Head of Strategic GTM Pursuits

Head of Platform Value & Monetization Strategy - Partner Ecosystem Success

Head of Global Sales Strategy - Technology Adoption

Enterprise Transformation Lead - Industry Value Advisory

Industry Value Advisor

Covering large enterprises in Central Canada.  Leading Value Discovery, Value Realization and Value Management engagements at SAP key Canadian accounts.

Also Global Value Engineering Lead for Managed Mobility and Original Device Manufacturers.

Principal, Value Engineering & Mobility

Peniel Holdings Ltd

Owner

Virtuate

At Virtuate we are singularly focused on your success.  Everything we do has the ultimate goal of improving your organization’s performance in the marketplace.  We do this through our three core services:

STRATEGY: Where is your organization headed?  What is your purpose? Is your internal operation organized to deliver on your strategy? Are your resources equipped to get the job done?  How does your organization interact and respond to threats and opportunities in the marketplace?  Who are your competitors and how do you fit in the marketplace?

DESIGN: From a new process to a new product; from a new site to a new application... we will work with you to design and source the right solution for you.

EXECUTION: Individually or with our implementation partners we will implement the solutions necessary for you to be successful.

We have a network of partners, analysts, operations gurus and writers who are ready to jump in on your next project.

Publisher of the now retired Mobile Strategy Blogs. 

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Engagements:
- Business Model Analysis and Market Risk Assessment (Private Equity)
- Mobile Remote Deposit Capture Vendor Scorecard & Analysis (Financial Services)
- Project Finance Control (IT Banking)
- Mobile Business Analysis (IT Banking) 
- Process Integration Expertise (Gov't Health Agency)
- Business Process Redesign (Provincial Gov't)
- Market Research: Mobile Enterprise and Consumer Trends
- Market Strategy, Business Case Development, Research and Analysis on Mobile Financial Services
- Mobile Application Analytics White Paper and Presentation 
- Enterprise Mobility Market Strategy
- New Services Design, Prototype and Rollout 
- Non-Profit Management and Program Design
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New web presence coming at virtuate.ca

Strategist, Analyst and Publisher

Mobile Strategy Partners

We provide an objective source of advice on mobile commerce, mobile banking, mobile payments, and mobile marketing.

Our mission is to help our clients capitalize on the revolutionary advances in mobile technology to increase revenue, lower costs, and win more customers.

Senior Partner

eHealth Ontario

Living the dream of electronic health and is working on:
- The design and implementation of a provincial deployment methodology for eHealth Solutions. 
- eHealth Ontario’s approach and related documentation to roll out eHealth Solutions to the province’s +25,000 healthcare providers.
- Creating toolkits (for providers and end-users)
- The change management and process redesign of integrating eHealth Solutions into established healthcare settings (from small physician practices to large multi-site hospitals).

Practice Management and Process Integration

Ministry of Health and Long-Term Care

Process Redesign and Integration with the eHealth Program... designing the processes that will deliver, implement and maintain eHealth Solutions to healthcare practitioners/providers across Ontario.

Process Integration Specialist

Research In Motion

In addition to managing the Mobility Business Solutions Team I was responsible for executive client relationships at the executive level as the Engagement Manager for the Professional Services Group. 
	Developed and maintained project plans, communicated status and issues, set and managed client’s expectations, project scope, project changes and resources.
	Engaging partners and enterprise customers at the executive level to analyze business needs and develop business cases based on sound ROI and TCO analysis.  
	Identified market trends and developed new ideas into services with corresponding project plans, collateral and marketing approach. 
	Gathered customer requirements and developed customized services to meet their business requirements. 
	Crafting strategies and mobility road maps to improve mobile worker productivity and asset utilization by focusing on processes, systems, and behaviours.

Engagement Manager, Professional Services

Areas of expertise - Government and Healthcare

Mobility Business Solutions Analyst

Jeruell Management Group

Duties included a broad range of operational and corporate responsibilities.  

Responsible for product development, marketing and delivery of performance improvement solutions.
  
Lead the ‘Analysis Team’ in opportunity discovery engagements, presenting the findings to client senior executives and designing the larger engagement that would best meet their needs.  

	Management of the organization including strategic and operational planning, fiscal oversight and organizational policies and procedures
	Managed analysis and delivery team members
	Developed and managed project/program schedules, project scope and budgets (including project P&Ls), resource allocation and utilization, identified and mitigated project/program risks
	Provided thought leadership and direction for clients

Director of Operations

Carpedia International Limited

Lead teams of consultants on the delivery of performance improvement solutions.  As an Operations Manager I was responsible and accountable for delivering to the client what was sold.  

Every project I managed delivered on its promise of a measurable bottom line return to the client.  

Responsibilities included:
	Delivering projects in adherence to both the client and Carpedia’s requirements for cost, schedule and quality
	Preparation and delivery of training sessions in addition to executive mentoring and management coaching
	Management Operating System design and installation (including budgets, resource plans, KPI’s, schedules and operating reports) 
	Change management and communication strategy development and execution
	Results measurement, project evaluation and follow up

Key Achievements from sample projects:
	Managed a team responsible for assisting in the integration of a large Canadian insurance company's internal support service operations after its merger with a competitor.  Cost savings were 20% better than originally projected.
	Managed a sales improvement project at a leading paper distributor in Southern Ontario.  Reorganized sales territories and designed and implemented a call centre to manage house accounts.  
	Managed a radioactive material yield improvement, cost reduction, fleet reduction and product pricing project at a nuclear medicine provider with 19 Nuclear Pharmacies spread through 8 different north and southeastern states.  Realized savings - $3 million dollars. 
	Managed a streamlining and cost reduction project in the Mortgage Administration Department of a large Financial Services organization.  Reduced labour costs by 25%.

Manager

Parisella, Vincelli Associates Consulting Group, (PVA Consulting Group)

Responsible for delivering productivity improvement services to clients as part of a team of consultants. Results achieved through on-the-floor coaching, work method improvement, procedure development and the design and installation of management tools.

Management Consultant

Experienced strategist, sales and marketing coach, analyst and operations consultant. Highly accomplished, detail-oriented, problem-solving professional with over ten years experience in process improvement, operations, sales training, P&L management, change management, organizational redesign and consulting.

Subject matter expert in two key areas:

* Operational Strategy:  Development of customized programs in a wide range of industries from healthcare, to financial services and from heavy manufacturing to government services.  Aligning operational performance to strategic imperatives in difficult situations is what Jose does very well.  Experienced in all areas of operational performance, sales performance, market strategies, product & service development, research & analysis of key industry trends.
* Process Optimization:  Lean transformations, process optimization, change management and operational improvements.

Although Jose has worked for a wide variety of clients in a broad spectrum of industries and has saved these clients millions of dollars, if you ever catch him in an elevator he will tell you his biggest strengths are his ability to:

   1. Step back and look at what is affecting your organization from a strategic perspective … but without losing site of the day to day realities of running your business (i.e. cash flow, organizational behaviour, workflow constraints, day to day operations).

   2. Translate complex concepts and multiple data streams into digestible, easy to understand and presentable ideas.

   3. Act as a bridge and facilitator between business and IT.

   4. Build consensus and bring teams together to implement, adopt and own new technologies and processes.

Jose has experience in the following industries/sectors:

    * Financial
    * Healthcare
    * Insurance
    * Retail
    * Technology
    * Professional Services
    * Government
    * Public Safety
    * Emergency Responders
    * Resource Extraction

Specialties: * Sales & Marketing Program Analysis
* Sales Coaching & Mentoring
* Business Strategy Development and Execution
* Mobile Strategy and Mobile Roadmap Development
* Market Strategy and Implementation
* Integration and Adoption of ‘new’ technologies into ‘old’ processes
* Market Research & Business Case Development (including ROI & TCO Studies)
* White Papers & Customized Content
* Competitive Analysis & Positioning
* Financial Analysis & Cost Reduction Strategies 
* Service and Product Development

Jose Colucci

TEK Analytics

At TEK, our goal is to empower our clients to make data-driven decisions by leveraging their data assets and building innovative, modern data platforms. We utilize a nimble and agile approach to deliver actionable insights in real-time, providing our clients with the information they need to make strategic business decisions. Our team has extensive expertise in the SAP/Microsoft and similar technologies, making us leaders in the data and analytics transformation space. By working with us, our clients can trust that their data will be transformed into a valuable asset, driving growth and success for their business.

Vice President - Strategy and Growth

King Ventures, LLC

King Ventures, LLC, is a small business focusing on improving peoples lives through innovation and technology.

Principal

SIRIUS PERFORMANCE LTD

As the Senior Vice President of Business Development, I'm directly responsible for positioning and building the brand of Hydrus Performance.

Hydrus is leading-edge science for delivering more water and electrolytes with unrivaled speed and effectiveness and can assist those with dehydration stress to reach better health and wellbeing in many different ways.

Every once in a while there comes along an invention that changes the game, or how the game is played. Hydrus is such a generational breakthrough for hydration.

The proprietary science underlying Hydrus is a delivery system utilizing phospholipids, which occur in nature and are a significant portion of cell structure in humans. Hydrus’ Nanosome™ technology enables huge opportunities in areas such as hydration, nutrition, and wellness for consumers. It’s all about absorption.

We’re excited to bring you a great tasting beverage that provides a number of health benefits and enables greater performance.

Senior Vice President, Business Development

Fibrenew North Shore

American Hotel Register Company

In my final role with American Hotel Register Company, I reported to the Senior Director of Strategic Integration Enablement. While doing so, I was responsible for remaining relevant to our customers, developing into the market innovation leader, and driving profitability by streamlining processes, digitizing the customer experience, and introducing robotic process automation.
My primary tasks entailed:

• Championing PM disciplines and provided the processes, structures, and tools for project and program management across the transformation.

• Providing a governance structure, ensuring accountability and enabled the predictability of each transformation initiative.

• Transformed analytics operations to serve internal and external "customers" with a focus on establishing practices that leverage appropriate software development methodologies and project and ticket tracking systems.

• Creating and communicating an analytics strategy to create meaningful business and customer value from data assets.

• Building consensus among diverse groups of process stakeholders facilitating resolutions that arose from functional, divisional, and geographic areas of the company.

This role allowed me to help American Hotel Register Company to achieve numerous significant milestones.

First, I sponsored and led the transformation to agile development practices across the IT organization. This facilitated cultural changes with IT and business team members.

This also improved the enterprise's flexibility to respond to customer needs, driving loyalty and value. With increased customer loyalty, American Hotel Register Company was well-prepared for global expansion.

Ultimately, the robust system streamlined operations, resulting in enhanced productivity and reduced expenses without affecting business growth and profitability.

Director, Business Intelligence & Analytic Governance 

As the Strategic Director of Business Analytics & Development, American Hotel Register Company charged me with transforming customer experience into a globally integrated, technologically agile team.

Similar to prior roles, this mandated a multi-faceted strategy. In general, it was comprised of three key tasks:

1) Leading enterprise-wide efforts to coordinate and align emerging technologies, demographics, and industry changes by leveraging innovative approaches to the Transformational Experience.

2) Executing Experience Transformation programs, setting strategic vision, direction, and standards for championing a best-in-class experience in alignment with the changing needs of the business and clients.

3) Initiating the Digital Transformation experience, transforming the way the company leveraged digital assets for B2B, B2C, and B2B2C experiences from ideation through delivery that enabled a simple, connected, and experience-driven involvement that empowered customers and the brand.
Upon following this game plan, I was able to lead American Hotel Register Company to accomplish several significant milestones.

Firstly, I provided world-class business intelligence analytics, aggressively growing revenue, profit, and market share while reducing operational costs.

Secondly, I advanced internal operational and analytical reporting strategies, focused on the delivery of actionable information versus data.

Thirdly, I led team of 35 analysts to define, develop, and deliver business critical reports and dashboards.

Finally, I successfully delivered 135 mission-critical reports based on aligned KPI’s, on time and on budget.

All of this fostered best-in-class innovation and joint value creation with our customers, vendors, and suppliers through melding what internal and external data should be leveraged in the future to further enhance customer engagement, speed to market, and profitability.

Strategic Director, Business Intelligence & Analytics

As the Director of Sales Enablement, I directed 170 associates with 5 direct reports, who executed and delivered on a variety of strategic areas.

These entailed B2B sales, service, and marketing strategies, allowing our organization to touch 40,000 customer targets. These assisted American Hotel Register Company in driving customer acquisition and retention. We also shared wallet initiatives and processes, gaining visibility into customer programs and services.

In summary, my role can be summarized as steering business transformation toward a more structured, directed, and measured sales and marketing effort with the goal of improving sales productivity and compliance strategies.

In doing so, I led American Hotel Register Company to achieve numerous significant milestones.
First, my division grew company sales and profits by a combined 10%, while navigating customer consolidation and the presence of group purchasing organizations. The sales and marketing team was comprised of 60 individuals responsible for strategic and tactical initiatives.

Secondly, I oversaw the New Construction initiative, leading a team of 10 business development managers, growing from $10M to $35M in 3 years.

Thirdly, I managed the Customer Experience Call Center of 70 associates. This was a multi-pronged approached which featured:

• Implementing a training program and career path plans to gain the best talent by building a learning culture.

• Inspiring a growth mindset, driving a clear and predictable business rhythm to engage employees and share information freely throughout the organization.

• Directing 20 associates who were dedicated on sourcing products outside of our product portfolio.

• Developing and executing the sales commission plan along with the technology to execute the plan.

This led to American Hotel Register Company to improving key KPI’s to be best in class by focusing the team’s efforts on customer pain points & expectations.

Director, Sales Enablement

As the Business Development Director for American Hotel Register Company, I managed a team of 25 associates. This primarily involved the Advantage Program, Revenue & Margin Growth, and the Private Label program.

Director, Business Development

As the Business Development Manager at American Hotel Register Company, I led a team of 15 associates. In doing so, I maintained complete oversight for Group Sales, providing leadership and day-to-day direction on pipeline and performance management and reporting. These activities enabled me to ensure continued growth against a continuously evolving competitive set.

Business Development Manager

Group Sales Manager

Account Representative

Special Order Service Representative

Customer Care Representative

With over 25 years of experience in the organizational transformation space, I am a transformational leader who is passionate about improving people's lives through thought leadership, innovation, and technology. I have a strong background in data and analytics, cloud solutions, and business development, and I have successfully led digital transformations for large organizations across various sectors.

As the Vice President of Strategy and Growth at TEK Analytics, I am responsible for positioning and building the brand of our company, which empowers our clients to make data-driven decisions by leveraging their data assets and building innovative, modern data platforms. I utilize my extensive expertise in SAP/Microsoft and similar technologies, as well as my strategic thinking and problem-solving skills, to deliver actionable insights in real-time, providing our clients with the information they need to make strategic business decisions. I am committed to helping business leaders understand the power of technology and its potential to drive growth and innovation, and I am always looking for new opportunities and challenges to bring value to organizations.

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The Battle

Jose Colucci

Philip King

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