Atlassian

Enterprise Sales Development Representative

Seamless.AI

Strategic Advisor

Maildoso

Sendspark

Orum 🥇

Building pipeline isn't just about numbers. 

It's about strategy.

Working alongside Account Executives, I drive growth in the Mid-Market space through a multi-threaded approach that gets results.

My playbook? 

↳ Master the art of cold calling
↳ Leverage personalized multi-channel outreach
↳ Build relationships that convert

I maximize every tool in my tech stack:

↳ Orum for high-impact calling
↳ Outreach for sequence automation 
↳ Sendspark for video messaging
↳ Salesforce for deal management
↳ LinkedIn Sales Navigator for targeted prospecting
↳ Clay & Crossbeam for research
↳ ZoomInfo & Apollo for accurate intel
↳ Zoom for impactful video meetings
↳ Slack for seamless collaboration
↳ Google Suite for efficient workflow

But my impact goes beyond personal success.

I've trained teams on prospecting effectiveness, sharing expertise across our full tech stack. 

Because when the team wins, we all win.

The results speak for themselves. 

Q3 2024: 33 meetings booked, 16 qualified

↳ 100% quota achievement
↳ $398K pipeline generated
↳ $30K ARR converted

Q4 2024 is already showing promise:

18 meetings booked, driving $143K in pipeline value.

My mission? 

Transform conversations into opportunities, and opportunities into partnerships.

Senior Sales Development Representative

Transect

At Transect, I bridged the gap between technology and renewable energy development, helping teams automate site selection and critical issues analysis.

My approach?

↳ Prospect and meet with Development Directors and Energy Consultants
↳ Deliver compelling demos that showcase automation power
↳ Transform complex data into actionable insights
↳ Drive decisions through BANT-qualified opportunities

Leveraging a powerful tech stack:

↳ Transect's platform for site analysis
↳ HubSpot for deal management
↳ ZoomInfo & Sales Navigator for targeted prospecting
↳ Zoom for impactful virtual demos
↳ Google Suite & Slack for seamless collaboration
↳ Custom GPTs for enhanced productivity

Beyond selling, I drove innovation:

↳ Created sales & marketing video content
↳ Developed AI tools for team efficiency
↳ Trained team members on ChatGPT integration
↳ Maintained pristine pipeline data

The impact?

↳ Set record as fastest new hire to close
↳ Streamlined operations with custom GPT solutions
↳ Built lasting partnerships in solar & battery storage
↳ Transformed site selection processes

My mission? 

Help developers accelerate renewable energy development through automation and innovation.

Account Executive, Content Specialist

Ryder System, Inc.

Conducted sales and prospecting training for new hires, teaching outreach strategies and tools to improve pipeline growth.

Developed custom ChatGPT workflows for sales research, prospecting automation, and outreach personalization.

Continued to drive pipeline by leveraging intent data and customer reports to identify and engage high-value accounts.

Sales Achievements:

2024 (Q1): 92% of meeting goal (11/12); $59.9M in new pipeline.

Senior Enterprise Account Development Manager

Consistently ranked as the Top ADM year-over-year for pipeline generation and meeting performance.

Prospected Top 50 CPG accounts and 100+ international prospects, supporting 7 Directors of Business Development.

Leveraged ZoomInfo and Sales Navigator for targeted prospecting research and identification of key stakeholders.

Met bi-weekly with DBDs to strategize, categorizing accounts into a tiered priority system (high to low) and collaborating to engage and advance opportunities.

Used intent data, customer quarterly reports, and 10-K filings to align messaging with business priorities and uncover new opportunities.

Executed outreach through cold calls, emails, and video messaging, driving engagement and building pipelines.

Sales Achievements:

2023: 111% of meeting goal (40/36); $57.8M in new pipeline.
2022: 196% of meeting goal (47/24); $112.2M in new pipeline. 

Awarded 2022 Quota Buster for generating $112.2M in new pipeline. 

Tools Used: Salesforce, Power BI, Seismic, Teams, RingCentral, ZoomInfo, Sales Navigator, and ChatGPT.

Enterprise Account Development Manager

Fusion Logistics Services

Excelled in identifying, engaging, and sustaining a robust pipeline of potential brokerage clients, exceeding established targets. Gained access to decision-makers and closed deals by utilizing a disciplined prospecting approach, including cold calling, networking, and social media, and by addressing customer pain points. Delivered outstanding service by prioritizing customer satisfaction, while managing existing accounts and collaborating with the team to enhance efficiency. Contributed to business growth and success by leveraging operational support, negotiating pricing and contracts, and devising strategic account plans.

Senior Account Executive

Fusion Transport

Skillfully negotiated carrier and client collaborations to grow and sustain a prosperous book of business. Utilized industry expertise to build robust relationships with clients, operators, and agents to seize valuable freight opportunities. Mediated and resolved shipping issues, while streamlining transactions. Excelled under pressure. Strategically prioritized tasks and implemented focused lead campaigns to discover new sales prospects. Adopted a client-focused approach to empathetically address customer needs, providing customized solutions using in-depth knowledge of the transportation sector.

BlueGrace Logistics

Molded and developed 10-person sales team. Shifted focus from cost to customer relationships. Aligned supply strategy for increased sales and profitability. Managed shipments from shipper to consignee. Matched carriers with freight through expert carrier relations. Delivered customized solutions for each client's unique model. Specialized in cost/process management, technology, risk/change management, and supply chain optimization. Prospected, qualified, and generated new customers. Negotiated pricing with carriers and customers. Exceeded sales quotas consistently.
Nurtured lasting relationships with existing customers.

Senior Account Executive, Team Lead

Account Executive

Cold-called and closed new business, boosting revenue through strategic sales planning.
Trained clients on TMS, troubleshot and maintained accounts, and managed receivables.
Booked and tracked shipments, resolving customer issues for seamless delivery.
Qualified customer needs, uncovered growth opportunities, and consistently followed up.
Achieved 283% of revenue goal in first year, retaining over 50 accounts and preventing loss to competitors.

Account Development Representative

Harmonizing sales & marketing to compose winning strategies.

👋🏽 Thanks for stopping by! 

So, who's JR? 

A Baltimore native who made the Sunshine State home—and never looked back.

I grew up in an artistic household where my passion for music took center stage.

Picked up the saxophone in '06, and to this day, still play professionally.

But life had other plans.

I found my way into SaaS sales and discovered a new way to create impact.

Now, I’m an Enterprise SDR at Atlassian. 

Highlights from My Career

↳ Generated over $3M in profit across my sales career.
↳ Delivered $112.2M as a quota buster at Ryder.
↳ Created GPTs that enhanced sales efficiency at Transect.
↳ Won President's Club in 2017 at BlueGrace.

My Approach to Sales and Leadership

→ Adaptability: Staying ahead in a fast-changing landscape.
→ Authenticity: Building trust through transparency.
→ Accountability: Owning my results and leading by example.

What I Bring to the Table

Beyond SaaS sales, my expertise includes:

↳ Personal branding strategies that resonate.
↳ Video creation/editing for promotional & social content.
↳ Mentoring in AI, video, and sales strategies.
↳ Proficiency with tools like HubSpot, Outreach, Salesforce, and more.

Whether you want to explore sales strategies, AI, or personal branding—or just talk music

Send me a message or email me at jtbrichardson@icloud.com.  

I’d love to collaborate and help you achieve your goals
while always giving you my best and supporting the best in you.

Jordan Richardson 🎷

Prismatic

Previously ghostwritten & consulted for:

- An AI-powered marketing agency founder working with 8-9-figure multinational brands
- A software solutions agency CBO who's worked with 70+ B2B SaaS brands
- An email marking agency owner that's made $50M+ in revenue for clients
- A SaaS founder & CEO of a 7-8 figure Ecom entrepreneurs community
- A brand strategy agency owner who specializes in GTM
- A DTC performance ad creatives agency founder
- A DTC Ecom founder of a 7 figure baby brand

So far, I've accrued over $50K in revenue and over 600K impressions for personal brands.

Founder & Lead Ghostwriter

Ruts Technologies

Currently building Jodles, a product aimed to connect adventure enthusiasts to the vehicles they need, quickly and accesibly.

Chief Marketing Officer

Agency Elevation

Increased top 3 keywords by 62% and top 10 keywords by 33% for 59 local business clients across multiple industries in a 6 month period (including many featured snippet and local map pack rankings)

Conducted keyword research & working with content team to help clients gain a monthly flow of 15-30 backlinks

Helped a pain clinic in the Midwest increase their organic clicks and impressions by 121% and 28% respectively through on-page optimization of service pages and technical SEO monitoring

Ranked for 5 featured snippets and increased organic traffic by 51% over 3 months for an East Coast arborist client

Ran technical SEO audits for a tint shop client that redesigned their website and cleared out 100+ broken links. Wiped out HTTP links as well to increase Ahrefs audit score from 38 to 94, ensuring a seamless SEO transition

SEO Specialist

Gamerabble

Created over a dozen SEO optimized, long form pieces with the help of a combination of AI tools like Jasper & Surfer SEO to help boost organic visibility for an eSports startup.

Digital Marketing Specialist

Created an SEO optimized Wordpress blog with nearly 2,500 organic clicks and 50,000 impressions in 12 months without any backlinks or social media promotion (shortfilmhacks.com).

Doubled backlinks for a small wine business client (increased referring domains by 142%) using digital PR and citation building. Additionally increased the traffic by 322% from October 2022 to March 2023, helping the client rank #4 for “best organic wines 2023”

Contributed approximately $12,268 through 2 engagements with nonprofit organizations (DreamCatchers Foundation and Boston Festival Orchestra), conducting SEO strategy and implementation.

Upmarqt

Experience with content writing for email marketing campaigns that have a consistent 35-40% open rate.

Worked with developers (specialized in PHP) to implement changes to help technical SEO such as schema markup and adjustments to improve site speed (cutting load times by over 50%)

Drafted the company’s PR for CES 2023 as one of the 40 Dutch startups to appear at the event

CRM/SEO Strategist

Increase your SaaS MRR w/o paid ads. SEO & Copywriting to transform products into market leaders, reaching wider audiences | Featured on Entrepreneur & HubSpot

Struggling to attract high-value agency clients on Linkedin?

You're probably posting on here without a plan.

Your posts are inconsistent. 
Your value is unclear. 
Your leads? Stuck in a cycle of chasing.

But LinkedIn doesn't have to be this frustrating for you.
↳ It can be your #1 lead-gen engine to scale your agency.

Without paid ads, cold emails, or pitching at conferences.

Here’s how I help agency founders like you:

✅ Content Strategy: Posts aligned with your business goals & ICP.
✅ Authentic Ghostwriting: Content that builds trust in your voice.
✅ Scroll-Stopping Visuals: Carousels & templates that grab attention.
✅ Profile Optimization: Turn your profile into a client magnet.

The Proof?

- $50K+ in revenue and 600K+ impressions for personal brands
- Coaching founders & marketers on getting leads on LinkedIn
- Ghostwriting for an 8-figure email marketing agency owner
- Growth for 7-figure Ecom & DTC agency founders

Ready to level up your LinkedIn?

Grab my free LinkedIn Content Dashboard to effortlessly create content on LinkedIn.

Want it done for you? Book a free strategy session now.

Scroll up to my featured section or DM me for the link.

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The Battle

Jordan Richardson 🎷

David Begazo

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