Currently hiring a Digital Marketing Manager for Mission Hotels, click the “Now Hiring” link in my profile to apply | COO at Anchor ⚓️ | 100x Leadership | #KeepImpacting | The Best is Ahead → Always

Coaching CEOs, Presidents, Founders and Owners to achieve radically outsized results through executive coaching and consulting.

What I Do:

High-impact executive coaching, working exclusively with 6-9 select clients at a time who are committed to taking massive, fearless action.

Services include:

- Executive Coaching for CEOs, Founders, and Owners
- One-on-one 'Ideal Future State' Power Coaching Sessions for Growing Leaders

Expertise:

With over a decade of experience coaching hundreds of leaders, I've helped organizations across industries achieve exponential growth, from early-stage companies seeking product-market fit to established businesses surpassing $100M in revenue.

As a 3x EOS Integrator with professional experience in commercial real estate, SaaS, and ministry. Bringing proven frameworks and strategies to every engagement.

Helping leaders solve their most critical challenges, including:

- Top 5 people, process, or project problems
- Building scalable processes that work
- Hiring high-impact leaders who deliver results
- Identifying + executing on your top 3 opportunities
- Driving significant sales and revenue growth
- Creating & aligning a powerful leadership team

Approach:

I work by invitation and referral only with high-drive, high-integrity leaders who are ready to 10x their vision and achieve more with less, faster and better than they ever imagined.

Interested in learning more? 

Send me a DM. We'll set up a call to discuss your goals and determine if there's mutual fit.

— 

Additional Context:

No matter where I am, I intend to multiply leaders.

Life mottos: 

No Reserves. No Retreats. No Regrets. 
The best is ahead. Always. And Keep Impacting. 

Personal Values:

- Relentless Optimism
- Bias Toward Action
- Team > Self
- Aggressive Learning
- Focus on People & Results

How I think about life:

Healthy things grow w/ the right soil, sunlight, and root system to produce 30x, 60x, 100x impact. Creating maximum conditions for growth; Pruning all aspects of life that don’t produce fruit.

1, 5, 10, 20 year and Lifetime Targets:

- Impact 100 Lives: in 1 Year
- Impact 1,000 Lives: in 5 years
- Impact 10,000 Lives: in 10 Years
- Impact 100,000 Lives: in 20 years
- Impact 1,000,000 Lives: in my lifetime

Josh Etress ⚡️

7 months ago, someone left a sizable dent on the right side of my 4Runner. Clearly opened the door w/ some velocity. 

Found it on my way out from church. 

Could have happened anytime. 

My 5 year old was so confused. 

“Dad, why didn’t they leave a note, how are you going to forgive them if you don’t know who it was?”

I told him I didn’t know. But that it was okay.

Then educated him and my other sons on taking ownership and leaving a note w/ your phone number. 

The 5 year old pipes up again…

“Dad, I have an idea, let’s write a note and put it on the car so they might see it. And it can say ‘we forgive you, next time leave a note with your phone number so we can forgive you in person and you know you’re forgiven’”…

The whole episode was worth the dent. 

“Etress’s love the Lord” is a family mantra. 

And if loving God means forgiving others

We’re doing alright in my book…

Multiple lessons wrapped up in one. 

- Take ownership. 
- Offer forgiveness. 
- Find people and let them know their forgiven. 

Pretty sure this is how God treated me by sending his son Jesus. Or at least part of how imagine it. 

Otherwise, I’m just a guy leaving dents all over the place. Now, I’m the guy forgiving them. If you follow the analogy. 

And now I’m teaching my sons to do the same. 

How can I not forgive. 

When I’ve been forgiven so much in life. 

Thanks for reading. 

The best is ahead. Always. 

And keep impacting. Because it matters. 

-JE

Coaching high-drive, high-integrity, high-impact CEOs, Presidents, Founders, and Owners | 3x EOS Integrator | Sharing wisdom w/ 27,000 humans seeking to be a little wiser every day | select engagements only

A million dollar skill: Making things right by taking full ownership, apologizing specifically, asking for forgiveness, and then acting accordingly. 

Not easy. But best and most effective.

Even if it's hard.

I’m sharing 2 secrets about LinkedIn (and life in general) that can radically alter how you experience this platform.

And right or wrong, I truly believe you can become a top 10% creator here by following this exact model.

Here it is. 

1. Show up repeatedly for six months

Show people you’re trustworthy, principled, courageous, competent, loyal, kind, understanding, forgiving, and unselfish. 

In every single interaction w/ others here, be on the list above. 

Do it when you post, connect, DM, comment. 

Do it when you connect in person. Do it at events. Do it when you have calls. Do it all the time. Do it on repeat.

And whatever you do. Don’t stop doing it. 

Now to secret #2: 

Go first. And go positive. 

98% of humans here will mirror your energy and engagement. 

2% will mock you. Think less of you. Talk behind your back. 2% will leave snarky, cynical, confusing and often weird comments. 

2% will think you’ve lost it. 

But 98%. 

They’ll trust you. 

And over a long enough time horizon, they’ll recommend you. They’ll hire you. They’ll support you. They’ll buy your products. They’ll tag you on items relevant to your life and business. They’ll pass along opportunities. They’ll make connections for you. 

They’ll do exactly what you’ve done for them. 

Over and over and over again. 

So that’s it. Those are the secrets. 

Almost always, nearly every time, the vast majority of the time… when you do this constantly over a very long period of time. 

It’s nearly impossible to lose.

I really believe in the power of LinkedIn, and honestly, I don't care if this post gets 2 comments, 20, or 200, or if it gets any likes or engagement at all.

But if it helps someone I'm serving accomplish their goal, then that's a huge win for me and, and in my opinion, the whole community. 

It means LinkedIn is working.

It means LinkedIn is building and growing the wider network of relationships to help people get things done. It means it matters to be here.

So here's the ask:

Do you know an operator in the construction, concrete repair, specialty trades, self-performing crews, or industrial services space doing $7-15 million who has an abundance mentality and would be willing to share what's worked for them?

Someone who remembers what it took to get there and is open to a short call or conversation.

If so, I'd love a comment, tag, or DM.

And I'll forward this to my client so they can reach out directly.

If nothing comes of it, that's fine too. But I believe this place is special.

And I think most of you...

Do too.

The pastor of one of the largest and most influential churches in our city was leading a leadership training. Maybe 40 of us in attendance. 

The man was leading a congregation of 4,000+, writing books, speaking at conferences, preaching 3-4x a week. 

I was 26. 

He told us to find 4 mentors one, two, or three stages ahead of us in life. In areas you’re interested in exploring. 

He said:

Ask them to coffee, provide them w/ questions in advance, and tell them you’d set it up with their EA’s and meet them at a location near them or at their office and on their schedule.  

He said to go for the highest level leaders you could find. 

He said, if it went well, ask them if you could do this 2-3x a year and call them 1x a year if you had something to run by them. 

I left the training. And immediately setup a meeting w/ him for the earliest his calendar would allow. 

I was new to the city. 

When I met with him, I asked him if he would personally connect me to 4 of the best leaders he knew in business, politics, and ministry. 

He did. Email intros went out that week. 

One became a lifetime spiritual mentor. 

One became my future boss. 

And taught me how to be a COO. 

One taught me how to raise 4 kids. 

One taught me how to lead a team. 

I’m not sure if I got lucky. Or was in the right place at the right time. Or took just enough action to change the trajectory of my life. 

But what I do know is this was the single best piece of advice I got in my 20’s. 

And the single piece of advice I’d give someone in their 20’s now who wants to do something big w/ their life. 

Nah, not everyone’s gonna be in the same position I had above. But sometimes you gotta make your own luck. 

And trust God in the process. 

So if you’re young and hungry and fired up. 

Find a way, some way, to make this happen.

Whatever it takes. 

Just keep going. 

Until you find them. 

P.S. if you’re in 20’s, in Nashville, and wanting to live a life on message, on mission, and in ministry (in business) and want to connect in 2026. 

Send me a note. Might be a non-traditional ruck, but I’m willing to try and make it happen.

Facts: Realizing how few people think about you (at all) is one of the most freeing ideas/concepts in life.

For most. This frightens them. 

For others. It frees them. 

From personal experience, 

I much prefer the latter.

15 Tiny Habits to take your life off hard mode.

Pick one, master it, stack another.

- 7-8 hrs/sleep
- Learn to say no
- 8,000 steps a day
- Automate your savings
- Ten pages of daily reading
- 5-10 grams of creatine a day
- Avoid the news (or most of it)
- 12oz of water when waking up
- Limit poison intake (aka alcohol)
- Build and follow a simple budget
- Weekly coffee w/ 3-4 close friends
- Tell someone you love them everyday 
- 15-min weekly review and planning time
- Timeblock your workouts (strength + cardio)
- Turn off notifications except texts & voicemails

Life is hard on its own.

Much less playing Hall of Fame mode.

Keep it simple. Stack your habits. 

And win more often.

P.S. What's your personal favorite tiny habit?

Looking to add to this list in 2026.

What a wild & incredible week.

And I’m freakin fired up about it. 

- traveled to a client producing $160 million in revenue to see the facilities and production, spent a half day mapping his personal vision for his life the next 90 days 

- mapped the top 5 people, process, and project challenges w/ another client at $5 Million targeting breakthrough to $7 and then $10 million top line

 - navigating a series of complex challenges w/ another client, helping spur on an increased cadence of accountability and connection w/ their team, vision for the future, and directly responsible individuals tackling each challenge 

And…

- two hours consulting a 300+ team member org on how to successfully pursue their desired outcomes and goals systematically by taking action on the highest leverage activities 

- mapping a framework and solution w/ two co- founders facing rapid growth. Understanding levers to scale when it comes to people and excellence and ownership. 

—

Yes. 

These humans are in the game.
Investing in and pursuing a life that matters
and work that matters and outcomes that matter. 

Reminding them they can do more w/ less,
faster and better than they ever imagined. 

Reminding them:

- they’re good leaders and good leaders lead
- to have dreams big enough to be fired up about
- that action creates traction & action cures fear

And reminding myself. 

That this… 

Is what I was made for. 

-JE

-- 

P.S. I coach high-drive, high-integrity, high-impact CEOs, founders, and owners of businesses doing upwards of $1MM - $50MM achieve their dreams & solve their challenges. 

P.P.S. If that’s you, and you’d like a complimentary 2-hour consulting session. Send me a note.

I’ll share 3 prompts ahead of time and we’ll dive in on solving the top item on your list that needs to see enormous progress. 

And last, but not least…

The best is ahead. 

Always.

Be positive. Go first. Do it constantly. 

This instantly pulls you into rare tiers of growth and impact. A rare combination few humans possess and even fewer utilize. 

The 3 piece combo is a skill. 

Like woodworking, welding, public speaking…

You can develop it from scratch. You can practice it everywhere. And the downside is close to zero. 

❌ enter a room, hands in pocket, waiting for others to introduce themselves, solemn expression

✅ enter a room, hands comfortably at you raise, you step toward people, smile and introduce yourself, ask questions and repeat 

No this isn’t about introversion or extroversion. 

It’s about initiating w/ positive intent 

❌ boss voices a challenge, you have an idea but you wait to share out of fear, someone else steps in to take on the project

✅ boss voices a challenge, you voice an idea and belief it can be solved, you attack it w/ rigor and positive energy

Again, this isn’t brown nosing. It’s tackling something w/ positive energy, being first to the ball, and doing it on repeat. 

There are 100’s of examples. 

My main point thogh - this is a skill. This skill accelerates your life. There’s opportunities to apply it in low stakes environments everyday. 

Be positive. 

Go first. 

Do it constantly.

Sharing a three step playbook to reduce stress, clear your mind, and find more peace at work. 

2-minute read

Let’s jump in. 

Step 1: Competence equals confidence.

Think of a task you feel uncertain about, ask to be retrained or coached on this task. You’re probably doing great. And need to hear that.

Or, you may be doing poorly. And need coaching to improve your results. Either way, it’s a win. 

Try this: 

“Hey boss, I’m not feeling confident with X, when is the soonest I can be coached on this to ensure I’m performing at a high level?”


Step 2: Ask your leader to prioritize for you 

You’re list is full. It’s overwhelming. You don’t know where to start or what matters most. 

Rank your projects from most to least important. Then, ask your manager if it’s in the right order and what, if anything, they’d move up the list. 

Try this: 

“Hey boss, my plate is full and I want to make sure I’m focused on the right things, can you look over my priority list w/ me to see if I’m on the right track?”


Step 3: Glass balls vs Rubber balls

What can you drop, and two weeks later it bounces back up (rubber). Or what ball if you drop, shatters on the floor (glass). 

Put a G or an R by every task on your list

Try this:

“Hey boss, is there anything I’m working on right now that if I do in two weeks, it’s still okay? I’m working hard to focus on what matters most”

That’s covers it. 

- competence equals confidence
- ask your leader prioritize for you 
- glass balls or rubber balls 

Do these three things and watch your anxiety levels come down. 

Faster than you can imagine.

Lucia Kanter St. Amour

Under the Sisterhood

UTS is a social impact company that addresses the critical gaps in women’s health education, diagnosis, and treatment. As CLO, I'm responsible for: legal guidance on general business operations, partnerships, and organizational practices; contract review and negotiation with vendors and partners; policy development ensuring legal, ethical, and privacy compliance; risk awareness and mitigation; recommending practical strategies that project the organization’s integrity and vision; addressing potential legal issues related to employment and board members; liaising and supervising outside counsel; partnering with cross-functional teams to effectively communicate the organization’s mission, support its programs, and amplify its social justice initiatives.

Chief Legal Officer

Pactum Factum

Chief Legal/Negotiation Officer for various corporations, NCAA athletes, and organizations; U.S. mediation liaison to Supreme Court of India 2022-2023; have mediated/negotiated 1000+ cases; host of "Forces of Good" podcast. Seasoned employment law and negotiation expert. Pactum Factum Press publishing.

Attorney | CLO | Publisher

UN Women

VP, San Francisco  - the birthplace of the United Nations in 1945. UN Women USA is the official, membership-based non-profit organization that raises funds and awareness for UN Women, the United Nations agency that advances gender equality and female empowerment globally.  Events and projects include: Cities for CEDAW a nationwide, grassroots effort to encourage local governments to become more gender equitable; EVAW - an effort to End Violence Against Women; The Gender Equal Pay coalition; HeForShe, a social movement campaign providing a systematic approach and targeted platform through which men and boys become agents of change for the achievement of gender equality; Women In Climate Change Gender Action Plan; Bi-annual Global Voices Film Festival

Vice President - UN Women USA

Spectrum Strategies for Autism

501(c)(3) non-profit organization providing sibling programming; and rescue dog matching, placement and training to families with children with Autism and other special needs.

University of California, College of the Law, San Francisco (formerly UC Hastings)

Teaching:  Negotiation / Mediation Clinic / Mediation Certification for Professionals / Special Education  Law. 2003-2012 taught regular course(s) on-site each semester. I tried to retire, but noooooo. They wouldn't let me 😂 2013-present continue on faculty as hybrid (remote and on-site) coach and instructor

Law Professor (Adj.)

International Chamber of Commerce

Serving as judge and mediator for ICC mediation competition in Paris, France

Mediator and Judge

University of California, Berkeley - School of Law

Teaching Negotiation practical skills course and supervising independent studies

Lecturer

EEOC

One of the small team of original designers of the Equal Employment Opportunity Commission’s pilot mediation program in 1996 for the San Francisco Regional Office, and later mediated EEOC cases from San Jose to Sacramento

Mediator

Judicial Council of California

In-house employment law attorney for the Judicial Council of California, Administrative Office of the Courts (AOC), the policymaking body for the entire California court system for 58 counties and the Supreme Court of California. I advised the Judicial Council, the Chief Justice of California, and trial and appellate court judges and court officers, contributing to major policy and legal decisions on employment and labor issues that affect the entire judicial branch of California. During that time, I was also selected by the California Division for Judicial Education and Research (CJER) as a representative attorney for the judicial branch to conduct ongoing discrimination and harassment training through live, televised, satellite broadcast programming to court employees statewide. The target 20,000-member audience consisted of judges, human resources professionals, court directors and court staff. Broadcasting live with a studio audience, I also co-hosted CJER’s production of “Dr. Martin Luther King, Jr.:  A Celebration of Justice,” as part of the Division’s Continuing The Dialogue television series. The content of many of the broadcasts drew upon expertise in the field of Civil Rights and various discrimination and fair employment laws.

Attorney - Office of the General Counsel

Orrick, Herrington & Sutcliffe LLP

Upon dissolution of boutique labor & employment firm in San Francisco, joined Orrick's Employment Law group and handled all aspects of litigation and client counseling. Closest clients I worked with included Gap, Apple, Oracle, Electronic Arts

Employment Litigation Attorney

VP Emerita UN Women | Attorney Action Figure 🦸🏻‍♀️ | Arresting Author | Chief Negotiation Officer | Plucky Podcast Host | Irreverent Int'l Keynote | "What Box?" Bellwether

📚 World domination through literary seduction. Elegant. Defiant. Irresistibly true. Are you ready for what's next (October 13, 2025)? MY WRITING IS ORGANIC USING REAL INTELLIGENCE (AI wishes it could write like me)

I'm not bossy. I'm BOSS. A UN Women VP, provocatrice, attorney/law professor turned negotiation GOAT . . .

(Buckle up. This is ..."a lot")

🦸🏻‍♀️ I help women harness the power of everyday negotiation—from conning a toddler into eating peas to running the boardroom. I authored the Little Black Dress of negotiation books. Why?

Because negotiation isn’t just for business. It’s everybody’s business 🧐

(But you don’t need me to “empower” you. Nor do I sell a “masterclass” or certification from my own “institute”)

🌍 World Mediation Peace Activist. Benevolent & incurable explorer (dubbed “creative savant”—you know who you are). A bit wild at ❤️‍🔥, I struggle with purpose and disrupt with goodwill—through advocacy, teaching, writing, broadcasting, philanthropy, art & sports.

🗣️ Polyglot. Passionate about people & social progress. JEDI agent (not a Star Wars ref). I’ve practiced law in private, public & non-profit sectors; have taught internationally, including over two decades as faculty at two University of California law schools.

I get that people are messy multitudes—and how they actually behave in conflict & decision-making.
What makes me next-level? Decades of deep experience in negotiation, behavioral economics, game theory, plus dope training in:

✔️ Emotional micro-expressions
✔️ Lie detection
✔️ Neuroscience & decision analysis

Oh, and I know the #1 most stealth negotiation skill. 😎

(Kinda like x-ray vision. Hint: it’s NOT “speaking your truth.”)

WHAT I’M NOT:

❌ A sales/marketing bro who built my expertise off a “masterclass”
❌ A brand
❌ Your income stream
❌ After your 💰 or approval
❌ One to trademark words. Ahem™ 🙄 (you know the type)

Special needs parent & dog whisperer—chaos doesn’t faze me, and persistence is my default setting. CEO of a 501(c)(3) nonprofit providing dogs & sibling support for families with special needs kids.

🫶 Turn-ons: Cake, shoes, pour-over coffee, decent literature
🤢 Turn-offs: NIMBYism, vapid buzzwords, elitism, posers

💡 Meyers-Briggs type? ENFJ-A (same 2% club as Obama & Oprah).

🕸️See more on pactumfactum.com, but TLDR: 
I’m 95% human Labrador (begs the question: what’s the other 5%?). Find it endearing or annoying. That's on you. Either way, I’ll be me because, as Oscar Wilde said, “Everyone else is taken.”

P.S.
❌ I don’t do casual Zoom coffee chats
✅ I’ve already overpaid it forward

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The Battle

Josh Etress ⚡️

S. Lucia Kanter St. Amour

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The Battle

Josh Etress ⚡️

S. Lucia Kanter St. Amour

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Josh Etress ⚡️'s LinkedIn Performance

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