Cold Email & Deliverability | Growth | Partner @ Vinna.ai

If you're interested in improving your cold emails, you've come to the right place.

I’ve worked with clients like Discord, HP, Jellysmack, L'Oréal Paris, Fourthwall, Creative Juice, PearPop, and many more — sending over 60 million cold emails across different industries.

I combine cold email and outbound GTM expertise with AI solutions, smart automation, and deliverability optimization to help businesses scale their outreach and consistently book meetings.

My passion is sharing the knowledge I’ve gained from 5+ years in outbound sales, lead generation, and email deliverability with businesses and individuals who want to get the most out of their cold emailing process.

If you think there’s any way we can help each other, feel free to DM me!

Jovan Shojlevski

How most cold emailers clean their lead lists:

1. Export their contact list
2. Upload it to a verification tool
3. Wait
4. Download the results
5. Re-import the clean list
6. Suppress the bounces

That's 2+ hours per week.

8 hours per month.

Almost 100 hours per year.

On something that should take 0 minutes.

And don't get me started if you do crazy sales volume.

I switched to Bouncer AutoClean since it came out.

It: 

1. Connects to your CRM.
2. Verifies new contacts every hour.
3. Reverifies existing ones automatically.
4. Suppresses undeliverable emails on its own.

I haven't touched a verification CSV since.

And my bounce rate has been as low as ever.

Automate the boring stuff.

Spend your time on what actually makes you money.

Landing 1.2M+ cold emails/month in the inbox at Grow Surely

I check 6 things before sending any sales email campaign.

(Skipping even one can destroy your deliverability)

1. DNS setup → MxToolBox

SPF, DKIM, DMARC must be perfect.

If anything is in red, I let the domain warm up for longer.

No exceptions.

2. Domain reputation → Cisco Talos

If a domain's reputation isn't perfect, nothing is sent from it.

3. Email verification → Bouncer

Every email gets verified before it touches a campaign.

It also identifies spam traps, breached addresses, and complainers.

Invalid/untrusted emails = bounces = reputation damage.

4. Copy readability → Hemingway Editor

Grade 7 reading level or below.

If a 14-year-old can't understand it, simplify it.

5. Mailbox warm-up → Instantly.ai

Every mailbox needs at least 14 days of warm up.

I also always leave backup inboxes to warm up for longer.

6. Sequencing → Instantly.ai

Randomized times. Random intervals.

Predictable patterns trigger spam filters.

That's it.

6 checks. <15 minutes. Every campaign.

I track a metric that most cold emailers ignore.

It's not reply rate.

It's not open rate.

It's lead-to-valid-email rate.

Here's what I mean:

You build a list of 1,000 leads.

You run them through an email finder.

Only 400 come back with valid emails.

That's a 40% lead-to-valid-email rate.

Which means 60% of your research was wasted.

I used to deal with this every week.

Hours spent building lists.

Half the leads had no usable contact info.

It was the most frustrating bottleneck in my workflow.

Then I switched how I source leads.

I start with Prospeo.io 

And it's not just for enrichment.

But for the entire list build.

Here's why it changes everything:

→ 280M+ contacts with pre-verified emails
→ I filter by ICP before I ever export
→ Every email is verified at the source
→ My lead-to-valid-email rate went from 40% to 90%+

That means from 1,000 leads, I get 900+ valid emails.

Not 400.

Same effort. More than double the output.

Here's what that looks like in practice:
Old workflow:

→ Scrape leads from 3 different tools
→ Cross-reference in Clay
→ Run emails through a verifier
→ Lose 50-60% of the list
→ 4 hours of work for 400 usable leads

New workflow:

→ Build the list directly in Prospeo
→ Enrich for personalization
→ Push to Instantly.ai
→ few minutes for 900+ usable leads

The best campaigns don't start with better copy.

They start with better data.

If you're losing half your list before you even send, fix the source.

I help Founders Get Seen on LinkedIn | 9+ Brands Built | 12M+ Impressions | Trusted by Industry Leaders | Follow for Posts on Entrepreneurship & Branding

Are you struggling to attract your target audience on LinkedIn?

Hi, I'm a LinkedIn brand strategist passionate about helping founders, CEOs of tech companies, and venture capital investors amplify their presence on LinkedIn.

I know you have incredible ideas, strong values, and a powerful mission. 

But with so much on your plate.

Building your LinkedIn presence can be overwhelming.

Here's the good news: You don't have to spend hours crafting posts or chasing the latest "hacks."


I can help you:

- Establish a rock-solid LinkedIn strategy that attracts the right audience.

- Create high-performing content that showcases your expertise.

- Build a community of engaged followers.

- Free up your time to focus on what matters most – running your business

Imagine the impact of a well-crafted LinkedIn presence on your business growth. 

My clients have seen a 70% increase in engagement within the space of 30 days.


If you're ready to elevate your LinkedIn brand. Send me a DM now, and let's start building your brand together.

Victor Ugwuoke

I was scrolling on LinkedIn yesterday. The first 3 posts all looked the same in format and style. The topics might be a bit different, but they follow the same template.

That was when I realized there's a problem with how people write.

1. people allow AI to write their content without putting thought into it or editing it.

2. people copy other people's format and style and recycle the same thing.

3. people are competing instead of creating real value.

As a writer on this platform who builds personal brands for CEOs and founders.

Here's what I can say right now. if you want to stand out on this platform, write about things people can't copy. write the way you speak in real life. write from your personal experience.

If everybody is writing like everybody else. write like yourself. you'll easily stand out.

I help Founders Get Seen on LinkedIn | 9+ Brands Built | 20M+ Impressions | Trusted by Industry Leaders | Follow for Posts on Entrepreneurship & Branding

I’ve received more “no” than “yes” in business. And rejection hurts.

It’s one of the main reasons many people avoid entrepreneurship.

Some days I ask myself:
“Why am I choosing this path?”
“Is this even worth it?”
“I could just get a stable job and live peacefully.”

But I’d have to trade freedom and control for comfort.

And comfort has never sat well with me.
I believe the pain is temporary.

Growth requires friction.
If you’re facing rejection right now, understand this:

It’s not a sign to quit.
It’s the price of entry.

Every successful person has paid it.
And they’re still paying it. keep going.

taplio

The Battle

Jovan Shojlevski

Victor Ugwuoke

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Performance ScoreJovan Shojlevski's LinkedIn Performance

Performance ScoreVictor Ugwuoke's LinkedIn Performance

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taplio

The Battle

Jovan Shojlevski

Victor Ugwuoke

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jovan Shojlevski's LinkedIn Performance

Performance ScoreVictor Ugwuoke's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJovan Shojlevski's LinkedIn Performance