James Gilbert 🙏🏻

I am the current VP of Demand Generation at Bloomerang with a background as a 3X CMO. I have with a proven track record of helping companies scale from early stage through late growth, building marketing functions that drive sustainable scale. I thrive at the intersection of brand, demand generation, and AI-driven go-to-market strategy, translating innovation into market momentum.

Start-up stages: Seed to Series D & $1M - $150M
Enterprise experience at Cisco, Verizon, and AGCO

Core expertise includes:
- Building and scaling global marketing and growth organizations
- Harnessing AI as a growth engine, with hands-on experience in agentic AI models, Voice AI, and leading platforms such as Claude, ChatGPT, Gemini, Perplexity, and more to transform marketing, customer experience, and operational efficiency
- Partnering with CEOs, boards, and investors to guide companies through critical growth inflection points
- Positioning organizations for long-term success through strategic storytelling, brand building, and market leadership

In addition to my executive roles, I serve as an advisor to founders and leadership teams, an investor, and an author on the future marketing, AI and modern go-to-market strategy. These roles keep me deeply connected to emerging technologies and the evolving growth landscape, enriching the perspective I bring to every company I help scale.

I bring a balance of strategic vision and operational rigor, ensuring marketing not only shapes the narrative but also drives measurable business impact in revenue not just pipeline. Today, I am focused on helping organizations harness AI and modern growth strategies to reach their next stage of expansion with clarity, momentum, and scale.

Vice President Demand Generation

Empowering fundraisers and nonprofits to do what they love and build a world inspired by giving

Simple messaging turns heads. | Clarity is more than you think. | Become perfectly understood. DM me. | #BOOMshockalocka

It's simple, really.

There is a constant stream of incredible ideas...cool innovations...products and services and offerings that do fantastical things. 

That should be the end of an amazing story.

Sadly...it's not.

Too often, success is limited by the wrong positioning. The wrong story. The wrong message at the wrong time.

Creating the positioning that conveys your core value. The story that grabs your audience. The messaging that compels your audience to act...

That's what I do.

🤘👊💥😎

Product marketer with "...an uncanny instinct for the right thing to say and how to say it."

Experience creating remarkable messages and compelling stories, launching new products, building awareness and demand, and enabling sales with a specific focus on founder-led b2b companies whose execs are looking to attract an audience, shake up an industry, or otherwise ignite lasting change.

🤘👊💥😎

“Zach is the kind of partner who helps you think.”

"...has an uncanny instinct for the right thing to say and how to say it."​

“In the first hour, he had our entire team thinking differently about how we communicate.”

"...walked away from this experience with greater confidence in our offering."

“No cookie-cutter advice. Everything was tailored to us.”

"We had clarity and actionable steps to take that same day."

"...has a way with words that I've never seen before..."

"...his thoughts and insight proved to be pivotal!"

"...completely changed the way I approached sales conversations, bringing reactions from good to great...”

"In the 30 days since we've rolled out his recommendations thru our sales and marketing business, we've already seen an increase in the volume of new business opportunities."

"...his energy and enthusiasm is contagious."

"...he injected a level of energy and enthusiasm that elevated everyone's game."

"Ever since that first interaction each and everything started to move. The talent in my team, the bright side of my product, the new ideas to interact with the market it all started to brighten up."

"...makes everyone around him...better."

"... interactions with Zach will bring your product proposition to the next level and your team to a much deeper understanding of what they can do for your customers."

"...his approach to messaging just works."

"...provided me and my team with the right tools and frameworks to make a real difference in the way we communicate to our market..."

"...always pushing the limits, innovating, and doing it so fast that some people can’t even keep up."

"I can't wait to see what he comes up with next!"

taplio

The Battle

James Gilbert 🙏🏻

Zach Messler

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