Josh Braun

Be the mint scoop in a sea of vanilla sales messages so you can start more conversations with skeptical prospects.

I created the Badass Growth Guide to eliminate commission breath. It gives you the best possible chance of starting conversations with people you don't know. It's a radically honest approach where prospects feel safe telling you the truth because they don't feel "sold" or "manipulated."

💥WHAT YOU GET:
➡️ More conversations with your ideal prospects.

I post weekly content about sales on LinkedIn.  
👍Like the content? Follow me. 👍

❤️I DON'T KISS AND TELL, BUT MY CLIENTS DO ❤️
"In one year, Josh has helped my company grow from 10 enterprise customers to over
200 with brand names like Twitter, Viacom, and Brown University" - Claire Coder, CEO at Aunt Flow

"We’ve got about 40 new meetings out of the training you provided." - Chris Murray, CEO at Oomph Inc.

“I used the email template from your playbook and it worked. I got to the decision-maker in one email and ultimately got the sale.” - Richard P. Perrott, WatchTower

💥NEWSLETTER💥
Join my list to get tips on being a red ❌ is a sea of white circle sales messages. 
https://joshbraun.com/newsletter/

💥WORKSHOPS💥
I facilitate workshops on two things: (1) cold calling + defusing objections (2) cold emailing. Inquire here -joshbraun.com/connect

💥PRODUCTS💥
THE BADASS B2B GROWTH GUIDE
https://courses.joshbraun.com/p/badass-b2b-growth-guide

POKE THE BEAR COLD CALLING METHOD
https://courses.joshbraun.com/p/poke

The Discovery Call Course
https://courses.joshbraun.com/p/discovery

TONGUE TIED SALES OBJECTION FLASHCARDS
Know what to say when prospects put you on the spot.
https://gumroad.com/l/objectionflashcards

💥INSIDE SELLING PODCAST💥
Learn sales tactics and strategies that will help you sell without selling your soul. 
Listen here -https://joshbraun.com/podcast
Learn more at joshbraun.com

Founder

Are you sending lots and lots of cold emails but getting little to no responses?

Wish you could start more conversations with skeptical prospects?  

Wish granted: https://academy.joshbraun.com/p/badass-b2b-growth-guide

Email me: josh@joshbraun.com

Microsoft’s AI chief says we have 18 months before all white-collar work is automated.

18.

Months. 

This is the same company that predicted: 

People wouldn’t want phones without physical keyboards.
Zune would outshine the iPod.
Bing would take over Google.
Nobody will every need more that 64mb of memory. 

We’ve been “18 months away” from everything being replaced for 30 years.

VR replacing offices.
Paperless workflows.

If AI is replacing white-collar workers who is buying what Microsoft is making? 

If Outlook can’t find the attachment I literally just downloaded… I’m not betting on it replacing every lawyer, marketer, data scientist and accountant by next Christmas.

What’s your take on this?

Struggling to book meetings? Getting ghosted? Want to sell without pushing, convincing, or begging? Read this profile.

graphical user interface, text, application

Beth is a successful AE who is unapologetically herself.

She’s a little goofy.
Laughs at her own jokes.

She claps when someone explains something clearly.

Waves at dogs on Zoom calls.

Does this little shoulder dance when a prospect says something interesting.

Says things like,
“Okay, this might be a weird question that I probably shouldn’t ask…”
and then asks it anyway.

Admits, “I’m slightly biased here.”

And it’s so refreshing.

Because most of us try to become who we think we’re supposed to be.

More serious.
More “professional.”

But here’s what I’ve noticed.

When you try to be someone you’re not, people feel it.

There’s a stiffness.
A script.
A performance.

When you’re fully yourself, there’s ease.

Why? 

You come across as more real.
More authentic.
More relatable.

The irony?

The thing you’re tempted to hide
is often the thing that makes people trust you.

And why does trust matter?

In a world of similar products, trust is why people choose you.

You don’t need a persona.

You need to be a person.

If AI can do the work of 2 people, is a CEO irresponsible for keeping both?

That’s not a theoretical question.

Jack Dorsey, CEO of Block, the parent company of Square, just replaced 
 ~4,000 jobs with AI. 

This wasn’t a company on life support.

This was strategic.

The market loved it.

The stock went vertical.

Somewhere else, something dropped.

A dad staring at a severance email before picking his kid up from school.

A woman refreshing LinkedIn at midnight trying to rewrite her headline.

A family recalculating the mortgage.

You can say this is evolution.

You can say this is progress.

You can say leaders have a duty to shareholders.

All true.

And still.

There is something in my gut that tightens when a career becomes a cost center.

If AI can do the work of two people, the math says cut one.

But a life is not math.

A life is mornings and commutes and coffee mugs left on desks and inside jokes and health insurance and pride and identity.

When the stock goes vertical, someone else’s goes horizontal.

Maybe this is inevitable.
Maybe it’s necessary.

But it’s worth sitting with the discomfort instead of racing past it.

When success is defined only by margin, humanity becomes overhead.

IBM

2023:
“We’re pausing hiring. AI will replace 7,800 jobs.”

2026:
“We’re tripling Gen Z hiring after discovering the limits of AI.”

We automated the jobs.
Then remembered who fixes the automation.

The cycle seems to be:

Hype.
Cut.
Regret.
Rehire.

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Whenever I’m on a discovery call with multiple people, I like to start with this:

“Matt, tell me something amazing about Beth you wish more people knew.”

It always leads to a compliment.

“She’s the glue on our team.”
“She’s way funnier than people realize.”
“She’s incredibly steady under pressure.”

And you can feel the shift.
(Yes, it’s a feeling.)

Shoulders drop.
Faces soften.

People lean in.
They smile.

Energy changes.

Most calls start with tension.
An up front contract. 
An agenda. 

But when you open with appreciation it reminds everyone in the room:

We’re humans first.
Job titles second.

And that kind of energy travels through the rest of the conversation.

Two people selling umbrellas.

Matt stands on a sunny street corner.

Perfects his opener.
Sharpens his rebuttals.
Refines his tone.

“Hey just of of curiosity, what are you doing today if it rains?”

He gets smoother.
Faster.
More confident.

But it’s 72 and clear.

Meanwhile…

Mandy checks the weather radar.

She walks to the subway entrance
right as the sky opens up.

People are already wet.
Already annoyed.
Already thinking, “I should’ve brought one.”

She doesn’t need a pitch.

She just says,
“Want to stay dry?”

Matt focused delivery.
Mandy focused on timing, context and relevance.

Matt tried to create need.
Mandy aligned with one. 

That’s what top BDRs do. 

They’re not better on the phone.

They call people who already feel the rain.

Thomas Edison failed thousands of times trying to invent the light bulb.

At least that’s the story people like to tell.

One reporter finally asked him:
“How does it feel to fail 1,000 times?”

Edison smiled and said:
“I didn’t fail 1,000 times. The light bulb was an invention with 1,000 steps.”

Think about that.
Same events.
Two completely different interpretations.

Most people see attempts that didn’t work and call it failure.
Edison saw progress.

Data.
Clues.

Each step telling him what didn’t work so he could get closer to what did.

Here’s where we get stuck:
→ We treat one bad result as a verdict
→ We think mistakes mean we're not capable
→ We assume progress should look smooth

But progress doesn't looks smooth.
It looks messy.
Crooked.
Embarrassing.

Full of things that don’t work.

The difference isn’t talent.
It’s interpretation.

Call it failure and you stop.
Call it information and you continue.

So the next time something doesn’t work:
Pause.

Ask a different question.
“What did this just teach me?”

Sometimes the only difference between quitting and inventing the light bulb…
…is the story you tell about the step you’re on.

3 ways sellers create resistance without realizing it:

1. Attachment to the outcome.

When you believe it’s your job to talk someone into buying, you start behaving in ways that feel pushy. 

And whenever people feel the push, they pull away. 

The muscle to build is letting go of the assumption that there’s a problem that needs your solution. 

Instead, ask yourself: “Is there actually a problem here?”

2. Rushing.
When you talk too fast or move the conversation forward too quickly, nervous systems hear one thing: “I’m out of here.” 

Slow down. Reflect back what you heard. “That sounds challenging.” Or, “What’s your theory on why that’s happening?” 

Then pause. Let the conversation breathe.

3. Convincing.

If you’re convincing, you’re losing. 

Nobody likes being told what to think or what to do. 

The antidote to convincing is asking. 

Ask a neutral question about a potential issue without steering toward your preferred answer. 

For example: “I’m not sure if this is relevant, but a lot of annual physicals miss heart risk markers like LDL particle size. How are you currently testing small, medium, and total LDL particles?”

Resistance isn’t something prospects create.

It’s often something we trigger.

Teamtailor

Account Executive

Okta

Prospecting for new business opportunities via outbounding initiatives. 
Qualify, nurture and develop a volume of inbound leads on set target accounts.
Generate sales-ready meetings and opportunities for the Account Executives.
Research contacts and generate demand through call and email campaigns.
Utilize active listening skills to uncover customer needs and business outcomes.
Willingness to collaborate with other members of the sales and marketing organization to drive deals forward. 
Attend in-person and online marketing events to represent the xDR Organization.
Use and maintain our SaaS toolkit (SDFC, Outreach etc) to keep data accurate.

Senior Sales Development Representative l Strategic Accounts

Seismic

- Cold-calling into targeted accounts, lists or personally researched contacts within a specified region/market to uncover and qualify opportunities.
- Clearly communicating value proposition over the phone by thoroughly understanding Seismic’sproducts and business values.
- Identify client needs and develop positive rapport with both clients and the team.
- Building a network; research prospective clients through the use of web/social media, internaldatabases and external tools to identify leads.
- Documenting client interaction and/or prospecting efforts through the use of a CRM.
- Ensuring qualified leads meet quality standards and that channel partners actively engage in followingup on these leads
- Partnering and strategizing with Outside Sales to build pipeline and set monthly goals.

- Q3 2023 188%
-Q4 '23 100%

Sales Development Representative

JobAdder

JobAdder is a market-leading, cloud-based recruitment platform, that enables recruiters to spend more time doing work that adds real human value. Our platform is backed by award-winning support and trusted by businesses worldwide. Headquartered in Sydney, JobAdder operates globally with offices in New Zealand, United Kingdom and the United States of America.

*   Building a pipeline of leads for the sales team by identifying, researching, and generating new target prospects via all channels.
*   Strategically prospecting key account targets & contacts.
* Developing creative strategies for engaging and nurturing prospects using content, email, phone, and social media.
*   Converting target prospects to sales opportunities by exploring and understanding the clients' needs and challenges.
*   Conducting effective qualification conversations with prospects through your deep understanding of our product value proposition.
*   Setting prospect meetings with our Sales Executives.
*   Recording accurate information on both the prospects and your interaction within the CRM.

Sales Development Representative (APAC)

RedBeard Talent

Talent Scout - Team Lead

I contribute by developing a robust pipeline of talent to help fill hiring needs. To build these pipelines of both passive and active talent, I partner with other members of the Recruiting team, Hiring Managers, Executives at RedBeard Talent, and our clients to define what skillsets, backgrounds, and experiences are needed for a candidate to be successful in the role. Some of my responsibilities are to:

- Generating and Acquiring Talent Leads including working collaboratively with Talent Advisors, and Partners to determine the position requirements
- Drafting and managing job advertisements
- Interacting with talent on professional networks and other channels
- Crowdsourcing and networking with industry partners for referrals
- Identifying and qualifying active and passive candidates
- Booking Talent for screening calls with Talent Advisors and Partners
- Contributing to the innovation of lead generation, acquisition, and Talent sourcing strategies

Supporting Talent Management including:
- Following up on talent referrals
- Acting as the first point of contact for incoming inquiries
- Advising standard information to Talent and connecting them to relevant Talent Advisors and
   Partners

E: kaumini@redbeardtalent.com

Talent Scout

Paladin Analytics

Developing and implementing sales strategies, client service and retention plans, and analyzing sales data to inform or update marketing strategies.

Assist with drafting business plans, sales pitches, presentations, reference material, and other documents as required.

Cultivating strong relationships with new clients, while maintaining existing client relationships.

Conducting market research identifying new business opportunities and partners.

Product Growth Associate - Rooster Recruitment Platform

Indeed.com

First Onboarding Strategist in ANZ.

Service and support existing client base.
Advise clients on how to set up their account for successful hiring.
Drive growth by selling pay per click advertising services to small-to-medium sized employers
Help clients measure their success and ROI from Indeed.
Educate clients on our products and ensure their accounts are optimized.
Retain and grow accounts
Meet or exceed assigned quota on a quarterly basis.

Client Onboarding Strategist

Antyra Solutions

Innovate, research and come up with ideas for digital campaign executions.
Web content/copy writing (social media and website).
Monitor social and manager media platforms using social listening tools.
Assist in developing social media communication strategies and publish campaigns on schedule.
Day-to-Day monitoring and management of Advertising campaigns (PPC and SMO).

Digital Marketing Associate

Smarter enablement, better outcomes | Seismic

I specialize in identifying and qualifying high-quality leads and generating new business opportunities. With 3+ years of experience in B2B tech sales, I have a proven track record of delivering results through effective prospecting, lead generation, and strategic account-based prospecting. My strengths include active listening,solution-focused problem-solving, and an ability to tailor my approach to meet the specific needs of each client/prospect

Specialties: Prospecting, Cold Calling, Cold Emailing, Rapport Building, New Business Development, B2B Software Sales, Building Sales Sequences, Sales CRM knowledge, Lead Gen, Software-as-a-Service (SaaS)Product Demonstration, Social Media Savviness, Email Marketing.

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Josh Braun

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taplio

The Battle

Josh Braun

Kaumini De Costa

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Josh Braun's LinkedIn Performance

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