Furlough

Pivoted into an ecosystem for entrepreneurs, startup founders, ecommerce owners, and marketing professionals that collaborate through our 40+ FREE live monthly events.

Chief Executive Officer

Curated content trips with social media influencers hosted by brands and coordinated activity driven events throughout multiple cities. Managed the Boutique Hotel Franchise throughout the Mayan Rivera. Partnered up with social media influencers in growth for their brands. In August 2020, the results of the pandemic led Furlough to pivot their entire model.

Founder

QuickNode ⚡

Created marketing strategy to streamline customers into their ecosystem further. Built and trained their team in handling inbound inquiries from their customers (NFT projects). Created event strategy and marketing plan to help facilitate stronger community growth.

Marketing Consultant

SadaPay

Created and implementing the Go-To-Market Strategy for SadaPay which is bringing modern financial services to Pakistan, where 85% of over 220 million people are formally unbanked. The number of smartphones has doubled to 100 million in the last two years and is projected to grow to 170 million in 2025.

Connections Collective

In charge of overseeing the project management software, Asana, including various aspects of user experience. Led the team by setting strategic directions and managing day-to-day business operations, including internal communications. Took the initiative to integrate a software-based solution for managing employees by tracking key metrics.

Director of Operations

Elite Body Sculpture

Aided in staffing their marketing team from content writers, SEO specialist, media buyers, creative directors, developers, executive assistant and social media specialists. Coordinated strategy and efforts on their omni channel strategy which helped scaled to several locations around the world leading to an IPO on the NYSE for over a billion dollar evaluation.

Marketing Director

Inter Miami CF

Curated an SMS strategy that was able to get their local fans to opt in to marketing messages by incentivizing them with apparel. This created stronger ties with their local audience which was used to broadcast team updates, season ticket sales, and pop up events. Led to the passing of the bill in favor of constructing the Freedom Park.

SMS & Fan Acquisition Campaign Manager

PotNetwork 

Led the strategy and coordination in SEO and SEM, for this publicly traded company on the New York Stock Exchange. Assisted in lead generation and outreach for Advertising and Sponsored Posts. While focused on the Diamond CBD project, I contributed to other bigger projects where my expertise was required.

Business Development

Creative Propulsion Labs

Directed several projects in multiple industries from start to finish for Creative Propulsion Labs, a Miami based full-service marketing firm that provides comprehensive solutions in web, print, and digital marketing. Involved in research and design to development and production: from onboarding, the first phase (site improvements or website overhaul), the second phase (going to market, SEO framework, social media, Adwords, etc), and the third phase (affiliate marketing, optimizing, lead gen for sales, gorilla/ambush marketing, etc).

Digital Marketing Director

Diamond CBD

Led the marketing department in creating campaigns that overcame significant challenges of not being able to advertise through traditional channels. Under my leadership, Diamond CBD became the #1 Affiliate Company in Cannabidiol (CBD) and continues to bring the highest quality products in the nation.

Affiliate Marketing Manager

Destination Luxury

Recruited and managed interns and brought in clients for Destination Luxury, an online publication that focuses exclusively on the luxury market. With more than 10 million impressions a month, my work contributed to Destination Luxury establishing itself as a social media leader in the luxury sector.

I'm just a space for others greatness. 

Some of my notable achievements include:
-Scaling Diamond CBD to $40 million MMR using SEO tactics
-Creating the go-to-market strategy for SadaPay, a modern financial service for Pakistan, 
-Writing a two best-selling book on growth hacking and personal development
-Marketing consultant for the team at Icy Tools which became acquired by QuickNode
-Built the marketing team for Elite Body Sculpture that went public on NYSE for $1 billion
-Fan Acquisition Campaigns for Inter Miami CF that led to the passing of the Freedom Bill

By far my most notable achievement is building this incredible community of professionals that collaborate on Discord. If there's one thing that grabs your attention from my profile I hope it's this as this ecosystem is changing lives everyday.

Joseph Φ Casanova

The Exterminators Inc.

Performed SEO analysis and necessary optimizations while coordinating with elements and structure of websites
and web pages.
● Conducted keyword research in coordination with business objectives to optimize the website for existing
content and discover new opportunities.
● Content optimization expert which makes our websites appear on SERP.
● Track, report, and analyze organic metrics and performance using Google data studio & ahrefs
● Created custom dashboards to view the search results
● Deep understanding of core webvitals - FID, CLS, LCP
● Implementing third party pixels like Adwords, Facebook and Linkedin etc for Web applications
● Improved core web vitals which increased the average CTR from 1.6% to 5%, Total clicks 424 to 900, average
position from 22.1 to 8..
● Regular crawl & log file analysis to identify problems and test new features

Technical SEO Specialist 

The West Egg Group

This was my part-time Job as a Crossing Guard and it's a wonderful Job as part-time where I meet most joyful people and I learned safety, work only a few hours a day, and you have to enjoy being in any type of weather. It is a good opportunity for me to have to work only for a few hours so that I could attend my School in the evening.

Experience:
Managed pedestrian and vehicle traffic for safe street crossing during busiest periods of the school day
Reported unsafe conditions to appropriate school officials
Ensured students adhered to street crossing rules

Crossing Guard

BreezeMaxWeb: Online Media Solutions

● Implemented SEO tactics to improve the client's organic website positioning on Google's search algorithm. 
● Improved client's website in terms of positioning of information, site appearance, site speed and content to help promote traffic and conversions 
● Improved Search visibility and CTR by identifying the most image tagging practices which resulted in the increase in the image traffic 
● Used tools such as Google Analytics, Majestic and Google Webmaster to analyze how a client is performing organically and gauge their site performance 
● Identified and Implemented technical optimizations related to accessibility, indexability, structured schema markup, site speed improvements, broken links.
● Worked on various CMS (i.e. WordPress, Wix, Shopify) 
● Collaborated with internal teams to enhance the design, usability, and content optimization of the website.

Local SEO Analyst 

Cognizant

●Helped to educate new and current SEO team members on how to manage their SEO campaigns
● Worked on Keyword Planner to get new ideas and suggestions for keywords that can generate more clicks and impressions.
● Associated with the Social team in auditing the project for a short stint wherein, I have analyzed the data from Facebook and Twitter to build up an actual report and come up with the campaigning process.
●  Conducted searches such as evaluating competitor websites to incorporate best practice and create a marketing strategy to ensure optimal results 
● Analyzed search engine reports prepared and implemented optimization strategies. 
● Evaluated site link structure and HTML code for Search engine readability, Monetizable keyword phrase realignment, Improved user experience 
● Worked with web development, design and editorial to execute the above findings for effective on-site SEO repair. 
● HTML tag optimization for search engine readability while maintaining CSS integrity
● Optimizing JavaScript efficiency to boost overall page speed as a Google ranking factor 
● Worked with outside agencies and in-house staff to generate highly sought after written material to drive our content marketing program. 
● Used Google and third-party tools for link prospecting.

Search Engine Optimization Analyst

IdeaGist - Digital Incubation Platform

IdeaGist is a collaboration platform for people with ideas and those who are interested in new ideas. It is a place for people and communities to work together towards a better future. Visit us Ideagist.com

* Promoted IdeaGist community leaders with their communities worldwide.

Project Coordinator

Proficient in Technical SEO Analysis, I specialize in maximizing online visibility and growth for businesses.

Expertise: Search engine optimization (SEO): Screaming Frog, Google Search Console, SEMRush, Ahrefs.
Technical SEO: Log Analysis with Screaming Frog, Internal Linking, Structured Data, Schema.org, JSON
PageSpeed Optimization( Lab data Vs RUM data) : Webpage Test, Speedcurve, Page speed insights.
Analytics and Data Visualisation: Google Analytics 4 Certified, Google Tag Manager,( GTM/ SGTM)  Looker Studio, Big Query.
Web Development: HTML, CSS, JavaScript, WordPress.

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The Battle

Joseph Φ Casanova

Gowtham Vishwanath Kolluru

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