The Beard Club

Sr. Director of Retention

PetHonesty

• Led customer retention strategy for the DTC business with a focus on converting leads and increasing LTV through email, SMS, direct mail, and onsite marketing campaigns.

Director of Retention

• Grew monthly email revenue 457% in first 6 months at the company
• Launched SMS marketing channel

Senior CRM Manager

Hopsy

• Led CRM strategy and implementation for the business.
• Doubled conversion rates for leads (acquisition), canceled subscriptions (win-back), and lapsed users (retention) through targeted, automated email flows.
• Executed multiple product launches, acquisition offers, and expansion into new U.S. states.

CRM Manager

FanDuel

• Launched CRM program for new Sportsbook product in September 2018.
• Developed and executed weekly CRM campaign calendar with focus on onboarding, promotions, and cross sell from our Fantasy product.
• Continuously tested and optimized targeted customer life cycle campaigns.

Manager, Sportsbook Retention

• Managed CRM calendar on a weekly basis, prioritizing and scheduling all stakeholder requests. Made strategic decisions on channel selection that drove impactful results.
• Built automated campaigns and dynamic landing pages that increased campaign efficiency and provided users with a more personalized customer experience.

Associate, CRM

• Coordinated the daily execution of email and mobile marketing campaigns with a focus on customer retention, reactivation, and cross selling.
• Built an email metrics dashboard that contained all engagement metrics, A/B tests, and trend data, making recommendations for improvement.

Coordinator, Email Marketing

GCP Applied Technologies

• Managed email, website, and social media marketing strategy including topic and calendar development, creative copywriting, website editing, analytics, and video creation.
• Acted as interim traffic manager for all projects within marketing communications department and created a new file naming structure as part of a project/asset centralization project.

Marketing Communications Specialist

Elmwood Day Camp

• Led eight 30-45 minute classes per day teaching children ages 3-10 years old the fundamental skills of four sports: basketball, baseball, hockey, and soccer.

Athletics Specialist

Cornell University

• Provided day-to-day support for the coaching staff and development of players.
• Created Excel database with player info to streamline recruiting process.

Men's Basketball Manager

Baltimore Ravens

• Interned for the Baltimore Ravens the summer after they won Super Bowl XLVII.
• Provided friendly customer service and helped execute all fan events at training camp.

Training Camp Marketing Intern

You can sell anything with the combination of copywriting + storytelling + email. Join 15,000+ entrepreneurs, and I'll show you how every week at writeoncopy.co

The back of my baseball card:

Experienced customer retention marketer. Generated over $50,000,000 in revenue throughout my career through Email & SMS marketing.

What I'm working on:

By day, you'll find me at Beard Club, laser-focused on increasing retention rates and lifetime value (LTV) for our subscription business. If you want to grow the best beard of your life, hit us up!

By night, I'm building:

• A loyal twitter following - https://twitter.com/joe_portsmouth
• A newsletter to help you become a better copywriter - https://writeon.beehiiv.com/

DMs are always open!

Joe Portsmouth

Frame

At Frame Properties, we build homes with heart and soul. Our homes are crafted to stand the test of time and enrich the lives of our homeowners and communities. Every detail, from the landscaping to the architecture, is designed to inspire curiosity and conversation. We believe a home should feel welcoming and contribute to something greater, paving the way for a better future. Welcome home.

Partner

The Growth Guide

The Growth Guide Newsletter (25,000 readers) 
The Growth Guide Podcast (220,000 downloads)

Conversations with authors, subject matter experts and millionaire mentors to help you: 

• Live Better 
• Achieve More 
• Be Financially Free

Podcast Host and Creator

MOSAIC Homes

Chief Financial Officer

Vice President of Finance

Urban Development Institute, Pacific Region

U40 Committee Member

Ledingham McAllister

Director of Finance and Administration

Wesgroup Properties and Wesgroup Capital

Wesgroup Properties and Wesgroup Capital - Director of Finance and Administration
 
Responsilities include:
 
Oversight of the accounting and finance division, including talent assessment, hiring, training, mentoring and coaching in excess of 10+ colleagues.
 
Financial reporting, cash modeling and forecasting, and treasury management for Wesgroup Capital, Wesgroup Properties development division, Wesgroup Properties asset management
 division, as well as private lending and equity investments. 

Oversight of Wesgroup’s information technology, including system architecture, users hardware and software, system analysis and selection, and IT policies and procedures.
 
Coordinating and managing Wesgroup’s insurance requirements across entities, divisions, and special events.
 
Specific highlights include:
 
Increased automation for Wesgroup Capital’s Net Asset Value calculations, reducing process time from 45+ days to less than 5 days.
 
Increased automation of daily and three year cash flow models, significantly reducing preparation time, as well as improving the accuracy of the information, which facilitated better decision making.
 
Introduction and creation of a Group consolidated financial statement, and a three year consolidated forecast with key debt and financing features, including forecast debt by category (land, construction, asset management) and financial institution.
 
Creation of formalized reporting and operating processes and procedures across multiple divisions, including senior management key performance indicators.
 
Significant reduction in audit costs, in excess of 50% for certain files, by working closely with our auditors, and increasing the quality of the audit packages and draft financial statements.
 
Responsible for leading the creation and implementation of a CA Training Office (CATO), designed to attract, train and retain highly talented individuals out of University, including marketing and promotion.

Director of Finance and Administration and Chief Compliance Officer

KPMG Canada

Provided audit and advisory services to privately owned businesses with a primary focus on
the manufacturing and high technology sectors, as well as not-for-profit organizations.

Responsibilities included:

Overseeing all aspects of the engagements from planning to completion, including scheduling, planning, client coordination, team monitoring and mentorship, managing the file review/completion and directly reporting to the Partner and Client.

Improving engagement recoveries and engagement quality through effective staff scheduling, planning, and client coordination.

While at KPMG, I also gained significant experience with regards to recruiting, training, evaluating, mentoring and managing people, in role as a “People Leader” in the office, with oversight and HR responsibilities for all staff below management.

Senior Manager

Sauder Industries

Managed the overall production of a facility with annual sales in excess of $10 million, and improved its financial and operational performance by focusing on human resources, machine automation and upgrading, as well as quality control.

Responsibilities and highlights included:

Preparation of the annual budget and analysis of monthly operational budget to actual variances, costs as a percentage of sales, and key performance indicators.

Overseeing strategic initiatives to ensure sustained and aggressive growth of the business by decreasing customer complaints through the introduction and improvement of quality control processes and fostering a customer-centric mentality; increasing production and staff utilization through improved scheduling; purchase of modernized equipment; and, upgrading of people to obtain “A” players.

Implementing a new production scheduling system (Excel to Access), which significantly reduced
scheduling times and increased efficiencies.

Oversight of all aspects of human resources, including hiring, training, evaluations, and the payroll process for 50 to 60 employees, depending on production capacities at any specific time.

Operations  Manager - Toronto, Ontario

KPMG Audit

KPMG Vancouver - Financial Institutions and Real Estate, and 
KPMG Bermuda - Alternative Investment and Banking Practice.

Senior Accountant

I simplify psychology, success and money by sharing advice from mentors, expert authors and my life. CFO | Creator | Investor| Entrepreneur

Clint Murphy is obsessed with Growth: Personal, professional and financial. 

After a 25-year career, including 8+ years at KPMG and 8+ years at a leading Vancouver Real Estate Development Firm, Clint started his own Real Estate Development Company with three great partners - Frame Properties. 

Daily, he creates content that reaches over a million people worldwide across Twitter (@IamClintMurphy), LinkedIn, Instagram and his Podcast and Newsletter - The Growth Guide. 
 
He is the host of the Growth Guide Podcast, where he talks to authors, subject matter experts and millionaire mentors to understand how successful people approach personal growth, Get Sh!t Done and become financially free.   
 
Each week, he shares the Growth Guide Newsletter which provides actionable ideas to help you: 

• Live Better 
• Achieve More  
• Be Financially Free 

Clint is a lifelong learner and growth fanatic who wants to help 1 billion people live better, achieve more and become financially free.

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The Battle

Joe Portsmouth

Clint Murphy

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