Co-Founder at eSpark - Full Service Amazon Agency

You know how you struggle with growing revenue on Amazon? That's where we step in to help you take control of your listings in order to drive more SALES.

When you work with us, you'll see:
✅ On-brand CONTENT that looks amazing and GENERATES SALES
✅ PROFITABLE ADVERTISING campaigns that CONVERT
✅ INVENTORY consistently IN STOCK
✅ LISTINGS recovered from the SUSPENSION graveyard
✅ PEACE OF MIND your Amazon channel is UNDER CONTROL

When it comes to Amazon, I know you want to take control and drive revenue for your brand. In order to do that, you need TIME and EXPERTISE. 

As a 7+ year Amazon seller, I understand how frustrating and overwhelming it is to get your products listed, keep them listed (suspensions anyone?), run advertising campaigns with a profitable ROAS, and stay in stock (hello restock limits!).

I’m proud to say me and my team helped 100s of e-commerce managers add millions to their revenue.

You deserve a winning strategy that turns Amazon into a seamless, profitable channel.

Stop missing out on sales and stop watching your competition outgrow you on amazon. 

Website: www.amplisell.com
Email: josh@amplisell.com

Joshua Rawe ⚡

Brands spend $10K/mo on TikTok sampling with ZERO idea if it's profitable.

So I built a free calculator that shows you:

1. Real cost per video
2. Break-even for video views
3. Monthly profit
4. Blended MER

These are the numbers you NEED TO KNOW to be successful.

I built this because every head of ecommerce I talk to is either guessing at creator ROI OR 

not starting at all because they don't have time to figure out the math.

Figured I'd give away the spreadsheet.

Here's what's inside:

1. Break-Even & PnL - fill in the green cells and it calculates your cost per video, revenue per video, break-even analysis, and a monthly PnL

2. Scaling Scenarios - see what happens to your unit economics at 2x, 3x, and 5x volume (spoiler: fixed costs stay flat and MER jumps!)

3. Sensitivity Analysis - stress-tests your assumptions across different post rates, view counts, and Amazon halo multipliers

Comment "ROI" below and I'll DM you the link.

PS - If we're not connected, send me a request so I can get it to you.

Co-Founder of AmpliSell | Amazon & Tik Tok Growth Agency ⚡| Sharing the strategies we use to scale brands on Amazon & Tik Tok. | Over $100M in Sales Added | Follow to Learn. DM for Help.

🚨 TikTok Rolls Back Fulfillment Changes 🚨

You can keep using Seller Shipping, but

I bet TikTok pushes sellers to FBT eventually. 

Amazon forces FBA and killed SFP because it enables customers to get product fast and free.

And that fast and free shipping is what makes Amazon the #1 destination for online shopping.

$1,000,000 in Amazon sales. 1 product. 1 year.

Here are 5 things that made it happen:

1. Ran 30 Products through VINE at launch

Based on our study, VINE reviewers on give 4.6 stars on average

and 80% leave reviews.

That's 24 reviews at a 4.6 star rating for just 30 free products.

"But won’t we get reviews naturally?”

The review rate on Amazon is 1%.

You would have to sell 2,400 products just to get 24 reviews.

And how will you sell those products without reviews?

VINE solves your review problem.

For an incredible ROI.

2. Discounted Price & Walk Up

Started with a 30% discount to build initial sales momentum

then raised prices slowly to maintain momentum

without losing the buy box.

Starting with a discounted price gives you a better conversion rate

when you have few reviews and fewer sales. 

You have to get sales momentum and train the algorithm on your product.

"But Josh what if a DTC buyer sees it on Amazon for a lower price?"

This almost never happens, but when it does just give them a refund of the difference.

Bam - you just bought goodwill with your customers.

And you still kicked off the sales flywheel on Amazon.

3. Advertised from Day 1

Yes, ads won't be as efficient.

(thankfully we’re discounting at the start to help boost conversions)

Ads, VINE, discounts are an investment in long-term sales.

You have to get sales traction and reviews early

and advertising is THE lever to drive traffic and make sales.

Remember, your launch is an INVESTMENT in long-term profitability.

Don't save $200 here that will cost you $200k later.

4. Optimize for Clicks and Conversions

Wrote benefit-first copy in natural language (don’t keyword stuff)

Included high-intent keywords in the alt text and descriptions

Use visual storytelling to build excitement.

Even the best launch strategy can't save a 1-image listing with no A+.

1. Never Stock Out

Ok, we stocked out. You see that dip in early April?

Our container from China was delayed.

So we had to air freight to cover the gap.

That probably cost us a couple $100K in immediate sales

And in future sales from organic rank.

Sh*t happens, but do everything you can to prevent stock outs.

Let's do some quick math on running TikTok Shop internally.

Creator outreach: 50 DMs per week at 3 minutes each. That's 2.5 hours.

Sample coordination: Tracking shipments, following up on deliveries, confirming addresses. Call it 2 hours a week.

Creator follow-ups: Checking who posted, who ghosted, sending nudges. Another 2 hours.

Community management: Answering creator questions, updating the group chat, posting leaderboards. 1.5 hours.

Content review: Watching videos, giving feedback, flagging compliance issues. 1 hour.

Reporting: Pulling TikTok Seller Center data, cross-referencing Amazon, updating your tracker. 1.5 hours.

Strategy: Deciding which products to push, planning incentives, adjusting commissions. 1 hour.

That's 11.5 hours per week. Minimum.

At a $50M brand with a two-person marketing team, those 11.5 hours don't exist. 

At a $5M brand where the founder runs marketing, those hours come directly out of more valuable work.

One founder told me: "I handle over 200 specialty accounts and I work the Amazon business. I manage essentially all of it. The reason I need help is to free up my time, since I'm our most effective salesperson."

He's spending $500/hour time on $15/hour tasks.

And that's assuming you know what you're doing. 

If you're learning TikTok Shop while running it, double those hours.

The question isn't "can we afford to outsource TikTok Shop?"

It's "can we afford the hours we're burning by NOT outsourcing it?"

Rufus will replace the search box on Amazon soon.

And it returns different listings. Here's how to optimize for it:

Amazon shared 2 things recently:

1. 100% higher conversion in Rufus sessions.
2. Only 22% overlap with traditional search results.

That means when Rufus recommends your product, people buy. 

And Rufus is surfacing stuff that doesn't show up in regular search.

If your listing isn't optimized for Rufus, you're in trouble.

Here's what we've seen work:

1. Fill out everything in your listing. 

Alt-text on images, backend search terms, all the fields. 

Rufus reads what shoppers don't see.

2. Answer conversational questions in your listing copy. 

Shoppers don't type "lightweight hardwood floor vacuum" into Rufus. 

They ask "What's the best vacuum for hardwood floors that isn't too heavy?" 

Your bullets and infographics need to answer those questions directly. 

See point 3 for how to do that.

3. Use natural language. 

Rufus processes sentences, not keywords. 

Instead of bullets or titles that say "lightweight, hardwood floor, vacuum" 

Write something like "The brush attachment provides 10x the suction on hard surfaces" or "Light enough to vacuum for an hour without strain." 

Your copy should read like a human conversation.

The signal from Amazon is clear. 

Every leader at Unboxed was talking about AI. 

AI creatives, AI data analysis, AI support, AI search (Rufus)

Rufus is going to replace the traditional search bar.

The question isn't IF, it's WHEN.

Are you ready?

Head of PR: "Let's talk about the upside of AI and how it will make people's lives easier and they won't be replaced by AI."

Sam Altman: "I'm going to talk about what a waste of energy humans are."

Head of PR: 😰

Your Sponsored Products strategy is leaving money on the table.

Most sellers use 1 campaign type. Pros use all 3. Here's how:

Auto Campaigns are your Research Engine

They deliver big gains and are easy to create.

But don't just "set and forget" auto campaigns.

You’re going to mine this campaign every week.

Each week pull your search term report. 

And find the keywords and ASINs that are actually converting.

These are the real customer search insights that tells you exactly which shoppers are buying.

Now it’s time to graduate some winners to refine our performance.

Keyword Campaigns are Your Precision Tool.

Take winning search terms from auto and move them into manual keyword campaigns.

Exact match for your top converters.

This enables you to tweak the bids and placements.

Broad match modifiers for continued discovery at a controlled cost.

Phrase match to capture variations you haven't thought of yet.

This is where you take control of your spend and double down.

BONUS TIP: Segment your keyword campaigns by match type.

It makes bid optimization easier and gives you clear insights to act on.

Sponsored Products Strengthen Your Presence on Key Listings

Use Sponsored Products to appear on complementary and competing ASIN detail pages. 

You are showing up on their product detail pages, right where purchase intent is at its peak.

Think about it: your customer is looking at a competitor's listing…

Your ad appears and grabs the sale!

Level Up with All 3

Run all three simultaneously. 

Auto discovers new opportunities. 

Keywords capture proven demand. 

Product campaigns position your ads alongside complementary or competitive listings.

Then you negative match across campaigns so they're not competing against each other.

Here is your winning system to run weekly:
Review -> Promote -> Negate -> Adjust bids

When these three targeting types feed each other, your Sponsored Products campaigns

Turn Sponsored Products into a growth engine, not guesswork.

Most sellers pick one campaign approach and wonder why results plateau. 

The pro seller runs all 3 to unlock better results.

#Ad #AmazonAds

Ranked #1 LinkedIn HR Creator (Global), #2 Female Creator (US) | Positioning Companies & Founders to Attract Talent, Capital & Credibility | 100M+ Organic Reach | Ex-Amazon, Cognizant, Labcorp

200K+ LinkedIn & Newsletter Community 🐝 LinkedIn Growth Support, Talent Acquisition/Hiring & Brand Partnerships🐝 Neurodiversity Advocate 🐝

Hiring. Visibility. Credibility.

The three levers every founder, CEO, coach, or consultant needs to scale.
The problem? Most get them wrong.

That’s where I come in.

I built 𝐏𝐫𝐨𝐯𝐞𝐧 𝐏𝐚𝐭𝐭𝐞𝐫𝐧𝐬 to help seed to Series B startups, lean teams, and high-stake leaders attract the right talent, amplify their brand visibility, and build credibility that wins capital and clients.

What sets us apart?
We operate at the intersection of AI, recruitment, and brand strategy turning overlooked processes into growth systems.

Here’s what that looks like in numbers:
✔ 3,000+ hires placed globally across industries
✔ 250,000+ resumes reviewed with precision at scale
✔ 100M+ organic impressions without ad spend
✔ 150K+ community grown organically on LinkedIn
✔ 50K+ subscribers of our Li Newsletter: Incredible Edge
✔ Worked with enterprises like Amazon, Cognizant, Labcorp
✔ Partnered with unicorns like Atlan & Domino Data Lab
✔ Executed brand collabs with Lovable AI, Emergent AI, Gusto, Replit Agent 3, Gamma & GoPerfect
✔ Been named Favikon’s #1 HR Voice (Worldwide) and #2 Female Creator (US) - April'2025

But metrics are just the proof. The real outcome is this:

💡 Founders who save time and scale smarter.
💡 Executives who become visible authorities.
💡 Startups that attract capital and top talent on autopilot.

If you’re still struggling to hire right, stand out, or get noticed, it’s not because you lack potential.
It’s because you’re playing the wrong game.

My work is helping you change that.

📩 DM me or reach out: bookings@proven-patterns.com

Let’s build what they can’t ignore.

💜

Kumud Deepali Rudraraju, SHRM CP

Kindness is not a weakness, it’s a leadership advantage.

In a world that often rewards speed, competition, and “winning at all costs,” kindness can feel underrated.

✔️ Kindness builds trust.
✔️ Kindness strengthens teams.
✔️ Kindness fuels collaboration.
✔️ Kindness creates leaders people want to follow.

Some of the strongest professionals I know are the ones who choose empathy even when it’s not the easiest option.

Let’s stop treating kindness like a liability.
It’s a skill.
A strategy.
A strength.

Imagine what our workplaces would look like if kindness was the standard, not the exception.

💬 How has kindness positively impacted your career, life or workplace?

Kumud Deepali R.

Most people are using Copilot wrong.

They treat it like Google.

But Copilot isn’t a search engine.

It’s a productivity multiplier.

Here’s how to actually use Copilot across Microsoft 365 👇
🔵 Copilot in Word – Write faster, think sharper
 Use it to:
 • Draft documents from short prompts
 • Rewrite for clarity and tone
 • Summarize long reports into key takeaways
💡 Pro tip:
 “Summarize this document into 5 bullet points with action items.”
🟢 Copilot in Excel – Turn data into decisions
 Use it to:
 • Build charts, formulas, and pivot tables
 • Clean messy datasets
 • Highlight trends automatically
💡 Pro tip:
 Select your data and ask:
 “What’s driving this number?”
🟠 Copilot in PowerPoint – Build story-driven slides
 Use it to:
 • Create full decks from Word docs
 • Turn reports into visuals
 • Generate speaker notes instantly
💡 Pro tip:
 “Turn this report into a 7-slide executive summary.”
🟣 Copilot Chat – Your AI teammate
 Use it to:
 • Summarize meetings
 • Draft replies
 • Analyze PDFs and reports
 • Catch up on everything you missed
💡 Pro tip:
 “Summarize everything I missed this week.”

Stop asking Copilot to give you information.
Start asking it to help you think.

AI won’t replace professionals.
But professionals using AI will replace those who don’t.

If you're using Copilot at work, what’s your favorite prompt?

Hit the notification button and follow me on LinkedIn as I share the latest AI, career and workplace trends.

200K+ LinkedIn & Newsletter Community 🐝 AI Content Creator 🐝 LinkedIn Growth Support, Talent Acquisition/Hiring & Brand Partnerships🐝 Neurodiversity Advocate

He woke up at 4 AM.

Worked as a trash collector to support his family.

Graduated with a 4.0 GPA.

And just got accepted into Harvard Law School.

Let that sink in.

No shortcuts.

No excuses.

No “perfect timing.”

Just discipline, sacrifice, and belief.

It’s easy to underestimate people based on their current situation. It’s harder to recognize the ambition they’re quietly building behind the scenes. This is what resilience looks like.

On LinkedIn, we often celebrate promotions, funding rounds, and titles.

But stories like this?

They remind us what real grit looks like.

Your starting point doesn’t define your finish line.
If you’re grinding in silence right now, keep going.

The early mornings. The long shifts. The unseen effort. It all compounds.
Success isn’t always loud.

Sometimes it starts in the dark at 4 AM.

💬 What’s one goal you’re working toward that people don’t see yet?

🔁 Repost to inspire someone.
💾 Save this for the days you feel like quitting.
➕ Follow for more stories that remind you what’s possible.

Working with smart people is great.

Working with kind and humble people is next-level amazing.

In today’s world, talent is everywhere.

But character? That’s rare.

The smartest person in the room can elevate performance.

The kindest person in the room elevates everyone.

I’ve learned that the teams that truly thrive aren’t just high-performing, they’re high-trust.
• They share credit.
• They listen deeply.
• They assume positive intent.
• They win without ego.

Skills build businesses.
Character builds cultures.
As leaders, we should hire for both, but never compromise on humility.

💬 What qualities do you value most in the people you work with?
👉 Repost if you agree
👉 Follow for more reflections on work, leadership, and growth

Master N8N with this Quick Cheat Sheet! 

Struggling with workflow automation or looking to optimize your AI models? 

This concise N8N cheat sheet is your go-to guide for triggers, nodes, AI agents, HTTP requests, Docker setup, and more! 🐝 

Highlights: 
* AI Agent: Learn how to build intelligent AI agents that autonomously perform tasks by combining models, memory, and tools. 
* Triggers: Start your workflows based on webhooks, schedules, or form submissions. 
* Built-in Nodes: Essential nodes for data manipulation, error handling, and integration with other services. 
* Docker Self-Hosting: Set up N8N on your own infrastructure with simple commands. 
* Keyboard Shortcuts: Boost your productivity with time-saving shortcuts for N8N workflows and canvas navigation! 

If you're into optimizing workflows with N8N, this cheat sheet is a must-have. 

🔗 Let’s keep learning together. Follow for more AI trends and best practices! 

#AI #Automation

n8n cheat sheet 

Life is too short to feel small at work.

You deserve to work somewhere you are:
✔ Accepted
✔ Respected
✔ Encouraged
✔ Inspired
✔ Empowered
✔ Valued

Yet too many professionals spend years in environments that slowly drain their confidence and creativity.

A great workplace doesn’t just pay you.
It uplifts you.
The right environment pushes you to grow, celebrates your ideas, and reminds you that your contribution matters.

And when people feel valued, they don’t just work harder, 
they show up with purpose.
And that’s when extraordinary things happen.

If you’re building a team, remember this:
People stay where they feel seen, supported, and respected.

If you’re building your career, remember this:
You’re allowed to choose spaces where you can thrive, not just survive.

What’s one thing that makes a workplace truly empowering for you?

Everyone remembers the teacher, the boss, the friend who said,
“I think you can do this.”

Not because it was loud.
Not because it was dramatic.
But because it came at the right moment.

A single sentence can change someone’s trajectory.

Early in our careers (and honestly, even now), doubt is louder than confidence. We question if we’re ready. If we’re capable. If we belong in the room.
And sometimes, all it takes is one person who sees what we don’t see yet.
👉 The manager who gives you the stretch project.
👉 The mentor who pushes you to apply.
👉 The colleague who says, “You should lead this.”

Belief is contagious.

And leadership isn’t just about strategy or results, it’s about conviction in other people.

Today, be that person for someone.
Send the message.
Make the introduction.
Give the opportunity.
Say the words.

You never know whose story you’re changing.

Who was that person for you? Tag them or tell them why. 👇

Life’s three best teachers:
 💔 Heartbreaks
 💸 Empty pockets
 ❌ Failures

These moments hurt the most, yet they shape us the deepest.

They teach resilience, humility, and the true value of growth.

❤️ Heartbreaks remind us to value people who stay.
💰 Empty pockets teach us gratitude and resourcefulness.
📉 Failures push us to learn, evolve, and try again, smarter this time.

No book or degree can teach what pain, loss, or struggle can.
They don’t break us; they build us.

👉 What’s one lesson you learned from your toughest phase in life? Share it in the comments, your story might inspire someone today.

🔁 Repost this to uplift someone who might need a reminder that tough times create strong people.

Image Credit: The Positive Trader

Notice how the GPS never says
“you made a mistake.”
It simply says:
“Recalculating route.”
That’s a powerful way to look at life.

We often label our setbacks as failures; wrong decisions, wrong jobs, wrong paths.
But what if they’re not mistakes at all?
What if they’re simply course corrections?

Every challenge, delay, or unexpected turn is just life adjusting the route.
You’re still moving forward.
You’re still learning.
You’re still getting closer to where you’re meant to be.

So the next time things don’t go according to plan, remember:
You didn’t fail.
Life is just recalculating your route.

What’s one “detour” in your life that taught you something valuable?

If this resonated with you, follow for more insights on AI, growth, mindset, and career development, and feel free to repost so someone who needs to see this today doesn’t miss it.

How Do You Actually Get AI ROI in 30 Days?

“30 days” doesn’t mean full enterprise transformation.

It means:
 👉 A validated use case
 👉 A working pilot
 👉 Measurable early impact

Here’s what a realistic 30-day sprint looks like:
🗓️ Week 1: Clarity & Baseline (Days 1–7)
Direction before development
✔ Define one high-impact use case
✔ Align stakeholders on expected outcome
✔ Identify measurable KPIs
✔ Gather usable data
✔ Establish baseline metrics
🎯 Outcome: Clear problem. Clear success criteria. Clear starting point.

🗓️ Week 2: Prototype & Test (Days 8–14)
Build fast, not perfect
✔ Develop a lean prototype
✔ Test with real data
✔ Identify gaps & risks
✔ Iterate quickly
🎯 Outcome: Early proof of value.

🗓️ Week 3: Pilot Deployment (Days 15–21)
Validate in the real world
✔ Deploy in a controlled environment
✔ Monitor performance vs. baseline
✔ Collect user feedback
✔ Refine workflows
🎯 Outcome: Business validation, not just a demo.

🗓️ Week 4: Measure & Prepare to Scale (Days 22–30)
Turn performance into ROI
✔ Quantify improvement (time, cost, revenue, efficiency)
✔ Document impact
✔ Build adoption plan
✔ Executive go/no-go decision
🎯 Outcome: A clear ROI case + roadmap to scale.

AI ROI doesn’t come from building the most advanced model.
It comes from:
• Picking the right problem
• Moving fast
• Measuring properly
• Prioritizing adoption

If your organization had to implement ONE AI use case in 30 days…
What would it be?

If this breakdown was helpful:
 👍 Like
 🔁 Repost on LinkedIn to help your network
 ➕ Follow for practical AI execution frameworks (no hype, just results)

One opportunity can change your entire life.
Not five.
Not fifty.
Just one.

One conversation.
One introduction.
One meeting where you almost did not show up.
One message you almost did not send.

The problem is, opportunities rarely look like opportunities in the beginning.
They look like small rooms.
They look like unpaid work.
They look like early mornings and late nights.
They look like rejection.
They look like being overlooked.

Most people quit in the season right before things change.
They stop posting because engagement is low.
They stop applying because no one responds.
They stop building because growth feels slow.
They stop showing up because no one is clapping yet.

But the breakthrough does not announce itself.
It shows up quietly and asks, “Are you still here?”

I know people whose careers changed because they attended an event they did not feel like going to.
I know founders who met their biggest client through a random introduction.
I know creators who went viral on a random Tuesday after years of consistency.

From the outside, it looks like luck.
From the inside, it looks like discipline.

You cannot control when the opportunity arrives.
You can control whether you are ready when it does.
That means:

Keep improving your skills even when no one is watching.
Keep building relationships even when there is no immediate payoff.
Keep creating even when the numbers are small.
Keep learning even when it feels repetitive.

And show up.
Show up tired.
Show up uncertain.
Show up before you feel ready.
Show up when it feels pointless.

Just keep showing up.

The version of you that almost quit will thank the version of you that did not.

If this message hit you at the right time, repost it to remind someone else not to give up.
Follow me for more reminders that consistency beats talent when talent stops trying.

“I applied to hundreds of jobs and heard nothing back.”

I’ve heard that line more times than I can count.

Most of the time, it’s not a qualification problem.
It’s a positioning problem.

Your resume isn’t clearly translating your value.

Before AI, fixing this meant:
 – Pulling keywords from every job description
 – Tweaking bullets role by role
 – Rewriting your summary each time
 – Tracking it all in a messy spreadsheet

It worked. But it was draining.

Now tools like Teal do what I used to coach candidates through,  just faster and without the guesswork.

Here’s what stands out in Teal:
◾ Keyword matching so your resume aligns with the job description (and doesn’t get filtered out).                                                 
◾AI bullet rewriting to make your impact clearer and more results-focused.   
◾Multiple resume versions tailored to different roles.                                 
◾A built-in Job Tracker to replace the chaotic spreadsheets and scattered tabs.

There’s a strong free version that covers the core features.

If you’re actively applying and want deeper insights, tracking, and optimization tools, the advanced version is worth exploring.

Sharing the link here  → https://tealhq.co/4t8QvjE

Tighten your positioning. Optimize before you hit submit on any job application.

Happy Job Searching!

#Tealpartner

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Joshua Rawe ⚡

Kumud Deepali Rudraraju, SHRM CP

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The Battle

Joshua Rawe ⚡

Kumud Deepali Rudraraju, SHRM CP

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Joshua Rawe ⚡'s LinkedIn Performance

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