SocialTap

Helping businesses get a consistent and predictable flow of leads and, most importantly, sales through Social Media.

Specialists in:

Paid Social (Facebook, Instagram Ads) Campaign Management and Consultancy
LinkedIn Automation

Founder

My Road to Wembley

Non Executive Director

Results Through Digital

We’re a multi-award winning digital agency that is obsessed with delivering results through digital. We help businesses grow in a digital world that changes quickly by using our expert team.

We work to 3 core values and apply them to everything we do:

Solve Problems
Add Value
Deliver Results

We help growing SME's with websites, SEO and Social Media marketing.

Director

Appitized

Appitized are an award-winning digital agency, specialising in mobile application development and strategy.

Clients include NHS, Reebok, Brookfield Rose Group, Cabinet Office, Countryside Properties & The Co-operative Group.

Current accolades include:

•	MOMA Award – Best Public Sector Mobile Strategy/Campaign (https://appitized.com/news-article/appitized-win-moma-award)

•	The Appsters - Nomination for Most Innovative App (https://appitized.com/news-article/appitizeds-hired-app-shortlisted)

•	Top 10 UK App Developers – Clutch (formerly SourcingLine) https://clutch.co/research/mobile-application-developers-uk

•	Top 10 Start-Up Category - Digital Leaders 100 (https://appitized.com/news-article/appitized-recognised-one-top-ten-start-ups-country)

EMS Internet

Sales Director of a market leading Web Design and Web Marketing company within the EMS Group.

Developing brand strategy and sales strategy within the organisation, recruitment, training and marketing.

Achievements include 30% growth on a yearly basis and due to this growth occupying 2 additional premises in the last 2 years.

Sales Director

National Sales Manager of a team of 35 Sales Executives including 5 Business Development Executives.

Developing brand strategy and sales strategy for a prominent organisation in the Web Design and Web Marketing Industry, recruitment, training and marketing.

Achievements include 30% growth on a yearly basis and due to this growth occupying 2 additional premises in the last 2 years.

National Sales Manager

Generating new business via Cold Calling, Account Management, Retention, Networking. Consistently generating over £500,000 per year in turnover for the company through a variety of products and channels.

Business Development Executive

EMS Media

National Sales Manager of a new, exciting Media company within the EMS Group.

EMS Media specialises in Mobile Website Design, App Development, mCommerce, Mobile App Advertising, Social Media Advertising and much more.

In 2011, Mobile Website and Mobile Marketing agency EMS Media created Appitized to meet the increasing demand for mobile applications from customers. Since then, Appitized has developed a strong team of App developers who cover all mobile platforms (iPhone, Android, Blackberry and Windows Phone) including Tablet App developers (Android and iPad). They work alongside our experienced App designers and project managers who strive to deliver the best products on the market for you.

We are fully aware of the app development cycle and, therefore, we understand how expensive it can be for some businesses to get ahead with this technology. This is why we try our very best to help you discover cost effective solutions from Appitized; we can enable you to take advantage of this exciting and expanding industry!

Roles include developing sales and business strategy, training sales employees, recruitment, marketing.

Achievements include growing the company to 15 employees within 3 months and increasing sales revenue by 20% on a monthly basis.

Tired of wasting your hard-earned cash into marketing strategies that just don't deliver? 

Frustrated with lacklustre leads that lead to dead ends? 

I get it. I’ve been there.

At SocialTap, we’ve generated over £200M in tracked revenue and 500k leads, we hold the key to digital marketing success.

We've spent the last six years perfecting the art of turning digital chaos into cold, hard cash.

We can help. 

Drop me a message and let's chat strategy.

Jon Wilson

This eyesore building is no longer going to be the first thing you see as you arrive at Warrington Bank Quay station.

Instead, people will see banks of cutting edge data centres used by some of the worlds largest companies for AI infrastructure. 

I had the pleasure of a tour around the former Unilever site acquired by Platformdc this morning, with my good friend, Neil Rustage. 

The skyline of Warrington is about to change and this building which was once part of Warrington’s manufacturing history is to be replaced with something that is going to put Warrington on the innovation map. 

I’m slightly envious of Neil and the opportunity he has to work on a project that has significant legacy potential. 

But I’m also grateful not to have the headaches he’s probably going to have with such an ambitious project including demolition, bureaucracy, conspiracy theorists (local news content commenters are a delight) and everything else in between. 

It’s an inspiring project that I’m looking forward to seeing progress along with the wider benefits to Warrington.

Founder @ SocialTap | Your Sales Gen Partner | Get quality leads, drive more sales, make more profit

No alternative text description for this image

Some days, being a Marketing Agency in 2025 feels less like running an agency… and more like a running a Management Consultancy. 

Because the truth is: modern marketing isn’t just marketing anymore.
You can’t separate “promotion” from “product”, “process”, “experience”, or “value.”
If you want campaigns that actually move the needle, you inevitably end up inside the business model.

And over the last few months, that’s exactly where we’ve found ourselves:

➡️ Helping event clients improve the actual experience on the ground — because a memorable event is far more marketable than a mediocre one.

➡️ Working with lead-gen clients to identify additional services they can offer to maximise the lifetime value of the leads already sitting in their CRM.

➡️ Reshaping sales processes and lead journeys so marketing isn’t fighting against friction that never needed to be there.

➡️ Creating new strategic sub-brands that allow clients to speak directly to the audiences they want — with relevance, credibility and clarity.

This is the reality of marketing in 2025.
It’s not “how do we get more leads?”
It’s “how do we make the business better so the marketing actually works?”

And honestly, it’s one of the best parts of the job.

“𝐌𝐞𝐭𝐚 𝐢𝐬 𝐬𝐚𝐭𝐮𝐫𝐚𝐭𝐞𝐝 𝐚𝐧𝐝 𝐰𝐞 𝐜𝐚𝐧’𝐭 𝐠𝐞𝐭 𝐭𝐡𝐞 𝐬𝐚𝐦𝐞 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐥𝐞𝐚𝐝𝐬 𝐚𝐬 𝐆𝐨𝐨𝐠𝐥𝐞.”

I hear this every single week.

And every single week… it’s proven wrong.

This month alone, across 𝐂𝐚𝐫 𝐅𝐢𝐧𝐚𝐧𝐜𝐞, 𝐒𝐞𝐜𝐮𝐫𝐞𝐝 𝐋𝐨𝐚𝐧𝐬, 𝐖𝐞𝐚𝐥𝐭𝐡 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐄𝐯𝐞𝐧𝐭𝐬, 𝐅𝐞𝐬𝐭𝐢𝐯𝐚𝐥𝐬, 𝐁𝐞𝐚𝐮𝐭𝐲, 𝐋𝐞𝐠𝐚𝐥 𝐚𝐧𝐝 𝐂𝐥𝐚𝐢𝐦𝐬, we’ll generate millions of pounds in pipeline and revenue for clients through Meta.

Not instead of Google.
Not as a replacement for anything.
But as part of a 𝗰𝗵𝗮𝗻𝗻𝗲𝗹 𝗺𝗶𝘅 𝘁𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘄𝗼𝗿𝗸𝘀 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿.

Here’s the myth-buster:

💡 𝗠𝗲𝘁𝗮 𝗶𝘀𝗻’𝘁 𝘀𝗮𝘁𝘂𝗿𝗮𝘁𝗲𝗱. 𝗕𝗮𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 𝗮𝗿𝗲.
When you rely on one channel, one ad angle, or one type of lead, anything feels saturated.

What we’re seeing across clients right now:

Meta delivers profitable volume.

Google captures high-intent demand.

Email/SMS turns old data into new revenue.

CRM + lead flow optimisation multiplies the return.

Most of our clients run a multichannel ecosystem, but even when you isolate each channel — Meta still performs profitably on its own.

The “Meta doesn’t work anymore” narrative usually comes from:

❌ campaigns that haven’t been iterated
❌ funnels with friction
❌ relying on 1–2 creative angles for months
❌ weak CRM or follow-up processes
❌ comparing £5 Meta leads with £40 Google leads without looking at cost-per-sale

If Meta was “saturated,” we wouldn’t be producing the numbers we’re seeing right now.

The truth?

𝗠𝗲𝘁𝗮 𝗶𝘀 𝘀𝘁𝗶𝗹𝗹 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗱𝗲𝗺𝗮𝗻𝗱 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻 𝗺𝗮𝗰𝗵𝗶𝗻𝗲𝘀 𝗼𝗻 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻𝗲𝘁.
You just need a strategy built for 2025 — not 2020.

The Compliance Guys Ltd

We consult, apply and support with FCA related matters, we talk to you straight with no bullsh*t! After we get you authorised we support you and put you in contact with lenders and brokers who can help your finance facility.
•	FCA Compliance expert
•	Marketing, advertising, and social media strategy 
•	FCA Applications expert, Limited Permission, Full Authorisation retail, consumer, and Insurance
•	Business strategy and process
Key Achievements
•	Have made partnerships with over 20 Companies for next phase
•.     Developed a bespoke compliance system
•	Developed and put to market an automotive App
•      120% year on year growth

Co-Director - Making compliance easy through innovation 

Sun Motors - Marketplace

Sun Motors represents a strategic joint venture between The Sun and the Motor Genius Group, combining The Sun's extensive market penetration with the industry expertise of the Motor Genius Group. This partnership is set to make sunmotors.co.uk the go-to platform for consumers and dealers alike.
Terry Heath, Director of Response for News UK, expressed enthusiasm about the launch:
"We are thrilled to introduce Sun Motors, a platform designed to bring transparency, trust, and innovation to the car buying and financing process. Our collaboration with the consortium of industry experts at the Motor Genius Group ensures that both consumers and dealers will benefit from a seamless and integrated experience."

Head of Dealer Sales

Dealerplus

•	Employed to make Dealerplus V2 a market leading force within the Fintech Industry.
•	Recruited, trained and led the internal and external teams to most profitable months
•	Re-branded Dealerplus V2, designed website and marketing strategy 
•	Changed processes to become ‘Lean’ and increased productivity and profit
•	Forecasting of sales and associated reports for the full Dealerplus team
•	Build a New Territory to achieve a fully supporting dealer network
•	Training dealers and staff on new technology 
•	Created accurate job descriptions and

Head Of Dealerplus

A1 Approved Ltd

•	To have personal responsibility for targeting accounts 
•	To develop relationships with any dealerships 
•	To be confident in delivering our value proposition at board director level
•	To provide instant continuous relationship management to any dealerships
•	To identify and recruit new dealerships
•	To develop dealerships into profitable producers of business 
•	Have a thorough understanding of our products and pricing criteria
•	Understanding and delivering the brand values of the business, and acting as an ambassador for A1 Approved
•	Provide training and support to dealerships where required
•	To present the company in a professional and confidential manner at all times

Business Development Manager

Paragon Banking Group PLC

As a Regional Sales Manager I am responsible for planning and developing a sales strategy, identifying, engaging and maintaining relationships with dealers and brokers that will enhance The Finance Company's major account market share and reputation. I will offer the introducers training and support to obtain their business and to achieve business plan targets whilst maximising sales at the desired margin.

Regional Sales Manager

CarFinance 247

I was CF247’s first and only Regional Account Manager focusing on building long term relationships with Motor Dealers. Promoting and selling the Carfinance247 brand and services to new and existing motor dealers.
Carfinance247's first attempt at attracting Dealer Introduced business, they recruited me as Regional Account Manager, managing all aspects of day to day concerns, objections, guidance and process for the Carsearch and Carcraft products with main aim to bring in Dealer Introduced business for the first time and to advise and consult the company on all stages and how to also make them the UK Number One Dealer Introduced Broker
•	Manage and advise dealers with FCA and help them on all regulatory questions they may have
•	Build on strong and new relationships and maintain on existing 
•	Bring in ideas for iframe proposals, shortening the end to end process and online banners
•	Educating Car Dealers on products and process and introducing them to the new Dealer Portal

Regional Account Manager

First Response Finance

•	Increased market share by 95% in South Wales Area which was had previously grossly underperformed
•	Built South Wales from the lowest achieving territory to one of the highest in only two years
•	Increased regularly supporting dealer numbers from 4 to 98
•	Liaised with internal sales function to ensure maximum coverage within defined territory leading to £26.8m  of volume written per annum in sub-prime deals, with less than .4% of bad debt
•	Maintained and developed existing accounts whilst seeking out new business to surpass the company expectation
•	Regularly exceeded company targets resulting in being awarded ‘BDM of the Year’ for achievement over target 
•	Being voted best newcomer to First Response Finance 2005

Sinclair Group

I used to sell Used and some new cars, was the leading sales person month in month out for my whole duration.

Sales Executive

Bassets (Swansea) Ltd

I would take care of stock control, part exchange valuations and re-sale, motobility control, staff training, and would deputise as used car sales manager. I was also an ad hoc Business Manager.

Deputy Sales Manager

MATCHESFASHION.COM

Salesman first and foremost, was chosen as a Shop representative to help improve parts of the business moving forward, would cash tills, and help with banking and stock.

Sales assistant

With a charismatic attitude and passionate demeanour, Jon is a versatile and committed individual with considerable experience within the Compliance, Finance and Motor Trade Industry, a highly motivated person who works considerably well under pressure. As an individual is highly driven and competitive as demonstrated in both and personal and work achievements, thrives on taking on key challenges that have not yet met their full potential that require a fresh, innovative, strategically planned approach.
Achieves aims and objectives through demonstrating a strong work ethic coupled with excellent organisational and planning skills. Having the ability to work as part of a team or autonomously, establishing excellent relationships with both colleagues and customers to ensure all aspects of work are achieved effectively and to an extremely high standard.
With essential knowledge and skills needed to help with problem solving and adapt positively to all situations. His experience is vast with many different skills and expertise in his repertoire, always positive and demonstrates full professional and extremely knowledgeable behaviour with forward thinking and having been labelled an ‘ideas man’ with his ideas changing the system, process, thinking and ethos of businesses, Has built territories from lowest performing to highest in the UK time and time again.

•	Specialising in new business development and major market expansion

•	Combine entrepreneurial drive with business-management skills to drive gains in revenue, market share and profit performance.
•	Communicate a clear, strategic sales vision, effectively training and coaching both veteran and junior sales team members.
•	Cultivate excellent relationships with new prospects and existing customers.
•	Turn around lagging operations and prepare companies for fast growth and profitability.

Jon Rix

Never give up…always do you your best, and just keep going…it’ll happen

Director | FCA Compliance Specialist | Business Growth Partner

A late great inspirational former manager of mine 'Andy Meehan' once said to me -

"chief, if you have something to say in email or text and it’s reactive, write it, but keep it in drafts, if you feel the same way about it the next day, click send, if not click delete"

It's actually one of the most important things I've learnt....I press delete so many times!

I have a standard A5 size Birthday Card to post to my brother.

Card Price .99p
1st Class Postage stamp £1.70

completely bonkers

Tis the season to be jolly…

I do love a Black Forest Hot Chocolate 


So I ordered one - to sit in with

First came a Quality Street one…nope, I did'nt order that!

Then finally came this…

“Please leave the cap off it” I requested

“Sorry, I have to put it on” they replied 

“Why is it in a takeaway cup anyway, I’m sitting inside?" 

“Because” 

Congratulations Costa for your brilliant work!

Merry Christmas 🎅

Did you know our Black Friday sale started Monday!!

Well here’s the run down of last week’s meeting and some of our Black Friday deals this week!

All deals end Friday at 5pm. 

Contact us to claim your discount:
✉️sales@thecomplianceguys.com
📞01792926040

#Blackfriday #blackfridaydeal #compliance #blackfridayshopping

Why is it that the bigger the company, the worse the customer service is?

Apple, eBay, O2, Virgin Media all utter sh*t!

Great interview, really interesting and I thoroughly enjoyed Danni’s company, all you ladies out there, please watch (follow the channel) and add your comments on YouTube

NEW EPISODE!!

We are back tonight at 6pm. Jon Rix is joined by Coach Danni, and it’s a bit of a different episode covering topics like fitness, wellbeing, and nutrition.
If you’re looking to make more positive changes in your lifestyle, then this episode is for you. Danni brings some really interesting takes on fitness industry stereotypes and so much inspiration.

We also really appreciate any support it helps us keep bringing these episodes to you.

LIVE AT 6PM TONIGHT
👉 Spotify: https://lnkd.in/e9Tfy9DW
🎥 YouTube: https://lnkd.in/dbsjZQp
🍎 Apple Podcasts: https://lnkd.in/ev2DwskC
🎞 Amazon Music: https://lnkd.in/e73ZJdYX

If you have a story to tell, expertise to share, or advice you want to voice, we’d love to have you as our next guest.
 Reach out to marketing@thecomplianceguys.co.uk
.

Take a bow Amazon 


You have now officially got to the NUMBER ONE position for WORST customer service!!

To take that position from O2 (Telefónica UK) takes some doing, but you got there with flying colours


You must be so proud Mr Bezos

taplio

The Battle

Jon Wilson

Jon Rix

Followers

Posts

Engagements

Likes

Performance ScoreJon Wilson's LinkedIn Performance

Performance ScoreJon Rix's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Jon Wilson

Jon Rix

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jon Wilson's LinkedIn Performance

Performance ScoreJon Rix's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJon Wilson's LinkedIn Performance