Jon Emminizer

Strategic Account Executive operating at the intersection of enterprise and mid-market sales, technology, and modern go-to-market strategy. A background that spans product, marketing, and sales leadership helps me navigate conversations across Marketing, RevOps, IT, Data, Finance, Procurement, and Legal. The throughline in my work is bringing clarity to complex commercial challenges and guiding large, cross-functional buying groups through structured, aligned evaluations.

Much of my career has centered on selling to B2B technology organizations including SaaS, cybersecurity, data and analytics, workflow platforms, and large enterprise ecosystems. Consultative sales is where I’m most at home, especially when context matters, discovery is deep, and decisions involve multiple stakeholders.

AI is embedded into my workflow as a force multiplier. Tools like ChatGPT, Claude, Gemini, Gamma, Perplexity, and Fathom support research, account planning, deal strategy, messaging, and productivity. Custom AI agents extend that further, enabling deep discovery prep, executive research, deal strategy modeling, business case development, and perspective-taking from the point of view of a prospect before a conversation. Other agents assist with sales coaching, identifying expansion angles, mapping relevant case studies, or reviewing contractual language. These tools don’t replace judgment; they expand speed, clarity, and the strategic depth I bring into each engagement.

My approach to enterprise and mid-market selling is steady and grounded, built on preparation, clarity, and credibility. Strong client relationships, well-run evaluations, and outcomes that materially support organizational priorities are core to how I operate.

On LinkedIn, I share a mix of insights and satire related to sales, marketing, GTM, and AI, which has helped grow an audience of more than 25,000 followers.

Vice President Of Business Development

RevGenius is a group of revenue generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Kathleen Booth

As a CMO, founder, and brand evangelist, I’ve built my career at the intersection of storytelling, community, and go-to-market strategy—driving growth for B2B tech companies in cybersecurity, e-commerce, adtech, and SaaS. Whether leading marketing, sales, or customer success, I bring a whole-business mindset and a modern, AI-informed approach to growth that’s as human as it is data-driven.

Today, I lead marketing at Sequel.io, the webinar solution for data-driven marketers. Sequel lets marketers host webinars and virtual experiences directly on their own domain, giving them full control of their brand and customer experience — and complete ownership of their data. That’s more than a technical detail. It’s a paradigm shift. Because when marketers own their event data — every question answered, poll response submitted, moment of engagement captured — they can orchestrate richer, more contextual journeys. That means stronger pipelines, shorter sales cycles, and better retention. In other words, better unit economics.

I’m known for building high-performing teams, fostering thriving communities (like Pavilion’s 10,000+ GTM leaders and IMPACT’s 5,000+ marketers), and launching content engines that turn brands into media powerhouses. My leadership style? Radical candor, relentless curiosity, and servant leadership—paired with a healthy dose of competitive fire. I don't just want to win; I want my team to win with me.

Recognition includes LinkedIn's inaugural Marketing Influencer cohort, USA Today's "6 Global Marketing Advisors Who Are Rising Stars," and GTM Partners' "Go-to-Market Guru" award. I've hosted top-performing podcasts, led multiple rebrands, and scaled companies to acquisition or high-growth exits—all while working remotely since 2015 and building fun, productive remote cultures.

Let’s connect if you believe great marketing is part art, part science—and always rooted in community.

Senior Vice President, Marketing & Growth

Following a year in which I served the Marketing and Member Success teams at Pavilion, I'm fortunate to now serve the Marketing and Growth teams, whose focus is on growing topline revenue. The departments within this team include marketing (brand, content, product marketing, demand gen, partnerships, events, and community) and sales (both B2B and B2C).

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The Battle

Jon Emminizer

Kathleen Booth

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