Jose Bermejo 🪄

State of Coherence — The Organizational Performance Lab

The peak performance lab.

Online Programs, Trainings, Workshops, and Off-site experiences to unlock flow states, creativity and  productivity peaks for your team. All backed by neuroscience, behavioral science, and biohacking.

Achieve a State Of Coherence with your team through conscious leadership.

#Leadership
#MentalFitness
#OrganizationalSystems

Cofounder & Radical Performance Officer

Predictable Innovation Studio

We uncover where your GTM Strategy falls short to match how people buy B2B software (aka behavioral patterns). 

What’s the same: we’ll find your revenue leaks at each step of your buyer's journey.

1. Problem Education
2. Solution Education & Discovery
3. Solution Purchase: Demo → PoC → Purchase
4. Solution Adoption:  Activation → Training & Adoption Support → Use Recurrency → Expansion to new use case
5. Solution Diffusion (WOM): Testimonial → Case study → Warm Introductions

Then we’ll solve those leaks by:
→ Improving Your Target market selection/positioning
→ Craft A Low-Risk Value Propositions™
→ Create a strategic narrative that drives change
→ Build an awareness plan to get into the education and buyer’s research process.

A product growth strategy studio specializing in the Behavioral Science of Diffusion of Innovations and Crossing The Chasm.

DM me if you have a challenge we can help with!

Managing Partner & Founder

Maven

Check my bootcamp and courses at Maven:

https://maven.com/predictable-innovation/ai-assisted-product-marketing-strategy

https://maven.com/predictable-innovation/positioning-strategy-workshop

Leadership, Strategy & Management Instructor

ENCAMINA

Head of Product Revenue Growth (Fractional)

Plain Concepts

Reporting to the USA General Manager, I began this new job as the main responsible for designing and executing a new revenue growth strategy for the USA, including but not limited to segmentation, positioning and GoToMarket.

Success covered the development of the different growth channels, tactics and teams, including to build and lead new marketing and sales teams, a strong relationship with Microsoft USA subsidiary as our primary business partner, and the development of new products and services, aligning the market opportunities with our corporate innovation initiatives to unveil new growth sources.

The biggest win was deciding where to invest our limited resources to find a new client to diversify client risks. We successfully closed the first non-Microsoft client in the USA, starting a new channel and the path to risk diversification.

USA Revenue Growth Strategy Lead

Reporting to the CEO and company founder, I started this position as the company performance owner. My goal was to improve the economic value of ENCAMINA and to lead the change to a more data-driven decision-making company. Functions include the inspiration of the Executive Committee to build high-performance initiatives aligned with the company's strategy and impacting the P&L’s bottom line.

Results: x3 in EBITDA when compared to the previous year. Still the best EBITDA in the history of the company.

Performance Vice President

Accountable for developing and executing the Business Growth Strategy and leading the sales & partner teams. 

As a permanent member of the executive committee, I worked closely with other chief executives, mostly with the CEO, COO, and CFO. Besides, I was the link between ENCAMINA and Microsoft, coordinating and leading actions regarding goals and strategic alignment.

I led the Go to Market and revenue-generating activities with the critical challenge to help ENCAMINA in their path to differentiate their competitive positioning and grow fast by co-building a new mid-term strategic plan with the owners of the company, and leading the sales and partner channels teams to achieve the goals planned.

Quantitative success includes an x2 revenue growth while reducing the budget & team, increasing revenue operations performance. 

Qualitative success included building, empowering, coaching, and leading a new direct sales & partnerships team, implementing new compensations and key account management systems, sales team operations, and processes, developing the channel strategy and strategic alliances, and co-build the ENCAMINA strategic plan with the CEO to improve our alignment with the market opportunities and with our partner Microsoft.

Chief Revenue Growth Officer

Reporting to the COO, with a double role: sales consultant (40% of the time) & project manager (60% of the time). Responsible for maintaining equilibrium between the customer, the project team, and the profit of the assigned projects. In charge of pre-sale consultancy, proposals development and sales pitch presentations.

Manager of Client Services and Sales Enablement

deplace

www.deplace.es was born as the second digital real estate agency in Spain to bring the market a disruptive low-end service for buyers and sellers of real estate. As a member of the board council, I was focused on advising on the business strategy and financials.

CoFounder & Board Member

INMERCOST Commercial Real Estate

Took the business out of bankruptcy in 3 months by finding a breakthrough solution for the sales problem amid the 2007 subprime crisis. I took charge of the search, negotiation, and partnership closing with construction companies, offering development, customer negotiation, and deal closing.

Head of Strategy

CEU Cardenal Herrera University

In charge of maintaining the integrity and security of network and information system data from the University, perform periodic audits and to recommend and provide security policies to follow. Tasks of network and systems administration.

Systems Administrator

👇🏻 Head To My Featured Section To Learn How I Can Help And Get Your Tailored Performance Plan 👇🏻

Positioning, Launch, Product/Market fit & AI Instructor

Josh Bermejo

Personal Development & Family Care

Citeline

Head of Commercialization, Product Management - Clinical Planning and Feasibility

Informa

Head of Commercialization, Clinical Planning and Feasibility

Head of Go-to-Market, Product Management - Pharma Intelligence

Go-to-Market Lead, Product Management - Pharma Intelligence

Thomson Reuters

Led a team of global Customer Success Managers who were responsible for maximizing the utilization of our products within our top-tier strategic accounts.  Our strategy emphasized utilizing a consistent plan across all accounts for efficiency while still customizing the plan for each account for effectiveness.  We created and executed on retention strategy plans for each key account, developing the plans in conjunction with the customer and sales managers.  These plans focused on increasing user logins and enterprise expansion for the products which maximized the value of the product to the customer.

The Customer Success Managers worked directly with customers to maximize the expansion of each product which resulted in improved retention rates.  Additionally, the CSM partnered with sales managers to grow new business through product extensions and professional service opportunities within their assigned territory.

Senior Director, Customer Success Managers - Life Sciences

Managed three key areas for the Life Sciences business unit:  Customer Education and Training, Customer User Analytics & Migrations and Customer Intelligence.   I created strategies and project plans with multiple departments, including Sales, Marketing, Product Development, Finance and Customer Service to improve overall customer retention.  As a liaison across multiple departments and with our customers I spearheaded a customer advisory meeting for our key competitive intelligence product.

The teams that I managed developed a robust curriculum of training programs and thought leadership webinars for a global customer base; created internal and external product usage reports for data analysis; and provided customer satisfaction survey results to internal stakeholders and helped to develop strategies based on the customer feedback.

Senior Director, Customer Insights & Strategy

Selected to lead and incorporate our pre-sales product/content specialists with our post-sales customer training team to create a customer centric strategy of key touchpoints throughout the entire sales support lifecycle.  

The pre-sales teams were responsible for providing product demonstrations to prospects and managing a new business pipeline, as well as creating and delivering sales enablement training for new hires and ongoing sales training for new products and enhancements. 

The post-sales customer education team developed a customer-facing product training curriculum and delivered the sessions onsite, via live webinars and recorded video sessions.  Worked with marketing, editorial and product development teams to continuously offer new programs for customers, supporting business retention efforts.  Successfully migrated customers from three core products to a single platform through strategic planning and thoughtful execution, including training plans and migration specific training materials and guides.

Director, Global Sales Support Specialists

Responsible for the leadership of the global customer training team in the US and Europe, including 14 trainers and 1 manager.  Created the first on-demand training program for customers in response to their feedback and market analysis.

Director, Global Customer Training

Selected to lead the US based team of pharmaceutical, chemical and biotechnology customer trainers after the integration of Dialog and Thomson Scientific.  Created and executed on a strategy to expand the training team capabilities and improved the team’s workflow by introducing a training request system using Salesforce.com

Manager, Customer Training

Dialog, LLC

Manager, Information Consultants

Senior Information Consultant

Information Consultant

•	Effective liaison between multiple departments including product development, sales, marketing and customer operations and services
•	Keen ability to identify strategic opportunities to improve  process and function for operational excellence
•	Create mutually beneficial partnerships within an organization by aligning goals and objectives across teams through questioning and effective strategy execution 
•	Highly respected customer centric leader with demonstrated ability in developing successful customer facing teams in customer success, training and pre-sales subject matter experts
•	Strong team management skills including performance management, recruiting and on-boarding


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