CEO at Norders | 1st Nordic RevOps Agency

I build companies that matter into the very best with people who dream bigger.

-> Co-Founder and CEO at Norders, the 1st commercial thought leadership company
-> Brand strategist
-> Podcaster
-> Father
-> Aspiring tennis player and mma fighter

+358404564880
joonas@norders.agency

instagram.com/joonaskylliainen/
www.norders.agency

Joonas Kylliäinen

"You can't get rich doing the same thing as everyone else"

It's Sunday evening, the 4th of January. Just past 7 PM in Helsinki. Dark outside, obviously. But still a beautiful, white, calm winter evening. This 

Open article: Being Different for Being Different by Joonas Kylliäinen • 3 min read

Play Bigger is a book that changed, well, at least my professional life in 2018.

It also introduced me to a marketing concept called the Lightning Strike.

"It is taking a disproportionate amount of your marketing resources and executing in a very short period of time, against a small number of targets to get the maximum leverage."

Scary as hell. More important than ever.

Part 1: The Book That Changed Everything There's a book that fundamentally changed how I think about business, about marketing, about brand building. 

Open article: Lightning Strike, as seen by the Category Pirates by Joonas Kylliäinen • 7 min read

Lightning Strike, as seen by the Category Pirates

I care about impactful innovation and scaling startups and their teams. The best teams are diverse, growth-oriented, and build on a foundation of trust.

First touch with building something myself happened in 2018. After that, I have lived the life on a saas-startup rocketship and build growth with Slack-app startup. For me, building diverse, growth-oriented and scalable companies is at the centre of all that I do. 

How I spent my days nowadays: COO responsibilities from finance to process optimisation and sales at Herizon + coaching researchers to become deeptech entrepreneurs, both individually and in group settings + keynotes and workshops whenever I have time🫶

Interested in the coaching?
➡️ For 2026, I have three coaching client spots available. Paid seats. Ask more.

Sini Ågrén

It's that time again! Companies looking for tech interns for spring and summer 2026! Our spring patch of students rolls in soon and 2 weeks later it’s go time!

Joining the Herizon Internship Program as a company is currently free. Our Daria Galina will host an onboarding calls for all interested companies that wish to find an intern for the spring or summer 2026.

We especially want to hear from companies based in Tampere, Lahti, Lappeenranta, Turku, Pori (yes you read right...) and Oulu, but everyone is welcome to join!

More info:
・ Two main tracks: Business and Tech
・ Internship lasts ~2,5 months
・ Herizon handles all admin
・ Herizon brings a weekly structure to help companies manage the interns
・ Herizon provides support both to the interns and companies throughout the process
・ It's free for companies to join✨
・ In the current patch, we have more technical students joining and the newest addition: a small group of mechanical engineering students

How do you get into the program?
・ Submit your interest through our Intern-position form, and we will contact you for more info ➡️ https://lnkd.in/dcJR-Bac

・ If you have more questions, you can always DM me or Daria Galina

Your uptight ops, scalability and collaboration obsessed nerd 🪩 COO @ Herizon 🔮 Coaching @ Focuspocus

Open article: Herizon Internship Program | Herizon Business by business.herizon.io

Herizon Internship Program | Herizon Business

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The Battle

Joonas Kylliäinen

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taplio

The Battle

Joonas Kylliäinen

Sini Ågrén

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Joonas Kylliäinen's LinkedIn Performance

Performance ScoreSini Ågrén's LinkedIn Performance

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Performance ScoreJoonas Kylliäinen's LinkedIn Performance