Jon Derkits

BEST@AMAZON NEWSLETTER --> https://bestatamazon.ck.page/

QUICK CHAT --> https://tidycal.com/jonderkits/quick-chat
AMAZON COACHING & ADVISORY --> https://tidycal.com/jonderkits/amazon-coaching-and-advisory

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Hi, I'm Jon and I'm a builder. 

Over the course of my 15-year career in management consulting and technology companies, I've built teams, I've built processes, I've built products, and I've built businesses (the 10-figure kind). I'm at my best when I'm in a role with scope and significance, and my superpower is consistency.

Some things I'm GOOD at include dealing with ambiguity and making good decisions in fast-paced, uncertain environments. Some things I'm *GREAT* at include obsessing over customers and developing my people.

Follow me here on LinkedIn if you want to hear my thoughts on Amazon, building great teams, or the current state of Chicago sports.

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CLIFTON STRENGTHS
Harmony, Achiever, Learner, Positivity, Ideation

DOMAIN KNOWLEDGE
eCommerce, Marketplaces/Platforms, Valuation 

FUNCTIONAL SKILLS
Business Performance Measurement, Category Management, Data Analytics, Digital Marketing, Financial Statement Analysis, Lean Six Sigma, P&L Ownership, Strategic Planning, Team Leadership, Written Communication

TECHNICAL SKILLS
Amazon Seller Central, Bloomberg, Capital IQ, Microsoft Office, SQL, Tableau

Chief Commercial Officer (CCO)

How I'd fix LinkedIn

1) Add a Copilot button
2) When posts include multiple images, make them swipable carousels (like Instagram); not whatever this garbage UX is called
3) Make it easier to search your own activity history (posts, comments, etc)
4) Reduce AI slop by 50% in 2026, and then by another 50% in 2027. Suppress reach of AI posts and comments.
5) Reduce reach of "comment X for Y" engagement bait posts
6) Implement a Creator Revenue Sharing program, similar to X
7) Create different feed views. One for 1st connections only; one for 1st through 3rd connections (or whatever the feed algo is now); and one for "interests" as defined by the user.
8) Turn LinkedIn into a platform where experts can monetize their expertise more directly -- i.e., build an "intro.co" platform within LinkedIn
9) Fix InMail. At minimum, give me more filing/organizing options than "Focused" and "Other".
10) Get rid of the dumb games feature. If LinkedIn is really meant to be a space for professionals, don't muddy the brand by maintaining this little corner of the platform that is all about juicing user engagement metrics.

Buying & Building eCommerce Agencies | Ex-Amazon

Me, walking away from an otherwise smart LinkedIn post polluted with AI replies

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TWO (RELATED) PREDICTIONS for 2026 👇 

1) AI content will become indistinguishable from human-made content

2) Because of #1, consumers will crave truly authentic human outputs (the pendulum probably won't swing this direction until 2027 or later)

Tell me in the comments why I'm wrong about this 🫠

Lest you feel like you can relax now that Q4 is over, I'll remind you that consumers are sitting on BILLIONS in gift cards from various retailers, just itching to spend them. 

Amazon ALONE reports >$5 billion in unused gift card liabilities on its balance sheet each year.

Amazon hasn't yet filed its FYE Dec 31, 2025 annual report yet, but here's the gift card balances sitting on its balance sheet for the past 3 years:

Dec 31, 2024: $5.6 billion
Dec 31, 2023: $5.3 billion
Dec 31, 2022: $5.4 billion

To put this in perspective, if Amazon were a bank, this amount of "deposits" would put it in the Top 10% of largest banks in the country.

#amazon
#amazonfba
#amazonsellers

This is Amazon's 4th attempt at Making Retail Great Again.

Over the past decade, Amazon has tried (and mostly failed) with:

-Amazon Books (bookstores, duh)
-Amazon 4-Star (gift-focused outlet)
-Amazon Go (automated grab-and-go stores)
-Amazon Fresh (mainstream grocery)

I'll go on the record here:

👉  I don't think Amazon will succeed with the big box format.

I think the only shot that Amazon has at winning in physical retail is to copy the Costco warehouse club format, and create an exclusive bulk buying experience for its Prime members.

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#amazon
#ecommerce
#retail

The big news from CES 2026 that *no one* is talking about...

👉  Amazon is pivoting from a "hardware-first" strategy to an "AI-services-first" model

And the cornerstone of this pivot is the launch of Alexa.com, which brings the generative AI-powered Alexa+ directly to people's browsers.

Here's why this matters:

1) For the first time, users do not need an Echo speaker to enter the Alexa ecosystem. 

By launching a web-based chat interface at Alexa.com, Amazon is moving into direct, side-by-side competition with ChatGPT and Google Gemini.

2) Amazon's differentiator isn't just "smarter" conversation; it's the ability to execute workflows (particularly shopping-related workflows). 

Alexa+ is being positioned as a "personal chief of staff".

3) This will further fuel the Amazon Prime flywheel.

Alexa+ will cost $19.99/month as a standalone subscription. BUT: It is included for free with an Amazon Prime membership.

At roughly $240/year for the standalone AI vs. the $139/year Prime membership, Prime becomes an even more obvious value proposition for heavy AI users.

#ces2026
#amazon
#amazonalexa

Amazon's big announcement at CES is that it is pivoting from a "hardware-first" strategy to an "AI-services-first" model. 

Tall Oak Advisors

Co-Founder

South Eagle Lake Holdings

We invest in cash flowing businesses, ranging from service-based, manufacturing, distribution, e-commerce, and SAAS.

Private Investor

World Class Digital Solutions

I mentored multiple businesses to grow their top-line revenue and cut unnecessary expenses.

I also built a paid community of over 200 successful e-commerce businesses which was successfully exited.

Business Development Consultant

Carolina Global Distribution

WE ARE IN THE BUSINESS OF INCREASING YOUR SALES AND SOLVING PROBLEMS FOR YOUR BRAND.

Carolina Global Distribution is an online retailer with extensive experience with marketplaces and online sales.  We source quality products in all categories that are in demand by consumers.

Our team is committed to helping our partners increase overall sales via online marketplaces and other online selling channels.

Vice President

I am a private investor, entrepreneur and help build successful businesses.  I have owned and operated many different businesses with the largest generating over $10mm in revenue per year.  I've built companies from scratch to over 50 employees, acquired and sold businesses, and completed a company merger.

I've done public speaking at various events, taught business processes and practices at workshops, and mentored multiple entrepreneurs.

I'm currently looking to invest in cash-flowing businesses in the following sectors: 
- Local service-based businesses including landscaping, tree trimming, HVAC, restoration, Tax services, painting, plumbing, janitorial and home inspections.
- Internet businesses including e-commerce, SAAS, consulting and agency.
- Business consulting

If you are looking to partner on your business, feel free to reach out!

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Jon Derkits

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