By 2026 online retail sales are estimated to have grown by 56%.

Estimating to reach £6,100,000,000,000 GBP. 

By now, you understand the importance of selling your products digitally.

Just a minor problem:

You’re unable to grow or make any revenue through online channels.

You see others around you excel and make a great living.

On the other, you’re stuck.

At this point, you’ve wasted money on campaigns that didn’t convert, you fell behind with consumer habits and you’re falling behind your competitors. 

You're trying to analyse data that doesn't make sense and learn platforms that take too much of your time. 

All while unused inventory is sitting there and not being sold. 

You even may have had bad experiences with agencies that don’t produce, don't communicate but make sure they send you their large invoice at the end of the month.

Worse, you are even losing time in the areas of the business you are best at and where you will make the greatest impact.

That’s a nightmare scenario you don’t want to think about for long.

It’s time to make a change.

What if you had a commercial-oriented partner in your corner?

Someone who takes care of every digital aspect of your business.

Ranging from running your email marketing, executing ad campaigns, and optimizing your website.

How much easier would it be to grow your business?

That’s where I step in.

As an experienced eCommerce marketer, I help overwhelmed e-commerce business owners increase their revenue to a 7-figure level by managing and optimizing every digital aspect.

My goal is to grow your revenue, give back your time and help you focus on what you’re best at, making your business as successful as possible. 

If you’re interested in how I can help your business, send me a DM and we can chat.

I can’t wait to hear from you.

Josh Blackburn

Ecommerce Manager (Head of DTC)

Blackburn Digital

I help 7-figure D2C brands increase revenue, grow retention and build customer loyalty, using my expertise in email marketing and retention strategy

Founder

Regal Gentleman

In 2014 Regal Gentleman was born out of a bad haircut experience. 

It is now an award-winning men’s grooming media company and barbershop, with over 70m+ Youtube views worldwide. 

In January 2023 we launched our very first barbershop in London to help give self-employed barbers a space to grow their business without the hassle of needing to run a shop. 

Achievements & Impacts:

- 70m+ Youtube views worldwide. 
- Grew an audience of over 1m+ across social media.
- £750,000+ revenue generated with £0 marketing spend.
- Oversee & executed on the launch of our first London barbershop.

Co-Founder

SIMMI

SIMMI is a women’s fast-fashion brand. Brought on board the social-first online business to lead a step-change in the structure, vision, and growth ambitions of the brand. A pivotal senior player who launched the brand's first eCommerce and Digital teams and strategies.

Achievements & Impacts:

- Steered the strategic growth of eCommerce and digital that delivered a 35% increase since 2019, and YoY growth of 30-40% across Facebook, Email Marketing and Google AdWords generated sales.

- Delivered revenue-boosting strategies, with a 35% growth in 2 years, and a 40% growth in the US from digital-first activities – pivotal to taking the brand from seven-figure revenue to eight-figure

- Consulted as a Senior eCommerce & Digital Manager to steer the setup and launch of their eCommerce and digital team. 

- Created a structure and framework that would support future growth from Paid Ads, Social, Email and Affiliate marketing to SEO and web development, CX and customer journey maps.

- Recruited new talent into the team, inc. 1 freelancer, 1 design agency talent and recruited 2 permanent marketing assistants to take ownership of social, email, content, and digital services from a strategic to analytics level.

- Re-strategized digital-social investment, including in response to the IOS update that stopped Apple from tracking data from Facebook.

Senior Ecommerce & Digital Manager

USB International

USB International are the holding company of well-known luggage brands, Aerolite and 5 Cities. As eCommerce Manager, led the development of the consumer channel while pioneering a culture that embraces brand vision and values for business growth. 

Achievements & Impacts:

- Created the innovative website strategy that drove online website sales to £800k in just 10 months (20% profit).

- Planned and executed the Black Friday strategy that delivered £300k revenue in 1 weekend 

- Analysed the existing website offering to identify overspending, slashed costs from £3k/month to £250

- Successfully redeveloped customer service protocols to enhance the customer experience – tackled underperformance via the introduction of a new website, customer engagement tactics and launch of a Live Chat (24/7) function via Zendesk

I help 7 figure D2C brands increase revenue, grow retention and build customer loyalty, using my expertise in email marketing and retention strategy.

Hi, I'm Josh.

I help eCommerce brands grow revenue and profit through email marketing and advanced retention strategies.

And no, my strategy isn't just sending emails.

That may have worked back in 2014.

But in 2024, our work goes much deeper than that.

And it is all centered around the most important thing for your business: PROFIT.

But if you're looking for someone who only sends emails without considering your unit economics, won’t build a strategy focused on profitability, and doesn’t help you understand how to get your product into customers' hands, then I'm not the guy for you.

My strategy is simple:

I’m here to help you solve your true business challenges, not just to send emails every week.

When you work with us, you get a true partner focused on:

- Converting as many prospects into customers as quickly as possible
- Increasing the percentage of first-time customers who return, boosting their lifetime value
- Leveraging your loyal audience to enhance our acquisition strategies

We’ve helped brands like Straand, Cozmo Sofa, SIMMI London, and Willowberry achieve significant growth, and we can do the same for you.

If you’re looking for a retention partner who will provide you with a genuine strategy to grow your business, then send me a DM.

Worst case, we're not a fit. Best case? We’ll spend the next few years watching your business grow profitably.

Co-Founder & Director

Regal Gentleman, born out of a bad haircut, and now a side-hustle, is an award-winning men’s grooming D2C, e-commerce and educational company. Our vision was to eliminate the complexity from men’s grooming experiences, and I am the player that steered the ecommerce and digital strategy that now attracts over 200,000 organic website visits/month. 

I created a vision, plan and action that resulted in a social media and content strategy, and video series that attracts 2million+ YouTube views/month. As more than a face of the business, I am hands-on developing strategic based on tangible insight. I am a regular at in-person coffee meets, focus groups and calls that improved customer experience, increased insight generation, and result in a deep understanding of the customer journey at all functional levels.  

From start-up to growth to six-figures, I was involved in everything from eCommerce strategy development to creating user personas, customer profiles, UX/UI plans to the website itself. I drove end-to-end product development too that synergised with sector trends and actual customer feedback. As a leader, I was behind the introduction of the internship programme and guided young talent to grow in capability and potential within the ecommerce and digital marketing space. I was key to the success of the social media strategy that drives high audience engagement, brand development and original content development, with a focus on Instagram, TikTok and YouTube. 

These days, Regal Gentleman is my side hustle, and the place I explore, test, and learn new approaches to eCommerce, digital strategy, and marketing.

JACA GOLD TRADING

JACA Gold Trading (PTY) Ltd is a gold exploration company based in South Africa, with operational offices in Luanda, Angola. Specializing in ethically sourced precious metals, JACA is committed to revolutionizing the Angolan mining industry through innovative solutions and responsible practices. With a focus on small-scale mining, JACA's pioneering approach promises both immediate profitability and long-term sustainability, setting a new standard for the region's mining endeavors.

JACA Gold offers a wide range of gold trading services, including buying, selling, and mining gold.

Director

Recordi Enterprises Holdings (SA)

Recordi Enterprises Holdings works with a strong commitment of enhancing community incomes, improving the economy, and contributing towards the development of business in Africa with a view of transforming the continent into a sustainable region as espoused by the AU Agenda 2063.

We want to be the catalyst for the progressive socio-economic development and growth through leveraging off global bilateral agreements aimed at increased inclusive global trade and investment where it matters most.

Furthermore, Recordi Enterprises Holdings believes that supporting the business divisions that we operate in through the public and private sector initiatives can be used as a vehicle for tackling poverty and unemployment.

Chief Execution Officer

KZN Medical Equipment and Consumables

Senior Executive

Izilamani Group

Project Management of Government and Municipal projects,
Infrastructure modeling and funding Proposals,
Agriculture/Aquaculture project management and funding,
Stakeholder linkages for Government and Private business,
Cloud-based Management Systems configured for all types of business.

Responsibility
Consistently build new partnerships and networks so as to expand the organization’s revenue-generating activities.
Identify prospective linkages and prospects which may lead to the growth of the company.
Develop and entrench project planning and scheduling control policies, practice, procedures, and systems.
Undertake day-to-day management of the organization.
Identify and source resources needed to achieve the organization’s strategic goals.
Lead, coach, develop and retain the organization’s staff.
Develop and entrench effective systems required for the organization.
Track progress, and regularly evaluate, projects so as to measure successes that can be effectively communicated to clients.
Develop and entrench systems.

Executive Director : New Business Development, Investments

Wonder 4 Health Nutritional Foods

Build new partnerships and networks so as to expand the organization’s revenue-generating activities.
Identify prospective linkages and prospects which may lead to the growth of the company.
Development of grant proposals for Nutritional business.

Executive Director

Ntabayepheza Construction

Managing partner

The PLI Group

Consistently build new partnerships and networks so as to expand the organization’s revenue-generating activities in the Infrastructure Division.
Identify prospective funders and prospects which may lead to the growth of the company.
Consult with Municipalities and stakeholders regarding Infrastructure project.

Executive Director - infrastructure

IZILAMANI GROUP

IMPLEMENT AND SUPERVISE PRESCRIBED SITE ADMINISTRATION PROCEDURES PERFORMED BY SITE STAFF. 
IMPLEMENT SYSYTEMS FOR OVERALL COST CONTROL OF LABOUR, PLANT, MATERIAL, ETC.
ENSURE ACCURATE RECORDS OF VARIATIONS, DAYWORKS AND ESCALATION COSTS.
RECORD AND ASSIST IN THE PREPARATION OF CONTRACTUAL CLAIMS.
EVALUATE AND PREPARE PAYMENTS FOR SUB-CONTRACTORS.
EXECUTE PRE-MEASUREMENT AND RE-MEASUREMENT OF DRAWINGS AS REQUIRED. 
FORECASTS COSTS, ANTICIPATE CLAIMS AND BUDGET AMOUNTS,TOGETHER WITH ESTIMATING PROFIT TO PRODUCE A FORECAST OF TURNOVER, AND CASH FLOW FOR THE CONTRACT.
PREPARATION OF THE PRESCRIBED MONTHLY FINANCIAL REPORTS.
PREPARE SUB-CONTRACT ORDERS AND RELATED DOCUMENTATIONS
NEGOTIATE RATES,VARIATIONS,CLAIMS WITH SUB-CONTRACTORS AND SUPPLIERS.
EXECUTE SITE COSTING EXERCISES AND ESTIMATES OF EXTRA WORK.

General Manager

Group Five Construction

Overview: Overall Financial Controlling and Reporting for the Site including report Controlling. Ongoing financial controlling with regards to overhead costs, asset management and assistance in accounting processes. HR Business Administration:, HR monthly management reporting.

Site Admin

Office of the Premier KZN

The Financial Planning and Report Unit is primarily tasked with the Medium Term Expenditure Framework (MTEF) compilation for the Department, the preparation of the Annual Financial Statements, Cash Flow Management of the Department, monthly financial reporting to Provincial Treasury, and the preparation of other finance related documents which are distributed to relevant stakeholders.

Financial Reporting 

CEO at Recordi Enterprises Holdings | Royal Family Advisor | Founder of Kwetu 2063 digital platform

"We are the prosperity of the communities we serve" 

With passion and purpose, I believe that we can truly make a difference in the world by building thriving communities and connecting people to opportunities. 

I am driven by a deep sense of responsibility to bring people together and create positive change, and I am filled with excitement at the thought of what we can accomplish when we work together. 

On LinkedIn, I aim to share my insights, connect with like-minded professionals, and collaborate on projects that make a meaningful impact. Let's work together to create a better world, one connection at a time.

Join me on this journey towards a brighter future for all.

CEO at Recordi Enterprises Holdings
boyzyd@recordi.co.za
https://recordi.co.za/

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