a simple ask to let me know they got the email. 

But what I got in return was so much more. 

I got dozens and dozens of responses from folks. And so many with kind words and encouragement. 

It was literally the exact opposite of all the fears I had built up...

- "What if no one responds?"
- "What if the new platform bombs?"
- "What if everyone unsubscribes?"

None of that happened.

If anything, it reminded me that there are real humans on the other side of this screen. 

Anyway… I’m writing again.

And it feels good to be back.

Dang it. I love this stuff. Some quick math behind an 11.5x content repurposing multiplier:

• Podcast downloads: 1,023
• Views on YouTube: 1,056
• Clips on Linkedin: 17,933
• Email views: 4,206

The total people who consumed podcast content goes from:

2,079 → 24,218

An 11.5x increase.

It's simple. But it's not always easy.

Amplifying content takes work.

And when you present distribution this way you can get a benchmark, set goals around it, compare it to pipeline, and see the correlations.

Inbound marketing for tiny teams 👉 Helping entrepreneurs and marketers show up, add value, and build trust with content marketing and repurposing frameworks. | Host @ Tiny Marketing Show 🎧🎥

If you’re a solo consultant or B2B service team who’s tired of chasing leads, juggling too many hats, and wondering where the next client will come from—you’re my people.

You don’t need another generic marketing plan. You need a system—a lean, repeatable way to attract clients, close deals, and grow without adding more chaos to your calendar. That’s exactly what I build for my clients through my proven Tiny Marketing Framework, designed to create consistent leads and sales in just a few focused missions.

Here’s how it works 👇

Mission One: The Gateway Offer
Build your entry point—a simple, irresistible offer that opens doors to high-ticket clients. No more free discovery calls or scope-guessing games. Just a clear offer that gets you paid faster.

Mission Two: Fast Cash
Create quick-start revenue by mastering a focused, repeatable sales rhythm. You’ll learn how to flip the “sales switch” anytime you need a healthy pipeline.

Mission Three: Niche Networker
Referrals dried up? Not anymore. This mission helps you expand your reach by building genuine, profitable relationships so you become the go-to name in your space.

Mission Four: Lead Waterfall
Never run dry again. I’ll help you create systems that deliver consistent, high-quality leads—so you can “turn on” lead generation whenever you need it.

Mission Five: Many Hat Marketing
You’re running the show—CEO, CMO, and everything in between. This mission gives you lightweight, repeatable habits that make marketing manageable, even when your schedule isn’t.

Mission Six: Offers That Scale
Once you’re booked out, it’s time to grow smart. You’ll refine and expand offers that scale with your business, so your success doesn’t burn you out.

Each mission builds on the last, turning scattered marketing into a Lean Marketing Engine that keeps your pipeline full and your sanity intact. Whether you’re doing it solo inside Tiny Marketing Club, or with my hands-on help through the Gateway Offer Intensive or Strategic Founder System, every piece of this framework is designed to create clarity, confidence, and consistent growth.

Ready to stop guessing and start growing?

DM me here or email hello@sarahnoelblock.com to find out which mission is right for you.

Sarah Noel Block, MS

One of my clients was having a hell of a time trying to get responses to their outreach. 

They’re in Booked Out in Six, Fast Cash Mission. That basically means we’re spending a month reactivating warm leads, referral partners, and past clients, leading to a quick influx of sales.

Anyhoo — they DMed me and said, “ZERO. No one is responding.”

I said, “Send me what you sent to them.”

They did, and it was okay, but it was leading with selling instead of reactivating and that rarely works. 

So, I re-wrote their message and told them to follow up. 

The next day, they got not only a call, but a hot lead call. 

Another client had a stalled lead for months, then closed a $40k contract on day one of Fast Cash with a short template I wrote for them.

Tiny tweaks change everything. 



***
Hi 👋 I’m Sarah and I work with solo consultants to help them build booked out businesses with my Six Missions and 1:1 Consulting. DM me or email me at hello@sarahnoelblock.com to learn more.

Marketing & Sales Systems for Solo Consultants + Corporate Trainer for Small-Mid Size Service Teams | Referrals are great, but a steady pipeline is better. 🎧 Top Marketing Pod: Tiny Marketing 💛 Founder @ Tiny Marketing

I felt it at around the 1.5 year mark.

Getting work for my business was getting harder.

Wasn't it supposed to get easier? 

Wasn't I supposed to know what I was doing by then?

Joke was on me because I was f&^%ing clueless.

For the first 1.5 years, people were excited to support my NEW business.

Referrals came fast and easy.

My former-co-workers and biz friends would slide into my DMs about work.

But then... it stopped.

It wasn't like one day I started to suck at my job.

It was more like new businesses opened up, and they wanted to support them.

They assumed I had a sales system at this point.

Their attention turned to other people, and suddenly I was left out in the cold.

That's when I realized referrals don't just come because you're good at what you do. 

They come because people REMEMBER you.

And you need a system to get referral partners, champions, and connectors to remember you.

In this week's episode, I share how to get people to think of you in referral conversations.

Listen to episode 176 here: https://lnkd.in/ge6zCr4e

And on February 24, I'm facilitating a workshop that teaches you three systems to get referrals on repeat. Get your early bird tickets here: https://lnkd.in/gtgDCfnD

**When you get early bird tickets, you also get a bonus invite to a Hot Seat Session.**

***
Hey, I'm Sarah, and I help solo consultants build booked-out businesses without burning out with my Six Missions + 1:1 Consulting. DM me or email me at hello@sarahnoelblock.com to learn more.

It's a weird feeling when you finish tax prep - like, yay? I don't have to do that again for a year, but also 🖕the gov. I really don't want to give my hard-earned money to this administration.

Referrals don’t come from your work. They come from your presence.

People refer you because they know you, like you, and trust you.

It’s the same reason they buy from you.

Yesterday, I recorded an episode of Tiny Marketing on this exact idea—how to build trust so referrals become a natural, repeatable process.

>>> Then I got a LinkedIn DM <<<

“Hey Sarah! We featured your quote in our WordPress blog article:
 ‘People are buying you. They want to like you, trust you, and understand you.’”

Same message. Different platform. Same lesson.

If you want a steady stream of referrals, you need to show up consistently and build connection through clarity.

Curious how to do it?

→ Check out “11 Steps to Build a Strong Online Presence” on WordPress: https://lnkd.in/dY7eczbc

 → Subscribe to the Tiny Marketing Pod. Next week, that episode goes live.

P.S. Thanks, Margarita Loktionova, for interviewing me for this feature!

***

Hey, I'm Sarah, and I work with solo consultants to help them build booked-out businesses without burning out. And it all starts with a Booked Out Blueprint. DM me or email me at hello@sarahnoelblock.com to learn more.

Open article: 11 Steps to Build a Strong Online Presence for Your New Business: Lessons from Founders by wordpress.com

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11 Steps to Build a Strong Online Presence for Your New Business: Lessons from Founders

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Justin Simon

Sarah Noel Block, MS

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The Battle

Justin Simon

Sarah Noel Block, MS

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Justin Simon's LinkedIn Performance

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