Atlassian

Enterprise Sales Development Representative

Seamless.AI

Strategic Advisor

Maildoso

Sendspark

Orum 🥇

Building pipeline isn't just about numbers. 

It's about strategy.

Working alongside Account Executives, I drive growth in the Mid-Market space through a multi-threaded approach that gets results.

My playbook? 

↳ Master the art of cold calling
↳ Leverage personalized multi-channel outreach
↳ Build relationships that convert

I maximize every tool in my tech stack:

↳ Orum for high-impact calling
↳ Outreach for sequence automation 
↳ Sendspark for video messaging
↳ Salesforce for deal management
↳ LinkedIn Sales Navigator for targeted prospecting
↳ Clay & Crossbeam for research
↳ ZoomInfo & Apollo for accurate intel
↳ Zoom for impactful video meetings
↳ Slack for seamless collaboration
↳ Google Suite for efficient workflow

But my impact goes beyond personal success.

I've trained teams on prospecting effectiveness, sharing expertise across our full tech stack. 

Because when the team wins, we all win.

The results speak for themselves. 

Q3 2024: 33 meetings booked, 16 qualified

↳ 100% quota achievement
↳ $398K pipeline generated
↳ $30K ARR converted

Q4 2024 is already showing promise:

18 meetings booked, driving $143K in pipeline value.

My mission? 

Transform conversations into opportunities, and opportunities into partnerships.

Senior Sales Development Representative

Transect

At Transect, I bridged the gap between technology and renewable energy development, helping teams automate site selection and critical issues analysis.

My approach?

↳ Prospect and meet with Development Directors and Energy Consultants
↳ Deliver compelling demos that showcase automation power
↳ Transform complex data into actionable insights
↳ Drive decisions through BANT-qualified opportunities

Leveraging a powerful tech stack:

↳ Transect's platform for site analysis
↳ HubSpot for deal management
↳ ZoomInfo & Sales Navigator for targeted prospecting
↳ Zoom for impactful virtual demos
↳ Google Suite & Slack for seamless collaboration
↳ Custom GPTs for enhanced productivity

Beyond selling, I drove innovation:

↳ Created sales & marketing video content
↳ Developed AI tools for team efficiency
↳ Trained team members on ChatGPT integration
↳ Maintained pristine pipeline data

The impact?

↳ Set record as fastest new hire to close
↳ Streamlined operations with custom GPT solutions
↳ Built lasting partnerships in solar & battery storage
↳ Transformed site selection processes

My mission? 

Help developers accelerate renewable energy development through automation and innovation.

Account Executive, Content Specialist

Ryder System, Inc.

Conducted sales and prospecting training for new hires, teaching outreach strategies and tools to improve pipeline growth.

Developed custom ChatGPT workflows for sales research, prospecting automation, and outreach personalization.

Continued to drive pipeline by leveraging intent data and customer reports to identify and engage high-value accounts.

Sales Achievements:

2024 (Q1): 92% of meeting goal (11/12); $59.9M in new pipeline.

Senior Enterprise Account Development Manager

Consistently ranked as the Top ADM year-over-year for pipeline generation and meeting performance.

Prospected Top 50 CPG accounts and 100+ international prospects, supporting 7 Directors of Business Development.

Leveraged ZoomInfo and Sales Navigator for targeted prospecting research and identification of key stakeholders.

Met bi-weekly with DBDs to strategize, categorizing accounts into a tiered priority system (high to low) and collaborating to engage and advance opportunities.

Used intent data, customer quarterly reports, and 10-K filings to align messaging with business priorities and uncover new opportunities.

Executed outreach through cold calls, emails, and video messaging, driving engagement and building pipelines.

Sales Achievements:

2023: 111% of meeting goal (40/36); $57.8M in new pipeline.
2022: 196% of meeting goal (47/24); $112.2M in new pipeline. 

Awarded 2022 Quota Buster for generating $112.2M in new pipeline. 

Tools Used: Salesforce, Power BI, Seismic, Teams, RingCentral, ZoomInfo, Sales Navigator, and ChatGPT.

Enterprise Account Development Manager

Fusion Logistics Services

Excelled in identifying, engaging, and sustaining a robust pipeline of potential brokerage clients, exceeding established targets. Gained access to decision-makers and closed deals by utilizing a disciplined prospecting approach, including cold calling, networking, and social media, and by addressing customer pain points. Delivered outstanding service by prioritizing customer satisfaction, while managing existing accounts and collaborating with the team to enhance efficiency. Contributed to business growth and success by leveraging operational support, negotiating pricing and contracts, and devising strategic account plans.

Senior Account Executive

Fusion Transport

Skillfully negotiated carrier and client collaborations to grow and sustain a prosperous book of business. Utilized industry expertise to build robust relationships with clients, operators, and agents to seize valuable freight opportunities. Mediated and resolved shipping issues, while streamlining transactions. Excelled under pressure. Strategically prioritized tasks and implemented focused lead campaigns to discover new sales prospects. Adopted a client-focused approach to empathetically address customer needs, providing customized solutions using in-depth knowledge of the transportation sector.

BlueGrace Logistics

Molded and developed 10-person sales team. Shifted focus from cost to customer relationships. Aligned supply strategy for increased sales and profitability. Managed shipments from shipper to consignee. Matched carriers with freight through expert carrier relations. Delivered customized solutions for each client's unique model. Specialized in cost/process management, technology, risk/change management, and supply chain optimization. Prospected, qualified, and generated new customers. Negotiated pricing with carriers and customers. Exceeded sales quotas consistently.
Nurtured lasting relationships with existing customers.

Senior Account Executive, Team Lead

Account Executive

Cold-called and closed new business, boosting revenue through strategic sales planning.
Trained clients on TMS, troubleshot and maintained accounts, and managed receivables.
Booked and tracked shipments, resolving customer issues for seamless delivery.
Qualified customer needs, uncovered growth opportunities, and consistently followed up.
Achieved 283% of revenue goal in first year, retaining over 50 accounts and preventing loss to competitors.

Account Development Representative

Harmonizing sales & marketing to compose winning strategies.

👋🏽 Thanks for stopping by! 

So, who's JR? 

A Baltimore native who made the Sunshine State home—and never looked back.

I grew up in an artistic household where my passion for music took center stage.

Picked up the saxophone in '06, and to this day, still play professionally.

But life had other plans.

I found my way into SaaS sales and discovered a new way to create impact.

Now, I’m an Enterprise SDR at Atlassian. 

Highlights from My Career

↳ Generated over $3M in profit across my sales career.
↳ Delivered $112.2M as a quota buster at Ryder.
↳ Created GPTs that enhanced sales efficiency at Transect.
↳ Won President's Club in 2017 at BlueGrace.

My Approach to Sales and Leadership

→ Adaptability: Staying ahead in a fast-changing landscape.
→ Authenticity: Building trust through transparency.
→ Accountability: Owning my results and leading by example.

What I Bring to the Table

Beyond SaaS sales, my expertise includes:

↳ Personal branding strategies that resonate.
↳ Video creation/editing for promotional & social content.
↳ Mentoring in AI, video, and sales strategies.
↳ Proficiency with tools like HubSpot, Outreach, Salesforce, and more.

Whether you want to explore sales strategies, AI, or personal branding—or just talk music

Send me a message or email me at jtbrichardson@icloud.com.  

I’d love to collaborate and help you achieve your goals
while always giving you my best and supporting the best in you.

Jordan Richardson 🎷

Ryder Supply Chain Solutions

Senior Manager, Account Development

Combining expertise in executive education within network commercial operations, strategic sales, and technological leverage to drive growth. Multifaceted role emphasizes the use of data, analytics, and customer insights to unlock new opportunities, enhance sales pipelines, and provide tailored strategic solutions. Establishing and nurturing significant customer relationships but also spearheading supply chain design innovations with a blend of software as a service (SaaS), artificial intelligence (AI), and intuitive understanding.

Helping executives identify strategic operational efficiencies, focusing on cost reduction, system optimization, and the enhancement of technological visibility. Leveraging an ever-evolving tech stack, including AI, aiming to understand customer markets, thereby offering superior service and insights.

Leading efforts in developing and implementing best practices tailored for a dynamic sales organization, ensuring that the team remains at the forefront of industry standards. Fostering relationship development, concentrating on creating effective workflows and practices to foster a cohesive and efficient sales team.

This holistic approach to commercial operations and sales, underpinned by a strong foundation in technology and customer relationship management, positions focus on growth and operational excellence. Blending unique skills in negotiating, strategic planning, and tech-savvy problem solving equipping to meet and exceed challenges in today’s fast-paced business environment.

Manager, Account Development

CSCMP - Council of Supply Chain Management Professionals

As an active member of CSCMP, I am part of a global network of professionals dedicated to advancing the supply chain industry. This membership allows me to stay current with industry trends, participate in top-tier educational opportunities, and connect with peers worldwide, enriching my professional growth and expertise in supply chain management.

Member of CSCMP

TransImpact

On a daily basis, the main objective was to help high-volume shippers turn their parcel shipping into a business advantage. My team and I, were stewards of implementing and executing business efficiencies for our clients to drive cost reduction within their parcel shipping spend through parcel contract negotiations and creating visibility through SaaS & BI&A tools.

American International Foods, Inc.

Served a wide range of Food, Beverage, HBA, Pharmaceutical, and Industrial Manufacturing Industries with top food-grade ingredients and commodities from around the world. Developed strategic buying plans and customize logistics solutions to help clients reduce costs in their supply chain. Developed and executed; strategic prospecting strategies, account development, and communication. Managed the GA, AL, MS, LA, and AR territories by offering strategic distribution through Distribution Centers in the U.S.

Territory Sales Representative

Total Quality Logistics

Dedicated to offering solutions and management of Supply Chain & Logistics Services to an array of different Companies within a multitude of different Industries. Connected companies big and small to a network of over 75,000 Carriers across any continent while ensuring their assets are protected 24/7/365.

Logistics Account Executive

The Car Spot

Developed and implemented sales plans and promotions. Worked with staff to implement sales and marketing strategies. Assisted customers with a range of financing options. Trained new sales staff and provided weekly feedback. Prepared dealership budgets and implemented cost-effective management techniques.

Commercial Sales Manager

Approached customers to uncover purchasing needs and provide recommendations. Used consultative sales process to match customers with suited needs. Presented customers of associated dealer services and products.

Retail Sales Representative

Xerox

At&t - Coca Cola
Developed and managed the life-cycle of the Management Print Service (MPS) account, associates, technicians, and logistics. Conducted regular meetings with the client in order to understand current business challenges and goals. Pitched solutions that included; Printer Fleet Reduction, Improved Security, Document Management, Data Storage, Reduction of Environmental Impact and Increased Efficiency to VP Level Executives and Department Heads across North Georgia and Washington D.C. Region.

Account Manager | Facilitaties & Site Logistics

At&t - North & Grumman
Executed desktop support per end-user by diagnosing, repairing, and maintaining Microsoft & Xerox products and services to Class A sites through system-enabled solutions.

Account Associate | Hardware Tech

A.R.T - REVOLT

Created a Brand that can never be duplicated! Although I am no longer a partner, this company has continued to thrive within it's niche.

Founder & Brand Manager 

tough lessons = authentic wins🔍i post about my lessons to help others win

𝐘𝐨𝐮𝐫 𝐞𝐲𝐞𝐬 𝐡𝐚𝐯𝐞 𝐥𝐚𝐧𝐝𝐞𝐝 𝐨𝐧 𝐭𝐡𝐢𝐬 𝐬𝐞𝐜𝐭𝐢𝐨𝐧 𝐨𝐟 𝐦𝐲 𝐩𝐫𝐨𝐟𝐢𝐥𝐞.
↳ 𝐼'𝑙𝑙 𝑑𝑜 𝑚𝑦 𝑏𝑒𝑠𝑡 𝑡𝑜 𝑚𝑎𝑘𝑒 𝑡ℎ𝑖𝑠 𝑎𝑠 𝑎𝑢𝑡ℎ𝑒𝑛𝑡𝑖𝑐 𝑎𝑠 𝑝𝑜𝑠𝑠𝑖𝑏𝑙𝑒.


Born & Raised.
↳ Atlanta Metro. Natives? Let's talk about it. 
↳ Elberton, GA → Elders → Live off of the land.

Husband & Father.
↳ Far from perfect.
↳ Husband of 1.
↳ Father of 4.

My Morehouse College matriculation built resiliency.
↳ Originally denied enrollment at Morehouse.
↳ Didn't take NO for an answer.
↳ Bonner Scholar. 

Began my career as an…
↳ Immature College Student.
↳ Building an Apparel & Art Brand.

Quickly learning…
↳ Need to be a Team Payer.
↳ Supporting & Driving Big Business.

While in College with my firstborn…
Began business career @ Xerox.
Managing Devices & Hardware 

With Gratitude.
Scanned Domestic/International Markets.
Within the Supply Chain & Logistics Segments. 

1. Supporting Agriculture Commodities.
↳ Food/Bev., HBA, Pharm, and Industrial Mfg.

2. SaaS Visibility and Negotiation. 
↳ $Ms in Cost-Savings for Parcel Shippers.

3. Former + Current Knowledge = @ Ryder.
↳ AI Enthusiasts. 
↳ Sales Strategist.
↳ Private Fleet Conversion.
↳ Dedicated Transportation.
↳ Port-to-Door Supply Chain Solutions.




-DW


P.S. Separate Yourself Thru Authenticity 🫡✌🏽


***All opinions are my own.

taplio

The Battle

Jordan Richardson 🎷

DURRELL WHITE 🧩

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?