I help B2B content teams with blog & email copywriting that educates, nurtures & converts

Is LinkedIn swallowing far too much of your time?Quitting isn't an option.Nor is taking your foot off the gas.After all, when done right it can be a key revenue-driver for your business.But you also know that:- Creating content every week- Analysing what is &amp; isn't resonating- And staying up to date with current LinkedIn best practices...is not the best use of your time.Not to mention the amount of mental bandwidth it takes up.  The truth is, whenever you see other founders on LinkedIn who are killing it – 9x outta 10 they’re not doing it alone.They have others to help:  - Extract their insights- Write &amp; design content- Foster meaningful DM convos w/ prospects - And plan aheadThis is what I can help you with.Over the last 18 months, I’ve helped founders drive over 4,000,000 views, over 35,000 new followers, and over 40,000 product users &amp; clients.And none of that has come from:  - Generic AI guff - Cringeworthy stories - Or banal ‘leadership’ quotesIt comes from tackling real customer pain points &amp; objections. It comes from sharing unique, practical frameworks that are proven to help people. And from behind-the-scenes content that educates, inspires &amp; drives trust for you &amp; your business.So if you’re interested in driving more revenue from LinkedIn (while also claiming back your time &amp; head space) – either:  (a) Shoot me a DM, or... (b) Email me at: jonny@triverb.comSpeak soon.JP

Jonny Price

Why try and prove people wrong in the comments?

(note to self...)

Most people on here are looking for others to validate what they say.

Plain and simple.

If you disagree with them, even respectfully, they’ll double-down. 

They now have a point to defend. 

Congratulations! 

You’re now in a pissing contest of their making.  
They now live rent-free in your head. 
Your time... belongs to them. 

And for what? 

Because they wrote something that caught your attention and got you to react. 

All in hopes that ‘Your team’ will come rushing out the woodwork to back you up?

Ah yes... the sweet, sweet feeling of ‘being seen.’

(look at me now, dad)

How sad.

Stop that! Realise you’re being played by some rando online.

Your finite battery of attention is yours and yours alone.

Protect it. 

Next time you see a post that sparks that self-righteous urge to respond, take a moment.  

Ask yourself:  

Is taking the time to craft some witty response really going to benefit me or my business?  

If so, create a post and share your perspective.

But if not, ignore it.

Cheers,  
JP  

PS - There are 2 exceptions:  

1) If your response is hilarious. In that case, fire away!  

2) If you disagree with this post. I could really use the extra reach. Many thanks, haha!

Jonny Price 🦉

I ghostwrite LinkedIn posts for creator-led businesses | Helped drive 4M+ views & 40K+ product users for my SaaS clients

A girl sat in front of a wall of screens.

This *surprisingly* common post tactic is killing your reach:

In-post links.  

Why?

Because LinkedIn wants to keep eyeballs on-platform.

That way, they can sell ads ($$$).

They don’t want people fuckin’ off to your company blog.

They prefer posts that increase dwell time on THEIR platform.

Every day, I see people post blog links (like it’s 2021).

Then when their reach gets throttled, they’re left scratching their head – blaming it on “the algorithm.”

What a massive waste of time!

Instead, share one or more key blog takeaways as a standalone post.

Then direct people to a ‘link in comments’ instead.

You can even share another takeaway (from the same blog) the following week.

And so on.

That way you get more juice out the squeeze.

Sure beats plugging it once, having the post flop, then letting that blog—you spent 10+ hours writing—die in the content graveyard that is your website.

Stop announcing your new articles on LinkedIn.

Unless your name is Justin Welsh, no one cares.

If you want them to care, share the good stuff here.

Show up and be useful HERE.

Foster trust at scale on a platform with FREE distribution.

Hope this helps,

JP

A dark apartment building façade at night, with one warmly lit window revealing a lone silhouetted person inside.

Stuck on the endless hamster wheel of revisions? You’re not alone, and you’re not doing it wrong. You may just need a clearer process and the right help along the way. That’s what I’m here for.

Maybe you:
👉🏻 Struggled with voice, tense, flow, word choice, or grammar as you wrote
👉🏻 Finished writing a manuscript and are now ready to self-edit
👉🏻 Completed some editing already but feel like you’re going nowhere

I currently offer three distinct services to transform your editing journey for the better.

📌 Done-for-You Editing: Put Your Book on Par with the Pros 📌
Line editing and copyediting on fiction, nonfiction, short stories, and business communications. 
To see more, check here: https://www.jeanettethewriter.com/editingservices

My editing clients say things like:
💬  “The edits she made were both educational and a clear example of the value of human editors for improving readability while maintaining nuance.”

💬  “Great communication, delivered ahead of time and educated me throughout the process. I can't recommend Jeanette enough!”

📌 Everyone Should Edit: A Self-Paced Course on Self-Editing 📌
Learn the mindset, knowledge, and tools needed to self-edit your fiction manuscript. 
To see more, check here: https://www.jeanettethewriter.com/self-editing

My course participants say things like:

💬  “[Jeanette] shares her knowledge in an energetic, fun way and makes the material easy to absorb.”

💬  “I’ve seen a major improvement in my editing skills, and I feel much more confident in my writing!”

📌 Compass Call: To Point You in the Right Direction 📌
Receive personalized feedback on a large chunk of your writing to help identify strengths, areas for improvement, and the steps you need going forward. 
To see more, check here: https://www.jeanettethewriter.com/self-editing

My Compass Call clients say things like:
💬  “Upon receiving her feedback, I was blown away.”

💬  “Jeanette bolstered my confidence where she could have taken from it, never making me feel stupid for mistakes.”

In my spare time, I’m a devoted cat mom, fiction writer, and recreational mermaid (for real). I have self-published the book Modern Mer: Become the Mermaid of Your Dreams, available on Amazon, and my short story collection, Perspectives, is currently on submission for publication.

DM or email me (Jeanette@jeanettethewriter.com) to discuss your next steps toward publication. Let’s get that story finished and polished!

Not ready for editing services just yet? Hit the follow button and keep checking out my posts for more editing insights and tips.

Jeanette Smith

If you use AI and then lie about it, that indicates (to me) that you are not morally comfortable with your usage. Which begs the question . . .

Why are you using it in the first place?

Seriously. We tend to hide things out of shame. If you are ashamed of your AI usage, then were you really comfortable using AI to begin with?

I would say no. You probably compromised on your morals for the sake of convenience, and now you don’t want people to know.

If you won’t loudly and proudly declare your AI usage, then ask yourself why.

Now, you may be thinking “Well, it’s the world that shames me for using it. I’m perfectly fine with my usage.”

The world also shames people for cheating on a partner or harming someone, but people do that all the time with the same justification—I’m perfectly fine with it even if others aren’t. That doesn’t mean it’s moral.

Sure, we also shame people for things that don’t have to do with morality, like someone’s sexual orientation or religion. And many of those people proudly stand up and declare themselves anyway, knowing it's the other person with the messed-up priorities.

So if you’re thinking “AI usage isn’t a morality problem,” then I hope you’re ready to reveal your usage to the world, since there’s clearly no problem with it.

Either way, if you’re hiding your AI usage, then you are internally conflicted, and you should sit down with yourself and explore why.

What about you? How do you feel about revealing AI use?

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

Copyeditor Who Enhances ✨ Not Destroys 🪓 Your Words | Moving Commas since 2017 | Freelance Content Writer | Fiction Writer | Mermaid Instagrammer

🚨 Imposter Syndrome Alert 🚨

My apprenticeship application just shut down . . . and HOLY COW!!!

First of all, it only took 2 hours and 50 minutes to hit the 25 application cap.

The applicants hail from 12 US states (across 4 time zones), 8 countries, and 6 CONTINENTS!

Literally a global applicant pool. 🤯

While that is amazing and super cool to be able to say, it also made reality come crashing down.

These people believe in me enough to trust me with their future career path. Talk about pressure!

To everyone who applied, please know that this will be among the hardest professional decisions I’ve ever had to make.

I am deeply honored by you all!

And while my nervous system is telling me I’m anxious about delivering what I promised, my brain knows I can do it.

Everyone faces imposter syndrome, no matter whether you’re starting out or have been at it for years.

But I always turn back to a Steven Pressfield quote in The War of Art: “The counterfeit innovator is wildly self-confident. The real one is scared to death.”

If you’re nervous, that means it means something. Go back to your logic and remember why you’re qualified to do what people are counting on you to do.

At least, that’s the tactic I’m going to be using today as I start to explore these applications.

Again, to everyone who applied, thank you for your trust. I promise you’ll hear from me on the 21st.

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

I only set goals that are within my control.

Enter: my 2026 literary career sticker charts. 

Every 2K words or querying 2 literary agents gets me a box. Can I make it to the end?

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

Where is the line between optimism and delusion?

As a writer and freelancer, I contemplate this a lot.

There’s a common trend on social media right now where people will encourage you to overthink the good things instead of the bad. Overthink how successful you can be, how much money you can make, how many good things could come your way.

As a freelancer, I partially concur. It’s critical to believe in our own success.

But when does positive thinking turn toxic?

At what point are you lying to yourself to avoid the reality of the situation?

I feel this hard as a creative writer too.

I’ve sent stories to over 300 literary journals—and been published in 6. I’ve entered countless writing competitions—and have won none. I’ve queried my short story collection and novel to almost 100 agents and publishers—and have no takers.

At what point do I stop believing? Should I ever? What happens if I do or don’t?

I don’t have answers to these questions. I’m sincerely asking for you to comment and start a discourse on this subject. I think hearing diverse perspectives can help writers and freelancers alike learn how to stay “optimistically realistic” (a mindset I currently try to occupy but am struggling with).

So, please, I’d love to know: Where do you draw the line between optimism and delusion?

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

Dear Jeanette,

Wow. I came across your book the other day when I was browsing my local indie bookstore. I didn’t know quite what to expect, except that it would be different. I have to say, I was blown away. When I read your stories, I feel like anything is possible. No story is too outlandish.

I have to admit, some of the stories were hard to relate to. After all, I’ve never been a fish, or a necktie, or an ashtray. And yet, I felt their feelings. I understood their perspectives. Somehow, they became more human than I am. To be able to imagine these scenarios—that is truly creative.

Your stories make me want to read more short stories and flash fiction. I usually love novels, but your collection showed me that short stories aren’t just quick reads. They can be deeply thought-provoking, and I still think of some of your stories long after first reading them.

When I read your work, it reminds me of my favorite authors, the ones who really said something on top of writing a good story. I want you to know that I put your book on my shelf. Usually, I read so much that I pass books along, but this one is too special to give up. I’ll tell my friends about your book, of course, so they can get their own copies. Thank you for writing a book worth keeping.

I can’t wait to see what you write next!

===

The above is a fan letter I wrote to myself as I was working on my short story collection. It's complete now, and I'm currently querying it with publishers and agents. 

The exercise of writing this allowed me to clarify what I wanted readers to get out of the book, how I wanted them to feel after reading it. It also acts as a customer persona for marketing the book. 

If you're writing a book, take a moment to write yourself a future fan letter. Then hang it in your writing or editing space to remind you what you're working toward.

Then come back here and tell us how it felt!

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

I have unsubscribed from sooooo many emails, which is why I feel particularly tickled when I see how many people love my monthly newsletter.

Seriously! My first email of the year went out yesterday to 354 people. Over 57% have opened the email in 24 hours, and 6 people have responded personally to the email to continue the discourse.

When’s the last time you can say you read an email newsletter like that?

Here’s a free taste of my newsletter: https://lnkd.in/gbZGPRVS

And here’s where you can sign up to get it for the rest of this year: https://lnkd.in/giuTxrvU

I’d love to see you there!

P.S. The email has more cat pics!

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

Timing is everything!

Which is why accurately quoting a timeline for a project is critical.

Here’s my formula for timing a copyedit . . .

➡️ Format the manuscript
(This tells me the starting page count for the book.)

➡️ Multiply the page count by 2
(This tells me the total number of pages because I complete two passes on the manuscript.)

➡️ Perform a timed sample edit
(This tells me how many pages I can complete on average in an hour.)

➡️ Multiply my pages per hour by 4
(This tells me how many pages I can edit in a day, which is usually no longer than four hours for me.)

➡️ Divide the total pages by pages per day
(This tells me how many total days it would take to complete two passes at my average hourly speed, estimating four hours per day.)

➡️ Add in rest days and weekends
(This allows me to keep a healthy work-life balance.)

➡️ Add a buffer
(These are “just in case” days. If I don’t need them, then the manuscript gets returned early.)

➡️ Give the author time with the manuscript
(This is the moment for any last-minute changes and change approvals.)

➡️ Book time for a “cleanup” pass
(This happens over a few days and ensures you have an as-close-to-error-free-as-possible final manuscript.)

And that’s it, folks!

That’s how I time my projects.

This is, of course, assuming I have only one editing project at a time. If I have overlapping projects, time will be added to each to account for split workdays.

The biggest variable here is the pages-per-hour rate. This is why I ask for your five “best” and five “worst” pages as a sample. I time myself on part of each and average them together.

All of this ensures I can do quality work while not wasting the author’s time or delaying their project.

Editors, how do you time your projects?

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

We do it with the backspace key. We do it with erasers. We do it with whiteout.

But the ancients used to do it with a palimpsest.

Check out today’s Wordy Wednesday video to learn all about these ancient writing and parchment-saving techniques.

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

Happy Wordy Wednesday!

Today’s word is . . .

Anacoluthon

Anacoluthon is the sudden and un—oh well, just watch the video.

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

Saturday Spicy Take: Having pets is like having a human baby/toddler.

And . . . Discuss!

(See the comments for my take.)

===

I’m Jeanette 👋 a copyeditor, line editor, award-winning self-editing instructor, and mermaid. Follow my profile to see more of me in your feed!

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Jonny Price

Jeanette Smith

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taplio

The Battle

Jonny Price

Jeanette Smith

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jonny Price's LinkedIn Performance

Performance ScoreJeanette Smith's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJonny Price's LinkedIn Performance