Helping B2B Tech Sales AE's earn passive income while saving taxes by investing in real estate. From $220MM in tech sales to 700 apartment units. Soon to be best-selling author.

Tech Sellers looking to:

☑️ Lower your tax burden
☑️ Escape tech sales burn-out
☑️ Create a sales "escape plan"
☑️ Generate passive income through low risk hands-off real estate investing

My Story: 

Having sold $220M as an Enterprise Account Exec., I was making a ton of money but I was getting killed on taxes and sales just became a transactional flywheel. 

I had to keep selling, selling, selling to keep my head above water.

I finally realized that Tech Sales was really a vehicle to creating wealth by combining it with real estate investing where I can start to put my money to work for me, so I don't have to keep working for my money.

Benefits:

1️⃣ Diversify your W2 sales income (insulate yourself from job loss or market shifts)
2️⃣ Save on taxes (bigger/better write-offs! Save a ton on taxes & earn a return)
3️⃣ Low risk, hands off passive investments (no 2nd job of dealing with tenants / toilets)
4️⃣ Put your cash in the bank to work for you (like the wealthy do)

What we offer:

  ---  Our invitation only investment club helps Tech Sellers to quickly learn how to invest passively in apartment real estate deals that we screen and vet for you, saving you hundreds of hours.

My Real Estate Background and Record

🏦 Sometime in 2017 thanks to a desire to create passive income, I discovered multifamily real estate investing and fell in love.

👛 I put together my first deal with a group of friends in 2019, a 28-unit in Houston, TX.

We put our second deal together, a 12-unit, in Austell, GA.

Our 3rd, a 56-unit in Atlanta, GA, followed by a 96-unit in Augusta, GA.

Our 5th deal, our largest, a 278-unit in Shaker Heights OH came together during COVID, our most difficult to pull off, but had so much untapped potential.

🏧 We exited three deals of our deals and achieved the following returns for our investors;

  ---  28-Unit - 1.83x Equity Multiple and 57.79% Avg. Annual Return 💰 
  ---  96-unit - 2.86x Equity Multiple and 17.49% Avg. Annual Return 💰💰 
  ---  56-unit - 3.27x Equity Multiple and 103% Avg. Annual Return    💰💰💰

John-Paul Albano

I went from grinding through unfocused sales calls to guiding billion-dollar executives through 5-week transformations that solve their biggest pain points.

How? By focusing on leading instead of selling.

Early in my sales career, I focused on solutions at the director level — features, functionality, and fixes that made life easier for individual teams. But those wins rarely scaled. Deals stalled, initiatives lost momentum, and transformation never reached the boardroom.

Now, I tie those same solutions to outcomes that matter to the C-suite — growth, margin, efficiency, and risk reduction.

That shift changed everything. I stopped chasing activity and started creating alignment.

That’s when I built the Executive Workshop System (EWS) — a simple, proven framework that helps companies align stakeholders, reduce risk, and make confident, transformational decisions.

Today, instead of chasing deals, I help leaders orchestrate real change. EWS connects IT, finance, sales, service, and operations to the outcomes that move the business forward — and the organization upward.

I’ve seen CEOs approve million-dollar budgets in 24 hours. I’ve watched frustrated teams turn chaos into collaboration. And I’ve seen careers — including my own — transform when people finally stop selling and start leading.

If your organization feels stuck, scattered, or slowed down by complexity, I can help you bring alignment to the table and momentum to the mission.

Transformation isn’t luck. It’s leadership — one workshop at a time.

taplio

The Battle

John-Paul Albano

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