Furlough

Pivoted into an ecosystem for entrepreneurs, startup founders, ecommerce owners, and marketing professionals that collaborate through our 40+ FREE live monthly events.

Chief Executive Officer

Curated content trips with social media influencers hosted by brands and coordinated activity driven events throughout multiple cities. Managed the Boutique Hotel Franchise throughout the Mayan Rivera. Partnered up with social media influencers in growth for their brands. In August 2020, the results of the pandemic led Furlough to pivot their entire model.

Founder

QuickNode ⚡

Created marketing strategy to streamline customers into their ecosystem further. Built and trained their team in handling inbound inquiries from their customers (NFT projects). Created event strategy and marketing plan to help facilitate stronger community growth.

Marketing Consultant

SadaPay

Created and implementing the Go-To-Market Strategy for SadaPay which is bringing modern financial services to Pakistan, where 85% of over 220 million people are formally unbanked. The number of smartphones has doubled to 100 million in the last two years and is projected to grow to 170 million in 2025.

Connections Collective

In charge of overseeing the project management software, Asana, including various aspects of user experience. Led the team by setting strategic directions and managing day-to-day business operations, including internal communications. Took the initiative to integrate a software-based solution for managing employees by tracking key metrics.

Director of Operations

Elite Body Sculpture

Aided in staffing their marketing team from content writers, SEO specialist, media buyers, creative directors, developers, executive assistant and social media specialists. Coordinated strategy and efforts on their omni channel strategy which helped scaled to several locations around the world leading to an IPO on the NYSE for over a billion dollar evaluation.

Marketing Director

Inter Miami CF

Curated an SMS strategy that was able to get their local fans to opt in to marketing messages by incentivizing them with apparel. This created stronger ties with their local audience which was used to broadcast team updates, season ticket sales, and pop up events. Led to the passing of the bill in favor of constructing the Freedom Park.

SMS & Fan Acquisition Campaign Manager

PotNetwork 

Led the strategy and coordination in SEO and SEM, for this publicly traded company on the New York Stock Exchange. Assisted in lead generation and outreach for Advertising and Sponsored Posts. While focused on the Diamond CBD project, I contributed to other bigger projects where my expertise was required.

Business Development

Creative Propulsion Labs

Directed several projects in multiple industries from start to finish for Creative Propulsion Labs, a Miami based full-service marketing firm that provides comprehensive solutions in web, print, and digital marketing. Involved in research and design to development and production: from onboarding, the first phase (site improvements or website overhaul), the second phase (going to market, SEO framework, social media, Adwords, etc), and the third phase (affiliate marketing, optimizing, lead gen for sales, gorilla/ambush marketing, etc).

Digital Marketing Director

Diamond CBD

Led the marketing department in creating campaigns that overcame significant challenges of not being able to advertise through traditional channels. Under my leadership, Diamond CBD became the #1 Affiliate Company in Cannabidiol (CBD) and continues to bring the highest quality products in the nation.

Affiliate Marketing Manager

Destination Luxury

Recruited and managed interns and brought in clients for Destination Luxury, an online publication that focuses exclusively on the luxury market. With more than 10 million impressions a month, my work contributed to Destination Luxury establishing itself as a social media leader in the luxury sector.

I'm just a space for others greatness. 

Some of my notable achievements include:
-Scaling Diamond CBD to $40 million MMR using SEO tactics
-Creating the go-to-market strategy for SadaPay, a modern financial service for Pakistan, 
-Writing a two best-selling book on growth hacking and personal development
-Marketing consultant for the team at Icy Tools which became acquired by QuickNode
-Built the marketing team for Elite Body Sculpture that went public on NYSE for $1 billion
-Fan Acquisition Campaigns for Inter Miami CF that led to the passing of the Freedom Bill

By far my most notable achievement is building this incredible community of professionals that collaborate on Discord. If there's one thing that grabs your attention from my profile I hope it's this as this ecosystem is changing lives everyday.

Joseph Φ Casanova

Edith Cowan University

Academic Career Development Fellow in the Business Administration Discipline, School of Business & Law. Unit coordination duties for a strategically aligned management unit consisting of a large diverse cohort. Lecturer in project management.

Lecturer & Unit Coordinator

Research into transportation telemetry systems and their relationship with sustainability - supported by an Australian Government Research Training Program Scholarship.

PhD Candidate

Casual academic teaching position within the management discipline at the Edith Cowan University School of Business and Law.

Casual/Sessional Academic 

The Chartered Institute of Logistics & Transport Australia (WA Chapter)

Steering Committee Member

Southern Wire

Vehicle Fleet and Asset Maintenance Management.
Troubleshooting and System Diagnosis.
Procurement of Components.
Stakeholder Engagement and Strategic Alignment.

Site and Fleet Maintenance Asset Management

Problem Solving and Mentoring
Communication with Empathy and Integrity
Stakeholder Collaboration
Fostering Collaborative Relationships
Deadline/Project Management
Product Development
Fast Paced Environment
Adhering to Comprehensive Procedures 
Environmental Procedures for Waste
Record Keeping for Government Inspection
Data Analysis
Autonomous Business Management and Marketing
Business Value Creation
Supplier, Inventory and Transportation Management
Procurement, S&OP, CPFR and Assessment Procedures
Brand Exposure and Awareness
OH&S Compliance and Working Practises

Manager/proprietor and automotive engineer.
Day to day running of an SME from business direction to marketing exercises. Supply chain management with knowledge of relational tradeoffs.

Highly developed skills used for general operations to advanced diagnostics principles using state of the art equipment. Motorsport development work with multiple awards and extensive championship-winning successes.

High comprehension of both vehicle mechanical and electrical systems.

Creating a championship winning brand with multiple race wins and class victories for manufacturer brands such as Porsche, Toyota, and Ford.

Business Owner, Operations Manager and Engineer

Golden Key International Honour Society

Stakeholder collaboration and engagement in a committee member role.  
Developing schedules and programmes aiding student personal and professional development in alignment with the three pillars: Academic Excellence, Leadership, and Service. 
Encouragement and empowerment of students' to achieve academic excellence is actively promoted and practised with integrity for the Edith Cowan University Chapter.

Steering Committee Member - Edith Cowan University Chapter

WesTrac Cat

Product Quality Management
Operations Reporting
Scheduling Workflow
Stakeholder Collaboration and Teamwork
Inventory Checking and Stowage
Problem Solving & Negotiation Skills
Autonomous Working
ISO Practises
OH&S Safe Working Practises in a High-Risk Environment
JSA & Take 5 Procedures

Working for a small close-knit team within the worlds largest Caterpillar franchised dealer. Demonstrating collaboration and teamwork as well as working in an autonomous and safe manner. Reporting on the progress of scheduled workflow and operations to the line manager whilst suitably updating auditable material.

Engine Technician

Arise Racing

Customer Focused Role
Collaboration with Team Members
Communication Skills
Mentoring
Working to Time-Sensitive Schedules
Product Safety Inspections
OH&S Working Practises

Race car maintenance, component rebuilds, repairs and servicing for a Western Australian motorsport team.
All aspects of work covered and include mechanical, engine, electrical and aerodynamics.
Running and overseeing race cars on the circuit.
Liaising and collaborating with driving instructors and customers alike including guest and celebrity drivers.
Supervising junior mechanics.
Working with Formula series F1000 and Radical Sportscars.

No1 Race Mechanic

Caterpillar Inc.

OH&S Working Practises
Autonomous Working with Integrity
Collaboration Skills and Stakeholder Communication
Relational Co-ordination
Global Diversity and Empathy
Understanding and Awareness
Signatory for Daily Inspections
Data Analysis and Prognosis

Mechanical and Diagnostic Skills 
Development Engine Testing
Performance and Emission Testing Systems
Diesel Engine Technology Systems
Operation, Maintenance, and Inspection of After Treatment Systems 
Operation of Automated Test Systems and Measuring Analysers 
High Speed Data Capture Systems
Prototype Engine Development

Working to ISO 17025 Standard
Six Sigma
5 Star & 5 S Systems

Research and development engineering technician at Caterpillar's European Research and Development Centre - England.

Global Engine Development Test Technician

Mercedes Benz

Account management, warranty systems and standard times and text systems also including marketing and regional data analysis tools for improving sphere of influence and increasing captured and retained business needs. 
Working closely with fleet managers and workshop staff alike to facilitate the smooth transition for all processes from invoicing and account detailing to caretaking large scale customer repair procedures directly with manufacturers. This role required fully trained and skilled workshop staff to carry it out to such a technical level and reporting directly to the service manager/director.

Account Manager, Aftersales & Warranty Administration

Northgate Vehicle Rentals

Stakeholder Communication
Objective Assessment and Planning
Communication and Management of Staff and Apprentices
Mentoring
Teamwork
Empathy and Self-Awareness

Overall responsibility and control of workshop maintenance duties both scheduled and unscheduled as well as full responsibility for health and safety and all employees including apprentices. 
Liaising and communicating directly with customers and manufacturers alike.

Workshop Operations Manager

I am an industry professional, academic and researcher at Edith Cowan University, where I teach management courses and conduct research on the relationships between vehicle telemetry and sustainability in a business context. With over thirty years industry experience including several years of experience in managing vehicle fleets and asset maintenance for a leading international manufacturer. I have developed strong skills in troubleshooting, system diagnosis, procurement, and stakeholder engagement. I hold an MBA degree, an EngTech qualification, and I am currently pursuing my PhD in business and commerce.

My research aims to provide insights and solutions for the deployment of intelligent transportation systems that enhance efficiency, safety, and environmental performance. I am passionate about applying my knowledge and expertise in logistics and transport to address the challenges and opportunities of the future mobility landscape. As a steering committee member at The Chartered Institute of Logistics & Transport Australia, I contribute to the advancement and promotion of the logistics and transport profession. I am also a recipient of several academic awards and honors, including the ECU School of Business & Law Alumni Scholarship and the Golden Key International Honour Society membership.

taplio

The Battle

Joseph Φ Casanova

Alex Clifton MBA, CMILT

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