SocialTap

Helping businesses get a consistent and predictable flow of leads and, most importantly, sales through Social Media.

Specialists in:

Paid Social (Facebook, Instagram Ads) Campaign Management and Consultancy
LinkedIn Automation

Founder

My Road to Wembley

Non Executive Director

Results Through Digital

We’re a multi-award winning digital agency that is obsessed with delivering results through digital. We help businesses grow in a digital world that changes quickly by using our expert team.

We work to 3 core values and apply them to everything we do:

Solve Problems
Add Value
Deliver Results

We help growing SME's with websites, SEO and Social Media marketing.

Director

Appitized

Appitized are an award-winning digital agency, specialising in mobile application development and strategy.

Clients include NHS, Reebok, Brookfield Rose Group, Cabinet Office, Countryside Properties & The Co-operative Group.

Current accolades include:

•	MOMA Award – Best Public Sector Mobile Strategy/Campaign (https://appitized.com/news-article/appitized-win-moma-award)

•	The Appsters - Nomination for Most Innovative App (https://appitized.com/news-article/appitizeds-hired-app-shortlisted)

•	Top 10 UK App Developers – Clutch (formerly SourcingLine) https://clutch.co/research/mobile-application-developers-uk

•	Top 10 Start-Up Category - Digital Leaders 100 (https://appitized.com/news-article/appitized-recognised-one-top-ten-start-ups-country)

EMS Internet

Sales Director of a market leading Web Design and Web Marketing company within the EMS Group.

Developing brand strategy and sales strategy within the organisation, recruitment, training and marketing.

Achievements include 30% growth on a yearly basis and due to this growth occupying 2 additional premises in the last 2 years.

Sales Director

National Sales Manager of a team of 35 Sales Executives including 5 Business Development Executives.

Developing brand strategy and sales strategy for a prominent organisation in the Web Design and Web Marketing Industry, recruitment, training and marketing.

Achievements include 30% growth on a yearly basis and due to this growth occupying 2 additional premises in the last 2 years.

National Sales Manager

Generating new business via Cold Calling, Account Management, Retention, Networking. Consistently generating over £500,000 per year in turnover for the company through a variety of products and channels.

Business Development Executive

EMS Media

National Sales Manager of a new, exciting Media company within the EMS Group.

EMS Media specialises in Mobile Website Design, App Development, mCommerce, Mobile App Advertising, Social Media Advertising and much more.

In 2011, Mobile Website and Mobile Marketing agency EMS Media created Appitized to meet the increasing demand for mobile applications from customers. Since then, Appitized has developed a strong team of App developers who cover all mobile platforms (iPhone, Android, Blackberry and Windows Phone) including Tablet App developers (Android and iPad). They work alongside our experienced App designers and project managers who strive to deliver the best products on the market for you.

We are fully aware of the app development cycle and, therefore, we understand how expensive it can be for some businesses to get ahead with this technology. This is why we try our very best to help you discover cost effective solutions from Appitized; we can enable you to take advantage of this exciting and expanding industry!

Roles include developing sales and business strategy, training sales employees, recruitment, marketing.

Achievements include growing the company to 15 employees within 3 months and increasing sales revenue by 20% on a monthly basis.

Tired of wasting your hard-earned cash into marketing strategies that just don't deliver? 

Frustrated with lacklustre leads that lead to dead ends? 

I get it. I’ve been there.

At SocialTap, we’ve generated over £200M in tracked revenue and 500k leads, we hold the key to digital marketing success.

We've spent the last six years perfecting the art of turning digital chaos into cold, hard cash.

We can help. 

Drop me a message and let's chat strategy.

Jon Wilson

This eyesore building is no longer going to be the first thing you see as you arrive at Warrington Bank Quay station.

Instead, people will see banks of cutting edge data centres used by some of the worlds largest companies for AI infrastructure. 

I had the pleasure of a tour around the former Unilever site acquired by Platformdc this morning, with my good friend, Neil Rustage. 

The skyline of Warrington is about to change and this building which was once part of Warrington’s manufacturing history is to be replaced with something that is going to put Warrington on the innovation map. 

I’m slightly envious of Neil and the opportunity he has to work on a project that has significant legacy potential. 

But I’m also grateful not to have the headaches he’s probably going to have with such an ambitious project including demolition, bureaucracy, conspiracy theorists (local news content commenters are a delight) and everything else in between. 

It’s an inspiring project that I’m looking forward to seeing progress along with the wider benefits to Warrington.

Founder @ SocialTap | Your Sales Gen Partner | Get quality leads, drive more sales, make more profit

No alternative text description for this image

Some days, being a Marketing Agency in 2025 feels less like running an agency… and more like a running a Management Consultancy. 

Because the truth is: modern marketing isn’t just marketing anymore.
You can’t separate “promotion” from “product”, “process”, “experience”, or “value.”
If you want campaigns that actually move the needle, you inevitably end up inside the business model.

And over the last few months, that’s exactly where we’ve found ourselves:

➡️ Helping event clients improve the actual experience on the ground — because a memorable event is far more marketable than a mediocre one.

➡️ Working with lead-gen clients to identify additional services they can offer to maximise the lifetime value of the leads already sitting in their CRM.

➡️ Reshaping sales processes and lead journeys so marketing isn’t fighting against friction that never needed to be there.

➡️ Creating new strategic sub-brands that allow clients to speak directly to the audiences they want — with relevance, credibility and clarity.

This is the reality of marketing in 2025.
It’s not “how do we get more leads?”
It’s “how do we make the business better so the marketing actually works?”

And honestly, it’s one of the best parts of the job.

“𝐌𝐞𝐭𝐚 𝐢𝐬 𝐬𝐚𝐭𝐮𝐫𝐚𝐭𝐞𝐝 𝐚𝐧𝐝 𝐰𝐞 𝐜𝐚𝐧’𝐭 𝐠𝐞𝐭 𝐭𝐡𝐞 𝐬𝐚𝐦𝐞 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐥𝐞𝐚𝐝𝐬 𝐚𝐬 𝐆𝐨𝐨𝐠𝐥𝐞.”

I hear this every single week.

And every single week… it’s proven wrong.

This month alone, across 𝐂𝐚𝐫 𝐅𝐢𝐧𝐚𝐧𝐜𝐞, 𝐒𝐞𝐜𝐮𝐫𝐞𝐝 𝐋𝐨𝐚𝐧𝐬, 𝐖𝐞𝐚𝐥𝐭𝐡 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐄𝐯𝐞𝐧𝐭𝐬, 𝐅𝐞𝐬𝐭𝐢𝐯𝐚𝐥𝐬, 𝐁𝐞𝐚𝐮𝐭𝐲, 𝐋𝐞𝐠𝐚𝐥 𝐚𝐧𝐝 𝐂𝐥𝐚𝐢𝐦𝐬, we’ll generate millions of pounds in pipeline and revenue for clients through Meta.

Not instead of Google.
Not as a replacement for anything.
But as part of a 𝗰𝗵𝗮𝗻𝗻𝗲𝗹 𝗺𝗶𝘅 𝘁𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘄𝗼𝗿𝗸𝘀 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿.

Here’s the myth-buster:

💡 𝗠𝗲𝘁𝗮 𝗶𝘀𝗻’𝘁 𝘀𝗮𝘁𝘂𝗿𝗮𝘁𝗲𝗱. 𝗕𝗮𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 𝗮𝗿𝗲.
When you rely on one channel, one ad angle, or one type of lead, anything feels saturated.

What we’re seeing across clients right now:

Meta delivers profitable volume.

Google captures high-intent demand.

Email/SMS turns old data into new revenue.

CRM + lead flow optimisation multiplies the return.

Most of our clients run a multichannel ecosystem, but even when you isolate each channel — Meta still performs profitably on its own.

The “Meta doesn’t work anymore” narrative usually comes from:

❌ campaigns that haven’t been iterated
❌ funnels with friction
❌ relying on 1–2 creative angles for months
❌ weak CRM or follow-up processes
❌ comparing £5 Meta leads with £40 Google leads without looking at cost-per-sale

If Meta was “saturated,” we wouldn’t be producing the numbers we’re seeing right now.

The truth?

𝗠𝗲𝘁𝗮 𝗶𝘀 𝘀𝘁𝗶𝗹𝗹 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗱𝗲𝗺𝗮𝗻𝗱 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻 𝗺𝗮𝗰𝗵𝗶𝗻𝗲𝘀 𝗼𝗻 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻𝗲𝘁.
You just need a strategy built for 2025 — not 2020.

Nora's Nursery

Performance Marketing Specialist

Hayes

At Hayes Media, I have been assigned to scale our client’s performance accounts. We are running ads on Facebook, Instagram, TikTok, Google, Microsoft and Pinterest. We always go further and beyond since our main tasks do not only involve running paid ads for them, but also help them by increasing their Conversion Rate Optimization on their website. We work with multiple content creators to elaborate trending and eye-catching types of videos that can work on Facebook and TikTok mainly. I’m currently managing $300K+ monthly ad spends with all our clients combined. Our secret to success is to focus on quality content and daily optimizations, to keep ROAS high and constantly increase revenue.

Performance Marketer

Top Growth Marketing

At Top Growth Marketing, I was hired to create, manage, and optimize digital advertising campaigns on Facebook/Instagram Ads for eCommerce brands. My role involves setting up paid social campaigns based on target audience research and custom and LAL audience creation that matches each part of the funnel. I helped the team manage and optimize campaigns using a combination of budget management, audience targeting structural, and ad optimization. I monitored new advertising features and industry trends on social platforms and suggested recommendations for new campaign types, tactics, and audience segments. 

Other roles include:
📌 Analyzed paid performance campaigns to deliver rich insight to clients and drive optimization decisions. 
📌 Reported to clients and internal team to keep track of metrics such as CPA, ROAS, ROI, CPC, CTR, and CPM 
📌 Managed a $70K budget with all clients assigned to the project.

Media Buyer

Sitel

◼ Manage Facebook/Instagram ads campaigns for the entire North America region, which includes: Canada, USA, Mexico and Work at Home.
◼ Created a special naming structure and reporting system for Canada, USA and Work at Home. Weekly reports for CEO, VPs and Senior management.
◼ All tasks below are still part of this position.

Sr. Regional Digital Marketing Strategist

As the Regional Digital Marketing Strategist, I was tasked with the sustenance of a strong online company voice through social media to increase the visibility of the company's engagement & recruitment content. I coordinated the creation of digital content (video, photos, etc.) that meets the global communication strategy goals with the local marketing teams and our internal studio. Collectively, we successfully launched Facebook/Instagram ads campaigns and managed budgets for multiple regions with optimized Ads based on interests, customs, and lookalike audiences. 

Notable Roles: 
📌 Generated leads, engaged fans and built a close relationship with influencers. 
📌 Improved capturing through analyzing appropriate social data/metrics, insights, and best practices, and then acted on the information. 
📌 Created weekly and monthly reports that showed social media results and overall performance. Built multiple Excel templates reports from different sources.

Regional Digital Marketing Strategist

Being the Marketing/Recruitment Specialist at Sitel Nicaragua, I was a professional with many hats. I served as a Networking Specialist, Production Specialist, Reporter, and Finance Manager. As a Networking specialist, I created strong alliances with Universities, Language centers, and other entities that helped achieve company goals. 

◼ Production Specialist: I elaborated POP marketing materials to position our brand in strategic locations. I was in charge of Television, ATL, Radio, and Newspaper ads. 

◼ Budget Management: I managed a $500k budget and expenses on Social Media, ATL (Billboards), newspapers, POP materials, Job fairs, and recruitment expenses. 

◼ Reporting: I produced multiple reports that showcased the performance of our publicity sources and the Return on investment. 

◼ Recruitment: I interviewed people at job fairs and on-site. Evaluated the English level of our candidates to filter the best leads. Constant calibrations with our Language specialists.

Marketing Specialist

◼ Provide excellent customer service and tech support for two different accounts with sustainable relationships and trust with customer accounts through open and interactive communication.
 
◼ Identified and assessed customers' needs to achieve satisfaction and provided accurate, valid, and complete information using the suitable methods/tools.

◼ Handle customer complaints, provide appropriate solutions and alternatives within the time limits; follow up to ensure resolution.

◼ Kept records of customer interactions and processed customer accounts, and filed documents.

Customer Service Representative

Fiverr

At Fiverr, I have worked with multiple clients from different industries who are looking to give a human touch to their Social Media. Among several gigs, my main goal and success have come from a "Community Management" service meant to provide quick response to questions, concerns and general engagement to keep a loyal community comming back and turn into clients. The service is provided through responding DMs and comments for pages such as: Facebook, Instagram, Youtube and more.

My profile keeps an overall rating of 5/5 Stars ⭐

Some of my most recent reviews:

"I have absolutely great experience with Alberto! And what’s impressed me first how crazy organized he was! Everything in time, professional prepared, he went above and beyond for any requests from our side. 100% recommend to anyone! Thank you Alberto." by Aleks Fisher ⭐⭐⭐⭐⭐

"Alberto and his team are very professional. They take care of my audience, so they feel listened and special, as they are. Thank you!" Maria Merce ⭐⭐⭐⭐⭐

"Estoy encantada con el trabajo hecho. Se nota la dedicación y en pocos días ya tiene toda mi confianza. Gracias! Seguiremos trabajando juntos." Maria Merce ⭐⭐⭐⭐⭐

"We are working with alberto and his team since 2 weeks now, their work is perfect, we really appraciate it and that's why we will work for long therm with Alberto, 100% recommended." Adam (Moonknight UK) ⭐⭐⭐⭐⭐

"Very good understanding of our needs. Helpful and creative. Defintely will work again with him. Thank you very much." Sofia Aguilar ⭐⭐⭐⭐⭐

"Super friendly, super fast. his work is very good and he give a lot of feedback. it was a pleasure to work with him." Dirk Krueger ⭐⭐⭐⭐⭐

Social Media Manager | Level 2 Seller

ENGLISH4CALLCENTERS

◼ Taught English Language lessons from Basic to Advanced levels on-site and virtually through Zoom, including reading, writing, and speaking.

◼ Composed lesson plans to successfully incorporate the entire duration of each class and execute tasks using different teaching styles depending on the content.

◼ Engaged students with a lively classroom atmosphere and instructed students about the structure and content of the English language.

Coach

Udemy

Online Instructor

Universidad de Managua (UdeM)

◼ Taught marketing subjects in big group classes and organized dynamic classes.
◼ Presented lessons comprehensively and used visual/audio means to facilitate learning.
◼ Provided individualized instruction to each student by promoting interactive learning

Teacher

INCYDE S.A.

◼ Elaborate documents post-event and videos. Co-Facilitate in multiple workshops.

Facilitador de Procesos

Are your ad campaigns failing to deliver the results you need? 
 
Struggling to lower your CPA or boost your ROAS?
 
Don't fret, all you need is a Performance Marketer specialized in turning ad investments into revenue-generating machines, especially for the apparel and fashion industry.

If you’re ready to elevate your brand with high-impact ad campaigns, you're in the right place.

Here’s what I bring to the table: 

🟢 Master of Ad Campaigns: I expertly manage ads across Facebook, Google, TikTok, Pinterest, Microsoft, and LinkedIn. 

→ My focus is on eCommerce media buying, creating captivating content, and optimizing conversion rates to maximize your profitability.
 
🟢 Data-Driven Decisions: My analytical skills in measuring results and spotting trends set me apart. 

→ I dive deep into the data to extract actionable insights, ensuring your ad campaigns are not just running but excelling.

Some other services I offer:

🔘 Content Creation: From writing video scripts and copywriting to content research, I craft engaging content that resonates with your audience and drives conversions.

🔘 Graphic Design: I offer comprehensive design services, including static graphics and video editing, to create visually appealing ads that capture attention.

🔘 Conversion Rate Optimization: I build and optimize landing pages to increase your website's conversion rates, ensuring every click counts.

Results you'll get:
 
- Lower CPA: Efficiently reduce your cost per acquisition.
- Boost ROAS: Maximize your return on ad spend.
- Increase AOV: Enhance your average order value.
 
Throughout my career, I've had the privilege of working with a diverse range of clients, helping them achieve their marketing goals and drive business growth. 
 
I stay ahead of the curve by continually learning and experimenting with new strategies to deliver exceptional results.
 
Ready to elevate your business to new heights? Send me an email or book a discovery call.
 
📧 albertox2004@hotmail.com
📅 *Link in the bio*

taplio

The Battle

Jon Wilson

Alberto Cortés García

Followers

Posts

Engagements

Likes

Performance ScoreJon Wilson's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Jon Wilson

Alberto Cortés García

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jon Wilson's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJon Wilson's LinkedIn Performance