MOVE Estrella Galicia Digital

MOVE is the Global Digital Business & Venturing business unit of Estrella Galicia. We seek out and build ventures that accelerate the development of Estrella Galicia through Open Innovation and New Digital Businesses; This means (1) building new digital businesses from scratch and scaling them up or (2) investing in attractive Startups that can accelerate the future of the enterprise. One of our key projects is www.bigcrafters.com the marketplace for artisans that will be decentralised into the community.

As a General Manager, I am responsible for:

.- Setting the vision and strategy for the Business Unit, maintaining a deep knowledge of Digital Business Models, Digital Innovations, and Tech disruptions. 

.- Building, leading, and motivating high-performance teams. It means managing dysfunction, friction, and strong personalities. 

.- Developing high-quality business strategies and plans ensuring their alignment with short-term and long-term objectives of the corporation. 

.- Overseeing all operations and business activities to ensure they produce the desired results and are consistent with the overall strategy and mission.

.- Building trust relations with key partners in the market and stakeholders (Venture Capital, Innovation Leaders, Digital Gurus, Digital Business Owners, Tech companies, and Web3 Ecosystem).

.- Analyzing problematic situations and occurrences and providing solutions to ensure company durability and growth; ensuring the company's financials and the survival of the team beyond failure. 

.- Holding non-executive positions within the portfolio companies, in order to provide advisory to the CEOs of the ventures.

Straight reporting to the President of the corporation and as part of the board, my responsibilities also include (1) shaping the new leaders of the future, (2) building principles and values that strengthen the company, and (3) cultivating the knowledge to bring long-term exponential growth.

General Manager MOVE Estrella Galicia Digital

TheHop Web3 Ventures 

We help entrepreneurs to accelerate their business and transform the industry through Web2 & Web3 technology. Start-up global hub.

Board Of Directors

The London School of Economics and Political Science (LSE)

International Professor.

Topics:

Digital Transformation
Leadership Skills for the Digital Era
Digital Economy.

Professor

IE Executive Education

Expertise:
.- New Digital Ecosystems
.- Video Marketing and Video Influencing
.- Customer analysis and Segmentation Fundamentals.
.- Relationship Marketing Optimization.
.- Acquisition & Qualification of New Customers
.- Customer Journey

Topics:
.- How Personality affects the online behaviour.
.- Digital Marketing
.- Customer Centric
.- Customer Journey
.- Analysis of Consumer Behaviour
.- The 8 segments to overcome the online consumers

Locations: London / Barcelona / Madrid

Digital Strategy & Marketing Professor

Hijos de Rivera

Straight reporting to the Chief Executive Officer (CEO), I am directly in charge of making the company embrace and manage the current digital disruption. My role is underpinned by three areas: (1) customer strategy & intelligence, (2) information and technology systems, and (3) digital.

As part of the board, my responsibilities also include (1) shaping the new leaders of the future, (2) building principles and values that strengthen the org, and (3) working on new eBusiness models that will bring exponential growth into the industry.

Estrella Galicia has been selected the best beer in the market in 2017. It has become one of the most important beer in the premium sector and a key player in the beverage industry after six years of double digit growth. The company also owns other premium brands such as Cabreiroa, as well as, being the main distributor of brands such as Moët Chandon. Estrella de Galicia is an international company with operation in Spain, Brazil, UK, US, South of Europe and Asia.

At Estrella de Galicia (Hijos de Rivera), we want to work with the best tech-digital partners in order to continue developing a better service for our customers.  With this goal in mind, we hold  "Vendor Days" twice a year. These events enable companies to present their best solutions, focussing on our company's needs, while allowing us to give the attention deserved.

Let´s be part of our history

Chief Digital Officer

Amazon UK

From Jul 2016 Head of Amazon Marketing Services South of Europe:

As Head of Amazon Marketing Services for South of Europe, I am responsible for achieving growth and efficiency goals across the portfolio of Amazon Marketing Services for South of Europe working directly and indirectly with managed teams to ensure goals are met while retaining overall P&L accountability.

My responsibilities are to provide direct leadership to my team through developing a robust set of next-level leaders, assigning clear goals and assisting the team in crafting their plans as well as coaching and mentoring the team to be effective leaders and managers. I keep the team focused on initiatives that material impact and ensure execution to plan.

As the leader, I raise innovation in the team, apart to the evolving e-commerce landscape, and to challenge boundaries continuously. I represent the Amazon Marketing Services in South Europe at the necessary senior leadership forums (Spain, Italy, France & International scene), as well as build bridges with Amazon stakeholder groups across the world to improve the effectiveness and productivity of the team. This is a highly visible role with the opportunity to deliver significant impact for one of the most respected e-commerce brands in the world.

Aug 2014 to Jun 2016, Senior Marketing Manager UK

As part of the Marketing team, I am responsible for communicating Amazon’s powerful propositions to customers across online and above-the-line channels. I am directly in charge of the most visited page on Amazon.co.uk. Directly in charge of the biggest events ever in Amazon UK: Black Friday, Prime Day, Boxing Day Deals Week, Cyber Monday. Leading the biggest day of sales in the history of Amazon.

Customer analysis, Deal Strategy, Prime Day, Black Friday and Boxing Day Event Management. As a cross-functional role, I define plans of email marketing, social media marketing, affiliates, SEO, SEM, Display Advertisements, and direct traffic.

Head of Amazon Marketing Services South of Europe.

Vodafone

I am directly in charge of managing the life-cycle of 1.8 millions customers.  My team and I analyze the behavior of Vodafone customers and develop killing value propositions that clearly develop the ARPU of our current client base. In addition, by the understanding of client needs, we have improved the retention plan with new activities that maximizes the value perception of Vodafone proposal. 

Some of my current challenges:

Strategic Customer Segmentation
Client Analysis
Customer Centric Strategy
Life-cycle customer Management.

Senior Marketing Manager

Burger King Corporation Europe, Middle East ans Africa

New product Opportunity Strategy
Segment Strategy
Market test
Promotional Tracking & Post Analysis
Promotional Shelf

Marketing Manager Europe, Middle East, and Africa (EMEA)

Daemon Quest by Deloitte

Specialties: .- Customer orientation strategies 
.- Sales force effectiveness 
.- Segmented customer plans
.- Customer segmentation
.- Customer & sales alarms
.- Targeting
.- Acquisition and lead generation 
.- Geomarketing and territory alignment 
.- Customer metrics
.- Loyalty clubs 
.- Sales force sizing 
.- Qualitative surveys & focus group
.- Cross selling & up selling strategies
.- Channel strategy
.- Strategic positioning
.- Churn & retention plans 
.- Expansion plans
Projects: Pepsi, Hertz, CB Richard Ellis, Ford, Bosch, Siemens, Liberty Mutual, Vodafone,Telefonica

International Project Manager

One to One Marketing
Marketing Strategy 
Customer Strategy

Senior Consultant

¡HOLA!

Market Research
Martet Analysis
B2B marketing plans

Marketing & Business Research

9-figure Digital Businesses Maker based on technology (Web2, Web3, AI, and noCode) | General Manager MOVE Estrella Galicia Digital & exAmazon

PhD Cum Laude in Digital Economy. Honored​ to have led the day with the most international sales in Amazon history and reached #1 Amazon LinkedIn Profile in the UK in 2016 and early 2017. Investor & Advisor of Web2 & Web3 Companies (Ufounders, Talent Class, Enzo Ventures, Bipgo, Football ClubX).

Recognized as one of the Top 15 unofficial LinkedIn influencers in 2018, selected Top 50 Worldwide Human Behaviour Experts to follow in 2017 & Most Talented Spanish Marketer 2015, International Best Seller Author 2021.

I have helped to drive the growth of many organizations over multiple international marketplaces; including Amazon, Burger King, Pepsi, Hertz, CB Richard Ellis, Ford, Bosch, Siemens, Liberty, Vodafone, Telefonica, and currently Estrella Galicia. 
 
After 15+ years in business growth, I have gained extensive international experience in EMEA (UK, Germany, Spain, France & Italy), and LATAM (Costa Rica, Guatemala, Honduras, El Salvador & Mexico). 

Being a professor at The London School of Economics and Political Science (LSE) and IE Business School provides an amazing forum to challenge the current digital panorama. Author of three books: (1) Think Video: Smart Video Marketing & Video Influencing, (2) The new digital consumer: Noriso Cube, and (3) Smash It. How to Dominate The Digital Era and Make Your Business Grow Like Hell! (Amazon International Best Seller 2021)

I have published multiple papers that stretch the current way marketers understand their customers including How Personality Affects Customer Behavior, The 8 segments to overcome the online consumer, and Marketing with Personality.

I founded (a) the #1 Neuromarketing group for Spanish countries, (b) New Video Congress, and (c) The Vloggers Awards. I am also co-founder of the NGO 24 Friends: Education for Kenya. I am an honored member of the Royal European Academy of Doctors

Marketing media has covered my groundbreaking studies: Forbes, Harvard Business Review, Reuters.

Professional Speaker: 
I speak at marketing, corporate, and networking events about (1) digital transformation, (2) Digital Growth, (3) Emotion behind the click, (4) Leadership & Motivation, (5) Virtual Economy.

JJ Delgado🤙

If you feel like you don't fit, often it's not you that's the issue—it's just about finding the right path. Change the game, not yourself 💪💪

Pro Tip: Start today. Learn, adapt, and watch your professional impact explode. Because those who unlock Al are tomorrow's leaders. 👉www.wildtools.ai/wildclub 

𝗞𝗲𝗲𝗽 𝗶𝗻 𝘁𝗼𝘂𝗰𝗵 👇
https://lnkd.in/dEbzmJqN

Discover one Al tool a day with this free newsletter www.wildtools.ai

JJ Delgado

Building Digital Businesses That Go Beyond Technology - General Manager @ MOVE Estrella Galicia Digital | ExAmazon & International TopVoice +250K

enghuus.com

WordPress, Programmering, SEO, Google Tag Manager og skaber værdi for flest muligt.

Webudvikler & SEO

Ejer, mindre virksomhed

Online WebDesign ApS

Claus Enghuus er rigtig skrap til PHP. Han har bl.a. haft glæde af hans assistance med at få nogle større websites på plads i en ny søgevenlig struktur. Herunder at få integreret Google Maps på sitet, samt at få integreret sporing af forskellige hændelser på sitet via Google Tag Manager. Jeg kan varmt anbefale Claus’ assistance., som er præget af humor og grundighed.

Webudvikler

Migrering af side til wordpress, google map integration, oprettelse af events i Google Tag Manager og beskrivelse af dette.

Webmaster

glf-lifestyle

WooCommerce Webshop administrator og IT ansvarlig for GLF-lifestyle som pt er under udvikling. 
API, plugin, WordPress, Stripe

Administrator

Fairlogy

Projektansættelse hos Fairlogy. Det mest interessante har være at udvikle en kontaktformular plugin til WordPress.

Simpelt WordPress site. 
Et visitkort. 
OOP
Objekt Orienteret PHP
HTML5, CSS3, javascript

Custom made Plugin (kontakt formular)
I forhold til plugin har blandt andet arbejdet med: 

Hooks, 
actions, 
shortcode, 
add submenu  page

WordPress og Custom made WP plugin

Kansas City Odense

Periodisk projektansættelse. Skal udvikle og implementere et booking system for Kansas City

SEO, Scrum Master og Product Owner | Skaber værdi med indhold som trækker kunder over på din hjemmeside. 🎶Tlf. 41434455

MINE FAGLIGE KOMPETENCER
• Videndeling og formidling om SEO
• Interessevaretagelse af SEO optimering
• Strategisk og teknisk vejledning af kunder (på en god forklarende måde)
• Målstyring af SEO

Jeg er lidt af en hund 🐕 efter ord, der giver pote 🐾

SEO & Digital Marketing:
Mit fokus i mit arbejde er at lave indhold som skaber klangbund og er relevante for dig og dine kunder. Det opnår jeg via en grundig søgeordsanalyse, konkurrentanalyse via værktøjer som Google Anlytics og Google Search Console. 

Scrum:
Fokus på transparent kommunikation og værdiskabelse. Herigennem har jeg erfaret opbygning af stærke relationer som så igen har udviklet sig til høj kvalitet. 

Værdifokus er vigtig for mig. Hvad giver det for dig og dine kunder af værdi er grundstenen i alt mit arbejde med at skabe synlighed på Google. Min kernefokus er derfor at lave indhold som dels ligger højt på Google men endnu vigtigere indhold som skaber klangbund, noget man kan relatere til. 

Humor: Humor er et fokus værdipunkt i alt som jeg laver. Med humor skaber jeg stærke relationer for humor er en grundlæggende del af min personlighed. Så med humor skaber jeg ligeledes troværdighed. 

Jeg deler meget gerne netværk. Når du anmoder mig om at dele netværk på LinkedIn. Så vil jeg bede dig om samridig at sende mig en besked hvad du kan bidrage med af værdi. Så har jeg også bedre mulighed for at hjælpe dig, i modsætning til en blank anmodning.

Humor er for mig et must i enhver relation. Jeg er selv vild med skæve og firnurlige formuleringer, som fanger opmærksomheden. At være autentisk betyder meget i min hverdag. Derfor anvender jeg meget ofte humor, skæve vinkler og leg med ord i mine indlæg her på LinkedIn. Det er også en vigtig del af min strategi. 

Erfaring med SEO og hjemmesider siden 2014

I am CUTE
C: Creativ with words
U: Useful tips about content and SEO
T: Trustworthy and trustworthy content
E: Engaging content

Skaber synlighed helt ud i SEOsFæren med engagerende tekster

Banebrydende blikfang for digital branding

Jeg har stort fokus på IT-Sikkerhed og GDPR 💪 

GDPR - certifikat

ISO 27001 foundation certification

Claus Enghuus
E-mail enghuus@enghuus.com
Mobil: 41434455

https://enghuus.com/

https://www.youtube.com/@enghuus-digitalmarketing

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JJ Delgado🤙

Claus Enghuus

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Claus Enghuus

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Likes

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