Apartment List

Content Writer

Exit Five

Member

CG BCN Network

Private group of women professionals in Barcelona. I partner with them on LinkedIn workshops.

Intelex Technologies ULC

I led and built from scratch a cohesive brand strategy and a LinkedIn employee engagement program to boost visibility and engagement. This involved SEO-optimized content, crafting product page copy, and leveraging an entirely new blog strategy while aligning efforts to the company's target audience.

- Boosted traffic and conversions: Optimized product pages to increase engagement and conversions. For example, homepage optimization resulted in a 5.44% increase in views and a remarkable 525% increase in leads. Worked closely with design teams to align visuals (videos, modified screenshots) with written content.

- Optimized blog strategy: Curated the overarching blog strategy for clarity, SEO and intent. Authored 15 new, high-quality articles targeting ICPs and key software features. Developed detailed content briefs to guide freelancers and EHS experts in writing blog articles. 

- Improved UX and branding: Collaborated with digital and graphic design teams to update blog visual elements, enhancing user experience and updating brand identity.

- Social media leadership: Managed company presence on LinkedIn, Facebook, and YouTube. Increased engagement and traffic across all platforms, with LinkedIn engagement rising from 6% to 25%.

- Doubled LinkedIn impressions: Launched an employee advocacy program, training the sales team to build personal brands. The program led to LinkedIn impressions growing from 1 million to 2 million in 1 month.

SEO and Content Marketing

SA Expeditions

SEO and Social Media Manager

Alliance to Counter Crime Online

Created a content strategy from the ground up through social media, a SEO-optimized blog articles, and email marketing. This approach drove platform growth, boosted organic traffic, and improved website functionality for a seamless user journey and experience.

- Multiplied traffic across key channels: Produced high-quality multimedia content for Facebook, Twitter, YouTube, LinkedIn, and Instagram, driving engagement and reach. Increased social media traffic by 1,235%.

- Expanded and optimized digital presence: Researched and scaled new channels and techniques. Conducted keyword research to enhance on-page SEO and performed site audits to identify improvement areas, boosting organic traffic by 1,018%.

- Enhanced website functionality and design: Identified website issues and provided actionable feedback on design, improving user experience and site performance.

- Data-driven reporting: Created monthly reports to analyze market trends, competitor strategies, and audience personas. Delivered insights that informed campaign adjustments and content planning.

- Significant email marketing growth: Optimized email campaigns, leading to a 197% increase in email marketing traffic in 2021.

Digital Marketing Manager

aamodt / plumb architects

I developed and executed high-performing social media strategies across platforms, creating engaging multimedia content to drive audience growth and engagement. Additionally, I implemented an SEO-focused blog strategy and leveraged data-driven insights to optimize performance and boost organic traffic.

- Developed high-performing social media strategy: Crafted and implemented strategies for Facebook, YouTube, Instagram, and Pinterest, driving audience growth and engagement.

- Produced engaging multimedia content: Designed and collaborated on compelling visuals and videos tailored to platform-specific audiences.

- SEO-focused blog strategy: Planned and wrote optimized blog content to drive organic traffic. Developed keyword strategies to target high-impact topics, improving search rankings and audience engagement.

- Data-driven insights and optimization: Generated monthly reports to analyze performance metrics, refine strategies, and scale effective technique of analytics and scaled new techniques

Digital Marketing Coordinator

David Crighton Art Enterprises

David Crighton Art is an ecommerce store that sells prints, home goods, accessories and gifts of the artwork by Toronto folk hero David Crighton.

Responsibilities included:

- Scheduling content and engaging with followers
- Identifying target audiences
- Designing Facebook and Instagram ads
- Creating the editorial calendar
- Creating the SEO strategy
- Analyzing Google Analytics, Shopping and Adwords reports
- Writing blog content

Social Media Manager

Travel Lightly

Travel Lightly is a blog by Julia Guerra that promotes having more authentic and meaningful travel experiences. She also provides social media consulting services to sustainable travel businesses. These services include sustainable tourism branding, copywriting, SEO, content development, online advertising and training.

Blogger and Social Media Consultant

Africa Dream Safaris

ADS is an unsurpassed travel company that offers custom-tailored private safaris to East Africa. With wildlife-focused itineraries, personalized service, luxury accommodations and off-the-beaten-path adventures, the ADS experience is truly unforgettable. The company has received numerous awards including Tanzania Conservation Award, the Tanzania Humanitarian Award and National Georgraphic's Best Safari Outfitters Award.


- Post content and engage on Facebook, Twitter and Instagram
- Create Facebook ads
- Collaborate with the Digital Marketing Director on the social media marketing strategy

I help brands tell real stories that actually matter—transforming content chaos into clear, compelling strategy. If it sounds like a big challenge, good. It's where I thrive. 

Whether it’s a scrappy startup, a boutique brand, or a mid-sized international orgzanization, I’m the one who listens deeply, digs into the mess, and pulls out the narrative thread that moves people to action. I’ve launched LinkedIn employee advocacy programs that doubled impressions in a month, crafted SEO blog strategies from scratch, and led video campaigns that actually got watched. Yes, I follow direction. But I also question what needs questioning and build better systems from the ground up.

I don’t just “do content.” I help you stop wasting time, money, and energy by aligning content with strategy, insight, and actual human stories. With AI everywhere, speed and volume aren’t a differentiator anymore. What works now: personal branding, native content, SME interviews, value-first thinking, and content that’s rooted in trust—not corporate fluff. That’s where I come in.

Need someone to ghostwrite with empathy? Build your marketing playbook? Train your team to stop gatekeeping and start storytelling? I’ve done it. I’ll do it again.

Here are some fun facts about me:

🌎 US–Guatemala dual citizen living in Barcelona
🌊 Certified divemaster. New Zealand was my favorite location.
📍 Built content while working across the Philippines, Argentina, Colombia, France, and Mexico
💪 Gym rat + word nerd + finance girl
🐶 Manifesting a Frenchie as a future coworker
🥄 Spoons are superior to forks. You get a better mouthful.

Message me to create content that doesn't just exists, but converts.

Julia Guerra Slater

Self-Employed

Contact me for Content Marketing, Organic Marketing, SEO and Website Traffic Strategy, SEO Blogging, Graphic Design, Email Welcome Sequences, and Email Sales Sequences.

Content Marketer | SEO Strategist | Graphic Designer | Email Marketer

Laundry Owners Warehouse

Online Marketing Specialist

Do it Best Corp.

Responsible for creating html emails for Do it Best's Ecommerce division. Write multiple articles for landing pages to coincide with marketing campaigns each month. Webpage creation utilizing Search Engine Optimization techniques for top ranking search results and higher page traffic. In charge of strategy for multiple social sites while analyzing their effectiveness. Social sites include Facebook, Twitter and Google+.  Design online banners and other art for both emails and doitbest.com.

Web Designer

First Federal Bank of the Midwest

Oversee branch operations and supervise a team of six. 

Responsible for Public Relations, including attending community events, planning and executing customer appreciation days and planning advertising opportunities with local vendors.

Updating company Intranet for internal committee.

Community Banking Center Manager

Indiana University–Purdue University Fort Wayne (IPFW)

Manage the Division of Continuing Studies (DCS) website, as well as other web-related projects, including email marketing, online event marketing and online surveys. In charge of strategy for multiple social sites while analyzing their effectiveness. Develop online and off-line promotions using Inbound Marketing strategies and develop materials for print-based advertising and promotions. Assess market research methodologies related to online products for DCS.  Manage the e-commerce website for non credit programs and corporate workshops, as well as analytics for overall site traffic and engagement.

Web & Data Research Specialist

OMI Orthodontics

Responsible for all forms of design, marketing, social media, sales and public relations.

Social Media: Manage Facebook, Twitter, Instagram, Google+, YouTube, Company Blog, as well as Content Development for Online and Digital

Digital Marketing: PPC Ads, SEO and Local Search Rankings, Google Analytics, Bing Analytics, Keyword Strategies, Write and Set Up Online Ads

Design: Internal and External Flyers, Billboards, Newspaper Ads, Social Media Ads and Posts (Creation of Ad Concepts and Designs) 

Traditional Marketing: Coordinate Photo Shoots & Television Commercials, Write and Record Radio Spots

Sales: Market to Referring Dental Offices, Coordinate Lunch & Learn Events, Coordinate Patient 
 Mailings for Specials and Offers

Public Relations: Networking Events & Seminars, Patient Appreciation Events

Budgets: Managed budgets for advertising (both traditional and online), promotional items and event marketing (community events, in-house events, etc.)

Marketing Director

Social Media: Created FFB's Facebook and LinkedIn Platforms, Managed Social Media Strategy for Company as a Whole and for all 33 Branch Locations

Digital Marketing: Experience with Online Ads, SEO and Local Search Rankings, Google Analytics and Keyword Strategies, Project Management

Design & Marketing: Internal and External Flyers, Billboards, Newspapers, Created Social Media Ads and Posts, Coordinated Photo Shoots, Created Content for Radio Spots

Public Relations: Coordinated VIP Events, Employee Press Release Content Creation and Distribution, Quarterly Earnings Press Releases and Presentations

Budgets: Managed budgets for First Insurance Group marketing and advertising, including co-op advertising

Corporate Communications Coordinator

Managed a Team of Six
Managed Branch Operations 
Coordinated Training for Core System Updates
Loan Origination

Community Banking Center Assistant Manager

Part-Time Customer Service Representative

Cleveland Indians

Designed for Print and Web
Coordinated Photo Shoots
Photographed Games and Other Charity Events

Communications and Photography Intern

Defiance College

Progeny is Defiance College's on-campus magazine. I designed the layout and overall theme, organized and restored photos and prepared the magazine for printing.

Progeny Designer and Editor

Make your content work harder, so you don’t have to. 

Is your website and the content you create generating passive traffic? 

In today’s online world, having a content strategy that attracts, engages, and converts LONG AFTER you've hit publish is the difference between the constant struggle of finding leads and having your stripe notifications start to get a little bothersome. 

Wouldn't it be nice if you had so many notifications that you actually wanted to silence them?

Here's how I can help. We'll start by:
💰Auditing your website and blog to make sure you're targeting the right keywords and phrases so you'll show up in Google Search results. 
🗣 Auditing your content to make sure it's attracting those high-converting targeted customers.
📣 Creating ways to engage with readers so they actively look to subscribe to your newsletter. We'll be funneling your site traffic to your email list. If you don't have an email list, we talk about ways to set that up.  Your list and blog are the two things you own and can use to sell to your audience without fear of the algorithm negatively impacting your post. 


⚡️⚡️⚡️By the end our our time together, you'll have an elevated online presence as THE EXPERT in your area. One visit to your website will clearly convey your Unique Selling Proposition (USP- what makes you better than your competition). And you'll be getting consistent monthly traffic to your website for the topics you want to be known for. ⚡️⚡️⚡️

So, are you ready to generate leads & sales with less effort because of a killer SEO & Content Marketing strategy? 

DM me to set up a call or visit my website https://jackietayloronline.com/ to learn more.

Not sure if this is right for you?
* Do you have a website, digital product, course, or email list that needs more traffic? ✅
* Do you need a content marketing (content creation) strategy that fits into your life, instead of one that takes over your life? ✅
* Do you need help with your SEO strategy for organic (free) traffic? Or an SEO Audit? ✅
* Do you need a better blogging strategy to bring those targeted warm leads? ✅

If you’ve answered yes to any of the above, you're the perfect candidate for my process. I'll walk you through it step by step with 1:1 zoom calls. You'll walk away with a fully optimized website or blog, and a process to follow for easier content creation in the future.

taplio

The Battle

Julia Guerra Slater

Jackie Taylor 🔍

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