Josh Norris

Josh Norris is a strategic leader in capital-efficient GTM design and post-raise execution for high-growth SaaS companies. He partners with founders and CFOs to ensure new capital converts into predictable, investor-grade revenue systems rather than uncontrolled burn.

He has advised 60+ Series A-D startups, helping teams eliminate burn drift, professionalize reporting, and build GTM infrastructure that supports follow-on funding. His work has contributed to multiple clients reaching seven-figure ARR within their first year and advancing to subsequent rounds.

Josh previously led GTM, revops, partnerships, and business development at Hyperbound, scaling from zero to $5M ARR in under two years, and at Lavender during the 2022 downturn. He also managed a 36-engineer organization at a publicly traded SaaS company, giving him a rare systems-level perspective on how revenue, product, and capital deployment align.

The moment the wire hits the bank is the most dangerous point in a startup's lifecycle. Josh operates as the architecture partner between board expectations and execution, ensuring every dollar deployed compounds.

GTM Consultant

I consult on sales, marketing, and customer success.

Josh Norris 🐦‍🔥

Speaker - I help leaders create clarity and make fearless decisions | Demystifying Sales and Organization Enablement 📈 | Featured in Find My Catalyst, Autoklose, The Learning Guild | Speaker (NSA) | Golfer ⛳

I help business leaders and their teams FIND Clarity, STOP Second-Guessing the Work They Do, and identify the Next Logical Step so they can take it.

I have been fortunate to work a combination of F100 and high growth tech companies over the past 30+ years as an individual contributor and leader. A combination of coach, enabler, and a leader who knows that legacy is built through developing better leaders. My work is built on a combination of processes, frameworks, methods, tools, & applied thinking.

I understand and appreciate the importance of defining strategy (the How), and turning that into tactics (the What): it's one thing to know what to do, it's another thing to do it, and know what to do next.

Mike has worked at UPS, SmartForce (acquired by SkillSoft), O'Reilly Media, and with clients such as Intel, Microsoft, MIT, the Walt Disney Company, Full Sail University, and a number of early stage startups & entrepreneurs.

At Catalyst, I've developed a methods based on clarity, culture, integrity, and caring. My approach to sales and leadership prioritizes problem-solving and client needs over aggressive tactics.

As an advisor and coach, I cultivate strong organizational cultures and develop effective leaders using proven processes, frameworks, and innovative thinking. My background spans success in tech companies, transition to advisory roles, and implementation of visual strategies (#WhiteboardWednesday).

Known for straightforward (sometimes colorful) communication, I connect deeply with clients to drive meaningful change. My goal-oriented approach, tempered with empathy, empowers business leaders and entrepreneurs to excel professionally and personally.

Outside work, I am a family man, avid golfer, and a NY Jets and Islanders fan.

Let's connect to elevate your business leadership and organizational effectiveness.

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Josh Norris 🐦‍🔥

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